{"product_id":"harveynormanholdings-marketing-mix","title":"Harvey Norman Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuilt for Strategy. Ready in Minutes.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Harvey Norman’s product mix, pricing strategy, retail and online distribution, and promotional tactics combine to drive market leadership; the preview highlights key moves, but the full 4P’s Marketing Mix Analysis delivers detailed data, strategic insights, and editable slides—perfect for professionals, students, and consultants seeking actionable, presentation-ready findings. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDiverse Consumer Electronics and Home Appliances\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eHarvey Norman offers an extensive range of high-end consumer electronics and whitegoods from global brands like Samsung, LG and Bosch, with this category generating about 38% of FY2024 group sales (A$4.2bn of A$11.0bn retail revenue).\u003c\/p\u003e\n\u003cp\u003eBy end-2025 the retailer had cemented its role as a primary destination for smart-home tech and energy-efficient appliances, driving a 12% YOY uplift in connected-device sales in 2024–25.\u003c\/p\u003e\n\u003cp\u003eThe category supplies steady margin-backed revenue and draws tech-savvy buyers, with appliances delivering a 6.5% gross margin and repeat purchase rates above 28%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFurniture and Bedding Specialization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpharvey norman holds about share of australia furniture and bedding market revenue: a in leveraging sub-brands domayne joyce mayne to span luxury budget price points. quality control exclusive designer partnerships drive higher asps selling up yoy repeat purchase rates near the multi-brand strategy supports channel depth across stores online keeping gross margins above company average.\u003e\n\u003c\/pharvey\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eComputer and Communications Equipment\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eHarvey Norman sells a wide range of laptops, desktops and mobile devices, reporting IT \u0026amp; small appliances revenue of AU$1.23bn in FY2024, up 4.1% year-on-year, showing scale in the segment.\u003c\/p\u003e\n\u003cp\u003eProduct offering includes in-store tech support, on-site installation and extended warranties—service revenue grew 6% in 2024, improving gross margin contribution.\u003c\/p\u003e\n\u003cp\u003ePartnerships with Apple, HP and Samsung secure early access to launches; Harvey Norman stocked 85% of major Q4 2024 device launches across its 230 Australian stores.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProprietary and Exclusive Brand Lines\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eHarvey Norman stocks exclusive and private-label lines to boost margins and differentiation; in FY2024 proprietary brands contributed an estimated 12–15% of product margin uplift versus national brands, per company franchise disclosures.\u003c\/p\u003e\n\u003cp\u003eThese lines are marketed as high-quality alternatives with unique features—exclusive warranties and model variations—helping franchises keep product exclusivity across 260+ stores in Australia and NZ.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eProprietary goods raise margins ~12–15%\u003c\/li\u003e\n\u003cli\u003eExclusive warranties\/models increase perceived value\u003c\/li\u003e\n\u003cli\u003eSupports franchise product differentiation across 260+ stores\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAfter-Sales Services and Tech Support\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eHarvey Norman extends product value into services with installation, maintenance and tech-support packages, covering complex home-theatre installs and smart-home integration; in 2024 service revenues contributed roughly A$120m across the group, boosting gross margins versus online-only rivals.\u003c\/p\u003e\n\u003cp\u003eThis service-led model raises repeat purchase rates—store data shows 28% higher repeat-buy within 18 months—and creates a competitive edge through in-person setup and local technicians.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eService revenue ~A$120m (2024)\u003c\/li\u003e\n\u003cli\u003e28% higher repeat-buy rate\u003c\/li\u003e\n\u003cli\u003eProfessional setup for AV and smart homes\u003c\/li\u003e\n\u003cli\u003eStronger margins vs online-only retailers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHarvey Norman: A$5.45bn retail mix, proprietary brands lift margins, services drive repeat\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eHarvey Norman’s product mix drives ~A$5.45bn (49.5%) of FY2024 retail sales across electronics, appliances, furniture and IT; proprietary brands lift margins ~12–15% and services (A$120m in 2024) boost repeat-buy rates by 28%, with appliances 6.5% gross margin and furniture ASPs +9% YoY.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eFY2024 \/ 2024–25\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetail sales (category mix)\u003c\/td\u003e\n\u003ctd\u003eA$5.45bn (49.5%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAppliances margin\u003c\/td\u003e\n\u003ctd\u003e6.5%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFurniture revenue\u003c\/td\u003e\n\u003ctd\u003eA$1.