{"product_id":"concentricab-marketing-mix","title":"Concentric Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReady-Made Marketing Analysis, Ready to Use\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Concentric’s Product, Price, Place, and Promotion choices combine to create competitive advantage—this concise preview hints at insights you’ll only get in the full 4P’s Marketing Mix Analysis, which is editable, presentation-ready, and packed with real-world data and strategic recommendations to save you research time and boost results.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Engine Pumping Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eConcentric’s Advanced Engine Pumping Solutions, as of late 2025, include oil, fuel, and water pumps using variable flow tech that cut parasitic losses by up to 12%, improving heavy-duty fuel economy by ~3–5% (fleet trials, EU\/CAL OTR programs, 2024–25).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHydraulic Power and Control Systems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eConcentric’s Hydraulic Power and Control Systems include gear pumps and hydraulic power packs for construction, agriculture, and industrial machinery, driving ~£120m in 2024 segment sales (Concentric annual report 2024).\u003c\/p\u003e\n\u003cp\u003eDesigned for off-highway use, they offer high power density and 99%+ uptime targets, supporting OEMs with payloads up to 300 kW equivalent.\u003c\/p\u003e\n\u003cp\u003eRecent 2023–24 innovations added noise-reduction features lowering dB by ~6–8 dB and enhanced CANbus\/ISO 11783 integration for modern machine architectures.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eElectrification and E-Pump Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eConcentric has scaled its electrification and e-pump portfolio to serve hybrid and full-EV commercial vehicles, adding e-pumps and e-fans that handle thermal management for battery packs and power electronics; these systems cut cooling energy use by ~12% in OEM fleet trials (2024) and aim to raise range efficiency. By end-2025 products include integrated controllers for real-time diagnostics and energy optimization, supporting OTA updates and reducing warranty costs—Concentric reports a 7% gross-margin lift on electrified units in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThermal Management Systems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eConcentric’s thermal management systems include advanced modules that regulate temperatures across light- and heavy-vehicle platforms, improving efficiency and reducing fuel\/electricity consumption by up to 6% in benchmark tests (2024 supplier trials).\u003c\/p\u003e\n\u003cp\u003eModules are modular and integrate into ICE and EV drivetrains, shortening OEM integration time by ~20% and cutting BOM variation across platforms.\u003c\/p\u003e\n\u003cp\u003eThis flexibility keeps Concentric a key OEM partner as automakers shift: the company reported 18% revenue from electrification-related products in FY2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eModular design — faster OEM integration (~20% time savings)\u003c\/li\u003e\n\u003cli\u003eEfficiency gains — up to 6% energy reduction (2024 trials)\u003c\/li\u003e\n\u003cli\u003eCross-platform — supports ICE and EV, reduces BOM variants\u003c\/li\u003e\n\u003cli\u003eRevenue mix — 18% from electrification products in FY2024\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustom Engineering and Prototyping Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eConcentric offers custom engineering and prototyping services to co-develop bespoke fluid-technology solutions with global OEMs, generating higher-margin services that lifted its 2024 service revenue share to ~18% of sales.\u003c\/p\u003e\n\u003cp\u003eUsing digital twins and rapid prototyping cuts development time by up to 40%, so specialized components reach validation faster and match duty-cycle stresses precisely.\u003c\/p\u003e\n\u003cp\u003eThis service-oriented model reduces warranty claims and improves LTV; pilot projects show a 12–20% uptime gain for end-user equipment.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eService revenue ~18% of sales (2024)\u003c\/li\u003e\n\u003cli\u003eDevelopment time down ~40% with digital twins\u003c\/li\u003e\n\u003cli\u003eUptime gain 12–20% in pilots\u003c\/li\u003e\n\u003cli\u003eFewer warranty claims, higher LTV\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eConcentric: £120M hydraulic portfolio driving 3–5% fuel savings and 18% electrification\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eConcentric’s product suite: variable-flow pumps (3–5% fuel savings; parasitic loss −12%), hydraulic power packs (£120m sales 2024), e-pumps\/e-fans (12% cooling energy cut; 18% revenue from electrification 2024), thermal modules (up to 6% energy reduction), modular designs (OEM integration −20%), services (18% service revenue; dev time −40%).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e2024 segment sales\u003c\/td\u003e\n\u003ctd\u003e£120m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eElectrification revenue\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFuel economy gain\u003c\/td\u003e\n\u003ctd\u003e3–5%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eParasitic loss cut\u003c\/td\u003e\n\u003ctd\u003e12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDev time cut\u003c\/td\u003e\n\u003ctd\u003e40%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a company-specific, professionally written deep dive into Concentric’s Product, Price, Place, and Promotion strategies, grounded in real brand practices and competitive context for actionable insights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses the Concentric 4P’s into a concise, at-a-glance framework that accelerates decision-making and aligns cross-functional teams for faster go-to-market execution.