{"product_id":"brilliantearth-swot-analysis","title":"Brilliant Earth SWOT Analysis","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDive Deeper Into the Company’s Strategic Blueprint\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eBrilliant Earth’s ethical positioning and strong online brand drive customer loyalty, but supply-chain complexity and premium pricing create execution risks; our full SWOT unpacks competitive threats, market opportunities, and financial implications to inform smart decisions—purchase the complete report for a professionally formatted Word and Excel deliverable that’s ready for strategy, investment, or presentation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etrengths\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePioneering Leadership in Ethical Sourcing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrilliant Earth leads ethical sourcing with its Beyond Conflict Free™ standard and visible supply-chain disclosures, driving brand trust; retail sales tied to ethical claims grew ~18% YoY to an estimated $240M in 2025. \u003c\/p\u003e\n\u003cp\u003eIts sustainability focus strongly attracts Gen Z and Millennials—surveys show 62% of buyers in 2024–25 prefer ESG-certified jewelers—letting Brilliant Earth charge price premiums of ~10–15% vs. peers. \u003c\/p\u003e\n\u003cp\u003eThese strengths create durable brand equity and raise entry costs for opaque competitors through curated supplier networks and verified traceability. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRobust Asset-Light Omnichannel Model\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrilliant Earth runs a data-driven, asset-light omnichannel model combining a scalable e-commerce platform with 40+ showrooms, using virtual inventory and made-to-order production to cut capital tied in stock. In 2025 its inventory turnover reached about 4x—roughly four times the sector average of ~1x–1.2x—freeing working capital and improving gross margin. The model preserves high-touch, personalized consultations crucial for bridal and fine jewelry, while lowering markdown risk and store overhead.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExceptional Gross Margin Performance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eDespite volatility in the jewelry market, Brilliant Earth sustained gross margins of 57.6%–58.6% through 2025, driven by a favorable product mix that included high-margin lab-grown diamonds and a strategic shift to fine jewelry collections.\u003c\/p\u003e\n\u003cp\u003eThe margin resilience persisted even as average London spot gold rose ~10% in 2025, showing strong pricing power and operational efficiency, with adjusted gross profit up ~8% year-over-year in FY2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrong Debt-Free Financial Position\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAs of year-end 2025, Brilliant Earth holds a net cash position of about $98.8 million and zero debt, giving it a fortress balance sheet that shields operations from rising interest costs.\u003c\/p\u003e\n\u003cp\u003eThat liquidity lets the company self-fund showroom expansion and tech upgrades without interest expense, preserving margins and strategic optionality during macro uncertainty.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eNet cash ≈ $98.8M (YE2025)\u003c\/li\u003e\n\u003cli\u003eDebt: $0\u003c\/li\u003e\n\u003cli\u003eFunds growth capex and R\u0026amp;D internally\u003c\/li\u003e\n\u003cli\u003eReduces refinancing and rate risk\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProven Track Record of Operational Profitability\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpbrilliant earth achieved consecutive quarters of positive adjusted ebitda through q4 showing disciplined expense control and scalable operations that sustained profitability despite demand swings fy2024 revenue was about million margin averaged across underpinning investor confidence in medium-term growth targets.\u003e\n\u003cp class=\"lst_crct\"\u003e\n\u003c\/p\u003e\u003cli\u003e17 consecutive quarters positive Adjusted EBITDA (through Q4 2025)\u003c\/li\u003e\n\u003cli\u003eFY2024 revenue ≈ $255 million\u003c\/li\u003e\n\u003cli\u003eAdjusted EBITDA margin ~6–7% (2023–2025)\u003c\/li\u003e\n\u003cli\u003eDemonstrated scalable cost structure and investor confidence\u003c\/li\u003e\n\n\u003c\/pbrilliant\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrilliant Earth: High-Margin, Net-Cash Growth with 17 Quarters of EBITDA Strength\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBrilliant Earth’s ethical sourcing, ESG-led demand, asset-light omnichannel model, high margins, and net-cash balance sheet drove resilient growth—FY2024 revenue ≈ $255M, inventory turnover ≈ 4x (2025), gross margin ~58%, net cash ≈ $98.8M, 17 quarters positive Adj. EBITDA.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eFY2024 Revenue\u003c\/td\u003e\n\u003ctd\u003e$255M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInventory Turnover (2025)\u003c\/td\u003e\n\u003ctd\u003e≈4x\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGross Margin (2025)\u003c\/td\u003e\n\u003ctd\u003e~58%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNet Cash (YE2025)\u003c\/td\u003e\n\u003ctd\u003e$98.8M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eConsecutive +Adj. EBITDA\u003c\/td\u003e\n\u003ctd\u003e17 quarters\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eProvides a concise SWOT overview of Brilliant Earth, outlining its internal strengths and weaknesses alongside external opportunities and threats to clarify strategic priorities and competitive positioning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise Brilliant Earth SWOT summary for rapid strategic alignment, ideal for executives and teams needing a clear, visual snapshot of competitive positioning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eW\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eeaknesses\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eConcentration Risk in the U.S. Market\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrilliant Earth remains heavily reliant on the U.S., with about 95% of net sales from domestic customers as of late 2025, concentrating revenue risk in one market.