{"product_id":"cmport-marketing-mix","title":"China Merchants Port Group Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReady-Made Marketing Analysis, Ready to Use\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eChina Merchants Port Group leverages integrated asset-heavy products, competitive tiered pricing, expansive global terminal placement, and targeted B2B promotion to dominate maritime logistics; discover how these 4Ps align to drive throughput and margin. Get the full, editable 4Ps Marketing Mix Analysis—presentation-ready, data-backed, and ideal for professionals, students, or consultants seeking actionable strategy and time-saving clarity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eComprehensive Container Terminal Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAs of late 2025 China Merchants Port Group’s core product is high-efficiency container handling—loading, unloading, and transshipment—for global carriers, supporting ~150 million TEU terminal capacity group-wide in 2024 and aiming higher in 2025.\u003c\/p\u003e\n\u003cp\u003eTerminals use automated systems (AS\/RS, AGVs, remote cranes) to cut vessel turnaround to under 24 hours on average at flagship ports, boosting throughput and berth productivity.\u003c\/p\u003e\n\u003cp\u003eServices are tailored for ultra-large container vessels (ULCVs) up to 24,000+ TEU, with deep-water berths and crane outreach to handle 24 rows, meeting mainline alliance needs and reducing feeder costs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBulk and General Cargo Handling\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eChina Merchants Port Group operates dedicated berths and specialized equipment for non-containerized cargo—iron ore, coal, grain, and liquid chemicals—across its global network, handling ~420 million tonnes of bulk cargo in 2024, up 3.1% year-on-year.\u003c\/p\u003e\n\u003cp\u003eFacilities include storage yards, conveyors, ship unloaders, and tank farms with spill containment and VOC controls to meet environmental standards; EBITDA from bulk services contributed ~18% of 2024 port operating earnings.\u003c\/p\u003e\n\u003cp\u003eDiversifying into bulk and general cargo reduces exposure to single-commodity swings—iron ore and coal volumes offset grain seasonality—helping stabilize throughput and revenue amid volatile commodity prices.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Port-Related Logistics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eChina Merchants Port Group integrates bonded warehousing, cold-chain logistics, and distribution centers with port operations, handling 1,000+ cold-chain TEUs monthly at key hubs and supporting 2024 revenue-linked logistics growth of about 9% year-on-year; this lets shippers combine import\/export clearance, storage, and inland trucking to cut dwell time by ~18% and lower supply-chain costs. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Port Solutions and Smart Technology\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eChina Merchants Port Group has expanded its product mix to include proprietary digital platforms and Smart Port technologies delivering real-time tracking and data analytics to cargo owners and carriers, supporting over 20 global terminals and processing ~15m TEU of digitalized shipments in 2024.\u003c\/p\u003e\n\u003cp\u003eBy enabling digital transparency and paperless documentation (e-B\/L, blockchain pilots), the group cut average dwell time by ~12% and reduced paperwork costs for clients, boosting throughput and client retention.\u003c\/p\u003e\n\u003cp\u003eThese tech-driven services differentiate CMPG from traditional operators by offering superior information visibility, contributing to a 2024 service revenue uplift estimated at 6–8% year-on-year.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReal-time tracking across 20+ terminals\u003c\/li\u003e\n\u003cli\u003e~15m TEU digitalized in 2024\u003c\/li\u003e\n\u003cli\u003eDwell time cut ~12%\u003c\/li\u003e\n\u003cli\u003eService revenue up ~6–8% YoY (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAncillary Marine and Port Support\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eChina Merchants Port Group provides tugboat assistance, vessel berthing, and ship supply services, handling over 1,200 tug operations and enabling 15% faster turnarounds at key terminals in 2024.\u003c\/p\u003e\n\u003cp\u003eThese auxiliary services create a seamless operational environment for shipping lines across the group’s ports, reducing average berth waiting time to under 6 hours in major hubs.\u003c\/p\u003e\n\u003cp\u003eBy controlling tug, berthing, and supply functions, the group secured roughly CNY 3.6 billion in ancillary revenue in 2024 and preserves service quality through integrated asset management.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e1,200+ tug operations (2024)\u003c\/li\u003e\n\u003cli\u003e15% faster turnarounds\u003c\/li\u003e\n\u003cli\u003eAverage berth wait \u0026lt;6 hours\u003c\/li\u003e\n\u003cli\u003eCNY 3.6bn ancillary revenue (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCMPG 2024: 150M TEU capacity, 15M digital TEU, 420M t bulk, CNY3.6bn ancillaries\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCMPG’s product mix: 150m TEU capacity (2024), ~15m digitalized TEU (2024), 420m tonnes bulk (2024), ~1,200 tug ops (2024), CNY3.6bn ancillary revenue (2024); automation cut vessel turnaround \u0026lt;24h and dwell ~12%; service revenue +6–8% YoY (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eTerminal capacity\u003c\/td\u003e\n\u003ctd\u003e150m TEU\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigitalized TEU\u003c\/td\u003e\n\u003ctd\u003e15m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBulk cargo\u003c\/td\u003e\n\u003ctd\u003e420m t\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTug ops\u003c\/td\u003e\n\u003ctd\u003e1,200+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAncillary rev\u003c\/td\u003e\n\u003ctd\u003eCNY3.6bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into China Merchants Port Group’s Product, Price, Place, and Promotion strategies, ideal for managers and consultants needing a clear marketing positioning breakdown grounded in real operations and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eSummarizes China Merchants Port Group’s 4P marketing mix in a concise, presentation-ready format to quickly align leadership, aid cross-functional discussions, and serve as a plug-and-play slide or one-pager for strategy sessions and competitor comparisons.