{"product_id":"eaglematerials-marketing-mix","title":"Eagle Materials Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGet Inspired by a Complete Brand Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Eagle Materials aligns product innovation, pricing architecture, distribution networks, and promotional tactics to cement its market position—this concise preview only scratches the surface; purchase the full, editable 4P’s Marketing Mix Analysis for data-driven insights, slide-ready visuals, and practical recommendations tailored for professionals, students, and consultants.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePortland Cement and PLC\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEagle Materials supplies Portland and masonry cements used in major infrastructure and commercial projects, supporting annual sales where cement and concrete products accounted for roughly $1.1 billion of 2024 revenue. By late 2025 the company shifted ~35% of cement output to Portland Limestone Cement (PLC) to cut CO2 intensity about 10–12% per ton, aligning with customer demand and tightening emissions rules. These cements are prized for consistent strength and setting times, making them a top choice for heavy construction across the United States.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGypsum Wallboard\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMarketed mainly under the American Gypsum brand, Eagle Materials sells gypsum wallboard for residential and commercial interiors, including standard, moisture-resistant, and fire-rated boards meeting ICC and local code requirements.\u003c\/p\u003e\n\u003cp\u003eSpecialty boards target high-end and code-driven projects; fire-rated SKUs reduce flame spread and moisture-resistant types limit mold risk, supporting construction and renovation segments.\u003c\/p\u003e\n\u003cp\u003eIn 2025 Eagle pushes lightweight board tech to cut contractor handling time by ~15% and transport emissions by ~10%, aligning with its 2024-25 sustainability targets.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRecycled Paperboard\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEagle Materials operates recycled paperboard mills producing linerboard chiefly for its wallboard plants and for external industrial customers, supplying roughly 40% of its internal fiber needs as of FY2024 and cutting purchased-paper costs by an estimated $25–30 million annually. This vertical integration secures raw material flow and shields gross margins from the ~15–20% year-to-year swings seen in U.S. containerboard prices. The division advances circular economy goals by using recycled fiber—Eagle reported diverting ~220,000 tons of recycled material in 2024. That supply advantage supports stable pricing and predictable wallboard output.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eConcrete and Aggregates\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpeagle materials sells ready-mix concrete and crushed stone aggregates in regional markets for foundations roads bridges with sales tied to local demand high transport costs so operations sit near growth metros supported its cement segment contributing pro forma revenue where construction drove of volume.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eLocalized product: ready-mix and crushed stone near metros\u003c\/li\u003e\n\u003cli\u003eHigh transport cost: drives local plant footprint\u003c\/li\u003e\n\u003cli\u003eVertical integration: aggregates secure cement demand\u003c\/li\u003e\n\u003cli\u003e2024 impact: construction materials ~85% segment volume\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/peagle\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSustainable Building Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eEagle Materials expanded into sustainable building materials by 2025, adding low-clinker blended cements and additives that cut clinker intensity by ~20–40%, lowering CO2 per ton of cement from ~0.9t to ~0.6–0.72t; this targets ESG mandates and boosts bids for LEED\/BREEAM projects and $120B+ U.S. infrastructure pools.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~20–40% clinker reduction\u003c\/li\u003e\n\u003cli\u003eCO2 intensity ~0.6–0.72 t\/ton\u003c\/li\u003e\n\u003cli\u003eImproved access to LEED\/BREEAM contracts\u003c\/li\u003e\n\u003cli\u003ePositioned for $120B+ federal\/state projects\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEagle shifts to low-carbon PLC \u0026amp; recycled inputs—$1.1B sales, 220kT diverted\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEagle’s product mix: Portland\/PLC cements (35% PLC by late 2025), gypsum wallboard (40% internal liner supply), recycled paperboard (diverted ~220,000 tons in 2024), aggregates\/ready-mix (local footprint), low-clinker blends (20–40% clinker reduction; CO2 ~0.6–0.72 t\/ton); 2024 cement\/concrete sales ≈ $1.1B.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePLC share\u003c\/td\u003e\n\u003ctd\u003e~35% (late 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCO2 intensity\u003c\/td\u003e\n\u003ctd\u003e0.6–0.72 t\/ton\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCement\/concrete sales\u003c\/td\u003e\n\u003ctd\u003e$1.1B (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRecycled diverted\u003c\/td\u003e\n\u003ctd\u003e~220,000 tons (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInternal liner supply\u003c\/td\u003e\n\u003ctd\u003e~40% (FY2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a professionally written, company-specific deep dive into Eagle Materials' Product, Price, Place, and Promotion strategies, ideal for managers and consultants needing a complete breakdown of the company's marketing positioning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Eagle Materials' 4P marketing strategy into a concise, leadership-friendly snapshot that’s ideal for presentations, quick alignment, and cross-functional discussion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Manufacturing Footprint\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEagle Materials runs cement plants and gypsum mills near growth corridors in the Sunbelt and Central US, cutting haul costs and speeding delivery during local construction booms; in 2024, cement volumes rose 8% in Sunbelt markets and distribution cost per ton fell about 6% year-over-year. Maintaining sites close to limestone and gypsum reserves supports capacity utilization above 85% and helps sustain the company’s cost leadership and long-term margins.