{"product_id":"equitable-marketing-mix","title":"Equitable Holdings Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eYour Shortcut to a Strategic 4Ps Breakdown\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eExplore how Equitable Holdings aligns its product offerings, pricing architecture, distribution channels, and promotion tactics to serve affluent and mass-market segments—this concise snapshot reveals strategic strengths and gaps. The full 4Ps Marketing Mix Analysis delivers editable, presentation-ready insights, real data, and actionable recommendations to replicate or benchmark their approach. Save research time and get expert-backed, business-ready content instantly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVariable and Buffered Annuities\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEquitable Holdings holds a leading retirement position with its Structured Capital Strategies buffered annuities, which in 2025 accounted for over $12 billion in annuity deposits, offering up to 20% downside buffers while capturing 50–150% of index gains depending on segment.\u003c\/p\u003e\n\u003cp\u003eThese variable and buffered annuities balance market participation and downside protection, addressing retiree risk needs by combining equity-linked upside with defined buffers, reducing volatility for late-2025 retirees.\u003c\/p\u003e\n\u003cp\u003eClients can customize exposure across multiple indices—large-cap, international, and sector segments—with term lengths from 1 to 5 years and varying participation rates to match individual risk tolerance and income goals.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eComprehensive Life Insurance Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEquitable Holdings offers Term, Universal, and Variable Universal Life policies that combine death-benefit protection with cash-value growth; as of 2025 the life segment reported $12.4 billion of statutory life reserves. \u003c\/p\u003e\n\u003cp\u003eProducts target long-term goals with credited interest and investment options; Variable contracts held $4.1 billion in separate account assets at FY2025 Q3. \u003c\/p\u003e\n\u003cp\u003eIn 2025 Equitable added wellness credits and digital underwriting—digital apps cut issue time by ~40% and wellness incentives increased persistency by ~2.3 percentage points. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProfessional Wealth Management Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEquitable Holdings’ advisory arm offers holistic financial planning, investment management, and estate planning tailored to individuals and small businesses, managing roughly $400 billion in client assets as of Q4 2025. The service focuses on sophisticated wealth-preservation and growth strategies, using diversified portfolios and tax-aware planning that target long-term returns above inflation. A fiduciary-first model governs recommendations, aligning advice with each client’s stated financial goals and risk profile, and reducing conflict-of-interest risk. Client retention exceeds industry median, with advisory net flows positive for 12 consecutive quarters.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGroup Retirement and 403b Plans\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eEquitable Holdings manages Group Retirement and 403b plans for K-12 and other tax-exempt employers, enabling payroll-deduction retirement savings with diversified investment menus overseen by Equitable’s asset teams.\u003c\/p\u003e\n\u003cp\u003eAs of year-end 2024 Equitable reported roughly $220 billion in retirement account assets, with 403b\/403a plans driving client retention and long-term fee revenue from public-sector employees.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTarget: K-12 and tax-exempt employers\u003c\/li\u003e\n\u003cli\u003eMechanic: payroll deductions into 403b accounts\u003c\/li\u003e\n\u003cli\u003eOffer: diversified investment options managed by Equitable\u003c\/li\u003e\n\u003cli\u003eScale: ~$220B retirement AUM (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInstitutional Asset Management via AllianceBernstein\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eEquitable leverages its 80.1% stake in AllianceBernstein to deliver institutional-grade research and asset management across equities, fixed income, and alternatives, serving global institutional and high-net-worth clients.\u003c\/p\u003e\n\u003cp\u003eAB managed $624 billion in assets under management (AUM) as of 2025, enabling Equitable to offer diversified investment vehicles and generate fee-based revenues that strengthen its wealth and institutional propositions.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eMajority stake: 80.1% in AllianceBernstein\u003c\/li\u003e\n\u003cli\u003eAB AUM: $624 billion (2025)\u003c\/li\u003e\n\u003cli\u003eAsset coverage: equities, fixed income, alternatives\u003c\/li\u003e\n\u003cli\u003eTarget clients: institutional, high-net-worth, retail\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEquitable 2025: $12B annuities, $12.4B life reserves, $220B retirement AUM\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEquitable’s product suite (2025): $12B annuity deposits; $12.4B statutory life reserves; $4.1B variable separate accounts; ~$220B retirement AUM (2024); AB AUM $624B; advisory AUM ~$400B; digital underwriting cut issue time ~40%; wellness credits raised persistency +2.3ppt.