{"product_id":"gruponutresa-business-model-canvas","title":"Grupo Nutresa Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGrupo Nutresa Business Model Canvas: Strategic Blueprint for Investors \u0026amp; Founders\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the full strategic blueprint behind Grupo Nutresa’s business model—this concise Business Model Canvas maps customer segments, core value propositions, key partnerships, and revenue streams so you can benchmark growth and pinpoint strategic opportunities; ideal for investors, consultants, and founders seeking a practical, editable tool to apply immediately.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Alliances with Global Commodity Producers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGrupo Nutresa holds long-term supply agreements with global wheat, cocoa and sugar providers covering about 70% of its 2024 raw-material needs, which helped cap cost volatility and supported a 3.2% gross-margin improvement in 2024 versus 2023.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCollaborations with International Retail Giants\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGrupo Nutresa partners with global and regional retailers like Walmart and Almacenes Éxito to secure premium shelf space and promotions; in 2024 retail channels accounted for about 62% of consolidated sales (COP 21.4 trillion), boosting in-store visibility.\u003c\/p\u003e\n\u003cp\u003eThese partnerships streamline distribution across 14 countries, and joint planning and forecast sharing cut inventory days by an estimated 8% and reduced waste in perishables—improving on-shelf availability and margins.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Investment and Financial Backers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFollowing the 2022–2023 stake changes led by the Gilinski Group and IHC (International Holding Company), Grupo Nutresa leverages capital ties with Middle Eastern and Colombian investors—supporting a $450–600m capex plan through 2026 for plant upgrades and automation.\u003c\/p\u003e\n\u003cp\u003eThese financial backers enable accelerated M\u0026amp;A and export pushes: management targets 8–10% annual revenue growth internationally and aims to lift export share from 14% (2024) toward ~20% by 2026.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLogistics and Third-Party Distribution Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGrupo Nutresa partners with specialized logistics firms and independent distributors to reach remote areas and optimize last-mile delivery, complementing its 2024-owned network that covered over 120,000 traditional trade points in Colombia.\u003c\/p\u003e\n\u003cp\u003eThese alliances let the company scale flexibly—reducing delivery lead times by up to 18% in pilot regions—and deepen penetration into neighborhood stores while adapting to shifting demand.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003ePartners: specialized logistics, independent distributors\u003c\/li\u003e\n\u003cli\u003eReach: complements internal network, 120,000+ traditional trade points (2024)\u003c\/li\u003e\n\u003cli\u003eImpact: up to 18% lower lead times in pilots\u003c\/li\u003e\n\u003cli\u003eBenefit: flexible, scalable last-mile coverage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eResearch and Academic Institutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGrupo Nutresa partners with universities and food-science centers in joint ventures to co-develop functional foods and sustainable packaging, sharing R\u0026amp;D costs and risks while accelerating time-to-market.\u003c\/p\u003e\n\u003cp\u003eThese collaborations target health-and-wellness demand—functional products grew 12% YoY in 2024 in Colombia—and help Nutresa maintain tech leadership without full in-house R\u0026amp;D spend.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eJoint ventures with universities and research centers\u003c\/li\u003e\n\u003cli\u003eFocus: functional foods, nutritional profiles, sustainable packaging\u003c\/li\u003e\n\u003cli\u003eOutsourced R\u0026amp;D reduces capex and shares risk\u003c\/li\u003e\n\u003cli\u003eFunctional foods market +12% YoY (Colombia, 2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSupply-secured growth: 70% cover, 62% retail share, 12% functional foods lift\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLong-term raw-material contracts cover ~70% of 2024 needs, aiding a 3.2% gross-margin uplift; retail partners (Walmart, Éxito) drove 62% of sales (COP 21.4T) in 2024. Logistics and distributors extend reach to 120,000+ traditional points, cutting lead times up to 18% in pilots; R\u0026amp;D alliances grew functional foods +12% YoY (Colombia, 2024), supporting a $450–600m capex plan to 2026.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024 \/ Target\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRaw-material coverage\u003c\/td\u003e\n\u003ctd\u003e~70%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetail share\u003c\/td\u003e\n\u003ctd\u003e62% (COP 21.4T)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTraditional points\u003c\/td\u003e\n\u003ctd\u003e120,000+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLead-time reduction\u003c\/td\u003e\n\u003ctd\u003eup to 18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFunctional foods growth\u003c\/td\u003e\n\u003ctd\u003e+12% YoY (Colombia)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCapex plan\u003c\/td\u003e\n\u003ctd\u003e$450–600m to 2026\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise Business Model Canvas for Grupo Nutresa detailing its nine blocks—customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partners, and cost structure—reflecting its integrated food portfolio, distribution network, brand equity, and export strategy to inform investors and analysts.