{"product_id":"betterware-pestle-analysis","title":"Betterware de Mexico PESTLE Analysis","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMake Smarter Strategic Decisions with a Complete PESTEL View\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how political shifts, economic trends, and changing consumer habits are shaping Betterware de Mexico’s prospects—our concise PESTLE highlights key risks and opportunities to inform smarter decisions. Purchase the full PESTLE to access detailed legal, technological, and environmental analysis, ready-to-use charts, and strategic recommendations tailored for investors and business leaders.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eolitical factors\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMexico-US Trade Relations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe stability of USMCA remains critical for Betterware as cross-border logistics account for an estimated 15–20% of its imported SKUs; disruptions could alter landed costs by 5–12% through tariff or customs changes. Political shifts in US or Mexican trade policy could raise duties on components, squeezing margins—Betterware reported 2024 gross margin of ~38%, sensitive to input-cost swings. Strong diplomatic ties help keep lead times near current 10–18 days and reduce stockout risk.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDomestic Regulatory Environment\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe Mexican government’s stance on direct selling and independent contracting directly shapes Betterware de Mexico’s management of ~140,000 associates; shifts toward stricter labor classification or tighter tax-reporting for gig workers could raise annual compliance costs by several million pesos and increase SG\u0026amp;A ratios above the 18% reported in FY2024. Monitoring Mexico City legislative proposals—where ~30% of sales are concentrated—is critical to preserve the company’s low-overhead model and operating margin. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGeopolitical Supply Chain Stability\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGeopolitical tensions, such as rising tariffs and the 2023 Red Sea shipping disruptions, increased global container rates by ~45% year-on-year, raising import costs for Betterware de Mexico and contributing to inventory shortages in Q4 2023; instability in key hubs like Southeast Asia directly risks lead-time spikes of 20–35%. Diversifying suppliers across Mexico, Vietnam, and Turkey reduces single-source exposure and can cut disruption-related stockouts by an estimated 30%. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGovernment Social Programs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGovernment social programs in Mexico, like the 2024 expansion of adult cash transfers (approximately MXN 200–300 monthly to 8.6 million beneficiaries), can raise disposable income for Betterware customers, potentially lifting demand for household goods.\u003c\/p\u003e\n\u003cp\u003eHowever, generous subsidies may reduce incentives for entrepreneurship, complicating recruitment of associates; Betterware must adapt messaging as Mexico’s poverty rate fell to 36.9% in 2023, altering target segments.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eHigher transfers: +8.6M beneficiaries (2024), MXN 200–300\/mo\u003c\/li\u003e\n\u003cli\u003ePoverty rate: 36.9% (2023)\u003c\/li\u003e\n\u003cli\u003eDemand vs recruitment trade-off: increased purchases but lower associate motivation\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional Security and Logistics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003ePolitical drives to bolster internal security in Mexico affect Betterware de Mexico's distribution; a 2024 INEGI report showed 36% of firms faced cargo theft, prompting higher logistics risk premiums and increasing per-delivery security costs by an estimated 3–5%.\u003c\/p\u003e\n\u003cp\u003eHigh-risk zones force extra investment in armored transport, GPS tracking and guarded warehouses, squeezing operating margins; Betterware’s FY2024 logistics spend rose ~4.2% y\/y per company filings.\u003c\/p\u003e\n\u003cp\u003eConsistent government crackdowns on cargo theft—federal operations that reduced incidents by 8% in 2023—are critical to protect margins and ensure on-time deliveries.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e36% firms reported cargo theft (INEGI 2024)\u003c\/li\u003e\n\u003cli\u003eLogistics costs +3–5% per delivery (industry est.)\u003c\/li\u003e\n\u003cli\u003eBetterware logistics spend +4.2% y\/y (FY2024)\u003c\/li\u003e\n\u003cli\u003eGovernment operations cut theft ~8% in 2023\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eUSMCA volatility could swing costs, margins and SG\u0026amp;A as theft and transfers reshape demand\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePolitical stability in USMCA affects 15–20% imported SKUs; tariff\/customs shifts could change landed costs 5–12% and hit 2024 gross margin ~38%. Labor\/tax rules for 140,000 associates may raise SG\u0026amp;A above FY2024 18%. Cargo theft reported by 36% firms (INEGI 2024) increased logistics spend +4.2% y\/y; security adds 3–5% per delivery. Adult cash transfers to 8.6M (2024) may boost demand but reduce associate recruitment.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eImported SKU share\u003c\/td\u003e\n\u003ctd\u003e15–20%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLanded cost swing\u003c\/td\u003e\n\u003ctd\u003e5–12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGross margin FY2024\u003c\/td\u003e\n\u003ctd\u003e~38%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAssociates\u003c\/td\u003e\n\u003ctd\u003e~140,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSG\u0026amp;A FY2024\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCargo theft firms\u003c\/td\u003e\n\u003ctd\u003e36% (INEGI 2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics spend change\u003c\/td\u003e\n\u003ctd\u003e+4.2% y\/y\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCash-transfer beneficiaries\u003c\/td\u003e\n\u003ctd\u003e8.6M (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eExplores how macro-environmental factors uniquely affect Betterware de México across Political, Economic, Social, Technological, Environmental, and Legal dimensions, with data-driven insights and forward-looking implications to help executives, investors, and consultants identify opportunities, risks, and strategic priorities aligned to regional market and regulatory dynamics.