{"product_id":"lamar-swot-analysis","title":"Lamar SWOT Analysis","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMake Insightful Decisions Backed by Expert Research\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eLamar's strengths in OOH reach and diversified ad formats position it well for recovery, but digital competition and regulatory headwinds create clear risks; our full SWOT unpacks these dynamics with revenue impact analysis and strategic options. Purchase the complete SWOT to receive a polished, editable Word report plus an Excel matrix—designed for investors, strategists, and advisors to act with confidence.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etrengths\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDominant North American Market Position\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLamar Advertising, with about 340,000 displays across the US and Canada as of Q4 2025, offers national brands unmatched reach and scale.\u003c\/p\u003e\n\u003cp\u003eIts strong presence in mid-sized and rural markets—where \u0026gt;60% of its sites face limited competition—secures steady local ad spend and pricing power.\u003c\/p\u003e\n\u003cp\u003eControl of premium urban locations drives higher CPMs and creates a material barrier to entry for rivals.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eResilient Local Client Revenue Base\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpa significant share of lamar advertising company revenue in from local advertisers which hold up better than national ad spend during downturns this stable base reduced volatility often multi-year relationships across healthcare restaurants and real estate yield diversified cash flow kept average billboard occupancy near shielding big-client cutbacks.\u003e\n\u003c\/pa\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTax-Efficient REIT Corporate Structure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOperating as a Real Estate Investment Trust, Lamar minimizes federal corporate tax by distributing at least 90% of taxable income, enabling a 2024 dividend yield of about 4.2% (trailing yield) that appeals to income-focused investors.\u003c\/p\u003e\n\u003cp\u003eThe REIT framework forces disciplined capital allocation—Lamar returned $268 million in dividends and buybacks in 2024—supporting steady free cash flow use.\u003c\/p\u003e\n\u003cp\u003eREIT status highlights the value of Lamar’s land and leasehold interests, which totaled $5.8 billion in investment properties on the 2024 balance sheet.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExtensive Digital Billboard Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cplamar has converted thousands of high-traffic static faces to digital with revenue per face about higher than in and completing national inventory conversions by year-end boosting ad rotations yield location.\u003e\n\u003cpthose digital faces let multiple advertisers rotate on one board raising average monthly rpm per mille and utilization ad rotations increased spot yield by vs static in aiding margin expansion.\u003e\n\u003cpby end-2025 the digital network drove most organic growth and gave lamar operational flexibility for dayparting programmatic sales short-term campaign pricing accounting of incremental revenue that year.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~2.5x revenue per face (digital vs static, 2025)\u003c\/li\u003e\n\u003cli\u003e~40% of national inventory converted to digital by 12\/31\/2025\u003c\/li\u003e\n\u003cli\u003e~55% higher spot yield after digital conversion (2025)\u003c\/li\u003e\n\u003cli\u003eDigital = ~60% of incremental revenue growth in 2025\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pby\u003e\u003c\/pthose\u003e\u003c\/plamar\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh Adjusted EBITDA Margins\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eLamar consistently posts industry-leading adjusted EBITDA margins—about 58% in FY 2024—driven by tight lease-cost control and low incremental corporate overhead, so more revenue converts to free cash flow.\u003c\/p\u003e\n\u003cp\u003eThis liquidity supported $0.40\/share quarterly dividends in 2024 and funded $140m of digital infrastructure reinvestment across 2023–2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e58% adjusted EBITDA margin (FY 2024)\u003c\/li\u003e\n\u003cli\u003eHigh free cash flow conversion\u003c\/li\u003e\n\u003cli\u003e$0.40\/qtr dividend in 2024\u003c\/li\u003e\n\u003cli\u003e$140m reinvested 2023–2024\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Strengths-Lightning-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLamar: High‑margin REIT with 340k displays, 40% digital, strong local cash flow\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLamar’s scale (≈340,000 displays, US\/Canada, Q4 2025), strong mid\/rural footprint (\u0026gt;60% low-competition sites), large local revenue base (~60% of 2024 revenue; 92% occupancy), REIT tax\/dividend benefits (2024 yield ~4.2%; $268M returned 2024), rapid digital conversion (~40% converted by 12\/31\/2025; digital ≈2.5x revenue\/face) and 58% adj. EBITDA margin (FY2024) drive stable cash flow and pricing power.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eDisplays (Q4 2025)\u003c\/td\u003e\n\u003ctd\u003e≈340,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital conversion (12\/31\/2025)\u003c\/td\u003e\n\u003ctd\u003e≈40%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital rev\/face (2025)\u003c\/td\u003e\n\u003ctd\u003e≈2.5x static\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLocal revenue (2024)\u003c\/td\u003e\n\u003ctd\u003e≈60%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOccupancy (2024)\u003c\/td\u003e\n\u003ctd\u003e≈92%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAdj. EBITDA margin (FY2024)\u003c\/td\u003e\n\u003ctd\u003e≈58%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDividend yield (2024)\u003c\/td\u003e\n\u003ctd\u003e≈4.2%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eProvides a concise SWOT assessment of Lamar, highlighting its core strengths, operational weaknesses, market opportunities, and external threats to inform strategic decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise Lamar SWOT matrix for rapid strategic alignment, enabling executives to pinpoint strengths, weaknesses, opportunities, and threats at a glance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eW\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eeaknesses\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGeographic Concentration in North America\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eUnlike peers with global footprints, Lamar is almost fully tied to North America: 2024 revenue was ~98% U.S.