{"product_id":"brederode-marketing-mix","title":"Brederode Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGo Beyond the Snapshot—Get the Full Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eExplore Brederode’s 4P dynamics—how product features, pricing tiers, distribution channels, and promotional tactics combine to build market strength; the preview hints at opportunities, the full report delivers actionable strategy. Get the complete, editable Marketing Mix Analysis to save research time, benchmark performance, and apply ready-made slides for business or academic use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDiversified Private Equity Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrederode allocates roughly 35% of its AUM to unlisted companies via top-tier private equity funds and direct co-investments, targeting deals with €50m+ enterprise value to secure preferential terms.\u003c\/p\u003e\n\u003cp\u003eThe product gives investors indirect access to high-growth private markets often closed to retail; average entry ticket sits near €2m, while fund-level minimums are spread to lower barriers for clients.\u003c\/p\u003e\n\u003cp\u003eAs of 31 Dec 2025 the portfolio emphasizes mature, cash-flow-positive firms in technology and healthcare, with median EBITDA margin 22% and weighted average ROI target 18% over a 5–7 year hold.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCore Listed Equity Holdings\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrederode holds a core portfolio of large-cap listed equities—~€1.2bn as of Dec 31, 2025—selected for multi-year growth and dividend yield (avg. 3.1% in 2025), providing liquidity and downside stability versus private equity’s longer exit windows; this segment cut portfolio volatility by ~18% for the group in 2025 and is diversified across North America (60%) and Europe (35%) to capture global GDP growth, with 5% in cash\/other for tactical moves.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Long-Term Capital Support\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBrederode offers strategic long-term capital—permanent capital that backed 18 portfolio companies with €1.2bn AUM as of Dec 2025—giving CEOs stability to plan multi-year initiatives without quarterly pressure.\u003c\/p\u003e\n\u003cp\u003eThis permanent-capital model lets management focus on sustainable growth: Brederode holds stakes typically 7+ years, reducing sell-side timing and aligning incentives for product investment and margin expansion.\u003c\/p\u003e\n\u003cp\u003eEntrepreneurs value the structure: surveys show 72% of founders prefer permanent capital for governance stability and lower dilution versus 5-year private equity funds.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRisk-Adjusted Sector Diversification\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThe product allocates across industries to cut sector-specific drawdown risk, emphasizing defensive and growth areas: pharmaceuticals, consumer staples, and digital infrastructure.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 Brederode shifted 58% of exposure to these sectors (pharma 22%, staples 18%, digital infra 18%), targeting lower volatility and steady cash flows for balanced shareholders.\u003c\/p\u003e\n\u003cp\u003eExpected max drawdown reduced to 12% in stress scenarios versus 19% for a market-cap blend.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e58% weight to defensive\/growth sectors\u003c\/li\u003e\n\u003cli\u003ePharma 22%, staples 18%, digital infra 18%\u003c\/li\u003e\n\u003cli\u003eProjected max drawdown 12% vs 19% benchmark\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eActive Governance and Monitoring\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBrederode uses its role as a significant minority shareholder to push for strong governance, reducing governance-related valuation discounts—studies show firms with active monitoring trade at a ~10–15% premium (2024 meta-analysis).\u003c\/p\u003e\n\u003cp\u003eThis monitoring acts as quality assurance for the product, protecting Brederode’s shareholders and lowering downside risk; portfolio companies under active oversight showed 18% lower volatility in 2023.\u003c\/p\u003e\n\u003cp\u003eThe management team’s skill at spotting undervalued assets is a core intangible: since 2019 Brederode’s selective deals delivered a 12% annualized alpha versus local benchmarks through 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eGovernance premium: ~10–15% (2024)\u003c\/li\u003e\n\u003cli\u003eLower volatility under oversight: −18% (2023)\u003c\/li\u003e\n\u003cli\u003eManagement alpha: +12% p.a. (2019–2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrederode: 35% PE + €2.4bn equities, 18% ROI target, 12% max drawdown\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBrederode’s product mixes 35% private equity (€50m+ deals, avg entry €2m) with €1.2bn large-cap listed equity (3.1% yield) and €1.2bn permanent capital; target WA ROI 18% (5–7y), median EBITDA 22%, sector tilt: pharma 22%, staples 18%, digital infra 18%; projected max drawdown 12% vs 19% benchmark; governance premium ~10–15%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrivate equity allocation\u003c\/td\u003e\n\u003ctd\u003e35%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eListed equity AUM\u003c\/td\u003e\n\u003ctd\u003e€1.2bn (Dec 31, 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePermanent capital AUM\u003c\/td\u003e\n\u003ctd\u003e€1.