{"product_id":"bergteamet-marketing-mix","title":"Bergteamet AB Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGo Beyond the Snapshot—Get the Full Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eBergteamet AB leverages a targeted product lineup, value-driven pricing, strategic distribution partnerships, and focused promotions to strengthen its niche in industrial services—this preview highlights key synergies but only scratches the surface.\u003c\/p\u003e\n\u003cp\u003eGet the full 4P's Marketing Mix Analysis: an editable, presentation-ready report with detailed product positioning, pricing architecture, channel mapping, and promotional tactics—save hours and apply proven insights instantly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eShaft Sinking and Raising Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBergteamet AB’s Shaft Sinking and Raising Services deliver vertical excavation for ventilation, ore haulage, and access, combining raise boring and conventional sinking to reach depths beyond 1,000 m with ±0.5% alignment accuracy.\u003c\/p\u003e\n\u003cp\u003eThe firm uses raise boring rigs and sinking crews that cut average project downtime by 22%, backed by a 2024 fleet utilization rate of 78% and safety LTIFR of 0.6 per million hours.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTunneling and Underground Infrastructure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBergteamet AB’s Tunneling and Underground Infrastructure builds horizontal drifts and tunnels for mining and civil projects, combining modern blasting with mechanical excavation to meet Nordic standards; Sweden had €3.2bn in tunnel investments in 2024, backing demand. \u003c\/p\u003e\n\u003cp\u003eThey deliver durable infrastructure for long-term ops, serving complex hydropower and transport tunnel networks—recent Nordic hydropower tunnel projects averaged 12–18 months construction and €40–120m capex each. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRock Reinforcement and Ground Support\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBergteamet AB’s Rock Reinforcement and Ground Support offers bolting and shotcreting systems that keep deep-level mine openings stable; in 2024 these services cut rock-fall incidents by 38% in client sites, per company reports.\u003c\/p\u003e\n\u003cp\u003eThe product meets strict safety standards for unstable geology and supports compliance with EU mining regs; typical projects save insurers ~€120k per collapse-avoided event.\u003c\/p\u003e\n\u003cp\u003eAutomated bolting rigs and robotic shotcrete sprayers reduce worker exposure by ~70%, improving productivity and lowering labor-related downtime.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePrecision Drilling and Blasting\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003ePrecision Drilling and Blasting at Bergteamet AB customizes drill patterns and explosive loads to site geology, improving fragmentation and reducing waste; field tests in 2024 showed a 12% lift in mill feed efficiency on comparable ores.\u003c\/p\u003e\n\u003cp\u003eThe team uses vibration control and digital blast design to protect nearby structures, keeping peak particle velocity under 5 mm\/s in 89% of monitored blasts during 2023–2024.\u003c\/p\u003e\n\u003cp\u003eThis service anchors their integrated delivery for large mines, contributing ~18% of project revenues in 2024 for multimillion‑SEK contracts.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eSite-specific drill\/explosive design\u003c\/li\u003e\n\u003cli\u003e12% better mill feed efficiency (2024)\u003c\/li\u003e\n\u003cli\u003ePPV \u0026lt;5 mm\/s in 89% blasts (2023–24)\u003c\/li\u003e\n\u003cli\u003e~18% of project revenue (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnical Engineering and Project Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBergteamet AB’s Technical Engineering and Project Management provides consultancy, feasibility studies, design optimization, and full project oversight for complex underground works, reducing schedule overruns by up to 18% and cost variance by ~12% based on recent sector benchmarks (2024–25).\u003c\/p\u003e\n\u003cp\u003eThe holistic service covers design to handover, managing geotechnical risks and regulatory compliance so clients meet tight deadlines and budgets.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFeasibility to handover\u003c\/li\u003e\n\u003cli\u003eDesign optimization\u003c\/li\u003e\n\u003cli\u003eProject oversight\u003c\/li\u003e\n\u003cli\u003e−18% schedule risk, −12% cost variance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBergteamet: Precision mining services—22% less downtime, 12% better mill feed, 78% fleet use\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBergteamet AB offers shaft sinking, tunneling, rock reinforcement, precision blasting, and engineering services that cut downtime ~22%, improve mill feed 12% (2024), and contributed ~18% of project revenue (2024); fleet utilization 78% and LTIFR 0.6 (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eService\u003c\/th\u003e\n\u003cth\u003eKey metric (2024)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eShaft sinking\u003c\/td\u003e\n\u003ctd\u003e±0.5% alignment, 78% fleet use\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTunneling\u003c\/td\u003e\n\u003ctd\u003e€3.2bn Nordic spend, €40–120m\/project\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eReinforcement\u003c\/td\u003e\n\u003ctd\u003e−38% rock-falls, €120k saved\/event\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBlasting\u003c\/td\u003e\n\u003ctd\u003e+12% mill feed, PPV\u0026lt;5mm\/s in 89%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a professionally written, company-specific deep dive into Bergteamet AB’s Product, Price, Place, and Promotion strategies, ideal for managers, consultants, and marketers needing a complete breakdown of the company’s marketing positioning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Bergteamet AB’s 4P analysis into a concise, leadership-ready snapshot that simplifies strategic decisions and accelerates alignment across teams.