{"product_id":"dfmc-business-model-canvas","title":"Dongfeng Motor Group Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDongfeng Motor: Compact BMC Reveals Partnerships, Scale \u0026amp; Revenue Resilience\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock Dongfeng Motor Group’s strategic blueprint with our concise Business Model Canvas—see how partnerships, manufacturing scale, and diversified revenue streams drive competitive advantage and resilience; ideal for investors, strategists, and consultants seeking actionable insights. Purchase the full Word\/Excel canvas for a complete, section-by-section analysis and ready-to-use template to inform your next strategic move.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Global Joint Ventures\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eDongfeng’s long-standing joint ventures with Nissan and Honda transfer platforms and C-agrinity manufacturing tech, letting Dongfeng tap global supply chains while holding ~20% share of China’s passenger-vehicle market in 2024 (4.1M units sold group-wide). By 2025 these JVs shifted to local EV component production—battery packs and e-motors—reducing import content to under 30% for EVs and cutting unit costs ~12% year-on-year.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnology and Software Alliances\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eDongfeng deepened ties with Huawei in 2024 to embed HarmonyOS-powered smart cockpits and ADAS (advanced driver-assist systems) into its premium Voyah and Aeolus lines, targeting a 30% software-content increase by 2026 and cutting in-house software spend by an estimated RMB 1.2 billion (US$170M) over 2024–26. These tech alliances keep Dongfeng competitive in the software-defined vehicle market and speed its digital shift without owning full-stack development.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBattery and Energy Supply Chain\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eStrong ties with battery makers like Contemporary Amperex Technology Co. Limited (CATL) give Dongfeng Motor Group stable access to high-energy-density cells for its expanding NEV lineup—CATL supplied \u0026gt;40 GWh to Chinese OEMs in 2024, supporting volume ramp for models launched 2023–25. Partnerships include joint R\u0026amp;D on solid-state cells and battery-swapping pilots, and long-term supply and pricing agreements help hedge exposure to lithium price swings (lithium carbonate spiked to ~USD 80,000\/ton in 2022, easing to ~USD 25,000\/ton by 2024).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGovernment and State-Owned Entities\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eDongfeng, a major state-owned automaker, aligns with China’s industrial plans, securing preferential land, green-energy subsidies (≈RMB 1.2bn in 2023–24 regional grants), and large public procurement deals, boosting revenue predictability and capex support.\u003c\/p\u003e\n\u003cp\u003eThese ties enable Dongfeng’s role in national hydrogen fuel-cell projects, co-funding R\u0026amp;D and pilot fleets (government-backed programs committed ~RMB 600m in 2024).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003ePreferential land allocation and fast approvals\u003c\/li\u003e\n\u003cli\u003eRMB 1.2bn+ regional green subsidies (2023–24)\u003c\/li\u003e\n\u003cli\u003eLarge public procurement contracts improve demand visibility\u003c\/li\u003e\n\u003cli\u003e~RMB 600m government co-funding for hydrogen R\u0026amp;D (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Distribution and Logistics Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eTo expand in Europe, Southeast Asia, and South America, Dongfeng uses international distributors and logistics providers who manage local regs, customs, and last-mile delivery for exported vehicles; by end-2025 these partners accounted for ~60% of Voyah and M-Hero international shipments (≈85,000 units cumulatively since 2022).\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e60% of international shipments via partners\u003c\/li\u003e\n\u003cli\u003e≈85,000 Voyah\/M-Hero units exported since 2022\u003c\/li\u003e\n\u003cli\u003eKey role in customs, compliance, last-mile delivery\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDongfeng scales with JV\/CATL ties: 4.1M sales, −12% costs, RMB2.4bn support, 85k exports\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eDongfeng’s JVs (Nissan, Honda) and CATL supply secured scale—4.1M group sales (2024), EV import content \u0026lt;30% (2025), unit costs −12% YoY; Huawei deal raised software content +30% by 2026, saving ~RMB1.2bn (2024–26); gov’t grants ≈RMB1.2bn (2023–24) + RMB600m hydrogen funding (2024); 85,000 Voyah\/M-Hero exports since 2022 (60% via partners).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eGroup sales (2024)\u003c\/td\u003e\n\u003ctd\u003e4.1M units\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEV import content (2025)\u003c\/td\u003e\n\u003ctd\u003e\u0026lt;30%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUnit cost change\u003c\/td\u003e\n\u003ctd\u003e−12% YoY\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSoftware saving\u003c\/td\u003e\n\u003ctd\u003eRMB1.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGovt grants (2023–24)\u003c\/td\u003e\n\u003ctd\u003eRMB1.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHydrogen funding (2024)\u003c\/td\u003e\n\u003ctd\u003eRMB600m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eExports since 2022\u003c\/td\u003e\n\u003ctd\u003e85,000 units\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePartner-managed exports\u003c\/td\u003e\n\u003ctd\u003e60%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA comprehensive Business Model Canvas for Dongfeng Motor Group detailing its customer segments, channels, value propositions, key activities, partners, resources, cost structure, and revenue streams; aligned with real-world manufacturing, joint ventures, EV transition, and dealer network strategies.