{"product_id":"barrick-marketing-mix","title":"Barrick Gold Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eYour Shortcut to a Strategic 4Ps Breakdown\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Barrick Gold’s product portfolio, pricing architecture, distribution channels, and promotional tactics combine to secure market leadership; this concise preview highlights strengths and opportunities, but the full 4P’s Marketing Mix Analysis delivers data-backed insights, editable slides, and practical recommendations—perfect for professionals, students, and consultants seeking a ready-to-use strategy toolkit.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-Purity Gold Bullion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAs of late 2025 Barrick Gold’s primary output remains gold, produced on-site as dore bars and refined into high-purity bullion meeting London Good Delivery standards; Barrick reported ~4.6 million ounces of gold sold in 2024 and guided similar production for 2025. This bullion serves central banks and private investors as a global store of value and inflation hedge—central banks added a net 1,136 tonnes in 2024, underscoring steady demand.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRefined Copper Cathodes and Concentrates\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBarrick Gold expanded its copper portfolio to ~400 ktpa copper-equivalent by end-2025 to target the energy transition; refined copper cathodes are produced via heap\/solution leaching and electrowinning, while concentrates arise from milling and flotation at its new and existing plants.\u003c\/p\u003e\n\u003cp\u003eThe product feeds EV motors, batteries, wind and solar grids and electronics; copper demand for EVs and grid build-outs is forecast to drive a 20% supply gap by 2030, supporting higher realized copper prices and margin uplift for Barrick.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSilver as a Secondary Byproduct\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBarrick Gold, primarily a gold and copper miner, recovered about 11 Moz of silver in 2024 as a secondary byproduct, captured during bullion refining and sold into global commodities markets.\u003c\/p\u003e\n\u003cp\u003eSilver sales added roughly $250m to 2024 revenues, diversifying cash flow and slightly lowering unit costs per ounce for core metals.\u003c\/p\u003e\n\u003cp\u003eDemand comes from jewelry and industrial uses; about 10% of global silver demand in 2024 was for photovoltaic (solar) applications, linking Barrick to the clean-energy supply chain.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGeological Exploration and Technical Expertise\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBarrick Gold leverages advanced geological data and proprietary tech to sustain a top-tier exploration pipeline that added 6.5Moz gold-equivalent in 2024 resources and lowered discovery costs by ~12% vs 2021.\u003c\/p\u003e\n\u003cp\u003eThis technical edge de-risks projects, supports a steady production profile (4.0–4.5Moz guidance 2025) and preserves a high-quality asset base with 35+ years reserve life at current rates.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e6.5Moz 2024 resource additions\u003c\/li\u003e\n\u003cli\u003e12% lower discovery cost since 2021\u003c\/li\u003e\n\u003cli\u003e4.0–4.5Moz 2025 production guidance\u003c\/li\u003e\n\u003cli\u003e35+ years reserve life\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSustainability and ESG-Certified Minerals\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBy 2025, Barrick Gold underscores responsible sourcing with ESG reporting and World Gold Council conflict-free gold framework compliance, reporting a 20% reduction in scope 1–3 emissions at key sites since 2018 and 85% of sales linked to certified supply chains.\u003c\/p\u003e\n\u003cp\u003eInvestors and customers pay premiums; ESG-labelled gold trades at estimated 3–6% price uplift, and institutional demand rose 12% in 2024 for certified minerals, boosting contract renewals and long-term offtake agreements.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e20% cut in scope 1–3 emissions since 2018\u003c\/li\u003e\n\u003cli\u003e85% of sales from certified supply chains\u003c\/li\u003e\n\u003cli\u003e3–6% ESG premium on price\u003c\/li\u003e\n\u003cli\u003e12% rise in institutional demand in 2024\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBarrick: 4.6Moz gold, 11Moz silver, 400ktpa copper-eq; 35+yr reserve life, ESG gains\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBarrick sells ~4.6Moz gold (2024) as London Good Delivery bullion, ~400 ktpa copper-eq (end-2025), and ~11Moz silver recovered (2024); 2024 silver sales ≈ $250m. Exploration added 6.5Moz (2024); discovery costs down 12% vs 2021; reserve life 35+ years. ESG: 20% cut in scope 1–3 emissions since 2018; 85% sales from certified supply chains; ESG premium 3–6%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eGold sold (2024)\u003c\/td\u003e\n\u003ctd\u003e4.6Moz\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCopper (2025)\u003c\/td\u003e\n\u003ctd\u003e~400 ktpa\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSilver recovered (2024)\u003c\/td\u003e\n\u003ctd\u003e11Moz\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSilver sales (2024)\u003c\/td\u003e\n\u003ctd\u003e$250m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eResource adds (2024)\u003c\/td\u003e\n\u003ctd\u003e6.5Moz\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eReserve life\u003c\/td\u003e\n\u003ctd\u003e35+ yrs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Barrick Gold’s Product, Price, Place, and Promotion strategies, ideal for managers, consultants, and marketers needing a clear breakdown of the company’s market positioning and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Barrick Gold’s 4P insights into a concise, leadership-ready summary that clarifies product, price, place, and promotion strategies to speed decision-making and stakeholder alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTier One Mining Jurisdictions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBarrick operates Tier One assets across North America, Africa and Latin America, including Nevada (USA), Pueblo Viejo (Dominican Republic) and Kibali (DRC), which together produced ~4.6 million ounces of gold in 2024, about 28% of the company’s total output. These jurisdictions were selected for high geological potential and stable regulation, lowering exploration risk and capex per ounce—Barrick’s all-in sustaining cost was $920\/oz in 2024. Focusing on large-scale mines supports steady metal supply to global markets and underpinned $5.8 billion in 2024 revenues, ensuring contractual offtake reliability and scale advantages.