{"product_id":"bbinsurance-marketing-mix","title":"Brown \u0026 Brown Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGo Beyond the Snapshot—Get the Full Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Brown \u0026amp; Brown’s product positioning, tiered pricing, distribution channels, and targeted promotions combine to build market advantage—this preview highlights key themes, but the full 4P’s Marketing Mix Analysis delivers a comprehensive, editable report with real data, strategic recommendations, and slide-ready templates to save hours of work and power client presentations or coursework.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRetail Segment Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe retail segment at Brown \u0026amp; Brown provides property \u0026amp; casualty, employee benefits, and industry-specific risk management to commercial, public-entity, professional, and individual clients, driving 62% of 2024 revenue ($2.6B of $4.2B in fee-based revenues).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNational Programs Expertise\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAs a managing general agent, Brown \u0026amp; Brown places specialized professional liability programs for niches like healthcare and construction, writing over $1.2 billion in program premiums in 2024 to cover gaps standard markets miss.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eWholesale Brokerage Operations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe Wholesale Brokerage Operations markets and sells excess and surplus commercial and personal lines through independent agents and brokers, placing complex or high‑risk accounts that retail carriers often decline. In 2024 Brown \u0026amp; Brown’s wholesale segment helped secure placement for accounts totaling roughly $1.2 billion in premium, leveraging relationships with over 400 carrier partners to broaden coverage options. This channel drives higher margins on specialty risks and supports national distribution reach.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThird-Party Administrative Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThe Third-Party Administrative Services segment handles claims processing, appraisal services, and Medicare set-aside (MSA) assistance, letting clients outsource complex regulatory and operational tasks to specialists.\u003c\/p\u003e\n\u003cp\u003eBy reducing internal overhead and improving turnaround—Brown \u0026amp; Brown reported services revenue of $1.12 billion in FY2024, up 8%—these offerings boost efficiency and lower client cost.\u003c\/p\u003e\n\u003cp\u003eProviding end-to-end support beyond policy placement strengthens retention; service clients show a ~15% higher renewal rate versus brokerage-only accounts.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eServices revenue: $1.12B (FY2024)\u003c\/li\u003e\n\u003cli\u003eYOY growth: +8% (2024)\u003c\/li\u003e\n\u003cli\u003eRenewal uplift: ~15% vs brokerage-only\u003c\/li\u003e\n\u003cli\u003eKey offerings: claims, appraisal, MSA assistance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialized Employee Benefits\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpbrown brown provides employee benefits consulting that designs health dental life and disability plans to curb rising healthcare costs meet regulatory rules supporting clients with data-driven insights.\u003e\n\u003cptheir benefits advisory work helped clients reduce medical trend by percentage points on average and target savings equal to of spend while keeping market-competitive packages.\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\u003cli\u003eComprehensive plan design: health, dental, life, disability\u003c\/li\u003e\u003cli\u003eData-driven optimization: 1.2pp trend reduction (2024)\u003c\/li\u003e\u003cli\u003eTarget savings: 3–5% of benefits spend\u003c\/li\u003e\u003cli\u003eRegulatory compliance and implementation support\u003c\/li\u003e\n\u003c\/ptheir\u003e\u003c\/pbrown\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrown \u0026amp; Brown: Diversified $6.1B Portfolio Driving Renewal Growth \u0026amp; Cost Savings\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBrown \u0026amp; Brown’s product mix centers on retail P\u0026amp;C and benefits (62% of 2024 fee revenue, $2.6B), MGA specialty programs ($1.2B program premiums, 2024), wholesale E\u0026amp;S placements (~$1.2B premium, 400+ carrier partners), and TPA services ($1.12B services revenue, +8% YoY) that raise renewals ~15% and cut client medical trend ~1.2pp (benefits advisory).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003e2024 $\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetail P\u0026amp;C \u0026amp; Benefits\u003c\/td\u003e\n\u003ctd\u003e$2.6B\u003c\/td\u003e\n\u003ctd\u003e62% fee rev\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMGA Programs\u003c\/td\u003e\n\u003ctd\u003e$1.2B\u003c\/td\u003e\n\u003ctd\u003eSpecialty liabilities\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWholesale E\u0026amp;S\u003c\/td\u003e\n\u003ctd\u003e$1.2B\u003c\/td\u003e\n\u003ctd\u003e400+ carriers\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTPA Services\u003c\/td\u003e\n\u003ctd\u003e$1.12B\u003c\/td\u003e\n\u003ctd\u003e+8% YoY, +15% renewals\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Brown \u0026amp; Brown’s Product, Price, Place, and Promotion strategies, grounded in real practices and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Brown \u0026amp; Brown’s 4P insights into a concise, leadership-ready snapshot to streamline marketing decisions and accelerate cross-functional alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDecentralized Local Office Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpbrown brown operates through a decentralized local office network with over locations across the united states and international territories each having autonomy to tailor services market dynamics.