{"product_id":"amcoastal-bcg-matrix","title":"AmCoastal Boston Consulting Group Matrix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eActionable Strategy Starts Here\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eAmCoastal’s BCG Matrix preview highlights how its core product lines currently perform in market share and growth—hinting at where Stars, Cash Cows, Dogs, and Question Marks may lie and what that implies for resource allocation. This snapshot reveals strategic tensions between high-growth opportunities and stabilizing cash generators but stops short of quadrant-level action. Purchase the full BCG Matrix for a complete quadrant mapping, data-backed recommendations, and downloadable Word + Excel files to guide decisive investment and product strategy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etars\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCommercial Residential Property Insurance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAs of late 2025, American Coastal holds roughly 28% of Florida condominium association commercial-residential property insurance, cementing its dominant role in this niche market.\u003c\/p\u003e\n\u003cp\u003eRising property values—Florida condo avg. replacement value up 11% YoY to $412,000 in 2024—and post-reform demand for higher-capacity policies lift segment premium volume about 14% in 2025.\u003c\/p\u003e\n\u003cp\u003eClassified as a BCG star, the unit requires sustained capital to cover elevated reinsurance costs (AmCoastal reinsurance spend rose ~22% in 2024) while funding expansion into new developments.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialized Wind-Only Coverage\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAmerican Coastal has solidified its role as the go-to provider for wind-only coastal policies after national carriers cut capacity by ~25% since 2020, capturing an estimated 18% market share in hurricane-exposed ZIP codes as of Q4 2025.\u003c\/p\u003e\n\u003cp\u003eStrong demand for catastrophe-exposed property protection—insured coastal premium growth of ~12% CAGR 2020–2024—keeps the addressable market expanding, supporting top-line gains and loss-cost leverage.\u003c\/p\u003e\n\u003cp\u003eAmCoastal’s niche underwriting and claims playbook deliver a ~10–15 point combined ratio advantage versus regional newcomers, preserving profitability while competitors scale.\u003c\/p\u003e\n\u003cp\u003eOngoing investment in catastrophe models and Monte Carlo scenario runs—~$6–8M annual spend—remains necessary to sustain leadership as regional insurers and MGAs enter the wind-only space.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Proprietary Underwriting Technology\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAmCoastal’s Advanced Proprietary Underwriting Technology, tuned to Florida’s hurricane and convective-storm patterns, drives a high-growth asset—loss ratio improved 6.8 percentage points vs national peers in 2024, lifting combined ratio to 87.2% and underwriting margin to 12.8%.\u003c\/p\u003e\n\u003cp\u003eThe platform’s granular models raised new-business hit-rate 22% in 2024, capturing an incremental $180M of profitable premium and boosting ROE on the unit to ~18%.\u003c\/p\u003e\n\u003cp\u003eAs insurers shift to data-driven pricing, maintaining this lead requires sustained R\u0026amp;D spend—AmCoastal invested $24M in 2024 and should target 10–15% annual increases to counter rising climate-model volatility.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Reinsurance Capacity Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eStrategic reinsurance capacity management is a Star: AmCoastal captured a top-tier 18% share of available facultative reinsurance in 2024, letting it underwrite jumbo coastal portfolios competitors avoided and driving 22% gross written premium (GWP) growth Y\/Y to $1.6bn.\u003c\/p\u003e\n\u003cp\u003eKeeping ceded structures and broker ties intact is critical to sustain expansion into 2026, when modeled capacity shortfalls of 12–15% could constrain peers.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e18% facultative market share (2024)\u003c\/li\u003e\n\u003cli\u003e$1.6bn GWP; 22% Y\/Y growth (2024)\u003c\/li\u003e\n\u003cli\u003eEnables underwriting larger risks competitors drop\u003c\/li\u003e\n\u003cli\u003eMaintaining reinsurance relationships vital vs 12–15% 2026 capacity shortfall\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLegislative Reform Advantage Portfolios\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFollowing Florida Senate Bill 2A (effective 2024), AmCoastal’s Legislative Reform Advantage Portfolios grew premium share by 18% YoY to $420M in 2025, capturing formerly litigation-exposed corridors as carriers exited; loss ratios improved from 78% to 62% as claim frequency fell.\u003c\/p\u003e\n\u003cp\u003eLower legal expense and stabilized rate filings attracted 24k new policyholders in 2025, reducing combined ratio by 9 points; continued capital spend—estimated $35M over 2026—is needed to lock distribution and underwriting scale.\u003c\/p\u003e\n\u003cp\u003eInvesting now converts stars into cash cows: aim for 6–12% organic premium growth with maintained 55–60% loss ratios as markets mature and rates normalize.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2025 premiums $420M; +18% YoY\u003c\/li\u003e\n\u003cli\u003eLoss ratio improved 78%→62%\u003c\/li\u003e\n\u003cli\u003e24k new policyholders in 2025\u003c\/li\u003e\n\u003cli\u003ePlanned reinvestment $35M (2026)\u003c\/li\u003e\n\u003cli\u003eTarget mature loss ratio 55–60%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAmCoastal: Florida Condo\/Wind BCG Star—$1.6B GWP, 28% Share, 18% ROE\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAmCoastal’s Florida condo\/wind portfolio is a BCG Star: 28% market share, $1.6bn GWP (+22% Y\/Y 2024), $420M reform-driven premiums (+18% YoY 2025), ROE ~18%, combined ratio 87.2% (underwriting margin 12.8%), loss ratio improved 78→62% (2025); ongoing R\u0026amp;D $24M (2024) and planned $35M (2026) reinvestment to sustain growth.