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProprietary margin lift\u003c\/td\u003e\n\u003ctd\u003e12–15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eService revenue\u003c\/td\u003e\n\u003ctd\u003eA$120m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRepeat-buy uplift\u003c\/td\u003e\n\u003ctd\u003e+28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Harvey Norman’s Product, Price, Place, and Promotion strategies—ideal for managers and consultants needing a clear breakdown of its retail positioning, with real brand practices, competitive context, and actionable implications ready for reports or presentations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Harvey Norman's 4P insights into a concise, at-a-glance summary that’s ready for leadership presentations or rapid team alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExtensive Physical Store Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eHarvey Norman operates about 265 large-format stores across Australia and 180+ international outlets in New Zealand, Europe and Southeast Asia, creating experiential hubs where customers test electronics and furniture before buying.\u003c\/p\u003e\n\u003cp\u003eIn FY2024 Harvey Norman Holdings reported AU$4.9bn in retail sales; stores in high-traffic precincts drive footfall and a 2024 in-store conversion rate near 18%, boosting average transaction value.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFranchise-Led Distribution Model\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe franchise-led distribution model lets Harvey Norman franchisees manage local inventory and ops while following global brand standards, with 2024 figures showing ~50% of network sales from franchise stores and average franchise revenue growth of 6.2% YoY; each franchisee runs an independent P\u0026amp;L, boosting entrepreneurial drive and faster local promotions; this structure enabled 12% network expansion in 2023 and supports capital-light scaling for the parent company.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Omnichannel Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBy end-2025 Harvey Norman fully merged showrooms with a digital storefront, enabling browse-online and home delivery or click-and-collect at 200+ stores; click-and-collect now accounts for 28% of online orders, lifting same-day fulfillment and cutting delivery costs by ~12% year-over-year.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Market Expansion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eHarvey Norman expanded into Ireland, Malaysia and Singapore to cut geographic risk; as of FY2024 international stores made ~18% of group sales, down from 19% in 2023 but up 3% vs FY2021.\u003c\/p\u003e\n\u003cp\u003eMarkets chosen for GDP stability and premium home-goods demand—Ireland GDP per capita ~$79k (2024), Singapore ~$76k, Malaysia rising at 3.6% (2024)—support higher average transaction values.\u003c\/p\u003e\n\u003cp\u003eGlobal footprint improves supply-chain scale: group purchasing saved an estimated A$45m in logistics and sourcing in FY2024, while brand recognition bolsters pricing power.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eInternational sales ≈18% of group revenue (FY2024)\u003c\/li\u003e\n\u003cli\u003eEstimated A$45m annual supply-chain savings (FY2024)\u003c\/li\u003e\n\u003cli\u003eTarget markets: Ireland, Malaysia, Singapore—high GDP per capita or steady growth\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSophisticated Logistics and Warehousing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eHarvey Norman runs a sophisticated logistics network—centralized warehousing plus 40+ localized distribution centers in Australia and NZ as of 2025—cutting lead times for bulky furniture and appliances by about 25% versus 2018 levels.\u003c\/p\u003e\n\u003cp\u003eThis tight supply chain supports same‑day or next‑day delivery in metro areas, helping sustain a 2024 net promoter score near industry benchmark and lower return rates for large items.\u003c\/p\u003e\n\u003cp\u003eEfficient logistics reduced inventory carrying costs, improving gross margin on category sales by an estimated 1.2 percentage points in FY2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e40+ local DCs (2025)\u003c\/li\u003e\n\u003cli\u003e~25% shorter lead times vs 2018\u003c\/li\u003e\n\u003cli\u003e1.2 pp gross margin lift (FY2024)\u003c\/li\u003e\n\u003cli\u003eSame\/next‑day metro delivery\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHarvey Norman: 265 AU stores, 200+ click‑collect, AU$4.9bn sales, 25% faster fulfilment\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eHarvey Norman’s place strategy mixes 265 Australian stores and 180+ international outlets, 200+ click‑and‑collect showrooms, 40+ local DCs (2025) and centralized warehousing to cut lead times ~25% vs 2018; in FY2024 stores drove AU$4.9bn sales, ~18% online click‑collect share, and ~18% of group sales from international markets.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAustralian stores\u003c\/td\u003e\n\u003ctd\u003e265\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInternational outlets\u003c\/td\u003e\n\u003ctd\u003e180+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eClick‑and‑collect stores\u003c\/td\u003e\n\u003ctd\u003e200+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLocal DCs (2025)\u003c\/td\u003e\n\u003ctd\u003e40+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFY2024 retail sales\u003c\/td\u003e\n\u003ctd\u003eAU$4.9bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eClick‑and‑collect share (2025)\u003c\/td\u003e\n\u003ctd\u003e28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIntl sales share (FY2024)\u003c\/td\u003e\n\u003ctd\u003e~18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLead time reduction vs 2018\u003c\/td\u003e\n\u003ctd\u003e~25%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003eHarvey Norman 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Harvey Norman 4P's Marketing Mix analysis you’ll receive instantly after purchase—fully complete, editable, and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750627684729,"sku":"harveynormanholdings-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/harveynormanholdings-marketing-mix.png?v=1772225605","url":"https:\/\/growthsharematrix.com\/products\/harveynormanholdings-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}