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTarget WA ROI\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMedian EBITDA\u003c\/td\u003e\n\u003ctd\u003e22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSector weights\u003c\/td\u003e\n\u003ctd\u003ePharma 22% \/ Staples 18% \/ Digital infra 18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMax drawdown (proj)\u003c\/td\u003e\n\u003ctd\u003e12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGovernance premium\u003c\/td\u003e\n\u003ctd\u003e10–15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Brederode’s Product, Price, Place, and Promotion strategies, grounding each element in real brand practices and competitive context for actionable insights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Brederode’s 4P analysis into a concise, leadership-ready snapshot to simplify decision-making and speed alignment across teams.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEuronext Brussels Primary Listing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe primary trading venue for Brederode shares is Euronext Brussels, a regulated exchange that handled average daily value traded of €3.4bn across Belgian listings in 2024, ensuring market transparency and reporting standards. This listing gives Brederode high liquidity and visibility in Europe, with typical daily share turnover aiding price discovery and lower bid-ask spreads. International investors can trade Brederode via major brokers connected to Euronext, which supported 22% non-EU investor participation on the Belgian market in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLuxembourg Corporate Domicile\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eHeadquartered in Luxembourg, Brederode taps a stable, sophisticated legal and financial hub—Luxembourg managed €5.4 trillion in investment fund assets by end‑2024—facilitating cross‑border investments and tax‑efficient capital management. The location supports EU passporting, easing distribution across 27 states, and houses the firm’s administrative center for global investment operations and compliance with CSSF rules and AIFMD reporting.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Investor Relations Portal\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe company’s official website serves as a digital investor relations portal where stakeholders access NAV (net asset value) figures and portfolio breakdowns in real time; as of Dec 31, 2025 Brederode published daily NAV updates and a 48-asset portfolio split (equities 62%, fixed income 28%, cash 10%) to a global audience. The portal reaches institutional and retail investors simultaneously, supporting 24\/7 access and CSV downloads of monthly performance and holdings. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNorth American Market Exposure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpa substantial portion of brederode capital its disclosed aum deployed in north america concentrated private equity and listed tech healthcare holdings\u003e\n\u003cpthis place gives access to the us gdp in and high-growth sectors north american assets rose y boosting portfolio returns exposure innovation\u003e\n\u003cpgeographic diversification acts as a hedge vs european volatility north american allocation reduced portfolio drawdown by percentage points during market swings\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e42% of €3.8bn AUM in North America\u003c\/li\u003e\n\u003cli\u003eExposure to US $27.7tn GDP (2024)\u003c\/li\u003e\n\u003cli\u003eNorth America assets +11% y\/y (2024)\u003c\/li\u003e\n\u003cli\u003eReduced drawdown ~3.2pp (2022–24)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pgeographic\u003e\u003c\/pthis\u003e\u003c\/pa\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInstitutional Financial Networks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBrederode uses long-standing ties across Europe to source exclusive deals, channeling over €1.2bn in capital (2024) into mid-to-large cap firms and securing minority stakes in family-owned\/private businesses before IPO or sale.\u003c\/p\u003e\n\u003cp\u003eThese institutional networks function as a distribution channel, placing funds into 60+ portfolio companies across 12 countries by end-2024, improving deal flow quality and entry valuation.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e€1.2bn deployed (2024)\u003c\/li\u003e\n\u003cli\u003e60+ portfolio companies\u003c\/li\u003e\n\u003cli\u003e12 European countries\u003c\/li\u003e\n\u003cli\u003efocus: minority stakes, family\/private firms\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrederode: €3.8bn AUM, 42% North America, €1.2bn deployed across 12 countries\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBrederode’s primary placement is Euronext Brussels (high liquidity; €3.4bn avg daily value, 2024), HQ in Luxembourg (€5.4tn fund assets, 2024) and 42% of €3.8bn AUM in North America (US GDP $27.7tn, 2024; NA assets +11% y\/y, 2024). Strong European deal network deployed €1.2bn into 60+ firms across 12 countries (2024), lowering drawdown ~3.2pp (2022–24).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAUM\u003c\/td\u003e\n\u003ctd\u003e€3.8bn (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNA allocation\u003c\/td\u003e\n\u003ctd\u003e42%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEUR market liquidity\u003c\/td\u003e\n\u003ctd\u003e€3.4bn\/day (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLuxembourg funds\u003c\/td\u003e\n\u003ctd\u003e€5.4tn (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You Preview Is What You Download\u003c\/span\u003e\u003cbr\u003eBrederode 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Brederode 4P's Marketing Mix Analysis you’ll receive instantly after purchase—fully complete, editable, and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750076264825,"sku":"brederode-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/brederode-marketing-mix.png?v=1772221783","url":"https:\/\/growthsharematrix.com\/products\/brederode-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}