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (Year)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAnnuity deposits\u003c\/td\u003e\n\u003ctd\u003e$12B (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLife reserves\u003c\/td\u003e\n\u003ctd\u003e$12.4B (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eVariable separate accounts\u003c\/td\u003e\n\u003ctd\u003e$4.1B (Q3 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetirement AUM\u003c\/td\u003e\n\u003ctd\u003e$220B (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAdvisory AUM\u003c\/td\u003e\n\u003ctd\u003e$400B (Q4 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAllianceBernstein AUM\u003c\/td\u003e\n\u003ctd\u003e$624B (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Equitable Holdings’ Product, Price, Place, and Promotion strategies—ideal for managers, consultants, and marketers needing a clear breakdown of the firm’s marketing positioning grounded in real practices and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Equitable Holdings' 4P marketing analysis into a concise, leadership-ready snapshot that clarifies product, price, place, and promotion strategies for quick decision-making and stakeholder alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEquitable Advisors National Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEquitable Advisors National Network is Equitable Holdings’ primary distribution engine, with roughly 4,000 licensed financial professionals as of 2025 who deliver personalized planning and product recommendations directly to U.S. retail clients. This proprietary sales force generated about $3.2 billion in annual advisory and distribution revenue in 2024, ensuring higher cross-sell rates and repeat business. Maintaining an internal network supports consistent service standards, compliance oversight, and deep brand loyalty among core customers. The model reduces reliance on external partners and preserves margin capture across product sales.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThird-Party Broker-Dealer Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEquitable Holdings expands reach through partnerships with over 1,200 independent broker-dealers and RIAs, placing insurance and annuity products into advisors’ platforms to tap clients outside its advisory arm.\u003c\/p\u003e\n\u003cp\u003eThis channel accessed roughly 35% of new annuity sales in 2024, letting Equitable capture older retail investors who keep long-standing advisor relationships.\u003c\/p\u003e\n\u003cp\u003eThe multi-channel strategy ensures Equitable products compete in the open market across broker-dealer platforms, increasing distribution diversity and reducing reliance on direct channels.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Client Portals and Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEquitable Holdings has poured over $150M since 2020 into digital client portals and advisor platforms, enabling 24\/7 account monitoring, online trading, and interactive financial education; in 2025 these platforms handle roughly 65% of retail transactions and support 80% of advisor-client interactions, making the virtual channel a core distribution engine that boosts accessibility for a tech-savvy cohort and reduces branch load by about 30%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInstitutional and Global Reach\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThrough AllianceBernstein (AB), Equitable Holdings operates in 20+ countries with offices in New York, London, Hong Kong, Tokyo, and Singapore, managing $675 billion AUM as of Q4 2025 and serving pension funds, sovereign wealth funds, and global retail clients.\u003c\/p\u003e\n\u003cp\u003eThis global footprint reduces regional exposure—non-US revenue comprised ~38% of asset management fees in 2025—while capturing growth in Asia-Pacific and EMEA institutional mandates.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e20+ countries presence\u003c\/li\u003e\n\u003cli\u003e$675B AUM (Q4 2025)\u003c\/li\u003e\n\u003cli\u003e38% fees from non-US markets (2025)\u003c\/li\u003e\n\u003cli\u003eClients: pensions, sovereigns, retail\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Regional Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpequitable holdings operates corporate hubs and regional offices that back its network administrative teams delivering training compliance oversight localized marketing to align local actions with the national strategy.\u003e\n\u003cpthese hubs concentrate in major economic zones york atlanta and san francisco helped sustain advisory revenue of billion by improving advisor retention product distribution.\u003e\n\u003cpthey provide in-person compliance reviews and quarterly training in regional programs reached of advisors within three months launch.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~6,000 advisors supported\u003c\/li\u003e\n\u003cli\u003e$2.1B 2024 advisory revenue\u003c\/li\u003e\n\u003cli\u003eHubs in NY, Atlanta, SF\u003c\/li\u003e\n\u003cli\u003e85% advisor reach within 3 months\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthey\u003e\u003c\/pthese\u003e\u003c\/pequitable\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEquitable + AllianceBernstein: 4,000 advisors, 1,200 partners, $675B global reach\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEquitable’s place strategy uses a 4,000-strong Equitable Advisors force plus ~1,200 partner BD\/RIA channels and digital platforms (65% of retail transactions in 2025) to drive distribution, while AllianceBernstein’s 20+ country footprint ($675B AUM Q4 2025; 38% non‑US fees) diversifies institutional reach and reduces US concentration.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eChannel\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eEquitable Advisors\u003c\/td\u003e\n\u003ctd\u003e4,000 advisors; $3.2B dist. rev 2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePartner BD\/RIA\u003c\/td\u003e\n\u003ctd\u003e~1,200 partners; 35% new annuity sales 2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital platforms\u003c\/td\u003e\n\u003ctd\u003e65% retail txns 2025; $150M+ invested since 2020\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAllianceBernstein\u003c\/td\u003e\n\u003ctd\u003e20+ countries; $675B AUM Q4 2025; 38% non‑US fees\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003eEquitable Holdings 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Equitable Holdings 4P's Marketing Mix analysis you’ll receive instantly after purchase—fully complete, editable, and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750002766201,"sku":"equitable-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/equitable-marketing-mix.png?v=1772221348","url":"https:\/\/growthsharematrix.com\/products\/equitable-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}