{"product_id":"iberol-marketing-mix","title":"Iberol Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGet Inspired by a Complete Brand Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eExplore Iberol’s cohesive 4P strategy—how product design, pricing architecture, distribution reach, and promotional tactics combine to drive market impact; the preview highlights strengths and gaps, but the full, editable Marketing Mix Analysis delivers detailed data, actionable recommendations, and slide-ready charts to save you hours and power smarter decisions—get the complete report now.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-Performance Automotive and Industrial Fuels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eIberol offers gasoline and diesel blends engineered for modern engines, improving combustion efficiency by up to 4% and reducing carbon deposits by ~30% versus standard fuels in independent tests (2024). Iberol’s high-quality specs meet Portuguese EN and EU standards and supported fleet uptime gains of 6–9% in pilot contracts with logistics firms in 2025. These fuels target both light-duty vehicles and heavy industrial machinery, extending maintenance intervals by an average 12%. Iberol’s quality controls and nationwide distribution underpin reliable equipment performance across Portugal.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialized Lubricants for Diverse Sectors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eIberol offers synthetic and mineral lubricants for automotive, maritime, and agricultural sectors, covering 85+ SKUs and 12 viscosity grades to match OEM specs through 2025.\u003c\/p\u003e\n\u003cp\u003eFormulations cut friction and wear; lab and field tests show up to 28% longer component life and 6–10% fuel-efficiency gains in heavy-duty engines.\u003c\/p\u003e\n\u003cp\u003eThe portfolio is updated quarterly to meet evolving global OEM standards; R\u0026amp;D spend rose 14% in 2024 to €3.4M to support compliance and new spec rollouts.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReliable Heating Oil Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eIberol’s Reliable Heating Oil Solutions supply high-grade fuel for residential, commercial, and industrial heating; in 2025 Iberol reported 92% on-time deliveries and a 6% year-over-year volume growth to 420,000 m3, supporting climate control during winter peaks. The oil’s stable combustion and high energy density (≈39 MJ\/kg) cut fuel use by ~8% versus lower-grade blends, lowering seasonal costs. Robust supply-chain contracts and 45-day inventory buffers keep availability for climate-sensitive sites.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Logistical Support and Delivery\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eIberol’s Integrated Logistical Support and Delivery is a service product that covers the full fuel supply chain from terminals to site, adding operational continuity beyond commodity sales.\u003c\/p\u003e\n\u003cp\u003eThe company operates a modern fleet with GPS tracking and safety telematics; in 2025 Iberol reported 98.6% on-time deliveries and a 22% reduction in spill incidents year-over-year.\u003c\/p\u003e\n\u003cp\u003eEnd-to-end logistics include guaranteed delivery windows, professional handling, and inventory management that reduce customer stock-outs by an estimated 35%.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e98.6% on-time deliveries (2025)\u003c\/li\u003e\n\u003cli\u003e22% fewer spill incidents YoY\u003c\/li\u003e\n\u003cli\u003e35% fewer customer stock-outs\u003c\/li\u003e\n\u003cli\u003eReal-time GPS + safety telematics in fleet\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExpert Technical Assistance and Consultancy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eIberol’s Expert Technical Assistance and Consultancy bundles on-site assessments, fuel quality testing, and maintenance plans to cut clients’ fuel costs by up to 8% and reduce downtime 12% based on 2024 client pilots.\u003c\/p\u003e\n\u003cp\u003eBy tracking combustion efficiency and contamination rates (sample failure 6% in 2024), Iberol shifts from commodity seller to strategic energy partner, boosting contract renewals 18%.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eOn-site assessments: efficiency gain ~8%\u003c\/li\u003e\n\u003cli\u003eFuel testing: 6% sample failure rate (2024)\u003c\/li\u003e\n\u003cli\u003eMaintenance advice: downtime −12%\u003c\/li\u003e\n\u003cli\u003eRenewal uplift: +18% (post-service)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIberol: 98.6% on-time deliveries, +6–9% fleet uptime, €3.4M R\u0026amp;D, 420k m³ oil\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eIberol’s product suite—advanced gasoline\/diesel, 85+ lubricants, heating oil, logistics and technical services—delivered 98.6% on-time logistics, 6–9% fleet uptime gains, 12% longer maintenance intervals, €3.4M R\u0026amp;D (2024), 420,000 m3 heating oil (2025) and +18% contract renewals.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eOn-time deliveries (2025)\u003c\/td\u003e\n\u003ctd\u003e98.6%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D spend (2024)\u003c\/td\u003e\n\u003ctd\u003e€3.4M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHeating oil volume (2025)\u003c\/td\u003e\n\u003ctd\u003e420,000 m3\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFleet uptime gain (pilots)\u003c\/td\u003e\n\u003ctd\u003e6–9%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a company-specific deep dive into Iberol’s Product, Price, Place, and Promotion strategies, grounded in actual brand practices and competitive context to inform managers, consultants, and marketers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Iberol’s 4P strategic insights into a concise, leadership-ready snapshot that simplifies product, price, place, and promotion decisions for faster alignment and meeting-ready