{"product_id":"camparigroup-business-model-canvas","title":"Campari Group Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCampari Group's Business Model: A Strategic Deep Dive\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the full strategic blueprint behind Campari Group's business model. This in-depth Business Model Canvas reveals how the company drives value through its premium brand portfolio, captures market share via strategic acquisitions and distribution, and stays ahead in a competitive landscape by focusing on innovation and consumer engagement. Ideal for entrepreneurs, consultants, and investors looking for actionable insights into a global spirits leader.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Distribution Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCampari Group's global distribution network thrives on strategic alliances, notably with major players like Southern Glazer's Wine \u0026amp; Spirits. These collaborations are fundamental to Campari's ability to efficiently deliver its extensive product range to over 190 countries worldwide.\u003c\/p\u003e\n\u003cp\u003eThese vital partnerships are instrumental in achieving deep market penetration and ensuring broad consumer access, particularly within significant markets such as North America and Europe. For instance, in 2023, Campari reported a significant increase in net sales, driven in part by the strength of its distribution channels in these key regions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOn-Trade and Off-Trade Collaborations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCampari Group’s success hinges on strong partnerships across both on-trade and off-trade channels. Collaborations with bars, restaurants, and hotels (on-trade) are crucial for brand building and driving trial, while liquor stores and supermarkets (off-trade) are essential for widespread availability and driving volume. \u003c\/p\u003e\n\u003cp\u003eThe off-trade segment is particularly significant, representing a substantial portion of Campari’s sales and catering to the growing consumer preference for at-home consumption. In 2024, the global spirits market saw continued growth in off-trade sales, with premiumization trends boosting demand for Campari's diverse portfolio. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSupplier Relationships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCampari Group cultivates robust relationships with its raw material suppliers, crucial for maintaining the consistent quality of its iconic products. For instance, securing high-grade agave is vital for its tequila brands, while a reliable supply of diverse botanicals underpins the flavor profiles of its renowned aperitifs.\u003c\/p\u003e\n\u003cp\u003eThese partnerships are designed to build supply chain resilience, a critical factor given the potential for disruptions. Events like adverse weather patterns can significantly impact agricultural yields, making strong supplier ties essential for mitigating these risks and ensuring uninterrupted production throughout 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMarketing and Promotion Agencies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCampari Group collaborates with marketing and advertising agencies to craft impactful campaigns that strengthen brand recognition and connect with consumers. These partnerships are crucial for developing and implementing strategies across diverse channels, ensuring a consistent and compelling brand message. For instance, in 2024, Campari continued to invest in digital marketing, leveraging social media and influencer collaborations to reach younger demographics.\u003c\/p\u003e\n\u003cp\u003eThe company's promotional efforts extend beyond digital, encompassing in-store activations and experiential marketing. These initiatives aim to create memorable consumer experiences and drive sales at the point of purchase. Campari's focus on building brand equity through these partnerships is a cornerstone of its strategy for sustained growth in the competitive spirits market.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrand Equity Enhancement\u003c\/strong\u003e Agencies help craft campaigns that build and maintain strong brand identities.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTargeted Consumer Engagement\u003c\/strong\u003e Partnerships enable precise targeting of specific consumer segments through various media.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDigital and In-Store Integration\u003c\/strong\u003e Agencies assist in creating seamless promotional experiences across online and offline touchpoints.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCampaign ROI Optimization\u003c\/strong\u003e Collaboration aims to maximize the return on investment for marketing expenditures.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAcquisition Targets and Integration Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCampari Group actively pursues strategic acquisitions to expand its brand portfolio and market reach. For instance, the significant acquisition of Courvoisier in late 2023, valued at €1.2 billion, highlights this approach. This necessitates strong partnerships with specialized firms for thorough due diligence, ensuring financial and operational soundness of target companies. \u003c\/p\u003e\n\u003cp\u003eIntegration partners are crucial for seamlessly incorporating newly acquired brands into Campari's existing structure. This includes expertise in supply chain management, marketing alignment, and distribution network harmonization. Such collaborations are vital for realizing the full potential of these acquisitions, as seen in the ongoing integration of Courvoisier’s premium cognac portfolio into Campari’s global operations.