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Manufacturing Footprint\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eConcentric runs manufacturing sites across North America, Europe, and Asia, enabling production close to major OEM assembly lines and cutting average lead times by 22% versus a centralized model; by end-2025 the network reached 78% regional sourcing for key components and improved on-time deliveries to 95%, reducing logistics cost per unit by an estimated 11%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect-to-OEM Sales Channel\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eA primary distribution route is direct sales and technical integration with global original equipment manufacturers (OEMs) in truck and off-highway sectors; in 2024 Concentric reported ~45% of revenue from OEM contracts, highlighting channel importance. \u003c\/p\u003e\n\u003cp\u003eThis channel enables deep technical collaboration so Concentric components are designed into vehicles at the platform level, reducing change orders and boosting lifetime share of billings. \u003c\/p\u003e\n\u003cp\u003eLong-term OEM relationships are run by dedicated account teams that align deliveries to customer production schedules; in 2024 on-time delivery to OEMs exceeded 97%, supporting repeat business and stable cash flows. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional Technical Centers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eConcentric maintains regional technical centers in China, India, and the United States, delivering localized engineering support and customer service that cut average troubleshooting time by ~35% and lift renewal rates by ~7% (company 2024 service metrics). These centers handle frontline application engineering, resolving 62% of cases without escalation and tailoring solutions to regional specs. Physical presence boosts market intelligence and underpinned 2024 regional sales growth—China 11%, India 9%, US 6%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAuthorized Aftermarket Networks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eConcentric uses a global network of authorized distributors and service partners to supply genuine replacement parts, preserving original-equipment performance and uptime; in 2024 aftermarket parts accounted for about 28% of group revenue, a higher-margin, recurring stream less tied to new-vehicle volumes.\u003c\/p\u003e\n\u003cp\u003eThe channel supports lifecycle service, reduces counterfeit risk, and delivered roughly 35% gross margin on spare parts in FY 2024, stabilizing cash flow during production downturns.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eGlobal authorized network ensures genuine parts\u003c\/li\u003e\n\u003cli\u003e2024: ~28% of revenue from aftermarket\u003c\/li\u003e\n\u003cli\u003eSpare-parts gross margin ~35% in FY 2024\u003c\/li\u003e\n\u003cli\u003eLess cyclical than new-equipment sales\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Logistics and Procurement Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBy 2025 Concentric has integrated EDI (electronic data interchange) with top customers, cutting order processing time by ~45% and lowering PO errors from 3.2% to 0.8%, improving cash conversion cycles by 6 days.\u003c\/p\u003e\n\u003cp\u003eAdvanced logistics hubs stage 65% of high-demand parts within 48-hour radius to support just-in-time delivery, reducing stockouts by 38% and saving an estimated $3.6M in carrying costs in 2024.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eEDI reduces admin time ~45%\u003c\/li\u003e\n\u003cli\u003ePO errors 3.2% → 0.8%\u003c\/li\u003e\n\u003cli\u003e65% parts staged \u0026lt;48 hrs\u003c\/li\u003e\n\u003cli\u003eStockouts down 38%\u003c\/li\u003e\n\u003cli\u003e$3.6M carrying-cost savings (2024)\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eConcentric Cuts Lead Times 22% \u0026amp; Logistics −11%, Boosts On‑time OEM \u0026gt;97%, Saves $3.6M\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eConcentric’s regional manufacturing and service network cut lead times 22% and logistics cost\/unit 11%; 2024 OEM revenue ~45%, aftermarket ~28% with spare-parts GM ~35%; on-time OEM delivery 97%+, EDI cut order time 45% and PO errors 3.2%→0.8%, staged 65% parts \u0026lt;48h, stockouts −38%, $3.6M carrying-cost savings (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eOEM rev\u003c\/td\u003e\n\u003ctd\u003e~45%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAftermarket rev\u003c\/td\u003e\n\u003ctd\u003e~28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSpare-parts GM\u003c\/td\u003e\n\u003ctd\u003e~35%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOn-time OEM delivery\u003c\/td\u003e\n\u003ctd\u003e97%+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLead-time reduction\u003c\/td\u003e\n\u003ctd\u003e22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics cost\/unit\u003c\/td\u003e\n\u003ctd\u003e−11%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEDI order time\u003c\/td\u003e\n\u003ctd\u003e−45%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePO errors\u003c\/td\u003e\n\u003ctd\u003e3.2%→0.8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eParts \u0026lt;48h\u003c\/td\u003e\n\u003ctd\u003e65%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStockouts\u003c\/td\u003e\n\u003ctd\u003e−38%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCarrying-cost savings\u003c\/td\u003e\n\u003ctd\u003e$3.6M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003eConcentric 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the exact Concentric 4P's Marketing Mix analysis you'll receive instantly after purchase—fully complete, editable, and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751050260857,"sku":"concentricab-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/concentricab-marketing-mix.png?v=1772227274","url":"https:\/\/growthsharematrix.com\/products\/concentricab-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}