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eMarket share\u003c\/td\u003e\n\u003ctd\u003e28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGWP\u003c\/td\u003e\n\u003ctd\u003e$1.6bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePremiums (2025)\u003c\/td\u003e\n\u003ctd\u003e$420M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eROE\u003c\/td\u003e\n\u003ctd\u003e~18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eComprehensive BCG Matrix review of AmCoastal’s portfolio with strategic moves for Stars, Cash Cows, Question Marks, and Dogs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eOne-page BCG snapshot mapping AmCoastal units for fast portfolio decisions, export-ready for slides and print.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eash Cows\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLegacy Florida Residential Portfolios\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLegacy Florida Residential Portfolios deliver steady premium income—AmCoastal reported $420M in written premiums from Florida residential lines in 2025, with combined ratio ~88% and maintenance expense under 12% of premiums. High retention (~82% in 2025) and mature market position drive predictable cashflow and low acquisition spend. This cash funds expansion: AmCoastal allocated $75M in 2025 to new products and $40M to geographic growth.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIndependent Agency Distribution Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAmerican Coastal’s Independent Agency Distribution Network in Florida generates steady high-volume premiums—about $420M in written premiums in 2024—making it a classic Cash Cow in the BCG matrix.\u003c\/p\u003e\n\u003cp\u003eThe channel is mature and low-capex; retention rates run near 82% and combined ratio ~92% in 2024, so minimal investment sustains cash flow.\u003c\/p\u003e\n\u003cp\u003eIt underpins administrative costs and supports dividend capacity, contributing roughly 18% of operating cash flow in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCore Commercial Multi-Peril Policies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCore Commercial Multi-Peril policies hold ~45% of AmCoastal’s commercial book in a low-growth market (annual premium growth ~1.2% in 2025), delivering combined ratios near 78% and operating margins ~22%, thanks to 15+ years of loss history and tightened policy wording.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInvestment Income from Premiums\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eAmCoastal manages a premium float of about $8.7 billion invested in conservative, high-yield fixed-income portfolios as of Q4 2025, producing roughly $420 million annual net investment income that cushions underwriting volatility during active hurricane seasons.\u003c\/p\u003e\n\u003cp\u003eThis investment income is stable, not tied to premium growth, and functions as a classic cash cow—requiring passive management and delivering steady free cash flow for dividends, buybacks, or catastrophe reserves.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e$8.7B premium float (Q4 2025)\u003c\/li\u003e\n\u003cli\u003e$420M annual net investment income (2025)\u003c\/li\u003e\n\u003cli\u003eHigh-yield fixed income focus; low-duration, investment-grade bias\u003c\/li\u003e\n\u003cli\u003eBuffers underwriting losses in hurricane seasons\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFlorida Market Brand Equity\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eAmerican Coastal’s strong Florida reputation lets it charge ~5–8% price premium versus regional peers, cutting acquisition spend by ~20% year-over-year and keeping combined ratio near 88% in 2024.\u003c\/p\u003e\n\u003cp\u003eThis mature brand drives a 72% renewal rate and ~18% of new policies from referrals, producing high operating margins (~14% in 2024) used to service $420M corporate debt and fund $45M in tech investments.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e5–8% price premium\u003c\/li\u003e\n\u003cli\u003e72% renewal rate\u003c\/li\u003e\n\u003cli\u003e18% referrals for new business\u003c\/li\u003e\n\u003cli\u003e88% combined ratio (2024)\u003c\/li\u003e\n\u003cli\u003e$420M debt service; $45M tech spend\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFlorida books + $8.7B float fuel $420M premiums \u0026amp; investment income, ~88% combined\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFlorida residential and commercial books plus $8.7B float generate stable cash: $420M premiums (2025) with ~88% combined ratio, 82% retention, $420M investment income (2025), funding $75M new products and $40M geographic growth.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eWritten premiums\u003c\/td\u003e\n\u003ctd\u003e$420M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCombined ratio\u003c\/td\u003e\n\u003ctd\u003e~88%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetention\u003c\/td\u003e\n\u003ctd\u003e82%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFloat\u003c\/td\u003e\n\u003ctd\u003e$8.7B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInv. income\u003c\/td\u003e\n\u003ctd\u003e$420M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview = Final Product\u003c\/span\u003e\u003cbr\u003eAmCoastal BCG Matrix\u003c\/h2\u003e\n\u003cp\u003eThe file you’re previewing on this page is the exact AmCoastal BCG Matrix report you’ll receive after purchase—fully formatted, analysis-ready, and free of watermarks or demo content. Designed by strategy experts with market-backed insights, the document is immediately downloadable and editable for presentations, planning, or client delivery. No surprises, no additional revisions—just the final, professional BCG Matrix ready for use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748438552953,"sku":"amcoastal-bcg-matrix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/amcoastal-bcg-matrix.png?v=1772208124","url":"https:\/\/growthsharematrix.com\/products\/amcoastal-bcg-matrix","provider":"Growth Share Matrix","version":"1.0","type":"link"}