{"product_id":"bisalloy-marketing-mix","title":"Bisalloy Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuilt for Strategy. Ready in Minutes.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Bisalloy’s product innovation, premium pricing, targeted distribution, and industrial-focused promotions combine to secure market leadership in armour and high-strength steel—this concise overview previews strategic strengths and gaps.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-Performance Wear Resistant Steel\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe BISALLOY Wear range is engineered for mining and quarrying where abrasion cuts equipment life; plates span hardness from 400 to 700 HBW to extend wear life by up to 3x versus mild steel. In 2025 trials, buckets and crusher liners using Bisalloy 4P reduced downtime 28% and maintenance spend 22% for large operators. Higher-grade plates for dump truck liners cut replacement cycles, lowering total cost of ownership over a 5-year span.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Structural Steel Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBisalloy 4P's Advanced Structural Steel Solutions offer high-strength, low-alloy plates that reduce framework weight while boosting strength, enabling up to 30% lighter steel use in high-rise and bridge projects versus standard plates (2025 supplier tests). These plates target high-rise, bridge, and heavy transport markets where weight reduction and load capacity drive specs and account for an estimated 22% of Bisalloy 4P segment revenue in 2024. A specialized quenching and tempering process ensures retained toughness and yield strength under extreme stress, meeting EN 10025 and AS\/NZS 3678 performance bands used in recent 2023–2025 tenders. Product pricing premium averaged 12% over commodity plates in FY2024, reflecting higher processing costs and certified performance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialized Armour and Protection Plates\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBisalloy’s Specialized Armour and Protection Plates serve defense and high-security markets, with armor tested to NATO STANAG and MIL-STD ballistic\/blast criteria; in 2024 Bisalloy supplied plates for projects worth ~A$45m, reducing penetration in trials by up to 70% versus standard steels. The plates fit APCs and naval hulls, and Bisalloy remains a preferred supplier on 12 active global defense contracts due to precise metallurgical control and consistent delivery performance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustomized Metallurgical Technical Support\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBisalloy 4P offers Customized Metallurgical Technical Support—consulting on grade selection, welding procedures, and heat treatment—boosting client yield and reducing rework by up to 12% based on 2024 customer trials.\u003c\/p\u003e\n\u003cp\u003eThis service ensures use of the optimal steel grade for each operation, cutting fabrication time by ~8% and lowering welding defects, with metallurgical advice tied to product margins and repeat orders.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e12% fewer reworks (2024 trials)\u003c\/li\u003e\n\u003cli\u003e8% faster fabrication time\u003c\/li\u003e\n\u003cli\u003eImproved weld integrity across sectors\u003c\/li\u003e\n\u003cli\u003eSupports higher-margin repeat sales\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGreen Steel and Sustainability Initiatives\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBisalloy’s product mix now includes green steel—steel with up to 40% lower cradle-to-gate CO2e compared with conventional grades—supporting customers’ 2030 net-zero targets and rising demand for low-carbon materials.\u003c\/p\u003e\n\u003cp\u003eThe company sources scrap and low-carbon iron and uses electric-arc and hydrogen-ready furnaces, aligning procurement and production with partners’ sustainability KPIs and reducing scope 3 risk.\u003c\/p\u003e\n\u003cp\u003eThis shift targets a 25% revenue share from sustainable products by 2026, tapping an industrial-materials market where buyers report 42% higher willingness to pay for certified low-carbon steel.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eGreen steel: ~40% CO2e reduction\u003c\/li\u003e\n\u003cli\u003eTarget: 25% revenue from sustainable products by 2026\u003c\/li\u003e\n\u003cli\u003eProduction: EAF and hydrogen-ready furnaces\u003c\/li\u003e\n\u003cli\u003eBuyer premium: 42% higher willingness to pay\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBisalloy 4P: tougher, lighter, greener—cuts downtime 28%, aims 25% green revenue by 2026\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBisalloy 4P offers wear (400–700 HBW), structural, armour, custom metallurgical support, and green-steel plates that cut downtime 28%, maintenance 22% (2025 trials), and rework 12% (2024); FY2024 product premium averaged 12% and green-steel targets 25% revenue by 2026.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003cth\u003e2024–25 data\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eWear plates\u003c\/td\u003e\n\u003ctd\u003eHardness, life\u003c\/td\u003e\n\u003ctd\u003e400–700 HBW, up to 3x life; −28% downtime\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStructural\u003c\/td\u003e\n\u003ctd\u003eWeight saving\u003c\/td\u003e\n\u003ctd\u003eUp to 30% lighter use; 22% segment revenue (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eArmour\u003c\/td\u003e\n\u003ctd\u003eBallistic protection\u003c\/td\u003e\n\u003ctd\u003e~70% reduced penetration; A$45m projects (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eServices\u003c\/td\u003e\n\u003ctd\u003eFabrication gains\u003c\/td\u003e\n\u003ctd\u003e−12% rework; −8% fab time\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGreen steel\u003c\/td\u003e\n\u003ctd\u003eCO2e \u0026amp; revenue\u003c\/td\u003e\n\u003ctd\u003e~40% lower CO2e; 25% revenue target (2026)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Bisalloy’s