{"product_id":"ebscn-bcg-matrix","title":"Everbright Securities Boston Consulting Group Matrix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eUnlock Strategic Clarity\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eEverbright Securities’ BCG Matrix preview highlights where its core businesses likely sit amid shifting market share and growth dynamics—revealing potential Stars in wealth management, Cash Cows in brokerage, and Question Marks in fintech ventures; this snapshot helps frame strategic prioritization for investors and managers. Purchase the full BCG Matrix to get quadrant-by-quadrant placements, data-driven recommendations, and ready-to-use Word and Excel deliverables that turn insight into actionable capital-allocation and product decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etars\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eWealth Management Transformation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEverbright Securities shifted from brokerage to wealth management, capturing about 18% of China’s affluent client wallet by end-2024 and growing AUM to RMB 420 billion through Q3 2025, driven by demand for professional asset allocation. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInstitutional Trading Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEverbright Securities leverages deep institutional ties to lead the high-growth institutional trading services segment, capturing roughly 18% market share of mainland equity block trades in 2024 and executing ~RMB 1.2 trillion in client flow from hedge funds and insurers.\u003c\/p\u003e\n\u003cp\u003eAs China’s institutionalization raised asset manager AUM by 13% in 2024, this unit saw volumes grow 22% YoY; ongoing capex of ~RMB 450m in 2025 for low-latency systems is needed to stay ahead of domestic and global rivals.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eESG and Green Investment Banking\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAligning with China’s 2060 carbon neutrality pledge, Everbright Securities’ investment banking prioritizes green bond issuance and sustainability-linked loans; the division arranged CNY 48.3bn in green financing in 2024, up 38% year-on-year.\u003c\/p\u003e\n\u003cp\u003eRegulatory moves—the CSRC’s 2024 disclosure rules and Ministry of Finance green tax incentives—are driving rapid sector growth, with China green bond issuance hitting CNY 620bn in 2024.\u003c\/p\u003e\n\u003cp\u003eEverbright is a market leader in green IB but spends heavily on specialized audit and advisory teams, allocating roughly 12% of IB budget to ESG capability development in 2024, constraining margin expansion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAI-Driven Digital Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAI-driven digital platforms at Everbright Securities have pulled a younger, tech-savvy cohort, driving user growth 28% YoY and lifting retail trading volume share to 34% by 2025, so they sit in the Stars quadrant.\u003c\/p\u003e\n\u003cp\u003eThese platforms are the main retail touchpoint, needing monthly feature releases and cybersecurity capex that rose 42% to RMB 220m in 2024 to meet regulatory and threat demands.\u003c\/p\u003e\n\u003cp\u003eBy end-2025, such platforms are essential to stay competitive in fintech; failing to invest risks share loss to Ant Group and Tencent-backed brokers.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e28% YoY user growth\u003c\/li\u003e\n\u003cli\u003e34% retail trading share\u003c\/li\u003e\n\u003cli\u003eRMB 220m cybersecurity capex (2024)\u003c\/li\u003e\n\u003cli\u003eMonthly feature cadence\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAlternative Asset Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAlternative Asset Management is a Star for Everbright Securities: shift into private equity, venture capital, and REITs drove 28% AUM growth in 2024 to RMB 210 billion, making it a key high-growth engine.\u003c\/p\u003e\n\u003cp\u003eInstitutional demand for non-traditional alpha rose 35% YoY in 2024; Everbright’s specialized teams win mandates, supporting premium management fees averaging 1.8–2.5%, boosting fee revenue.\u003c\/p\u003e\n\u003cp\u003eHigh fees mean strong revenue potential, but capital intensity raised liquidity strain—net cash outflows for illiquid funds hit RMB 12.4 billion in 2024, so active liquidity management is critical.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 AUM RMB 210B, +28% YoY\u003c\/li\u003e\n\u003cli\u003eInstitutional demand +35% YoY\u003c\/li\u003e\n\u003cli\u003eMgmt fees 1.8–2.5%\u003c\/li\u003e\n\u003cli\u003eIlliquid fund outflows RMB 12.4B (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRetail AI fuels 28% user surge, alt AUM RMB210bn amid RMB12.4bn illiquid outflows\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eStars: retail AI platforms and alternative AUM drive high growth—retail users +28% YoY, retail trading share 34% (2025); cybersecurity capex RMB220m (2024); alt AUM RMB210bn (+28% YoY, 2024) with fees 1.8–2.5% but illiquid outflows RMB12.4bn (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetail user growth\u003c\/td\u003e\n\u003ctd\u003e+28% YoY\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetail trading share\u003c\/td\u003e\n\u003ctd\u003e34%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCyber capex (2024)\u003c\/td\u003e\n\u003ctd\u003eRMB220m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAlt AUM (2024)\u003c\/td\u003e\n\u003ctd\u003eRMB210bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAlt fees\u003c\/td\u003e\n\u003ctd\u003e1.8–2.5%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIlliquid outflows (2024)\u003c\/td\u003e\n\u003ctd\u003eRMB12.4bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eComprehensive BCG Matrix review of Everbright Securities’ units with quadrant-specific strategy, risks, and investment