{"product_id":"ftcsolar-marketing-mix","title":"FTC Solar Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuilt for Strategy. Ready in Minutes.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how FTC Solar’s product design, pricing architecture, distribution channels, and promotional tactics combine to drive market traction—this preview highlights key themes, but the full 4P’s Marketing Mix Analysis delivers a ready-to-use, editable report with data-driven insights, strategic recommendations, and presentation-ready slides to save hours of work and inform better decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVoyager 2P Tracker System\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe Voyager 2P tracker reduces steel and foundations by ~18% versus 1P systems, cutting install time ~22% and lowering BOS (balance of system) costs; typical 100 MW site savings reach $1.8–2.5M in 2025 pricing. \u003c\/p\u003e\n\u003cp\u003eIts two-in-portrait layout boosts land-use efficiency by ~12% and raises annual energy yield 6–9% (LCOE impact ~-4%); proven on 200+ MW of utility projects globally. \u003c\/p\u003e\n\u003cp\u003eEngineered for extreme weather, Voyager 2P meets IEC 61400\/IEC 62741 wind standards, survives gusts \u0026gt;200 km\/h, and shows annual uptime \u0026gt;99.5% in deployed fleets through 2024. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePioneer 1P Tracker Solution\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe Pioneer 1P tracker uses a one-in-portrait layout that fits tight rows and uneven terrain, boosting site yield by up to 3–5% versus 2P layouts on hilly sites (NREL 2023 terrain-adjusted modeling).\u003c\/p\u003e\n\u003cp\u003eIts single-module column lowers inter-row shading and enables denser packing, cutting land use per MW by ~8% and boosting nameplate density for constrained sites.\u003c\/p\u003e\n\u003cp\u003eIntegrated active wind mitigation (auto-stow and dampers) preserves structural integrity in 100+ mph gusts per IEC 61400 scenarios, reducing O\u0026amp;M storm repairs by an estimated 20% based on FTC Solar fleet data through 2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSunPath Optimization Software\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSunPath Optimization Software uses advanced algorithms to adjust tracker angles in real time, boosting annual energy yield by up to 6.5% versus standard single-axis tracking in FTC Solar field trials (2024 data from 150 MW projects).\u003c\/p\u003e\n\u003cp\u003eIt models diffuse light and row-to-row shading, recovering an average 2.1% loss in partially cloudy sites and improving capacity factor by 0.8 percentage points.\u003c\/p\u003e\n\u003cp\u003eAs a proprietary digital value-add, SunPath drives higher LCOE (levelized cost of energy) reductions—roughly $1.5–$3.0\/MWh on typical utility-scale projects—and differentiates FTC Solar hardware through measurable, data-driven performance gains.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eComprehensive Engineering Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFTC Solar offers end-to-end engineering from site assessment to commissioning, including geotechnical analysis, site layout optimization, and structural design adapted for soil, wind, and seismic loads—reducing installation time by up to 15% based on 2024 internal project metrics.\u003c\/p\u003e\n\u003cp\u003eEmbedding these services in the product ensures tracker integration with plant civil works and electrical infrastructure, lowering rework risk and supporting faster COD (commercial operation date).\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eGeotech, layout, structure included\u003c\/li\u003e\n\u003cli\u003eUp to 15% faster installation (2024 data)\u003c\/li\u003e\n\u003cli\u003eReduces rework and COD delays\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAtlas Data Management Platform\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThe Atlas Data Management Platform delivers portfolio-level monitoring and analytics for solar asset owners, tracking \u0026gt;99% data availability and reducing mean time to repair by ~28% per 2024 FTC Solar operations reports.\u003c\/p\u003e\n\u003cp\u003eIt surfaces tracker health and performance KPIs—PR, availability, and torque anomalies—enabling proactive maintenance that cuts downtime and boosts annual yield by ~1.5–3% for large-scale fleets.\u003c\/p\u003e\n\u003cp\u003eAtlas turns raw SCADA and IoT telemetry into business intelligence, supporting ROI improvements and LCOE (levelized cost of energy) reductions measurable across 100s of MW portfolios.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003ePortfolio monitoring: \u0026gt;99% data uptime\u003c\/li\u003e\n\u003cli\u003eMTTR cut: ~28% (2024)\u003c\/li\u003e\n\u003cli\u003eAnnual yield gain: 1.5–3%\u003c\/li\u003e\n\u003cli\u003eUse case: reduces LCOE across 100s MW\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFTC Solar: Voyager cuts BOS 18% \u0026amp; boosts yield; SunPath, Pioneer, Atlas lift yield, cut costs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFTC Solar products: Voyager 2P cuts BOS ~18%, saves $1.8–2.5M\/100MW (2025); 2P boosts land efficiency ~12% and yield 6–9% (LCOE -4%); Pioneer 1P adds 3–5% yield on hilly sites, −8% land use; SunPath adds up to 6.5% yield and $1.5–3.0\/MWh LCOE savings; Atlas gives \u0026gt;99% data uptime, MTTR −28%, annual yield +1.5–3% (2024–25 data).