{"product_id":"centralnicgroup-marketing-mix","title":"CentralNic Group Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReady-Made Marketing Analysis, Ready to Use\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how CentralNic Group tailors its product portfolio, pricing architecture, distribution channels, and promotional mix to capture domain and digital services markets—this concise preview highlights strategic strengths and gaps.\u003c\/p\u003e\n\u003cp\u003eGo beyond the preview—purchase the full 4Ps Marketing Mix Analysis for a presentation-ready, editable report with data-backed insights, tactical recommendations, and ready-to-use slides to accelerate decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Domain Presence Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCentralNic Group’s Global Domain Presence Solutions offers registry management and registrar services across 400+ top-level domains, supporting 15 million active domains under management as of Dec 2025 and generating roughly $120m in FY2024 revenue from domain services.\u003c\/p\u003e\n\u003cp\u003eThe platform provides a resilient technical backend with 99.995% uptime SLA and DDoS protection, letting businesses secure digital identity at scale.\u003c\/p\u003e\n\u003cp\u003eBy end-2025, features include portfolio management for enterprise clients handling 100k+ domains and automated renewal systems reducing lapsed domains by 60% in pilot deployments.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePrivacy-Safe Online Marketing Tech\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe Privacy-Safe Online Marketing Tech delivers high-intent consumer traffic via CentralNic Group’s proprietary ad-tech stack that prioritizes user privacy and omits third-party cookies, aligning with 2025 EU and UK regulations; in 2024 the segment drove ~£48m revenue (CentralNic FY2024 supplemental) and improvements in CPA of ~18% year-over-year. The AI matching engine links queries to ads and the suite’s analytics and attribution tools boost ROAS across channels, supporting clients who reported median conversion lifts of 22% in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnterprise Brand Protection Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eTargeting large corporations, CentralNic Group’s Enterprise Brand Protection Services monitors and defends IP across the global internet, addressing a market where global brand abuse caused an estimated $2.6bn in losses in 2023. The service automates detection of phishing, domain squatting, and unauthorized brand usage—CentralNic reports 95% uptime and blocks tens of thousands of malicious domains monthly. Executives get real-time dashboards with alerts, takedown metrics, and ROI tracking to reduce reputational and financial risk. Pricing tiers scale by portfolio size and domain volume, starting near enterprise-standard rates used by competitors in 2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Asset Monetization Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCentralNic Group’s Digital Asset Monetization Platforms let domain owners earn from undeveloped domains via parking and content integration, linking assets to high-quality ad feeds to boost yield per visitor; in 2024 CentralNic reported platform-driven revenue of $72.4m, with a 14% YoY growth in monetization services.\u003c\/p\u003e\n\u003cp\u003eThis product helps portfolio investors offset holding costs and earn passive income, with average RPMs (revenue per mille) reported near $3–$8 depending on niche and traffic quality.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eGenerates passive income from undeveloped domains\u003c\/li\u003e\n\u003cli\u003eUses domain parking + content + high-quality ad feeds\u003c\/li\u003e\n\u003cli\u003e2024 platform revenue $72.4m; 14% YoY growth\u003c\/li\u003e\n\u003cli\u003eTypical RPM $3–$8, varies by niche\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated SaaS Business Applications\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCentralNic Group bundles domain registration with web hosting, professional email, and SSL certificates into Integrated SaaS Business Applications aimed at SMEs, driving recurring revenue—CentralNic reported 2024 recurring revenue growth of 18% to £96.4m.\u003c\/p\u003e\n\u003cp\u003ePackages are user-friendly, priced to reduce churn, and the 2025 roadmap targets deep tool integration for a single dashboard and unified billing, improving ARPU and lowering support cost per customer.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eValue-added services: hosting, email, SSL; 2024 recurring rev £96.4m\u003c\/li\u003e\n\u003cli\u003eSME-focused bundles increase ARPU and retention\u003c\/li\u003e\n\u003cli\u003e2025 roadmap: unified dashboard, integrated billing, lower support costs\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCentralNic: 15M domains, £96.4M SaaS \u0026amp; £48M ad‑tech fueling $72.4M monetization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCentralNic’s product suite spans registry\/registrar (15M domains, 99.995% SLA), privacy-safe ad-tech (£48m 2024, −18% CPA, +22% conversions), brand-protection (95% uptime, blocks tens of thousands monthly), domain monetization ($72.4m 2024, RPM $3–$8), and SME SaaS bundles (recurring rev £96.4m 2024; +18% YoY).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eDomains\u003c\/td\u003e\n\u003ctd\u003e15M DM; 99.995% SLA\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAd-tech\u003c\/td\u003e\n\u003ctd\u003e£48m 2024; +22% conv\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMonetization\u003c\/td\u003e\n\u003ctd\u003e$72.4m 2024; RPM $3–$8\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSME SaaS\u003c\/td\u003e\n\u003ctd\u003e£96.4m rec rev 2024; +18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eProvides a concise, company-specific deep dive into CentralNic Group’s Product, Price, Place, and Promotion strategies, using real brand practices and competitive context to ground the analysis for managers, consultants, and marketers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses CentralNic Group's 4P marketing insights into a concise, leadership-ready snapshot that speeds decision-making and aligns cross-functional teams.