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eDue Diligence Partners:\u003c\/strong\u003e Financial advisory firms and legal experts specializing in M\u0026amp;A to assess target company valuations and risks.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntegration Specialists:\u003c\/strong\u003e Consultants and technology providers for smooth operational and systems integration post-acquisition.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrand Portfolio Leverage:\u003c\/strong\u003e Marketing and distribution agencies to maximize the reach and appeal of acquired brands.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePartnerships Fuel Market Reach and Supply Chain Strength\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCampari Group's distribution network relies heavily on key partnerships with major distributors like Southern Glazer's Wine \u0026amp; Spirits, ensuring its products reach over 190 markets. These alliances are critical for market penetration, especially in North America and Europe, where Campari saw strong net sales growth in 2023, partly due to these robust channels.\u003c\/p\u003e\n\u003cp\u003eThe company also fosters deep relationships with raw material suppliers to maintain product quality, such as securing high-grade agave for its tequila. Supply chain resilience is paramount, with strong supplier ties helping to mitigate risks from potential disruptions, a crucial consideration throughout 2024.\u003c\/p\u003e\n\u003cp\u003eFurthermore, Campari collaborates with marketing and advertising agencies to create impactful campaigns, leveraging digital channels and influencer partnerships to engage younger consumers, a strategy evident in its 2024 digital marketing investments.\u003c\/p\u003e\n\u003cp\u003eStrategic acquisitions, like the €1.2 billion purchase of Courvoisier in late 2023, necessitate partnerships with specialized firms for due diligence and integration specialists to ensure seamless operational alignment, maximizing the value of these brand additions.\u003c\/p\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eThis Business Model Canvas provides a strategic overview of Campari Group's operations, detailing its premium brand portfolio, global distribution network, and focus on premiumization and innovation to target discerning consumers worldwide.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCampari Group's Business Model Canvas acts as a pain point reliever by providing a clear, one-page snapshot of their complex global operations, simplifying strategic understanding for stakeholders.\u003c\/p\u003e\n\u003cp\u003eIt efficiently distills Campari's value proposition, customer segments, and revenue streams, offering a digestible format that alleviates the pain of deciphering intricate business strategies.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrand Building and Marketing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCampari Group dedicates significant resources to brand building, employing a multi-faceted marketing approach. This includes robust digital campaigns, engaging in-store promotions, and strategic partnerships to elevate its portfolio of premium and super-premium brands, such as Aperol and Campari.\u003c\/p\u003e\n\u003cp\u003eIn 2023, Campari Group's marketing investments contributed to a strong performance, with net sales growing by 5.1% organically. This focus on brand equity is crucial for maintaining premium pricing and driving consumer loyalty in a competitive market.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProduction and Manufacturing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCampari Group's production and manufacturing operations are the backbone of its global reach, encompassing 25 strategically located production sites. These facilities are dedicated to the efficient and sustainable creation of its extensive portfolio of spirits and liqueurs, ensuring consistent quality across all brands.\u003c\/p\u003e\n\u003cp\u003eThe company actively invests in expanding and modernizing its manufacturing capabilities to meet growing consumer demand. A prime example is the significant investment to double Aperol's production capacity at the Novi Ligure plant, demonstrating a proactive approach to scaling operations for key growth drivers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Distribution and Sales\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCampari Group's global distribution and sales efforts are paramount, managing a complex network spanning over 190 countries. This requires sophisticated logistics and inventory management to ensure timely product availability.  In 2023, Campari reported a significant increase in net sales, reaching €2,958.8 million, underscoring the effectiveness of their extensive reach.\u003c\/p\u003e\n\u003cp\u003eStrategic partnerships with local distributors are crucial for optimizing market penetration and consumer access. These collaborations allow Campari to navigate diverse regulatory environments and consumer preferences across its vast operational footprint. This global sales infrastructure is a key driver of their consistent revenue growth.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProduct Innovation and Portfolio Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eCampari Group's product innovation and portfolio management are central to its strategy. This involves a continuous cycle of developing new products and actively managing its extensive collection of over 50 brands.  The company actively monitors market trends to ensure its offerings remain relevant and appealing to consumers.