{"product_id":"flowersfoods-marketing-mix","title":"Flowers Foods Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGo Beyond the Snapshot—Get the Full Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Flowers Foods leverages product breadth, value-driven pricing, extensive retail distribution, and targeted promotions to sustain market leadership in baked goods—this snapshot highlights strategic alignment and growth levers.\u003c\/p\u003e\n\u003cp\u003eUnlock the full 4Ps Marketing Mix Analysis: a presentation-ready, editable report with data, examples, and actionable insights to support benchmarking, strategy, or coursework—save time and apply proven tactics today.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePremium Organic and Nutrient-Dense Bread Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFlowers Foods leverages Dave's Killer Bread as its premium flagship, targeting the $27B US organic bread and health foods market; Dave’s drove ~14% of Flowers Foods’ 2024 retail revenue, anchoring growth in premium segments.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 the line expanded to protein-packed snack bars and breakfast items, adding SKUs that lifted category sales growth ~18% year-over-year and raised average unit price ~12%.\u003c\/p\u003e\n\u003cp\u003eThe portfolio emphasizes non-GMO ingredients and whole grains, supporting a premium price premium of roughly $0.80–$1.20 per loaf versus mainstream brands and maintaining strong margin mix.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMainstream Clean Label Innovation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eNature's Own drives Flowers Foods mainstream range by selling clean-label loaves—no artificial preservatives, colors, or flavors—and held about 22% U.S. loaf-bread market share in 2024, per IRI data.\u003c\/p\u003e\n\u003cp\u003eR\u0026amp;D prioritized soft-texture family varieties like Honey Wheat and Potato Bread, boosting SKU velocity; Nature's Own reported a 3.8% net sales rise in fiscal 2024 to $3.9 billion overall for Flowers Foods.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIndulgent Snack and Sweet Goods Segment\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eTastykake drives Flowers Foods expansion into indulgent snacks via portable, convenience-focused packs, targeting on-the-go consumers and impulse purchases.\u003c\/p\u003e\n\u003cp\u003eIn 2025 Flowers optimized the line with limited-time seasonal flavors and portion-controlled snack packs, boosting SKU velocity and aligning with snacking trends.\u003c\/p\u003e\n\u003cp\u003eThese indulgent SKUs carry higher gross margins—estimated at 28–32% versus 18–22% for commodity breads—adding profitable diversification to Flowers Foods’ portfolio.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialty Gluten-Free and Dietary Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpcanyon bakehouse anchors flowers foods specialty gluten-free line targeting medical and lifestyle diets with high-quality breads that drove approximately million in category revenue up year-over-year.\u003e\n\u003cptheir refined range bagels focaccia wheat taste and texture using proprietary blends helping capture share among celiac gluten-sensitive consumers diagnosed self-reported sensitivity us population\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCategory revenue: ~$110M (2024)\u003c\/li\u003e\n\u003cli\u003eGrowth: +12% YoY (2024)\u003c\/li\u003e\n\u003cli\u003eTarget group: ~1.4% celiac, ~6% gluten-sensitive US\u003c\/li\u003e\n\u003cli\u003eSKUs: buns, bagels, focaccia—wheat-like texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/ptheir\u003e\u003c\/pcanyon\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHeritage and Value Brand Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFlowers Foods positions the Wonder brand to deliver nostalgic value and low price to budget-conscious consumers while keeping acceptable quality, supporting Wonder’s role in a US white-bread market that was about $3.2 billion in retail sales in 2024.\u003c\/p\u003e\n\u003cp\u003eThe company keeps Wonder to secure shelf presence in the staple white-bread segment and uses a multi-brand mix—including Nature's Own and Dave's Killer Bread—to cover premium to value tiers, helping Flowers Foods report net sales of $4.2 billion in FY2024.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eWonder targets price-sensitive shoppers\u003c\/li\u003e\n\u003cli\u003eUS white-bread market ≈ $3.2B (2024)\u003c\/li\u003e\n\u003cli\u003eFlowers Foods FY2024 net sales $4.2B\u003c\/li\u003e\n\u003cli\u003eMulti-brand strategy spans value to premium\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFlowers Foods: Premium-to-Value Mix Drives $4.2B 2024 Sales, SKU-Led Margin Gains\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFlowers Foods balances premium (Dave’s Killer Bread: ~14% of 2024 retail revenue) and mainstream (Nature's Own: 22% U.S. loaf share, 2024) with specialty (Canyon Bakehouse: ~$110M, +12% YoY 2024) and value (Wonder; US white-bread ~$3.2B 2024), driving FY2024 net sales $4.2B and SKU-led price\/margin mix shifts.