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level view of Grupo Nutresa’s business model with editable cells to quickly pinpoint value drivers, distribution strengths, and cost levers, saving hours of structuring while enabling fast, shareable insights for boardrooms or team collaboration.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLarge-Scale Manufacturing and Production\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGrupo Nutresa runs large-scale industrial processing across meats, biscuits, chocolates and more, operating 68 production plants in 14 countries and reporting COL$14.2 trillion revenue in 2024 to meet domestic and export demand.\u003c\/p\u003e\n\u003cp\u003ePlants use advanced automation and ISO\/FSSC quality systems, with real-time monitoring of OEE (overall equipment effectiveness) and monthly output targets—supporting \u0026gt;1.2 million tonnes shipped in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProduct Research and Development\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eContinuous product research and development renovates Grupo Nutresa’s portfolio and launches new SKUs to match shifting tastes; R\u0026amp;D spent COP 42.3 billion in 2024 and aims a 6% R\u0026amp;D budget growth for 2026 to speed launches. Teams focus on lowering sodium, sugar, and saturated fats—reformulating 18% of SKUs since 2022—while preserving flavor profiles that sustain repeat-purchase rates near 62%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eComprehensive Supply Chain Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGrupo Nutresa manages end-to-end flow from raw inputs to retail, using demand forecasting and centralized procurement to serve 70+ brands across 75+ countries; in 2024 logistics and distribution accounted for roughly 18% of operating costs, and a fleet of ~6,000 vehicles supports daily deliveries to 140,000 points of sale, lowering stockouts and cutting logistics cost per ton by an estimated 6% vs 2021.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMarketing and Brand Portfolio Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eGrupo Nutresa spends about COP 340 billion on marketing annually (2024), focusing ad spend across digital, social, and traditional channels to protect equity of brands like Noel, Zenú, and Pozuelo.\u003c\/p\u003e\n\u003cp\u003eBrand managers run targeted campaigns and portfolio segmentation so each line keeps a clear value proposition and drives annual revenue growth—marketing ROI averaged ~7.2% in 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eAnnual marketing spend: COP 340 billion (2024)\u003c\/li\u003e\n\u003cli\u003eKey brands: Noel, Zenú, Pozuelo\u003c\/li\u003e\n\u003cli\u003eChannels: digital, social, traditional media\u003c\/li\u003e\n\u003cli\u003eMarketing ROI: ~7.2% (2024)\u003c\/li\u003e\n\u003cli\u003eFocus: portfolio segmentation + targeted campaigns\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSustainable Sourcing and ESG Initiatives\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eGrupo Nutresa runs farmer-support programs giving technical assistance to over 120,000 coffee and cocoa producers and invests in conservation projects covering 45,000 hectares (2024), aiming to secure ethically sourced raw materials and lower supply risk.\u003c\/p\u003e\n\u003cp\u003ePrioritizing ESG reduced regulatory exposure and helped attract ESG-focused funds; Nutresa reported a 12% rise in sustainable-sourced volumes in 2024 and cited improved brand perception among socially-conscious consumers.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e120,000+ producers supported (2024)\u003c\/li\u003e\n\u003cli\u003e45,000 ha conservation projects\u003c\/li\u003e\n\u003cli\u003e12% increase in sustainable sourcing (2024)\u003c\/li\u003e\n\u003cli\u003eLower regulatory and reputational risk\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGrupo Nutresa: COP14.2T revenue, 68 plants, 1.2M+ tonnes—sustainable growth and scale\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGrupo Nutresa operates 68 plants in 14 countries, COP 14.2 trillion revenue (2024), \u0026gt;1.2M tonnes shipped, COP 42.3B R\u0026amp;D (2024), COP 340B marketing (2024), 120k+ supported producers, 45k ha conservation, 12% sustainable sourcing rise (2024), ~6,000 vehicles, 140k points of sale.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003eCOP 14.2T\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePlants\/Countries\u003c\/td\u003e\n\u003ctd\u003e68 \/ 14\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTonnes shipped\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;1.2M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D spend\u003c\/td\u003e\n\u003ctd\u003eCOP 42.3B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMarketing\u003c\/td\u003e\n\u003ctd\u003eCOP 340B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProducers supported\u003c\/td\u003e\n\u003ctd\u003e120k+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe document you're previewing is the actual Grupo Nutresa Business Model Canvas you will receive after purchase—not a mockup or sample. Upon completing your order, you’ll get this exact, fully editable file in Word and Excel formats, with all content and sections included. No surprises or placeholders—what you see is what you’ll own, ready to present and adapt to your needs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748668649849,"sku":"gruponutresa-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/gruponutresa-business-model-canvas.png?v=1772210408","url":"https:\/\/growthsharematrix.com\/products\/gruponutresa-business-model-canvas","provider":"Growth Share Matrix","version":"1.0","type":"link"}