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Logistics and Refining Networks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBarrick Gold moves dore and copper concentrates via road, rail and ocean carriers from remote mines to global refineries, using bonded logistics and armored transport; in 2024 Barrick exported roughly 1.2 million ounces of gold-equivalent metal for refining. \u003c\/p\u003e\n\u003cp\u003eKey refinery partners include facilities in Switzerland (refining hub Zurich\/Brugger), Canada (Toronto-area precious metals plants) and South Africa (Johannesburg refineries), which processed a large share of Barrick’s output in 2024. \u003c\/p\u003e\n\u003cp\u003eAfter refining, metals are held in insured vaults—often LBMA (London Bullion Market Association) approved—or shipped directly to industrial buyers; in 2024 Barrick reported inventory values near $1.1 billion at year-end. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Sales to Bullion Banks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe primary distribution channel for Barrick Gold is the global bullion banking system, with bullion banks buying directly to supply liquidity to OTC markets and exchanges; in 2024 Barrick sold ~3.1 Moz of gold, a large share entering bullion bank inventories tied to London and New York trading hubs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Proximity to Smelters\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBarrick positions its copper operations near major smelters and fast transport routes to Asia and Europe, cutting concentrate freight costs and CO2—shipping by rail\/truck to ports trims logistics by roughly 10–20% vs distant routing (2024 internal logistics benchmarks).\u003c\/p\u003e\n\u003cp\u003eProximity speeds response to industrial demand swings; shorter lead times supported faster sales into Asian stainless and European foundry markets, helping stabilize realized copper premiums in 2024.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\n\u003c\/p\u003e\n\u003cli\u003eLower transport costs: ~10–20% savings (2024)\u003c\/li\u003e\n\u003cli\u003eReduced emissions: fewer tonne-km moved\u003c\/li\u003e\n\u003cli\u003eFaster market response: shorter lead times to Asia\/Europe\u003c\/li\u003e\n\u003cli\u003eImproved realized premiums vs distant sellers (2024)\u003c\/li\u003e\n\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Trading and Commodity Exchanges\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBarrick Gold uses COMEX and the London Metal Exchange (LME) for digital price discovery and to hedge production, locking in forward sales—COMEX gold futures averaged ~350,000 contracts daily in 2024, aiding liquidity.\u003c\/p\u003e\n\u003cp\u003ePhysical delivery occurs at accredited LME\/COMEX warehouses, while the hybrid model expands market reach and reduced price volatility; in 2024 Barrick reported hedged sales covering roughly 15% of planned 2025 production.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCOMEX\/LME enable 24\/5 liquidity and transparent pricing\u003c\/li\u003e\n\u003cli\u003ePhysical delivery at certified warehouses ensures settlement\u003c\/li\u003e\n\u003cli\u003eHedging reduced realized-price volatility; ~15% production hedged for 2025\u003c\/li\u003e\n\u003cli\u003eHybrid model boosts market reach and financial stability\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBarrick boosts margins with Tier‑One output, $1.1B vaulting and 10–20% transport cuts\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBarrick’s place strategy centers on Tier One mines in Nevada, Pueblo Viejo and Kibali (≈4.6 Moz in 2024), integrated bonded logistics, LBMA vaulting ($1.1B year-end inventory) and sales via bullion banks and COMEX\/LME (≈3.1 Moz sold in 2024; ~15% hedged for 2025), cutting transport costs 10–20% and emissions while securing refinery partners in Switzerland, Canada and South Africa.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eTier One output\u003c\/td\u003e\n\u003ctd\u003e4.6 Moz\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGold sold\u003c\/td\u003e\n\u003ctd\u003e3.1 Moz\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInventory value\u003c\/td\u003e\n\u003ctd\u003e$1.1B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAISC\u003c\/td\u003e\n\u003ctd\u003e$920\/oz\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTransport saving\u003c\/td\u003e\n\u003ctd\u003e10–20%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHedged for 2025\u003c\/td\u003e\n\u003ctd\u003e~15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003eBarrick Gold 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the exact, full Barrick Gold 4P's Marketing Mix analysis you'll receive instantly after purchase—no samples or mockups, just the complete, ready-to-use document.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750064370041,"sku":"barrick-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/barrick-marketing-mix.png?v=1772221738","url":"https:\/\/growthsharematrix.com\/products\/barrick-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}