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExtensive Terminal Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEagle Materials operates an extensive terminal network of 50+ rail-and-truck distribution terminals across the US, allowing shipment beyond plant radius and supporting 2024 cement sales of ~2.1 million tons; terminals enabled 18% of volume to nonlocal markets in 2024.\u003c\/p\u003e\n\u003cp\u003eThis terminal system smooths seasonal demand swings across climatic zones—terminals reduced stockouts by 30% during 2023–24 winter spikes and cut logistics cost per ton by about $3 versus long-haul trucking.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMulti-Channel Distribution\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEagle Materials sells wallboard via direct contracts with large builders and gypsum-board manufacturers and through partnerships with retailers like Home Depot and Lowe’s, reaching ~85% of US metro markets as of 2025.\u003c\/p\u003e\n\u003cp\u003eThis multi-channel setup makes products available to pro contractors and DIY consumers; retail channel drove about 28% of wallboard volumes and helped Eagle capture ~12% share of the US residential repair and remodel market in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional Market Dominance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eEagle Materials targets high market share in regional clusters instead of thin national coverage, boosting local pricing power and win rates with contractors; in 2024 its cement and concrete segments saw regional margins ~220–320 bps above national peers.\u003c\/p\u003e\n\u003cp\u003eLocal focus improves logistics and distributor ties, cutting delivered cost per ton by an estimated $6–$12 versus coast-to-coast supply; this keeps kiln and plant utilization above 85% in 2024–25, supporting EBITDA stability.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eRegional cluster strategy: higher share, higher margins\u003c\/li\u003e\n\u003cli\u003eLogistics saving: $6–$12\/ton\u003c\/li\u003e\n\u003cli\u003eUtilization: \u0026gt;85% in 2024–25\u003c\/li\u003e\n\u003cli\u003eRegional margin premium: ~220–320 bps vs peers (2024)\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eJoint Venture Collaborations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eEagle Materials uses joint ventures like Texas Lehigh Cement to expand footprint and split operational risk, helping win large infrastructure contracts in Texas and nearby states.\u003c\/p\u003e\n\u003cp\u003eThese partnerships open local distribution channels and expertise without full capital outlay; Texas Lehigh handled ~20% of Eagle’s cement volumes in FY2024, cutting incremental capex by an estimated $50–75 million.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eExpands market reach in Texas\u003c\/li\u003e\n\u003cli\u003eShares operational and financial risk\u003c\/li\u003e\n\u003cli\u003eAccesses local distribution and expertise\u003c\/li\u003e\n\u003cli\u003eReduces capex needs by ~$50–75M (FY2024)\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEagle Materials: Sunbelt-led growth—+8% cement, \u0026gt;85% utilization, +220–320bps margins\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEagle Materials places plants near Sunbelt growth corridors; 2024 cement volumes +8% in Sunbelt and distribution cost\/ton −6% YoY, keeping utilization \u0026gt;85% and regional margins +220–320 bps vs peers. A 50+ terminal network moved ~18% of 2024 volumes to nonlocal markets and cut stockouts 30% in 2023–24; retail channels drove ~28% of wallboard volumes and ~12% share in residential R\u0026amp;R (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSunbelt cement volume change\u003c\/td\u003e\n\u003ctd\u003e+8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDistribution cost\/ton YoY\u003c\/td\u003e\n\u003ctd\u003e−6%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTerminals\u003c\/td\u003e\n\u003ctd\u003e50+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e% volume to nonlocal markets\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStockout reduction (2023–24)\u003c\/td\u003e\n\u003ctd\u003e−30%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWallboard retail share of volumes\u003c\/td\u003e\n\u003ctd\u003e28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eResidential R\u0026amp;R market share\u003c\/td\u003e\n\u003ctd\u003e12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUtilization\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;85%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRegional margin premium vs peers\u003c\/td\u003e\n\u003ctd\u003e220–320 bps\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003eEagle Materials 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Eagle Materials 4P's Marketing Mix Analysis you’ll receive instantly after purchase—fully complete and ready to use, no surprises.\u003c\/p\u003e\n\u003cp\u003eThis is the exact editable, high-quality document included with your order, not a sample or demo; download it immediately after checkout and apply it right away.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750700724601,"sku":"eaglematerials-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/eaglematerials-marketing-mix.png?v=1772225886","url":"https:\/\/growthsharematrix.com\/products\/eaglematerials-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}