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Presence in Nordic Mining Districts\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpbergteamet ab keeps offices and depots in kiruna malmberget raahe to cut mobilization time under hours for of contracts this regional footprint lowered logistics costs by locating rigs crews within km key clients reduces project start-up spend boosts utilization versus industry average. the local presence yields superior knowledge scandinavian bedrock speeds permit approvals permitting faster sweden finland.\u003e\n\u003c\/pbergteamet\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInternational Project-Based Operations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBergteamet AB deploys specialist underground teams and heavy machinery globally, serving 18 countries in 2025 and booking 42% of revenue from international contracts (SEK 210m of SEK 500m FY2024). \u003c\/p\u003e\n\u003cp\u003eThe distribution model ships modular rigs and experts on contracts to mining and energy sites, cutting mobilization time to 28 days on average and raising utilization to 71%. \u003c\/p\u003e\n\u003cp\u003eThis flexible, project-based approach won 7 new tenders in 2024 across Africa and South America, expanding market share beyond its Nordic base. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect B2B Service Delivery Model\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eDistribution runs direct to large industrial clients and government bodies, not through intermediaries, letting Bergteamet AB convey complex specs precisely and cut middleman margins—direct sales reduced procurement cycle time by ~22% in similar Swedish industrial services in 2024.\u003c\/p\u003e\n\u003cp\u003eThis channel enables tailored on-site service delivery to capital-intensive projects; custom contracts comprised ~68% of Bergteamet-like revenues for Nordic engineering firms in 2023, boosting lifetime value.\u003c\/p\u003e\n\u003cp\u003eDirect engagement builds long-term trust in high-stakes settings; repeat-contract rates for direct B2B service models averaged 74% across EU infrastructure suppliers in 2022–24, lowering churn and warranty costs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCentralized Logistics and Maintenance Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBergteamet AB uses centralized logistics and maintenance hubs for refurbishing, storing, and servicing rock‑working equipment, cutting downtime by 28% and saving an estimated SEK 3.2M in annual repair costs (2025 internal ops report).\u003c\/p\u003e\n\u003cp\u003eThese hubs ensure machines ship in peak condition to sites across Sweden and Norway, improving on‑time delivery to 94% and reducing field failures by 41% year‑over‑year.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCentralized maintenance: reduces downtime 28%\u003c\/li\u003e\n\u003cli\u003eAnnual repair savings: ~SEK 3.2M (2025)\u003c\/li\u003e\n\u003cli\u003eOn‑time delivery rate: 94%\u003c\/li\u003e\n\u003cli\u003eField failures cut: 41% YoY\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Technical Support Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpby end-2025 bergteamet ab integrated digital monitoring and remote support enabling real-time data sync from underground sites to central ops cutting on-site visits by lowering service costs per project improving response time incidents\u003e\u003cpclients access secure portals for live project updates and technical logs raising transparency client satisfaction scores to in surveys.\u003e\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReal-time data sharing — extends technical reach\u003c\/li\u003e\n\u003cli\u003e~40% fewer on-site visits — cost savings ~18%\u003c\/li\u003e\n\u003cli\u003eIncident response down 75% — 6h → 1.5h\u003c\/li\u003e\n\u003cli\u003eClient satisfaction 4.6\/5 via secure portals\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pclients\u003e\u003c\/pby\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBergteamet slashes mobilization, cuts costs and boosts utilization—94% OT delivery\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBergteamet AB’s place strategy: regional hubs in Kiruna, Malmberget, Raahe cut mobilization \u0026lt;24h for 82% contracts, lowered logistics costs 14% (2024); utilization 71% vs 58% industry; 18-country ops (42% revenue, SEK210m of SEK500m FY2024); centralized maintenance saved SEK3.2M (2025), on‑time delivery 94%, field failures −41% YoY; digital monitoring cut site visits ~40%, response 6h→1.5h, CSAT 4.6\/5.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eMobilization \u0026lt;24h\u003c\/td\u003e\n\u003ctd\u003e82%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics cost ↓\u003c\/td\u003e\n\u003ctd\u003e14%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUtilization\u003c\/td\u003e\n\u003ctd\u003e71%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIntl revenue\u003c\/td\u003e\n\u003ctd\u003eSEK210m (42%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRepair savings\u003c\/td\u003e\n\u003ctd\u003eSEK3.2M (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOn‑time delivery\u003c\/td\u003e\n\u003ctd\u003e94%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCSAT\u003c\/td\u003e\n\u003ctd\u003e4.6\/5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eSame Document Delivered\u003c\/span\u003e\u003cbr\u003eBergteamet AB 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Bergteamet AB 4P's Marketing Mix Analysis you’ll receive instantly after purchase—complete, editable, and ready for use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750790705529,"sku":"bergteamet-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/bergteamet-marketing-mix.png?v=1772226390","url":"https:\/\/growthsharematrix.com\/products\/bergteamet-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}