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Presence in Major Chinese Gateways\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eChina Merchants Port Group holds berths across the Pearl River Delta, Yangtze River Delta, and Bohai Rim, handling about 25% of China’s container throughput in 2024 (roughly 55 million TEU of the national ~220 million TEU), placing it at key import\/export chokepoints.\u003c\/p\u003e\n\u003cp\u003eThese hubs link China’s manufacturing and consumer markets—together they account for \u0026gt;60% of national GDP—and CMPG’s terminal control secures priority access to high-value international trade lanes and logistics chains.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Port Network Expansion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpthrough strategic investments and the belt road initiative china merchants port holdings ports operates over overseas berths across southeast asia africa europe south america handling million teu equivalent capacity by serving key south-south east-west maritime corridors.\u003e\n\u003cpthis global distribution lets cm ports capture rising intra-asia trade and transoceanic flows contributing of revenue from international operations diversifying cash flows.\u003e\n\u003cpgeographic spread across countries hedges against local downturns and geopolitical shifts during regional revenue volatility averaged versus for single-market peers.\u003e\n\u003c\/pgeographic\u003e\u003c\/pthis\u003e\u003c\/pthrough\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThe Hub-and-Spoke Distribution Model\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eChina Merchants Port Group uses a hub-and-spoke model: deep-water hubs like Shenzhen Yantian and Ningbo-Zhoushan consolidate cargo from 2023 global throughput of ~300 million TEU across its network, feeding smaller feeder ports and inland links.\u003c\/p\u003e\n\u003cp\u003eThis cuts transshipment time and cost—average feeder leg times fell ~12% in 2022–24—boosting service reach and supporting annual container revenue of CNY ~40 billion in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntermodal Connectivity and Hinterland Access\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpplacement strategy goes beyond the water edge: china merchants port group links ports to major railways and highways enable sea-to-rail sea-to-road flows expanding reach into inland provinces landlocked neighbors.\u003e\u003cpthis intermodal network raised port catchment by from and supported hinterland liftings of million teu-equivalent attracting shippers needing reliable end-to-end delivery.\u003e\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eSea-rail and sea-road integration\u003c\/li\u003e\n\u003cli\u003e18% catchment expansion (2019–2024)\u003c\/li\u003e\n\u003cli\u003e72M TEU-equivalent hinterland liftings (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthis\u003e\u003c\/pplacement\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFree Trade Zone and Industrial Park Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eChina Merchants Port Group locates many terminals inside or next to Free Trade Zones (FTZs) and industrial parks, enabling raw materials to flow directly into factories and finished goods to export markets; in 2024 CMPort handled 286 million tonnes in CPT (container plus cargo) across FTZ-linked ports, boosting throughput efficiency by ~9% year-on-year.\u003c\/p\u003e\n\u003cp\u003eThe close siting creates a symbiotic loop: ports stimulate local industrial growth while nearby manufacturers supply steady cargo; CMPort reported FTZ-adjacent terminals contributed about 32% of consolidated container volumes in 2024, stabilizing revenue streams.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFTZ adjacency cuts inland transport time ~20%\u003c\/li\u003e\n\u003cli\u003eFTZ-linked terminals = 32% of container volumes (2024)\u003c\/li\u003e\n\u003cli\u003eThroughput at FTZ ports grew ~9% YoY in 2024\u003c\/li\u003e\n\u003cli\u003eDrives predictable cargo, supporting long-term terminal contracts\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCMPG: 55M domestic TEU, 120M overseas capacity, CNY40B revenue, FTZs 32%\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCMPG’s ports sit at China’s three trade deltas and 50+ overseas berths, handling ~55M TEU domestically (25% of China) and ~120M TEU equiv. capacity overseas in 2024; hubs plus FTZ links drove 72M TEU hinterland liftings and CNY ~40B container revenue, with FTZ-adjacent terminals = 32% volumes.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eDomestic TEU\u003c\/td\u003e\n\u003ctd\u003e55M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOverseas capacity equiv.\u003c\/td\u003e\n\u003ctd\u003e120M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHinterland liftings\u003c\/td\u003e\n\u003ctd\u003e72M TEU-eq\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eContainer revenue\u003c\/td\u003e\n\u003ctd\u003eCNY 40B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFTZ volume share\u003c\/td\u003e\n\u003ctd\u003e32%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003eChina Merchants Port Group 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual China Merchants Port Group 4P's Marketing Mix analysis you’ll receive instantly after purchase—comprehensive, editable, and ready for immediate use with detailed Product, Price, Place, and Promotion insights tailored to the company.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750473478521,"sku":"cmport-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/cmport-marketing-mix.png?v=1772225161","url":"https:\/\/growthsharematrix.com\/products\/cmport-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}