{"product_id":"doubleverify-pestle-analysis","title":"DoubleVerify PESTLE Analysis","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eYour Shortcut to Market Insight Starts Here\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eGain a competitive edge with our targeted PESTLE Analysis of DoubleVerify—unpack how political, economic, social, technological, legal, and environmental forces are shaping its trajectory and strategic risks. Ideal for investors, consultants, and strategists, this concise briefing highlights actionable implications and growth opportunities. Purchase the full report to access the complete, editable analysis and make data-driven decisions with confidence.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eolitical factors\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGeopolitical instability impacting global ad markets\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eOngoing geopolitical tensions through late 2025 have reduced cross-border ad spend growth to 2.1% annually in affected regions, forcing DoubleVerify to contend with sudden trade restrictions and sanctions that can block campaigns in markets like Russia, Iran and parts of MENA.\u003c\/p\u003e\n\u003cp\u003eShifting alliances and sanctions have prompted advertisers to reallocate about 12–18% of digital budgets toward politically stable markets, increasing demand for DV’s geo-compliance and localized verification tools.\u003c\/p\u003e\n\u003cp\u003eThis volatility requires DoubleVerify to keep flexible operations—reducing regional dependency, scaling data centers, and offering rapid campaign rerouting to protect revenue streams that saw a 4% regional churn in 2024–25.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGovernment pressure on misinformation management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGovernments globally escalated regulation on online misinformation in 2024–25, with 45+ countries adopting new rules holding platforms and verification services liable; DoubleVerify’s tools help brands avoid adjacency to political or false content, supporting its $712m 2024 revenue by protecting ad quality. The company must reconcile varied legal standards—EU Digital Services Act, UK Online Safety Act, and divergent U.S. state laws—creating compliance complexity and potential operational costs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNational security concerns over cross-border data\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLegislatures globally have stepped up scrutiny of cross-border data transfers, with 2024 surveys showing 68% of countries proposing or enacting data residency rules; DoubleVerify must localize processing and cloud storage to meet requirements in markets like the EU, India and Brazil.\u003c\/p\u003e\n\u003cp\u003eNoncompliance risks include market access limits and fines—GDPR fines reached €2.4 billion in 2023–24—and region-specific penalties or forced data localization could materially impact DoubleVerify’s revenue and operating model.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegulatory focus on election integrity\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFollowing major 2024–2026 election cycles, regulators pushed for digital ad spend transparency; governments cite a 2024 study showing 42% of voters distrust online political ads, boosting demand for auditability.\u003c\/p\u003e\n\u003cp\u003eDoubleVerify, as a neutral verifier, can supply verifiable impression-level trails proving ads reached humans; political ad spend hit an estimated US$12.4bn globally in 2024, increasing verification demand.\u003c\/p\u003e\n\u003cp\u003eThe firm must continuously adapt protocols to varied national electoral commission standards—noncompliance risks losing verification contracts and market share.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 global political digital ad spend ~US$12.4bn\u003c\/li\u003e\n\u003cli\u003e42% voter distrust of online political ads (2024 study)\u003c\/li\u003e\n\u003cli\u003eVerification required at impression-level for audit trails\u003c\/li\u003e\n\u003cli\u003eRegulatory divergence across national electoral commissions\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTrade policies affecting international expansion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFluctuating trade policies and tariffs can raise DoubleVerify's delivery costs for ad verification, with global services impacted by rising US-China tariff tensions that increased average tariffs in affected sectors by 3.2% in 2024.\u003c\/p\u003e\n\u003cp\u003eProtectionist measures in markets like India, which raised data localization and domestic preference rules in 2024, may favor local verification vendors and reduce DoubleVerify's market share without adaptation.\u003c\/p\u003e\n\u003cp\u003eStrategic planning requires analysis of bilateral trade agreements—e.g., US-Mexico-Canada Agreement corridors handling 42% of North American digital services trade in 2023—to optimize SaaS routing and tax-efficient delivery.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTariff volatility increasing operating costs (tariff rise ~3.2% in 2024)\u003c\/li\u003e\n\u003cli\u003eProtectionist\/local preference risks (India 2024 data rules)\u003c\/li\u003e\n\u003cli\u003eUse bilateral agreements (USMCA corridors = 42% digital services trade 2023)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGeo-tension shifts 12–18% digital budgets; compliance surge as data laws spread\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGeopolitical tensions and sanctions cut cross-border ad growth to ~2.1% in affected regions, shifting 12–18% of digital budgets to stable markets and driving demand for DV’s geo-compliance; 45+ countries adopted misinformation rules by 2025, while 68% proposed data residency laws, threatening access and adding compliance costs (GDPR fines €2.4bn 2023–24).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eGlobal political digital ad spend (2024)\u003c\/td\u003e\n\u003ctd\u003eUS$12.4bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eVoter distrust of online political ads (2024)\u003c\/td\u003e\n\u003ctd\u003e42%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCountries with misinformation rules (by 2025)\u003c\/td\u003e\n\u003ctd\u003e45+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCountries proposing data residency (2024)\u003c\/td\u003e\n\u003ctd\u003e68%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eExplores how Political, Economic, Social, Technological, Environmental, and Legal forces uniquely impact DoubleVerify, with each category backed by current data and trends to identify risks and opportunities for executives, investors, and strategists.