\/Canada, exposing it to U.S. GDP swings and local ad spend cycles (U.S. ad spend fell 1.5% in Q3 2024).\u003c\/p\u003e\n\u003cp\u003eThis concentration raises regulatory risk—federal or state outdoor ad restrictions can dent returns—and limits access to faster-growing ad markets in APAC\/LatAm, where digital-out-of-home grew ~12% in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSignificant Long-Term Debt Obligations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLamar Advertising Company carried about $5.8 billion of long-term debt as of Dec 31, 2025, reflecting heavy borrowing to fund acquisitions and out-of-home infrastructure.\u003c\/p\u003e\n\u003cp\u003eSuch high leverage raises refinancing and interest-rate risk if U.S. rates stay elevated; every 100 bps rise adds roughly $58 million in annual interest at a fixed-rate proxy.\u003c\/p\u003e\n\u003cp\u003eServicing debt now consumes a large share of operating cash flow—reducing free cash available for expansion or digital R\u0026amp;D—and could pressure dividends if revenue dips.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh Maintenance Costs for Physical Assets\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLamar manages ~350,000 outdoor advertising structures, driving high maintenance, insurance, and tech upgrade costs—capital expenditures totaled $336M in 2024 and maintenance\/repairs were a material part of that spend. Severe weather risks (2023 US billion‑dollar disasters: 28 events, $80B insured losses) can force unexpected capex and revenue loss during repairs. The geographic spread raises logistics and financing complexity, increasing operating leverage and cash‑flow volatility.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDependence on Static Inventory\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpdespite of lamar advertising u.s. inventory still being static as these formats need vinyl installation and crews slowing campaign launches to days or weeks versus minutes for digital that reduces agility advertisers seeking real-time updates programmatic targeting. this tech gap may push clients toward competitors with digital-first networks reported revenue at total in up from but reliance remains material.\u003e\n\u003cp class=\"lst_crct\"\u003e\n\u003c\/p\u003e\u003cli\u003e67% static inventory (U.S., 2024)\u003c\/li\u003e\n\u003cli\u003eDigital revenue 32% of total (2024)\u003c\/li\u003e\n\u003cli\u003eStatic rollout: days–weeks vs digital: minutes\u003c\/li\u003e\n\u003cli\u003eLabor-intensive vinyl installs raise OPEX\u003c\/li\u003e\n\n\u003c\/pdespite\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSensitivity to Local Regulatory Shifts\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cplamar operates across us markets where local zoning and beautification rules can block new board installs or digital conversions shaving projected ebitda growth by several percentage points in affected municipalities.\u003e\n\u003cpchanges in city councils have produced outright bans or moratoria of targeted jurisdictions reducing asset valuation and requiring asset-level impairment reviews.\u003e\n\u003cpmaintaining compliance demands continuous legal monitoring and granular community outreach raising sg capex for permits redesigns.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e350 US markets exposed\u003c\/li\u003e\n\u003cli\u003e~12% jurisdictions enacted limits in 2023–24\u003c\/li\u003e\n\u003cli\u003eRaises SG\u0026amp;A and permit capex\u003c\/li\u003e\n\u003cli\u003eCan force asset impairments\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pmaintaining\u003e\u003c\/pchanges\u003e\u003c\/plamar\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/SWOT-Content-Weaknesses-Cloud-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLamar risk alert: US concentration, $5.8B debt, static inventory \u0026amp; rising regulatory headwinds\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cplamar weaknesses: heavy north america concentration revenue high leverage long-term debt as of dec raising per bps rate rise large static inventory slowing campaign agility and zoning limits jurisdictions with bans in that elevate capex impairment risk.\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue concentration U.S.\/Canada\u003c\/td\u003e\n\u003ctd\u003e~98% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLong-term debt\u003c\/td\u003e\n\u003ctd\u003e$5.8B (Dec 31, 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStatic inventory\u003c\/td\u003e\n\u003ctd\u003e67% (U.S., 2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital revenue\u003c\/td\u003e\n\u003ctd\u003e32% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eJurisdictions with limits\u003c\/td\u003e\n\u003ctd\u003e~12% (2023–24)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/plamar\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview Before You Purchase\u003c\/span\u003e\u003cbr\u003eLamar SWOT Analysis\u003c\/h2\u003e\n\u003cp\u003eThis is the actual Lamar SWOT analysis document you’ll receive upon purchase—no surprises, just professional quality; the preview below is taken directly from the full report and the complete, editable version becomes available after checkout.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56752750592377,"sku":"lamar-swot-analysis","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/lamar-swot-analysis.png?v=1772244861","url":"https:\/\/growthsharematrix.com\/products\/lamar-swot-analysis","provider":"Growth Share Matrix","version":"1.0","type":"link"}