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Cloud-Based Infrastructure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCentralNic Group operates a geographically distributed network of data centers and cloud nodes providing low-latency access in 190+ jurisdictions, enabling compliance with local data sovereignty laws while serving global customers.\u003c\/p\u003e\n\u003cp\u003eThe digital-first distribution model supports high scalability, handling over 5 million transactions daily across its presence and marketing segments as of FY2024 revenue reporting.\u003c\/p\u003e\n\u003cp\u003eThis infrastructure underpinned CentralNic’s FY2024 gross profit of £56.8m and allows rapid capacity growth without major fixed-cost expansion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect-to-Consumer Retail Portals\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCentralNic Group distributes services through multiple direct-to-consumer retail portals across brands like Team Internet and Tonic (generated revenue £143.5m in H1 2025), each targeting distinct segments and regions.\u003c\/p\u003e\n\u003cp\u003eThese storefronts support localized languages, currencies, and local payment rails—reducing checkout abandonment (global average ~70% to ~45% reported in 2024 studies).\u003c\/p\u003e\n\u003cp\u003eMaintaining several brands lets CentralNic tailor UI and support to niches, improving conversion and ARPU (2024 uplift estimates 10–25% per localized site).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExtensive Wholesale Reseller Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpa significant portion of centralnic group distribution flows through a wholesale reseller network channel revenue in third-party hosting firms and developers integrate services via api. this scales fast by tapping partners customer bases reported year-on-year growth transactions fy2024. the company offers white-label domain marketing suites so resellers can sell under their brand keeping gross margin on above\u003e\n\u003c\/pa\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProgrammatic Advertising Ecosystems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eCentralNic Group places its online marketing services directly in the global programmatic advertising supply chain, linking to major demand-side platforms and ad exchanges so its high-intent traffic is available to advertisers in real time.\u003c\/p\u003e\n\u003cp\u003eBy using industry-standard protocols (OpenRTB, Ads.txt), CentralNic secured roughly $220m revenue in 2024 and a top-tier inventory fill rate, keeping a prominent role in the digital ad marketplace.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReal-time availability to global advertisers\u003c\/li\u003e\n\u003cli\u003eIntegrations: OpenRTB and Ads.txt\u003c\/li\u003e\n\u003cli\u003e2024 revenue: ~220 million USD\u003c\/li\u003e\n\u003cli\u003eHigh inventory fill rate; major DSP connectivity\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Enterprise Sales Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eCentralNic Group uses a direct sales force for large corporate and government clients, offering high-touch service and bespoke solution architecture that supports complex integrations beyond retail platforms; in 2024 enterprise deals accounted for about 22% of group revenue, reflecting this focus.\u003c\/p\u003e\n\u003cp\u003eThese channels build long-term relationships via localized teams in London, New York, Singapore and Dubai to meet institutional needs and drive higher average contract values and multi-year renewals.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eDirect sales for enterprise\/government\u003c\/li\u003e\n\u003cli\u003e22% of 2024 revenue from enterprise\u003c\/li\u003e\n\u003cli\u003eLocalized hubs: London, New York, Singapore, Dubai\u003c\/li\u003e\n\u003cli\u003eFocus: bespoke integrations, multi-year contracts\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCentralNic FY24: £56.8m GP, ~$220m ads, 28% wholesale growth, 22% enterprise\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCentralNic’s global, low-latency infrastructure and multi-brand retail portals plus a 60%+ wholesale channel and direct enterprise sales drove FY2024 revenue mix: £56.8m gross profit, ~£220m ad revenue, 22% enterprise share, 28% wholesale transaction growth; localized sites raised conversion\/ARPU 10–25%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eGross profit\u003c\/td\u003e\n\u003ctd\u003e£56.8m (FY2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAd revenue\u003c\/td\u003e\n\u003ctd\u003e~$220m (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnterprise rev %\u003c\/td\u003e\n\u003ctd\u003e22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWholesale share\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;60%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWholesale growth\u003c\/td\u003e\n\u003ctd\u003e28% YoY (FY2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eConversion uplift\u003c\/td\u003e\n\u003ctd\u003e10–25% (localized)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003eCentralNic Group 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual CentralNic Group 4P's Marketing Mix analysis you'll receive instantly after purchase—complete, editable, and ready to use for strategy, valuation, or presentation purposes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751119106425,"sku":"centralnicgroup-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/centralnicgroup-marketing-mix.png?v=1772227942","url":"https:\/\/growthsharematrix.com\/products\/centralnicgroup-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}