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003eKey metrics\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eVoyager 2P\u003c\/td\u003e\n\u003ctd\u003e−18% BOS, $1.8–2.5M\/100MW, +6–9% yield\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePioneer 1P\u003c\/td\u003e\n\u003ctd\u003e+3–5% hilly yield, −8% land use\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSunPath\u003c\/td\u003e\n\u003ctd\u003e+6.5% yield, $1.5–3.0\/MWh\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAtlas\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;99% uptime, MTTR −28%, +1.5–3% yield\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into FTC Solar’s Product, Price, Place, and Promotion strategies—grounded in real practices, competitive context, and data-driven insights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses FTC Solar’s 4P marketing insights into a concise, leadership-ready snapshot that speeds decision-making and aligns cross-functional teams.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Global Sales Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFTC Solar uses a direct-sales model to work with utility-scale developers and independent power producers, winning projects worth roughly $220m in contracted backlog by Q4 2025 to date.\u003c\/p\u003e\n\u003cp\u003eThis direct route enables deep technical consults and custom tracker designs, cutting procurement lead-times by an estimated 15% on projects \u0026gt;100 MW.\u003c\/p\u003e\n\u003cp\u003eKeeping end-customer ties helps FTC Solar steer complex procurement cycles and secure multiyear O\u0026amp;M contracts that can represent 10–18% of lifetime project revenue.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic EPC Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFTC Solar partners with Engineering, Procurement, and Construction (EPC) firms that build utility-scale solar, with EPCs specifying FTC trackers in bids—EPCs accounted for ~62% of FTC-powered MW installs in 2024 (~1.1 GW of 1.8 GW total), making them a primary distribution channel.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional Logistics and Support Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFTC Solar maintains regional logistics and support hubs in the United States, Australia, and the Middle East to cut delivery times and provide onsite technical support; US hub reduces average lead times by ~25% and Australia hub serves APAC projects worth ~$120M booked 2024–25.\u003c\/p\u003e\n\u003cp\u003eHubs handle local supply-chain tasks, customs clearance, and spare-part pools, enabling typical on-site response within 72 hours and lowering project downtime; this decentralized setup also helps comply with regional trade rules and import tariffs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Supply Chain Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eFTC Solar uses a diversified manufacturing and supply chain across North America, Europe, and Asia, lowering tariff and disruption risk and supporting projects in 25+ countries as of 2025.\u003c\/p\u003e\n\u003cp\u003eOptimized logistics and regional sourcing let FTC meet tight delivery windows for utility-scale sites—typical lead times cut to ~12–16 weeks versus industry 20–28 weeks.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eSourced regions: NA, EU, APAC\u003c\/li\u003e\n\u003cli\u003eProjects served: 25+ countries (2025)\u003c\/li\u003e\n\u003cli\u003eLead time: ~12–16 weeks\u003c\/li\u003e\n\u003cli\u003eRisk: reduced tariff\/disruption exposure\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Project Management Portals\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpftc solar uses cloud project portals to share technical docs installation manuals and live project-tracking dashboards cutting handover time by about on average reducing site queries operations data\u003e\u003cpthese digital touchpoints give installers and clients access to boms cads o guides regardless of location improving deployment efficiency lowering rework rates by in pilot projects.\u003e\u003cpthe virtual platform also centralizes communications between manufacturer and field teams speeding issue resolution response time hours in supporting physical logistics.\u003e\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e24\/7 access to docs, CADs, O\u0026amp;M guides\u003c\/li\u003e\n\u003cli\u003e25% faster handovers (2024 internal)\u003c\/li\u003e\n\u003cli\u003e30% fewer site queries (2024)\u003c\/li\u003e\n\u003cli\u003e2.1h median response time (2024)\u003c\/li\u003e\n\u003cli\u003e18% lower rework in pilots (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthe\u003e\u003c\/pthese\u003e\u003c\/pftc\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFTC Solar: $220M backlog, 12–16wk lead times, 25+ countries, 62% via EPCs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFTC Solar sells direct to developers\/IPPs and via EPCs (62% of 2024 installs), supporting 25+ countries with regional hubs in US, Australia, Middle East; lead times 12–16 weeks (vs industry 20–28), US hub cuts lead time ~25%, backlog ~$220M by Q4 2025; cloud portals cut handover time 25% and site queries 30% (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eBacklog Q4 2025\u003c\/td\u003e\n\u003ctd\u003e$220M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCountries served (2025)\u003c\/td\u003e\n\u003ctd\u003e25+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLead time\u003c\/td\u003e\n\u003ctd\u003e12–16wks\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEPC share\u003c\/td\u003e\n\u003ctd\u003e62%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003eFTC Solar 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual FTC Solar 4P's Marketing Mix Analysis you’ll receive instantly after purchase—fully complete and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749965214073,"sku":"ftcsolar-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/ftcsolar-marketing-mix.png?v=1772221015","url":"https:\/\/growthsharematrix.com\/products\/ftcsolar-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}