{"product_id":"hdec-business-model-canvas","title":"Hyundai Engineering Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHyundai Engineering: Concise Business Model Canvas for EPC, Plant \u0026amp; Digital Value\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the full strategic blueprint behind Hyundai Engineering’s business model with our concise Business Model Canvas—discover how it creates value, scales project delivery, and sustains competitive advantage across EPC, plant engineering, and digital services.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHyundai Motor Group Affiliates\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCollaboration with Hyundai Motor Company and Hyundai Steel secures a stable internal market and integrated supply chain, with group procurement totaling about KRW 120 trillion in 2024 so enabling predictable project pipelines.\u003c\/p\u003e\n\u003cp\u003eThese affiliates let Hyundai Engineering tap group-wide resources for large industrial plants and smart factories, support hydrogen ecosystem projects tied to Hyundai’s 2025 mobility strategy, and help win high-priority contracts and shared tech investments.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Technology Licensors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eStrategic alliances with global technology licensors like Linde and Shell Catalysts let Hyundai Engineering access proprietary petrochemical and power processes—saving an estimated $50–120M in R\u0026amp;D per major complex project and cutting time-to-bid by ~30%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLocal Subcontractors and Vendors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eA robust network of regional suppliers and specialized construction firms lets Hyundai Engineering execute projects across 30+ countries, supplying local labor, materials, and niche equipment to meet regional regulations and environmental standards. Efficient partner management reduced project delays by 18% and cut logistics costs by 6% in 2024, crucial for timely delivery in emerging markets.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFinancial Institutions and Export Credit Agencies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCollaboration with global banks and export credit agencies like Korea Eximbank (KEXIM) is vital for Hyundai Engineering to secure project financing and performance guarantees for multi-billion-dollar contracts, enabling access to lines that covered over $12.5 billion in Korean ECA-backed deals in 2024.\u003c\/p\u003e\n\u003cp\u003eThese partnerships fund large-scale infrastructure and energy projects with high upfront capital and long tenors, letting Hyundai offer more attractive financing packages—helping close deals where typical equity covers \u0026lt;25% and debt\/ECA facilities cover the rest.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 KEXIM-backed volume: $12.5B\u003c\/li\u003e\n\u003cli\u003eTypical deal structure: \u0026lt;25% equity, ~75% debt\/ECA\u003c\/li\u003e\n\u003cli\u003eEnables long tenors, performance guarantees\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAcademic and Research Institutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eHyundai Engineering partners with universities and private labs on SMR (small modular reactor) and green hydrogen R\u0026amp;D, leveraging joint grants and a 2024 pilot SMR budget of $120M to accelerate prototypes and commercialization.\u003c\/p\u003e\n\u003cp\u003eThese ties supply a pipeline of specialists—over 1,200 engineers trained via partner programs since 2020—and keep Hyundai aligned with global energy-transition standards and ESG targets.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 SMR pilot funding $120M\u003c\/li\u003e\n\u003cli\u003e1,200+ engineers trained since 2020\u003c\/li\u003e\n\u003cli\u003eFocus: SMR, green hydrogen, commercialization\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHyundai Engineering: KRW120T procurement, $12.5B ECA deals, $120M SMR, $50–120M R\u0026amp;D savings\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eHyundai Engineering leverages group ties (Hyundai Motor, Hyundai Steel) and licensors (Linde, Shell) plus 30+ country suppliers and ECAs (KEXIM) to secure KRW 120T group procurement, $12.5B ECA-backed deals (2024), $120M SMR pilot (2024), 1,200+ trained engineers—cutting R\u0026amp;D costs $50–120M per complex project and reducing delays 18%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (2024)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eGroup procurement\u003c\/td\u003e\n\u003ctd\u003eKRW 120 trillion\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eKEXIM-backed volume\u003c\/td\u003e\n\u003ctd\u003e$12.5 billion\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSMR pilot funding\u003c\/td\u003e\n\u003ctd\u003e$120 million\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEngineers trained since 2020\u003c\/td\u003e\n\u003ctd\u003e1,200+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D saving per project\u003c\/td\u003e\n\u003ctd\u003e$50–120 million\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDelay reduction\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA comprehensive Business Model Canvas for Hyundai Engineering capturing customer segments, value propositions, channels, revenue streams, key partners, activities, resources, cost structure, and customer relationships, reflecting real-world EPC operations and growth strategy; ideal for presentations, investor discussions, and strategic analysis with linked SWOT insights and competitive advantages.