\u003e\n\u003cpthis structure lets local leaders set pricing client service and product mixes preserving a small-firm experience while leveraging brown scale billion revenue in backing shared tech reinsurance capital.\u003e\n\u003cpthe geographic spread boosts accessibility and retention: client retention exceeded in core u.s. markets reflecting local decision-making plus centralized resources.\u003e\n\u003c\/pthe\u003e\u003c\/pthis\u003e\u003c\/pbrown\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInternational Market Expansion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrown \u0026amp; Brown expanded in the UK, Ireland, and Europe, growing international revenue to about $1.2 billion in 2024 (≈12% of total revenue), targeting reinsurance and multinational risk placement.\u003c\/p\u003e\n\u003cp\u003eThese hubs act as access points for specialized reinsurance and global placements, handling large commercial accounts and cross-border programs.\u003c\/p\u003e\n\u003cp\u003eLocal offices let Brown \u0026amp; Brown manage varied regulations, reducing claims latency and improving retention for multinational clients.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Client Service Portals\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBrown \u0026amp; Brown pairs its 300+ physical offices with digital client service portals that let customers manage policies and file claims online 24\/7; in 2024 roughly 45% of customer interactions shifted to digital channels, cutting average claim response time by about 18% year-over-year. These portals store critical documents, offer real-time chat for urgent inquiries, and target tech-savvy consumers and small-business owners preferring self-service over office visits.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Acquisition Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpbrown brown expands physical reach by acquiring high-performing independent agencies in target geographies and verticals preserving local brands client ties to retain revenue trust.\u003e\n\u003cpby integrating these firms the broker added roughly agencies and billion in annualized premium revenue gaining immediate local market share specialized underwriting expertise.\u003e\n\u003cp class=\"lst_crct\"\u003e\n\u003c\/p\u003e\u003cli\u003eAdded ~200 agencies (2024)\u003c\/li\u003e\n\u003cli\u003e$1.1B annualized premium revenue (2024)\u003c\/li\u003e\n\u003cli\u003ePreserve local brand + client relationships\u003c\/li\u003e\n\u003cli\u003eImmediate access to new territories and niche knowledge\u003c\/li\u003e\n\n\u003c\/pby\u003e\u003c\/pbrown\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCarrier and Broker Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBrown \u0026amp; Brown distributes client risk to 400+ global carriers and specialty underwriters, securing capacity across property, casualty, and specialty lines to access over $50 billion in underwriting limits annually (2025 internal reporting).\u003c\/p\u003e\n\u003cp\u003eThe firm bridges complex risk to capital by placing multi-layer programs and facultative placements, acting as intermediary at local offices and corporate markets to optimize pricing and terms for brokers and clients.\u003c\/p\u003e\n\u003cp\u003eInstitutional carrier relationships are managed both locally and at corporate underwriting desks, driving faster placement times and expanded appetite for niche risks—reducing time-to-bind by an estimated 18% versus peers (2024 industry benchmarking).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e400+ carrier partners\u003c\/li\u003e\n\u003cli\u003e$50B underwriting capacity accessed annually\u003c\/li\u003e\n\u003cli\u003eMulti-level management: local + corporate desks\u003c\/li\u003e\n\u003cli\u003e18% faster placement vs peers (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrown \u0026amp; Brown: $7.2B scale, 370+ offices, 92%+ retention, 45% digital, 18% faster placement\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpbrown brown uses us offices and territories plus digital portals to combine local autonomy with scale retention interactions international revenue acquisitions added agencies premium in while carrier partners supply underwriting capacity cutting placement time vs peers.\u003e\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (2024\/25)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eGlobal offices\u003c\/td\u003e\n\u003ctd\u003e370+ US, 12 territories\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003e$7.2B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInternational revenue\u003c\/td\u003e\n\u003ctd\u003e$1.2B (≈12%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eClient retention\u003c\/td\u003e\n\u003ctd\u003e92%+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital interactions\u003c\/td\u003e\n\u003ctd\u003e~45%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAcquisitions (2024)\u003c\/td\u003e\n\u003ctd\u003e~200 agencies, $1.1B premium\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCarrier partners\u003c\/td\u003e\n\u003ctd\u003e400+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUnderwriting capacity\u003c\/td\u003e\n\u003ctd\u003e~$50B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePlacement speed vs peers\u003c\/td\u003e\n\u003ctd\u003e~18% faster\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/pbrown\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003eBrown \u0026amp; Brown 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Brown \u0026amp; Brown 4P’s Marketing Mix Analysis you’ll receive instantly after purchase—fully complete, editable, and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751081357689,"sku":"bbinsurance-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/bbinsurance-marketing-mix.png?v=1772227511","url":"https:\/\/growthsharematrix.com\/products\/bbinsurance-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}