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level view of Dongfeng Motor Group’s business model with editable cells to quickly pinpoint revenue drivers, partnerships, and cost structures for strategic decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced R and D for Electrification\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eDongfeng spends ~RMB 6.2bn on electrification R\u0026amp;D in 2024, building dedicated EV platforms and hybrid powertrains to cut ICE reliance; teams develop proprietary battery management systems and high-efficiency motors that raised WLTP-equivalent range by ~12% in recent models.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLarge-Scale Vehicle Manufacturing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eDongfeng’s core activity is high-volume assembly across 12 major production bases in China, producing 3.2 million vehicles in 2024 and scaling flexible lines to build ICE and NEVs simultaneously (NEVs ~18% of volume in 2024). The company prioritizes automation—robotic adoption rose 22% Y\/Y in 2024—to cut unit cost and sustain ISO\/TS quality metrics and yield targets.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrand Management and Repositioning\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eDongfeng manages a multi-brand portfolio from mass-market lines to premium Voyah and M-Hero, reallocating ¥4.2 billion in 2024 marketing spend to brand differentiation; Voyah sales grew 38% in 2024, showing premium repositioning traction.\u003c\/p\u003e\n\u003cp\u003eRepositioning as a tech-forward EV leader drives integrated campaigns and tailored narratives for EV, fleet, and young buyers; R\u0026amp;D and brand tech demos received ¥7.5 billion in 2024 to support EV image and software-led differentiation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSupply Chain and Procurement Optimization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eDongfeng manages a network of roughly 5,000 suppliers to secure timely parts flow; supply-chain ops target under-72-hour critical-part lead times to keep assembly uptime above 95%.\u003c\/p\u003e\n\u003cp\u003eAdvanced analytics flag risk from geopolitics and raw-material shortages; in 2024 this cut parts-cost volatility by ~7% and helped maintain gross margin stability near 12%.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~5,000 suppliers managed\u003c\/li\u003e\n\u003cli\u003e\u0026lt;72h critical-part lead times\u003c\/li\u003e\n\u003cli\u003e95%+ assembly uptime\u003c\/li\u003e\n\u003cli\u003e~7% reduction in parts-cost volatility (2024)\u003c\/li\u003e\n\u003cli\u003eGross margin ~12% (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAutomotive Financial Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eDongfeng Motor Group offers consumer loans, dealer financing, and insurance via Dongfeng Financial Services subsidiaries, integrating financing at point of sale to cut buyer upfront cost and boost loyalty; in 2024 financial services helped finance ~28% of new vehicle sales, lifting group retail volume by ~12% year-over-year.\u003c\/p\u003e\n\u003cp\u003eFinancial products target retail and commercial buyers, support dealer inventory financing, and acted as a key margin driver—financial-services revenue reached about RMB 4.1 billion in 2024, roughly 6% of consolidated operating income.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~28% of 2024 vehicle sales financed\u003c\/li\u003e\n\u003cli\u003eRetail volume +12% YoY via financing\u003c\/li\u003e\n\u003cli\u003eRMB 4.1 billion financial-services revenue (2024)\u003c\/li\u003e\n\u003cli\u003eServices: consumer loans, dealer finance, insurance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eR\u0026amp;D-led EV push: RMB6.2bn, 3.2m cars, 18% NEV, 28% financed sales\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eKey activities: R\u0026amp;D (RMB 6.2bn in 2024) for EV platforms, BMS and motors (+~12% WLTP-eq range); 12 production bases, 3.2m vehicles (2024), NEVs 18%, automation +22% Y\/Y, 95%+ uptime; ~5,000 suppliers, \u0026lt;72h critical-part lead; financial services financed ~28% of sales, RMB 4.1bn revenue (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D spend\u003c\/td\u003e\n\u003ctd\u003eRMB 6.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProduction\u003c\/td\u003e\n\u003ctd\u003e3.2m vehicles\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNEV share\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSuppliers\u003c\/td\u003e\n\u003ctd\u003e~5,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFinancing share\u003c\/td\u003e\n\u003ctd\u003e28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFinancial services rev\u003c\/td\u003e\n\u003ctd\u003eRMB 4.1bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe document you're previewing is the actual Dongfeng Motor Group Business Model Canvas—not a mockup or sample—and it reflects the exact content and layout you will receive after purchase.\u003c\/p\u003e\n\u003cp\u003eWhen you complete your order, you’ll download this same professional, ready-to-use file, formatted for editing and presentation with all sections and details included.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749266436473,"sku":"dfmc-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/dfmc-business-model-canvas.png?v=1772213876","url":"https:\/\/growthsharematrix.com\/products\/dfmc-business-model-canvas","provider":"Growth Share Matrix","version":"1.0","type":"link"}