\u003c\/p\u003e\n\u003cp\u003eA key aspect of this is the introduction of limited-time offerings, which generate excitement and cater to evolving consumer preferences. Furthermore, Campari Group strategically streamlines its portfolio by divesting non-core brands. This focused approach allows the company to concentrate resources on high-growth categories and brands with significant potential.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrand Portfolio Management:\u003c\/strong\u003e Campari Group oversees a diverse portfolio exceeding 50 brands, including well-known names like Aperol and Campari.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMarket Trend Analysis:\u003c\/strong\u003e The company invests in understanding emerging consumer tastes and market dynamics to guide product development.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrategic Divestitures:\u003c\/strong\u003e In 2023, Campari Group completed the divestment of its Italian wine business, Sassicaia, for €330 million, demonstrating its commitment to portfolio optimization.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocus on Growth Categories:\u003c\/strong\u003e This strategic pruning enables a sharper focus on high-growth segments within the spirits market.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Acquisitions and Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eCampari Group's growth hinges on strategically identifying, acquiring, and integrating new brands and businesses. This key activity involves meticulous due diligence and efficient post-acquisition integration to maximize value. For instance, in 2023, Campari completed the acquisition of a majority stake in P.I.W.E. S.r.l. (Teisseire), a move that significantly bolstered its non-alcoholic ready-to-drink portfolio.\u003c\/p\u003e\n\u003cp\u003eThe successful integration of acquired entities is paramount. This process ensures that new brands are seamlessly incorporated into Campari's existing operational structure and marketing strategies. This allows for the realization of synergies and the unlocking of the full potential of these new assets. The company's ability to effectively manage these integrations directly impacts its overall market position and financial performance.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrategic Acquisitions:\u003c\/strong\u003e Campari Group actively seeks brands that complement its existing portfolio and geographic presence, driving organic and inorganic growth.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrand Integration:\u003c\/strong\u003e Post-acquisition, Campari focuses on integrating new brands into its distribution networks and marketing initiatives to leverage existing strengths.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSynergy Realization:\u003c\/strong\u003e The company aims to achieve operational and commercial synergies from acquisitions, enhancing profitability and market share.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePortfolio Expansion:\u003c\/strong\u003e Acquisitions are a core component of Campari's strategy to diversify its product offerings and enter new, high-growth categories.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Pillars: Driving Global Spirits Growth\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCampari Group's key activities revolve around robust brand building through diverse marketing channels, efficient global production leveraging 25 sites, and extensive distribution across over 190 countries.  Product innovation and strategic portfolio management, including acquisitions and divestitures, are also central, as seen with the 2023 acquisition of Teisseire and the divestment of Sassicaia.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003ctd\u003eKey Activity\u003c\/td\u003e\n\u003ctd\u003eDescription\u003c\/td\u003e\n\u003ctd\u003e2023 Impact\/Data\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eBrand Building \u0026amp; Marketing\u003c\/td\u003e\n\u003ctd\u003eMulti-faceted campaigns (digital, in-store, partnerships) for premium brands.\u003c\/td\u003e\n\u003ctd\u003e5.1% organic net sales growth.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProduction \u0026amp; Manufacturing\u003c\/td\u003e\n\u003ctd\u003eEfficient and sustainable creation of spirits and liqueurs across 25 sites.\u003c\/td\u003e\n\u003ctd\u003eInvestment to double Aperol production capacity.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGlobal Distribution \u0026amp; Sales\u003c\/td\u003e\n\u003ctd\u003eManaging a complex network spanning over 190 countries.\u003c\/td\u003e\n\u003ctd\u003eNet sales reached €2,958.8 million.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProduct Innovation \u0026amp; Portfolio Management\u003c\/td\u003e\n\u003ctd\u003eDeveloping new products and managing over 50 brands, including divestitures.\u003c\/td\u003e\n\u003ctd\u003eDivested Sassicaia for €330 million.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStrategic Acquisitions\u003c\/td\u003e\n\u003ctd\u003eIdentifying, acquiring, and integrating new brands to expand the portfolio.\u003c\/td\u003e\n\u003ctd\u003eAcquired majority stake in Teisseire.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe Business Model Canvas for Campari Group that you are previewing is the actual, complete document you will receive upon purchase. This isn't a sample or a mockup; it's a direct representation of the professional, ready-to-use file you'll download. You'll gain full access to this meticulously structured analysis, ensuring exactly what you see is what you get.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":55611154792825,"sku":"camparigroup-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/camparigroup-business-model-canvas.png?v=1754751922","url":"https:\/\/growthsharematrix.com\/products\/camparigroup-business-model-canvas","provider":"Growth Share Matrix","version":"1.0","type":"link"}