{"product_id":"gettyrealty-marketing-mix","title":"Getty Realty Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eYour Shortcut to a Strategic 4Ps Breakdown\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Getty Realty aligns its property offerings, pricing structure, location strategy, and promotion mix to drive stable, income-focused returns—this concise preview hints at the full strategic picture. Unlock the complete 4Ps Marketing Mix Analysis for a ready-made, editable report that saves hours and equips professionals, students, and consultants with actionable insights. Purchase the full analysis to see precise data, channel tactics, and templates you can apply immediately.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTriple-Net Lease Agreements\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGetty Realty primarily offers long-term triple-net (NNN) leases where tenants pay property taxes, insurance, and maintenance, giving Getty a low-opex model and steady rent cash flows; as of FY2024 the company reported 98% occupancy and NNN rents covering 92% of portfolio NOI. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDiversified Essential Retail Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGetty Realty’s Diversified Essential Retail Portfolio concentrates on convenience stores, gas stations, and auto service centers—assets that generated 89% of 2024 rent roll and showed a 98% occupancy rate as of Q4 2024.\u003c\/p\u003e\n\u003cp\u003eThese essential-retail properties resist e-commerce disruption; Getty reported same-store NOI (net operating income) growth of 3.7% in 2024, despite a 2.2% US GDP slowdown in H2 2024.\u003c\/p\u003e\n\u003cp\u003eThe mix includes car washes and vehicle-service sites, which accounted for 11% of new leases in 2024, broadening cash-flow diversification and lowering portfolio vacancy volatility.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustomized Sale-Leaseback Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGetty Realty provides tailored sale-leaseback capital solutions that let operators unlock equity—Getty completed $420M in sale-leasebacks in 2024—so owners free cash for growth while keeping long-term site control via leases.\u003c\/p\u003e\n\u003cp\u003eThis service lets business owners reinvest proceeds into core operations, with typical lease terms of 15–25 years and cap rates around 6.0% in 2024 markets.\u003c\/p\u003e\n\u003cp\u003eAs a differentiator, the product helped Getty grow its asset base to $2.3B in owned properties by year-end 2024 while meeting partners’ liquidity needs and preserving operational continuity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProperty Redevelopment and Enhancement\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGetty Realty actively redevelops underperforming sites into higher-use retail, targeting parcels with \u0026gt;20% IRR potential and redeploying capital—Getty reported $45M redevelopment spend in 2024 to lift same-store NOI 6% in 2025 estimates.\u003c\/p\u003e\n\u003cp\u003eInvestments include structural upgrades and environmental remediation to attract premium tenants, reducing vacancy from 8.2% (2023) toward a targeted 4–5% range.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eRedeploy $45M (2024) to boost NOI 6%\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnvironmental Compliance and Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGetty Realty, a specialized REIT for petroleum-marketing sites, manages environmental compliance and remediation, overseeing EPA and state requirements to limit tenant liability and preserve asset value.\u003c\/p\u003e\n\u003cp\u003eIn 2024 Getty disclosed $12.4m in environmental reserves and completed 38 remediation projects, reducing average site risk scores by 27% and supporting stable NOI for landlords and operators.\u003c\/p\u003e\n\u003cp\u003eThese services cut transaction risk, lower insurance costs, and extend site economic life, strengthening tenant retention and long-term cash flows.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eSpecialized compliance reduces tenant liability\u003c\/li\u003e\n\u003cli\u003e$12.4m environmental reserves (2024)\u003c\/li\u003e\n\u003cli\u003e38 remediations completed (2024)\u003c\/li\u003e\n\u003cli\u003e27% average risk-score reduction\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGetty Realty: High-occupancy NNN portfolio—$2.3B assets, \u0026gt;20% redevelopment IRR\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGetty Realty’s product: long-term NNN leases on essential retail (98% occ, 92% NNN NOI coverage FY2024), $2.3B assets, $420M sale-leasebacks (2024), $45M redevelopment (2024) targeting \u0026gt;20% IRR, $12.4M environmental reserves, 38 remediations, same-store NOI +3.7% (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eOccupancy\u003c\/td\u003e\n\u003ctd\u003e98%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAssets\u003c\/td\u003e\n\u003ctd\u003e$2.3B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSale-leasebacks\u003c\/td\u003e\n\u003ctd\u003e$420M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRedeploy\u003c\/td\u003e\n\u003ctd\u003e$45M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnv reserves\u003c\/td\u003e\n\u003ctd\u003e$12.4M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a company-specific deep dive into Getty Realty’s Product, Price, Place, and Promotion strategies, using real practices and competitive context to ground insights for managers, consultants, and marketers. Ideal as a clean, structured resource—ready to repurpose in reports, presentations, or strategy work—each P is explored with examples, positioning, and actionable implications.