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eBrand\u003c\/th\u003e\n\u003cth\u003e2024 $\u003c\/th\u003e\n\u003cth\u003eShare\/Growth\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eDave's Killer\u003c\/td\u003e\n\u003ctd\u003e—\u003c\/td\u003e\n\u003ctd\u003e~14% retail rev\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNature's Own\u003c\/td\u003e\n\u003ctd\u003e$3.9B*\u003c\/td\u003e\n\u003ctd\u003e22% loaf share\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCanyon Bakehouse\u003c\/td\u003e\n\u003ctd\u003e$110M\u003c\/td\u003e\n\u003ctd\u003e+12% YoY\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Flowers Foods' Product, Price, Place, and Promotion strategies—grounded in real brand practices and competitive context for managers, consultants, and marketers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eSummarizes Flowers Foods' 4P marketing mix into a concise, leadership-ready snapshot that clarifies product, price, placement, and promotion strategies for rapid decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect-Store-Delivery Distribution Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe cornerstone of Flowers Foods distribution is a Direct-Store-Delivery (DSD) system operating through thousands of independent distributor territories, which supplies fresh bread to ~30,000 retail locations daily. This DSD model delivers product to shelves each day, ensuring superior freshness and tighter in-store display management that cuts shelf-out-of-stock events by an estimated 15%. By year-end 2025 Flowers Foods digitized routes and inventory with real-time telemetry, improving on-shelf availability and reducing product stales by roughly 12%, saving an estimated $20–30 million annually in waste and logistics costs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Warehouse Distribution for Non-Perishables\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFlowers Foods uses warehouse distribution for non-perishables like Tastykake and Canyon Bakehouse, extending reach across 40+ U.S. states where direct-store-delivery (DSD) is limited; in 2024 these segments contributed about $450M of revenue, easing shelf-life management versus fresh bread.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eE-commerce and Omni-Channel Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFlowers Foods expanded digital reach by 2025, listing core brands on Instacart, Amazon Fresh, Walmart.com and Kroger’s ship-from-store, boosting e-commerce sales share from ~6% in 2020 to ~18% in 2024; projected 20%+ by end-2025.\u003c\/p\u003e\n\u003cp\u003eBy mid-2025 Flowers optimized corrugated and poly-wrap packaging to cut transit damage 28% and integrated click-and-collect with Walmart and Kroger, keeping shelf presence for 75% of national chains.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNational Retail and Mass Merchandiser Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eFlowers Foods holds strong partnerships with Walmart, Kroger, and Target, securing premium shelf space and category leadership; retail sales to these customers represented roughly 55% of net sales in FY2024 (ended June 29, 2024).\u003c\/p\u003e\n\u003cp\u003eThese accounts use joint business planning to sync Flowers Foods production with retailer promotion calendars, reducing stockouts and supporting peak-week volume spikes up to 30% during promos.\u003c\/p\u003e\n\u003cp\u003eThe integration boosts availability in high-traffic stores and helped drive packaged-bakery volumes that contributed to 4.2% organic net sales growth in FY2024.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eTop retailers: Walmart, Kroger, Target (≈55% FY2024 net sales)\u003c\/li\u003e\n\u003cli\u003eJoint business planning aligns production with promos\u003c\/li\u003e\n\u003cli\u003ePromo weeks can lift volume ~30%\u003c\/li\u003e\n\u003cli\u003eContributed to 4.2% organic sales growth FY2024\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGeographic Expansion into Underserved Markets\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eFlowers Foods focused through 2025 on boosting penetration in the Northeast and West, where brand awareness trailed; share gains rose ~1.3 percentage points in those regions versus 2019 levels.\u003c\/p\u003e\n\u003cp\u003eAcquisitions and capacity expansions cut average delivery miles by ~18% and lifted on-time service to ~96%, lowering logistics costs per case.\u003c\/p\u003e\n\u003cp\u003eRegional diversification reduced revenue volatility—R-squared correlation with Southeast GDP fell from 0.78 to 0.52—and expanded TAM by an estimated $420 million.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2025: ~1.3 ppt share gain NE\/West\u003c\/li\u003e\n\u003cli\u003eDelivery miles down ~18%\u003c\/li\u003e\n\u003cli\u003eOn-time service ~96%\u003c\/li\u003e\n\u003cli\u003eTAM expanded ~$420M\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFlowers Foods: DSD + e‑commerce boost service to 30k stores, cut waste $20–30M, 96% OT\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFlowers Foods uses DSD to serve ~30,000 stores daily, warehouse distribution for non-perishables across 40+ states, and e-commerce channels (Instacart, Amazon Fresh, Walmart.com, Kroger) raising e‑commerce share from ~6% (2020) to ~18% (2024) and ~20% projected end‑2025; DSD + digitized routes cut stales ~12% and waste\/logistics ~$20–30M annually, on‑time service ~96%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eStores served (DSD)\u003c\/td\u003e\n\u003ctd\u003e~30,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eE‑commerce share\u003c\/td\u003e\n\u003ctd\u003e~18% (2024), ~20% proj. 2025\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWaste\/logistics savings\u003c\/td\u003e\n\u003ctd\u003e$20–30M\/yr\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOn‑time service\u003c\/td\u003e\n\u003ctd\u003e~96%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003eFlowers Foods 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Flowers Foods 4P's Marketing Mix document you’ll receive instantly after purchase—no surprises.\u003c\/p\u003e\n\u003cp\u003eThis is the same ready-made, fully complete analysis you'll download immediately after checkout, editable and ready to use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751162818937,"sku":"flowersfoods-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/flowersfoods-marketing-mix.png?v=1772228448","url":"https:\/\/growthsharematrix.com\/products\/flowersfoods-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}