Product, Price, Place, and Promotion strategies, grounded in real brand practices and competitive context for actionable strategic insights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Bisalloy’s 4P insights into a concise, leadership-ready snapshot that streamlines marketing decisions and accelerates internal alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Australian Manufacturing Base\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe primary manufacturing facility in Unanderra, Australia, serves as Bisalloy’s centralized hub for production and quality control, enabling direct oversight of quenching and tempering to meet ISO 9001 and EN 10028 standards; in FY2024 the plant produced ~42,000 tonnes of quenched and tempered plate, supporting 18% domestic market share and reducing inbound logistics costs by an estimated A$6.2m versus offshore sourcing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInternational Joint Ventures and Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBisalloy extends global reach via strategic joint ventures, notably a 2024 China JV that enabled local production of 35,000 tonnes and cut average cross-border lead times from 45 to 12 days, lowering logistics costs ~18% for large orders.\u003c\/p\u003e\n\u003cp\u003eThese partnerships bypass tariffs and quotas, improving gross margin on Asian sales by ~2.5 percentage points in FY2024, and leverage local supply chains to secure contracts in high-growth sectors like construction and mining.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Authorized Distributor Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBisalloy's global authorized distributor network covers key markets in North America, the Middle East, and Southeast Asia, serving over 120 locations as of 2025 and accounting for ~65% of regional sales volume.\u003c\/p\u003e\n\u003cp\u003eDistributors hold local stock—average fill rates of 92%—enabling 3–7 day delivery for urgent replacements and project materials, reducing downtime for end-users.\u003c\/p\u003e\n\u003cp\u003eThe multi-tiered strategy keeps the brand accessible across 50+ countries, supporting 18% year-over-year revenue growth in core markets through 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect-to-OEM Supply Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBisalloy sells directly to major OEMs in mining and defense, supplying high-strength steel plates used in vehicle armor and excavator components; in 2024 OEM sales represented about 62% of revenue, strengthening recurring demand.\u003c\/p\u003e\n\u003cp\u003eDirect OEM engagement lets Bisalloy influence design specs early, reducing lead times by up to 20% and cutting logistics costs, while embedding materials into new machinery lifecycles.\u003c\/p\u003e\n\u003cp\u003eClose OEM ties create institutional contracts with multi-year terms (often 3–5 years), stabilizing cash flow and supporting capital planning for expansions or R\u0026amp;D.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 OEM share ≈62%\u003c\/li\u003e\n\u003cli\u003eLead-time cut ≈20%\u003c\/li\u003e\n\u003cli\u003eContract terms 3–5 years\u003c\/li\u003e\n\u003cli\u003eFocus: mining, defense\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Logistics and Inventory Tracking\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBisalloy uses modern logistics management systems to track shipments and manage inventory in real time across a global supply chain, cutting average lead times by ~18% in 2024 and reducing stockouts to under 2%.\u003c\/p\u003e\n\u003cp\u003eThe digital setup boosts transparency for customers and aligns production with demand forecasts, helping maintain on-time delivery rates above 95% for high-value steel plates.\u003c\/p\u003e\n\u003cp\u003eEfficient logistics planning minimizes delays and optimizes flow from factory to final destination, saving an estimated AU$3.2m in annual freight and inventory carrying costs in 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReal-time tracking—stockouts \u0026lt;2%\u003c\/li\u003e\n\u003cli\u003eLead time reduction ~18% (2024)\u003c\/li\u003e\n\u003cli\u003eOn-time delivery \u0026gt;95%\u003c\/li\u003e\n\u003cli\u003eEstimated AU$3.2m annual savings (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBisalloy scales global QT plate supply via Unanderra, China JV \u0026amp; 120+ distributors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBisalloy centralizes production at Unanderra (≈42,000t QT plate, 18% domestic share, A$6.2m inbound savings FY2024), scaled via a 2024 China JV (35,000t, lead times 45→12 days, ~18% lower logistics) and 120+ distributors across 50+ countries (65% regional volume, 92% fill, 3–7 day delivery), with OEMs ≈62% revenue and multi-year contracts (3–5 yrs).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eUnanderra output\u003c\/td\u003e\n\u003ctd\u003e42,000t\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eChina JV output\u003c\/td\u003e\n\u003ctd\u003e35,000t\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOEM revenue\u003c\/td\u003e\n\u003ctd\u003e≈62%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDistributor locations\u003c\/td\u003e\n\u003ctd\u003e120+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eSame Document Delivered\u003c\/span\u003e\u003cbr\u003eBisalloy 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Bisalloy 4P's Marketing Mix document you’ll receive instantly after purchase—no surprises; it’s complete, editable, and ready to use.\u003c\/p\u003e\n\u003cp\u003eThis is the exact, high-quality Marketing Mix analysis included with your order, so what you see is what you’ll download immediately after checkout.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751101018489,"sku":"bisalloy-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/bisalloy-marketing-mix.png?v=1772227693","url":"https:\/\/growthsharematrix.com\/products\/bisalloy-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}