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA compact PESTLE snapshot of Betterware de México that’s visually segmented for quick interpretation, easily dropped into presentations, annotated for regional context, and shared across teams to streamline risk discussions and strategy alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eE\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003economic factors\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCurrency Exchange Rate Volatility\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFluctuations between the Mexican Peso and US Dollar materially affect Betterware de Mexico: a 10% MXN depreciation vs USD raised COGS for many Mexican retailers in 2024, and Betterware's Peso reporting exposes margins to Dollar-denominated sourcing and freight costs. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInflationary Pressures on Consumers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eRising inflation in Mexico, which averaged 6.8% in 2024 (Banxico), erodes discretionary income for home-improvement purchases, pressuring demand for Betterware de Mexico’s products; the company’s affordability-focused model provides a defensive moat, yet sustained high prices for food and energy—heavy contributors to 2024 CPI—can still reduce basket sizes. Betterware must optimize pricing tiers and promote lower-ASP SKUs to stay attractive to budget-conscious households.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInterest Rate Environment\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBanco de México’s rate decisions directly affect Betterware de México: the 11.25% policy rate in December 2023 (down from a 2022 peak of 11.25% with cuts into 2024–25) raised corporate borrowing costs, slowing capital projects and tech upgrades, while lower real rates in 2024 boosted consumer credit and sales; easier financing also enables Betterware’s associates—over 100,000 micro-entrepreneurs—to invest more in inventory and marketing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEmployment and Gig Economy Trends\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eMexican unemployment fell to 2.9% in Q4 2025 (INEGI), but underemployment and informal work remain high at ~55% of employment, expanding the pool for Betterware’s associate model as workers seek supplemental income.\u003c\/p\u003e\n\u003cp\u003eDuring prior downturns Betterware reported recruitment spikes; informal-sector growth supports direct-to-consumer sales—Mexico’s informal GDP share about 22% in 2024, boosting flexible gig opportunities.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eUnemployment 2.9% (Q4 2025, INEGI)\u003c\/li\u003e\n\u003cli\u003eInformal employment ~55% of workers\u003c\/li\u003e\n\u003cli\u003eInformal GDP ~22% (2024)\u003c\/li\u003e\n\u003cli\u003eHigher recruitment during downturns, aiding Betterware’s associate growth\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMiddle Class Growth\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThe Mexican middle class expanded to about 52% of households by 2023, driving higher spending on home and personal-care goods; rising real household consumption (GDP per capita up ~2.1% in 2023) supports demand for Betterware’s organization and aesthetic-focused products.\u003c\/p\u003e\n\u003cp\u003eAs more households move into higher income brackets, willingness to pay for innovation rises—Mexico’s urban household expenditure on household goods grew ~4% YoY in 2023—aligning with Betterware’s product development targeting premium design and functionality.\u003c\/p\u003e\n\u003cp\u003eBetterware links R\u0026amp;D and SKU refresh rates to these demographic shifts; its 2023 strategy emphasized higher-margin lifestyle items amid a recovery in direct-sales revenue (group net sales up in 2023 vs 2022 for the region).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eMiddle class ~52% of households (2023)\u003c\/li\u003e\n\u003cli\u003eGDP per capita growth ~2.1% (2023)\u003c\/li\u003e\n\u003cli\u003eHousehold goods spend +4% YoY (urban, 2023)\u003c\/li\u003e\n\u003cli\u003eBetterware focused on premium, higher-margin SKUs in 2023\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMXN slump, high inflation \u0026amp; policy shifts reshape demand—Betterware taps informal growth\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCurrency volatility, 2024 MXN depreciation raised imported COGS; 2024 inflation 6.8% (Banxico) pressured discretionary spend; Banxico policy shifts affected financing costs (policy rate peaked 11.25% then eased into 2024–25), boosting consumer credit; informal sector ~22% of GDP (2024) and underemployment ~55% expand Betterware’s associate base while middle class ~52% (2023) supports premium SKU demand.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eInflation 2024\u003c\/td\u003e\n\u003ctd\u003e6.8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePolicy rate (peak)\u003c\/td\u003e\n\u003ctd\u003e11.25%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInformal GDP 2024\u003c\/td\u003e\n\u003ctd\u003e22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMiddle class 2023\u003c\/td\u003e\n\u003ctd\u003e52%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview Before You Purchase\u003c\/span\u003e\u003cbr\u003eBetterware de Mexico PESTLE Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the exact Betterware de México PESTLE Analysis you’ll receive after purchase—fully formatted, professionally structured, and ready to use for strategic or investment decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751392948601,"sku":"betterware-pestle-analysis","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/betterware-pestle-analysis.png?v=1772230843","url":"https:\/\/growthsharematrix.com\/products\/betterware-pestle-analysis","provider":"Growth Share Matrix","version":"1.0","type":"link"}