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level view of Hyundai Engineering’s business model with editable cells, helping teams quickly map EPC project flows, revenue streams, and partner networks to resolve strategic ambiguity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEPC Project Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eHyundai Engineering manages full EPC lifecycles from FEED to commissioning, coordinating schedules, budgets, and technical specs for global projects—recently handling projects with scopes up to $2.1bn and workforces exceeding 8,000 per site (2024). Effective PM cut cost overruns to under 4% on average across major projects and improved on-time delivery to 87%, driving operational efficiency and client retention.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Engineering and FEED\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFront-End Engineering Design (FEED) services define scopes and deliver ±10–15% cost accuracy early, cutting bid-to-execution variance and enabling Hyundai Engineering to capture higher-margin work; FEED contributed to 22% of engineering revenues in 2024, per company project mix. By prioritizing high-value engineering and using simulation\/modeling to optimize plant performance, FEED reduces technical risk and can improve operational uptime by up to 5–8% over baseline.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eResearch and Green Tech Development\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eHyundai Engineering allocates \u0026gt;5% of 2024 revenue (about $240M of KRW 320B R\u0026amp;D budget) to green R\u0026amp;D, targeting hydrogen liquefaction, plastic-to-hydrogen conversion, and carbon utilization projects; these efforts support a pivot to a low-carbon model and alignment with TCFD\/ESG targets.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Procurement and Logistics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eHyundai Engineering runs a global procurement and logistics network sourcing materials and specialized equipment, using vendor qualification and on-site quality inspections to cut defect rates; in 2024 procurement saved an estimated $120M via strategic sourcing and bulk contracts.\u003c\/p\u003e\n\u003cp\u003eCoordination of international shipping to remote sites focuses on minimizing lead times and demurrage—average logistics lead-time reduced to 28 days in 2024—protecting margins and preventing construction delays.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eRigorous vendor audits and QA\u003c\/li\u003e\n\u003cli\u003eSaved ~$120M in 2024 via strategic sourcing\u003c\/li\u003e\n\u003cli\u003eAverage logistics lead-time 28 days (2024)\u003c\/li\u003e\n\u003cli\u003eFocus on demurrage reduction and on-time delivery\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOperations and Maintenance Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eProviding ongoing operations and maintenance (O\u0026amp;M) services delivers stable service revenue—Hyundai Engineering reported after-sales services grew ~12% YoY in 2024—and ensures clients’ facilities hit uptime targets, reducing downtime costs by up to 20%.\u003c\/p\u003e\n\u003cp\u003eO\u0026amp;M covers 24\/7 facility monitoring, performance optimization, and periodic technical audits to extend asset life; these services deepen client ties and supply real-world performance data that improves future designs.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eAfter-sales growth ~12% in 2024\u003c\/li\u003e\n\u003cli\u003eUptime improvements up to 20%\u003c\/li\u003e\n\u003cli\u003e24\/7 monitoring, optimization, audits\u003c\/li\u003e\n\u003cli\u003eDrives long-term client contracts and design feedback\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHyundai Engineering: $2.1B EPC leader—87% on-time, \u0026lt;4% cost overruns, $240M R\u0026amp;D\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eHyundai Engineering runs full EPC cycles (FEED→commissioning) for projects up to $2.1bn with \u0026gt;8,000 onsite staff, achieving 87% on-time delivery and \u0026lt;4% cost overruns (2024); FEED drove 22% of engineering revenue and ±10–15% early cost accuracy. R\u0026amp;D \u0026gt;5% revenue (~$240M) targets hydrogen and carbon tech; procurement saved ~$120M and cut logistics lead-time to 28 days; after-sales grew ~12% with up to 20% uptime gains.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eMax project scope\u003c\/td\u003e\n\u003ctd\u003e$2.1bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOnsite workforce\u003c\/td\u003e\n\u003ctd\u003e8,000+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOn-time delivery\u003c\/td\u003e\n\u003ctd\u003e87%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCost overruns\u003c\/td\u003e\n\u003ctd\u003e\u0026lt;4%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFEED revenue mix\u003c\/td\u003e\n\u003ctd\u003e22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D spend\u003c\/td\u003e\n\u003ctd\u003e~$240M (\u0026gt;5%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProcurement savings\u003c\/td\u003e\n\u003ctd\u003e$120M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics lead-time\u003c\/td\u003e\n\u003ctd\u003e28 days\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAfter-sales growth\u003c\/td\u003e\n\u003ctd\u003e~12% YoY\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUptime improvement\u003c\/td\u003e\n\u003ctd\u003eup to 20%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eDelivered as Displayed\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe preview you’re viewing is the authentic Hyundai Engineering Business Model Canvas — not a mockup or sample — and is the exact document you will receive after purchase; once your order is complete, you’ll instantly download the full, editable file formatted and structured exactly as shown, ready for presentation, editing, or sharing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749841318265,"sku":"hdec-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/hdec-business-model-canvas.png?v=1772219105","url":"https:\/\/growthsharematrix.com\/products\/hdec-business-model-canvas","provider":"Growth Share Matrix","version":"1.0","type":"link"}