\u003c\/p\u003e\n\u003cp\u003eThis dependence leaves the company exposed to shifts in U.S. consumer sentiment, local recessions, and swings in luxury spending—sectors that fell 7% year-over-year in comparable jewelers during 2024–25.\u003c\/p\u003e\n\u003cp\u003eThough international expansion is underway, limited geographic diversification hinders Brilliant Earth’s ability to hedge regional shocks and could amplify volatility in quarterly results.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDeclining Average Order Value (AOV)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpbrilliant earth average order value fell to about in q3 a year-over-year drop driven by rapid price deflation lab-grown diamonds and shift toward lower-priced fine jewelry widen the customer base.\u003e\n\u003cpwhile unit sales may rise the lower aov squeezes top-line revenue growth and demands higher conversion rates to offset lost dollar value per sale.\u003e\n\u003cpthis trend raises margin pressure: with aov down customer acquisition cost must fall or purchase frequency rise to sustain revenue and ebitda targets.\u003e\n\u003c\/pthis\u003e\u003c\/pwhile\u003e\u003c\/pbrilliant\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh Sensitivity to Macroeconomic Cycles\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAs a luxury retailer of high-discretionary items like engagement rings, Brilliant Earth is highly sensitive to economic swings and shifts in consumer confidence, making sales volatile.\u003c\/p\u003e\n\u003cp\u003eHigh inflation and elevated U.S. Fed rates in 2024–2025 tightened household budgets; U.S. bridal spending fell ~8% YoY in 2024, extending purchase decision timelines for expensive items.\u003c\/p\u003e\n\u003cp\u003eThis cyclical exposure drove wider quarterly revenue swings versus essentials sellers—Brilliant Earth’s 2024 revenue variance exceeded peer averages by roughly 4 percentage points, raising earnings risk.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMargin Compression from Rising Operational Costs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eMargin compression hit profitability as gold costs rose 15% year-over-year and fulfillment plus marketing spend climbed to 18% of revenue, contributing to a GAAP net loss of $12.3M in Q1 2025 despite positive adjusted EBITDA.\u003c\/p\u003e\n\u003cp\u003eBrilliant Earth’s inability to fully pass higher input and shipping costs to price-sensitive buyers, plus aggressive digital marketing to sustain traffic, further squeezes operating margins.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eGold cost +15% YoY (2024–Q1 2025)\u003c\/li\u003e\n\u003cli\u003eFulfillment + marketing = 18% of revenue\u003c\/li\u003e\n\u003cli\u003eGAAP net loss $12.3M (Q1 2025)\u003c\/li\u003e\n\u003cli\u003eAdjusted EBITDA positive, margins still pressured\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLimited Physical Retail Footprint Compared to Rivals\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBrilliant Earth operates about 42–50 showrooms versus Signet Jewelers’ roughly 3,200 retail doors, so its smaller physical footprint limits casual brand discovery for walk-in shoppers who avoid appointment-only formats.\u003c\/p\u003e\n\u003cp\u003eThis restrained expansion pace versus omnichannel rivals likely risks market-share loss in major metros where foot traffic drives high-ticket purchases; in 2024 Brilliant Earth reported ~$315 million revenue, underscoring growth reliance on online sales.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~42–50 showrooms vs ~3,200 Signet doors\u003c\/li\u003e\n\u003cli\u003e2024 revenue approximately $315 million\u003c\/li\u003e\n\u003cli\u003eAppointment-led model may reduce walk-in conversions\u003c\/li\u003e\n\u003cli\u003eSlower physical growth risks metro market-share loss\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eUS‑heavy jeweler faces shrinking AOV, rising gold costs, slim showroom reach\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eHeavy U.S. reliance (~95% of net sales, late 2025), falling AOV ~$2,209 (Q3 2025, -5.5% YoY), margin pressure from gold +15% YoY and fulfillment+marketing ~18% of revenue, GAAP net loss $12.3M (Q1 2025), small showroom network ~42–50 vs Signet ~3,200 limiting discovery.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eU.S. sales share\u003c\/td\u003e\n\u003ctd\u003e~95%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAOV (Q3 2025)\u003c\/td\u003e\n\u003ctd\u003e$2,209\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGold cost YoY\u003c\/td\u003e\n\u003ctd\u003e+15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFulfillment+marketing\u003c\/td\u003e\n\u003ctd\u003e~18% rev\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGAAP net loss\u003c\/td\u003e\n\u003ctd\u003e$12.3M (Q1 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eShowrooms\u003c\/td\u003e\n\u003ctd\u003e~42–50\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003eBrilliant Earth SWOT Analysis\u003c\/h2\u003e\n\u003cp\u003eThis is the actual Brilliant Earth SWOT analysis document you’ll receive upon purchase—no surprises, just professional quality. The preview below is taken directly from the full report you'll get; buy now to unlock the complete, editable version. You’re viewing a live excerpt of the real file, structured and ready for immediate use once downloaded after checkout.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56752479240569,"sku":"brilliantearth-swot-analysis","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/brilliantearth-swot-analysis.png?v=1772241531","url":"https:\/\/growthsharematrix.com\/products\/brilliantearth-swot-analysis","provider":"Growth Share Matrix","version":"1.0","type":"link"}