use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNationwide Distribution Network in Portugal\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eIberol operates a nationwide distribution network covering 95% of the Portuguese mainland and all major regional hubs, using 12 depots and 48 delivery terminals to minimize transit times. By end-2025, route-planning optimizations cut average delivery time by 18% and reduced logistics costs per litre by 7%. The network supports weekly replenishment for 1,200 retail sites and sustained 99.2% on-time regional delivery reliability. These efficiencies improved gross margin on fuel logistics by 0.9 percentage points in 2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Storage and Depot Facilities\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eIberol operates a network of 18 strategically placed storage depots across Spain, holding combined usable capacity of 1.2 million cubic meters (≈9.6 million barrels), covering roughly 35 days of national fuel demand as of Dec 2025.\u003c\/p\u003e\n\u003cp\u003eThese depots act as critical supply nodes, letting Iberol keep high safety stocks to shield clients from short-term price swings; inventory turnover averaged 4.2 cycles\/year in 2025.\u003c\/p\u003e\n\u003cp\u003eUpgrades to cryogenic and corrosion-resistant tanks, plus automated quality monitoring, cut product loss to 0.08% in 2025 and sped dispatch accuracy to 99.3%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect-to-Client Site Delivery\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpdirect-to-client site delivery is iberol main distribution channel supplying industrial agricultural and maritime sites directly to cut intermediary costs improve margin clients accounted for of b2b volumes in the fleet uses specialized tankers rated off-road access enabling deliveries remote farms construction ports average route time fell after gps routing this model supports bulk orders l reduces per-liter cost by about compared with third-party logistics.\u003e\n\u003c\/pdirect-to-client\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMaritime Port Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eIberol maintains terminals at Portugal’s top ports (Lisbon, Leixões, Sines) covering over 70% of national container and bunker flows, enabling on-dock bunkering and timely delivery of marine lubricants at point of use.\u003c\/p\u003e\n\u003cp\u003eThis placement cuts ship turnaround time—bunkering within 4–6 hours on average—and ties Iberol directly into the €45bn Portuguese maritime trade corridor, securing steady bulk volumes and cross-border logistics margins.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTerminals: Lisbon, Leixões, Sines\u003c\/li\u003e\n\u003cli\u003eCoverage: ~70% national container\/bunker flows\u003c\/li\u003e\n\u003cli\u003eBunkering time: 4–6 hours average\u003c\/li\u003e\n\u003cli\u003eTrade corridor value: €45bn\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Ordering and Management Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eIberol's digital ordering platforms let business clients place orders and track deliveries in real time, cutting order-to-delivery friction and boosting accessibility.\u003c\/p\u003e\n\u003cp\u003eThe online portals act as a virtual marketplace where customers check product availability and schedule logistics on demand, supporting 24\/7 procurement.\u003c\/p\u003e\n\u003cp\u003eIn 2025 this digital placement aligns with a 32% annual rise in B2B e-procurement adoption and helped Iberol shorten order processing time by ~28%.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReal-time tracking\u003c\/li\u003e\n\u003cli\u003e24\/7 ordering\u003c\/li\u003e\n\u003cli\u003eReduced admin by 28%\u003c\/li\u003e\n\u003cli\u003eMatches 32% B2B e-procurement growth (2025)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIberol ramps logistics efficiency: 99.2% OT delivery, −7% cost\/l, +0.9pp margin\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eIberol’s nationwide network (95% mainland coverage, 12 PT depots, 18 ES depots) supports weekly replenishment to 1,200 sites, 99.2% on-time regional delivery and 0.9pp gross-margin gain in 2025; Spain capacity 1.2M m3 (~35 days demand) with 4.2 inventory turns; delivery loss 0.08%, dispatch accuracy 99.3%; digital ordering cut processing 28% amid 32% B2B e-procurement growth.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eCoverage\u003c\/td\u003e\n\u003ctd\u003e95% PT mainland\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eES depot capacity\u003c\/td\u003e\n\u003ctd\u003e1.2M m3 (≈35 days)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOn-time delivery\u003c\/td\u003e\n\u003ctd\u003e99.2%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInventory turns\u003c\/td\u003e\n\u003ctd\u003e4.2\/yr\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProduct loss\u003c\/td\u003e\n\u003ctd\u003e0.08%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDispatch accuracy\u003c\/td\u003e\n\u003ctd\u003e99.3%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics cost cut\u003c\/td\u003e\n\u003ctd\u003e−7% per litre\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDelivery margin lift\u003c\/td\u003e\n\u003ctd\u003e+0.9 pp\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital processing cut\u003c\/td\u003e\n\u003ctd\u003e−28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eSame Document Delivered\u003c\/span\u003e\u003cbr\u003eIberol 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Iberol 4P's Marketing Mix analysis you’ll receive instantly after purchase—complete, editable, and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750833893753,"sku":"iberol-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/iberol-marketing-mix.png?v=1772226501","url":"https:\/\/growthsharematrix.com\/products\/iberol-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}