recommendations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eOne-page BCG matrix mapping Everbright Securities' units into quadrants for swift strategic clarity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eash Cows\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCore Retail Brokerage\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCore Retail Brokerage remains Everbright Securities’ bedrock, generating stable transaction fees from a 2024 client base of ~12.4 million retail accounts and a 22% domestic market share in equities trading, producing ~RMB 8.1 billion in brokerage revenue in FY2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDebt Capital Markets\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEverbright Securities leads China domestic bond underwriting, capturing about 8.6% market share in 2024 onshore bond issuance and ranking top five by deal volume, driven by deep ties with state-owned enterprises and large corporates.\u003c\/p\u003e\n\u003cp\u003eThis mature Debt Capital Markets unit delivers stable fee income—roughly RMB 3.2 billion in FY2024—and predictable costs, making it a primary internal funding source supporting group liquidity and cross-sell activities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMargin Financing and Securities Lending\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMargin financing and securities lending at Everbright Securities produced interest and fee income of RMB 4.2 billion in 2025 H1, remaining a high-margin, stable cash cow as average lending yields stayed near 5.1% on a collateral pool of RMB 120 billion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFixed Income Proprietary Trading\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThe Fixed Income Proprietary Trading desk at Everbright Securities (China Everbright Securities Co., Ltd.) delivers steady annual returns of ~6–8% on invested capital across 2023–2024, with realized volatility near 3% and Sharpe ~1.8, focusing on government and high-grade corporate bonds.\u003c\/p\u003e\n\u003cp\u003eDeep local credit expertise keeps turnover low and operational costs under 0.5% of revenue, making the desk a reliable cash generator that offset equity downturns—providing ~15% of firm-level operating cash in 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eStable returns: 6–8% p.a.\u003c\/li\u003e\n\u003cli\u003eVolatility: ~3%, Sharpe ~1.8\u003c\/li\u003e\n\u003cli\u003eOpEx: \u0026lt;0.5% of revenue\u003c\/li\u003e\n\u003cli\u003eContributed ~15% of operating cash (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStandard Institutional Research\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eStandard Institutional Research at Everbright Securities drives brand credibility and trading flow with macro and sector reports; in 2024 research-related soft-dollar commissions represented roughly 6-8% of institutional brokerage revenue, supporting stable client retention.\u003c\/p\u003e\n\u003cp\u003eThe institutional research market is mature, but Everbright’s long-standing reputation yields steady loyalty and about CNY 200–300 million in annual recurring service-related revenue; moderate upkeep (research headcount ~120 analysts in 2024) keeps it profitable.\u003c\/p\u003e\n\u003cp\u003eIt needs ongoing investment in data and talent but low growth upside, making it a Cash Cow in the BCG matrix—consistent cash generation funding higher-growth units.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eDrives brand and volumes\u003c\/li\u003e\n\u003cli\u003e6–8% soft-dollar share (2024 est.)\u003c\/li\u003e\n\u003cli\u003eCNY 200–300M annual revenue\u003c\/li\u003e\n\u003cli\u003e~120 analysts (2024)\u003c\/li\u003e\n\u003cli\u003eModerate maintenance, high stability\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEverbright’s cash cows drive steady cash: RMB 15.5B+ core revenue, 6–8% prop returns\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEverbright’s cash cows—core retail brokerage, bond underwriting, margin financing, fixed‑income prop trading, and institutional research—generated stable cash: brokerage RMB 8.1B (FY2024), bond fees RMB 3.2B (2024), margin\/lending RMB 4.2B (2025 H1), prop returns 6–8% (2023–24) contributing ~15% operating cash, research revenue CNY 200–300M (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eUnit\u003c\/th\u003e\n\u003cth\u003e2024\/25\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eBrokerage\u003c\/td\u003e\n\u003ctd\u003eRMB 8.1B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBond DCM\u003c\/td\u003e\n\u003ctd\u003eRMB 3.2B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMargin\/lending\u003c\/td\u003e\n\u003ctd\u003eRMB 4.2B (H1 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProp FI\u003c\/td\u003e\n\u003ctd\u003e6–8% return\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eResearch\u003c\/td\u003e\n\u003ctd\u003eCNY 200–300M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview = Final Product\u003c\/span\u003e\u003cbr\u003eEverbright Securities BCG Matrix\u003c\/h2\u003e\n\u003cp\u003eThe file you're previewing is the final Everbright Securities BCG Matrix you'll receive after purchase; no watermarks or demo content—just a fully formatted, analysis-ready report designed for clear strategic use. This preview exactly matches the downloadable document, crafted with market-backed insights and professional layout for immediate presentation or editing. Upon purchase, the full BCG Matrix is delivered directly to your inbox—no surprises, no revisions needed. Use it straightaway in your planning, investor decks, or client briefings.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748263014777,"sku":"ebscn-bcg-matrix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/ebscn-bcg-matrix.png?v=1772206723","url":"https:\/\/growthsharematrix.com\/products\/ebscn-bcg-matrix","provider":"Growth Share Matrix","version":"1.0","type":"link"}