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Getty Realty’s 4P’s into a concise, leadership-ready snapshot that simplifies positioning, pricing, promotions, and placement decisions for quick board or investor alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Corner Real Estate Locations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGetty Realty targets high-visibility corner sites at busy intersections and major corridors, which drive average tenant sales 20–30% above inline locations per company filings. These prime sites support fuel and convenience tenants with typical daily traffic counts of 25,000+ vehicles on selected corridors. By 2025 Getty tightened site selection using demographic overlays—favoring areas with 3%+ annual population or income growth and local zoning barriers that limit new competitors. Strong locations helped sustain a 2024 portfolio occupancy of ~98% and industry-beating rents per site.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNational Geographic Diversification\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGetty Realty’s national diversification spans 28 states with 1,150+ properties as of Dec 31, 2025, cutting concentration risk and reducing exposure to local downturns; this footprint supported 6.8% same-store NOI growth in 2024 and a portfolio occupancy of 98.2% in 2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eUrban and Suburban Infill Markets\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eA significant share of Getty Realty’s portfolio sits in urban and suburban infill areas where land is scarce, with ~62% of leases in MSAs above 1.5 million residents as of Q4 2025; these sites capture steady foot traffic and command higher rent per square foot. These locations face limited new-development competition, boosting occupancy stability—Getty reported a consolidated same-store NOI growth of 3.8% in 2024. Maintaining presence in established infill markets supports long-term cash flows and raises intrinsic portfolio value via higher replacement costs and predictable demand.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional Distribution Clusters\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eGetty Realty groups assets into regional distribution clusters to cut management costs and use local market insight; in 2025 clusters oversee roughly 60% of the 1,400 properties, improving tenant retention and lease renewals.\u003c\/p\u003e\n\u003cp\u003eThe clusters foster deeper ties with multi-site operators—about 35% of tenants operate two-plus locations—boosting renewals and average lease size by an estimated 8% year-over-year.\u003c\/p\u003e\n\u003cp\u003eClustering reduces travel and inspection logistics, lowering oversight costs; Getty reports a 12% drop in maintenance travel expenses after cluster rollout and faster issue resolution times.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~60% of 1,400 properties in clusters\u003c\/li\u003e\n\u003cli\u003e35% tenants operate multi-sites\u003c\/li\u003e\n\u003cli\u003e~8% higher average lease size\u003c\/li\u003e\n\u003cli\u003e12% cut in maintenance travel costs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Asset Management Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eGetty Realty uses advanced digital asset management platforms for property management and tenant communication, reducing rent collection time and administrative costs.\u003c\/p\u003e\n\u003cp\u003eIn 2025 these interfaces handle most admin functions: online rent payments, maintenance tickets, and portfolio performance dashboards—streamlining cash flow and occupancy tracking.\u003c\/p\u003e\n\u003cp\u003ePlatforms support real-time KPIs; Getty reported 92% digital rent adoption and a 15% faster maintenance resolution in 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e92% digital rent adoption (2024)\u003c\/li\u003e\n\u003cli\u003e15% faster maintenance resolution (2024)\u003c\/li\u003e\n\u003cli\u003ePrimary contact point for admin in 2025\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGetty Realty: 1,400 MSA-focused sites, 98% occupancy, 6.8% NOI growth, digital-led efficiency\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGetty Realty concentrates on high-visibility, infill corner sites—1,400 properties across 28 states—with ~62% in MSAs \u0026gt;1.5M, driving 98%+ occupancy and 6.8% same-store NOI growth (2024); 60% of assets are cluster-managed, cutting maintenance travel costs 12% and boosting multi-site tenant lease size ~8%; digital tools yield 92% rent adoption and 15% faster maintenance resolution (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eProperties (2025)\u003c\/td\u003e\n\u003ctd\u003e1,400\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStates\u003c\/td\u003e\n\u003ctd\u003e28\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMSA share\u003c\/td\u003e\n\u003ctd\u003e62%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOccupancy\u003c\/td\u003e\n\u003ctd\u003e~98%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSame-store NOI (2024)\u003c\/td\u003e\n\u003ctd\u003e6.8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eClustered assets\u003c\/td\u003e\n\u003ctd\u003e60%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMulti-site tenants\u003c\/td\u003e\n\u003ctd\u003e35%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital rent adoption (2024)\u003c\/td\u003e\n\u003ctd\u003e92%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003eGetty Realty 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Getty Realty 4P's Marketing Mix analysis you’ll receive instantly after purchase—fully complete, editable, and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750262485369,"sku":"gettyrealty-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/gettyrealty-marketing-mix.png?v=1772223707","url":"https:\/\/growthsharematrix.com\/products\/gettyrealty-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}