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses DoubleVerify’s PESTLE into a concise, shareable summary that teams can drop into presentations or planning sessions to quickly align on external risks, market positioning, and regulatory impacts.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eE\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003economic factors\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVolatility in global advertising expenditures\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe digital ad market's health tracks macro indicators like global GDP and consumer confidence; eMarketer projected global digital ad spend growth slowing to about 8% in 2024 and mid-single digits in 2025, increasing sensitivity to downturns.\u003c\/p\u003e\n\u003cp\u003eDoubleVerify's revenue depends on verified ad impressions, so a 1% contraction in ad spend could meaningfully reduce volumes and revenue given its usage-based pricing.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 DV has diversified across CTV, programmatic, retail media and geographic markets, reducing top-10 client concentration from ~45% in 2022 to under 30% by 2025 to buffer sector-specific shocks.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRapid growth in Retail Media Networks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe explosion of Retail Media Networks, which McKinsey estimates reached about $60bn globally in 2024, has opened a major revenue stream for verification services as retailers monetize first-party data. DoubleVerify has integrated its measurement and fraud-prevention solutions into closed-loop retail environments to deliver open-web level transparency. This economic shift lets DoubleVerify capture value from one of digital advertising’s fastest-growing segments, with retail media ad spend forecasted to grow double digits through 2026.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eShift toward performance-based marketing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eIn a tightening economy, advertisers shift to performance-driven metrics, with 68% of CMOs in 2024 prioritizing ROI over reach; DoubleVerify responded by enhancing analytics to link verified high-quality impressions to conversion lifts, reporting median conversion increases of 12–18% in client case studies. This data-backed focus helps justify verification costs as clients face reduced ad budgets and seek measurable returns, with verification services showing payback within 3–6 months for many campaigns.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInflationary pressures on operational costs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003ePersistent inflation through 2025 pushed US CPI to ~3.4% year-end 2025 estimates, raising talent acquisition and cloud costs for DoubleVerify, where cloud spend can account for 10–15% of revenue for adtech firms; balancing higher OPEX with competitive pricing is critical to defend share.\u003c\/p\u003e\n\u003cp\u003eDoubleVerify uses automation and AI to boost efficiency—reducing labor intensity and cloud utilization—helping preserve margins amid inflation-driven cost pressures.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2025 CPI ~3.4% (estimate)\u003c\/li\u003e\n\u003cli\u003eCloud costs ~10–15% of revenue for adtech peers\u003c\/li\u003e\n\u003cli\u003eAI\/automation reduces labor\/cloud OPEX, protecting margins\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExpansion of the Connected TV market\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThe global CTV ad market grew to an estimated 37.3 billion USD in 2024 and is forecast to exceed 65 billion USD by 2027, driving advertisers to reallocate TV budgets toward streaming—creating a large addressable market for DoubleVerify.\u003c\/p\u003e\n\u003cp\u003eAs CTV spend rises, sophisticated fraud detection and viewability measurement are critical; DoubleVerify’s streaming-focused products have become a material revenue driver, contributing to revenue growth and higher average contract values into 2025.\u003c\/p\u003e\n\u003cp\u003eInvestments in CTV measurement position DoubleVerify to capture share as advertisers demand transparency and accountability in programmatic and addressable TV buys heading into 2026.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCTV ad spend: ~37.3B (2024), projected \u0026gt;65B (2027)\u003c\/li\u003e\n\u003cli\u003eIncreased demand for fraud\/viewability in streaming\u003c\/li\u003e\n\u003cli\u003eStreaming measurement a key revenue and ACV growth driver for DoubleVerify\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDV weathers ad slow‑down: diversified growth in retail media, CTV and AI‑driven margins\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEconomic headwinds through 2025 slowed digital ad growth to ~8% in 2024 and mid-single digits in 2025, pressuring usage-based revenue; DV mitigated concentration risk (top-10 clients \u0026lt;30% by 2025) and captured fast-growing retail media (~$60bn 2024) and CTV (~$37.3bn 2024) opportunities while AI and automation contained cloud\/OPEX (~10–15% of revenue) and preserved margins.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eGlobal digital ad growth 2024\u003c\/td\u003e\n\u003ctd\u003e~8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTop-10 client concentration (2025)\u003c\/td\u003e\n\u003ctd\u003e\u0026lt;30%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetail media 2024\u003c\/td\u003e\n\u003ctd\u003e$60bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCTV ad spend 2024\u003c\/td\u003e\n\u003ctd\u003e$37.3bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCloud\/OPEX share\u003c\/td\u003e\n\u003ctd\u003e10–15% revenue\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003eDoubleVerify PESTLE Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the exact DoubleVerify PESTLE Analysis you’ll receive after purchase—fully formatted, professionally structured, and ready to use for strategic planning or investor review.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751973204345,"sku":"doubleverify-pestle-analysis","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/doubleverify-pestle-analysis.png?v=1772236562","url":"https:\/\/growthsharematrix.com\/products\/doubleverify-pestle-analysis","provider":"Growth Share Matrix","version":"1.0","type":"link"}