{"product_id":"lassonde-five-forces-analysis","title":"Lassonde Porter's Five Forces Analysis","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eElevate Your Analysis with the Complete Porter's Five Forces Analysis\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eLassonde faces moderate supplier power, niche consumer loyalty, rising substitute threats from private labels, and regulatory plus scale-driven barriers for new entrants—creating a complex competitive landscape that demands nuanced strategy.\u003c\/p\u003e\n\u003cp\u003eThis brief snapshot only scratches the surface. Unlock the full Porter's Five Forces Analysis to explore Lassonde’s competitive dynamics, market pressures, and strategic advantages in detail.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003euppliers Bargaining Power\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRaw Material and Concentrate Volatility\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLassonde depends heavily on global fruit concentrates and fresh produce; concentrate prices swung ~28% YoY in 2024 and spot orange concentrate rose 45% in H1 2025 after Florida freeze events, giving large Brazilian and US growers greater leverage. By late 2025 supply shocks and yield shifts in Florida and Brazil raised input-cost risk, forcing Lassonde to deploy hedging, multi-sourcing, and longer contracts to protect a 2025 gross-margin hit of ~150–250 bps.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePackaging Material Costs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLassonde buys large volumes of plastic, cardboard and aluminum for juices and drinks, giving material suppliers moderate bargaining power because food-grade specs are specialized and supply is consolidated; global resin prices rose ~18% in 2021–23 and aluminum LME averaged $2,400\/ton in 2024, so input cost swings matter. Tightening regs to 2025 boosted demand for eco-friendly packaging—sustainable suppliers now command price premiums of 5–12%, raising supplier leverage.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLogistics and Distribution Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLassonde depends on third-party freight and logistics firms to serve North America; in 2024 US diesel prices averaged about 4.10 USD\/gal, and trucking capacity tightened with driver shortage ~80,000 (ATA estimate), giving providers upward pricing power.\u003c\/p\u003e\n\u003cp\u003eThese cost swings pushed Lassonde’s FY2024 logistics spend up an estimated 6–9% vs 2023, forcing trade-offs between absorbing costs and passing them to retailers while keeping on-time delivery targets (~98% fill rates).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eConcentration of Specialized Ingredients\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFor Lassonde’s specialty sauces and dressings, certain certified ingredients come from few suppliers, raising those vendors’ bargaining power—industry data shows supplier concentration can add 5–10% procurement cost volatility for niche inputs.\u003c\/p\u003e\n\u003cp\u003eTo reduce risk, Lassonde diversifies suppliers and signs long-term fixed-price contracts; in 2024 the company reported ~18% of raw-material spend under multi-year agreements, lowering price exposure.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFew certified suppliers → higher supplier leverage\u003c\/li\u003e\n\u003cli\u003eConcentration can add 5–10% cost volatility\u003c\/li\u003e\n\u003cli\u003e2024: ~18% of spend in multi-year contracts\u003c\/li\u003e\n\u003cli\u003eMitigation: diversify suppliers, fixed-price deals\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eImpact of Climate Change on Yields\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpby the end of more frequent extreme weather cut average apple and berry yields by in key north american regions making supplies volatile letting growers charge premiums for guaranteed high-grade lots.\u003e\n\u003cplassonde faces tighter allocations for juice-grade fruit forcing higher input costs that squeeze margins while consumer price sensitivity caps retail pass-through.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~12% average yield decline in 2025 (apples\/berries)\u003c\/li\u003e\n\u003cli\u003eSupplier premiums 8–15% for guaranteed quality\u003c\/li\u003e\n\u003cli\u003eLassonde margin pressure vs price-sensitive consumers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/plassonde\u003e\u003c\/pby\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSuppliers’ rising power: volatile concentrate\/fruit prices, yields down, costs up\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSuppliers hold moderate–high power: concentrate\/fruit price swings (concentrate ±28% YoY 2024; spot orange +45% H1 2025), 2025 yield drops ~12% (apples\/berries) and 8–15% quality premiums raised input cost risk; 2024 multi‑year contracts covered ~18% of spend and logistics costs rose ~6–9% YoY, forcing hedging, multi‑sourcing, and selective pass‑through.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024–2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eConcentrate price swing\u003c\/td\u003e\n\u003ctd\u003e±28% YoY (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOrange spot\u003c\/td\u003e\n\u003ctd\u003e+45% H1 2025\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eYield change\u003c\/td\u003e\n\u003ctd\u003e−12% (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eQuality premiums\u003c\/td\u003e\n\u003ctd\u003e8–15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMulti‑year contracts\u003c\/td\u003e\n\u003ctd\u003e~18% spend (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics cost rise\u003c\/td\u003e\n\u003ctd\u003e+6–9% (FY2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eTailored exclusively for Lassonde, this Porter's Five Forces analysis uncovers competitive drivers, supplier and buyer power, entry barriers, substitutes, and disruptive threats—supported by industry context and strategic implications for pricing and profitability.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eClear, one-sheet Lassonde Porter’s Five Forces summary that lets you quickly gauge competitive intensity and make faster strategic decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eustomers Bargaining Power\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eConcentration of Retail Giants\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpa significant share of lassonde revenue in fy2024 from a handful retailers such as walmart costco and loblaws giving those chains outsized leverage.\u003e\n\u003cpthose retailers can dictate shelf placement and push for steep wholesale discounts lassonde reported gross margin pressure with consolidated falling to in\u003e\n\u003cptheir easy ability to switch suppliers or expand private labels forces lassonde into frequent promotional pricing and sku concessions squeezing long-term margins.\u003e\n\u003c\/ptheir\u003e\u003c\/pthose\u003e\u003c\/pa\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExpansion of Private Label Programs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLassonde, a major private-label juice producer, faces thinner margins on these contracts—private-label gross margins run about 8–12% vs branded ~20–25%—so retailers push prices down using their own labels as bargaining leverage; in 2024 private-label volumes accounted for roughly 35% of Lassonde’s revenue, forcing trade-offs between volume and profitability. This dual role as competitor and supplier complicates pricing strategy and margin management.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLow Switching Costs for Consumers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eIndividual consumers face almost no cost switching from a Lassonde brand to a competitor or private label, making brand substitutability high; in 2024 Canadian private-label share for non-alcoholic beverages was ~18% and price sensitivity drove 63% of household purchases, so Lassonde must spend more on marketing and R\u0026amp;D—it allocated C$45m to SG\u0026amp;A and C$12m to R\u0026amp;D in FY2024—to sustain loyalty and margin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDemands for Healthier Product Profiles\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eModern consumers demand lower sugar and functional benefits; global low\/no-sugar beverage sales grew 8.4% in 2024 and accounted for ~22% of US nonalcoholic drink sales in 2024, pressuring Lassonde to reformulate.\u003c\/p\u003e\n\u003cp\u003eRetailers shift shelf space: major Canadian grocers increased placements for wellness drinks by ~15% in 2024, favoring agile entrants.\u003c\/p\u003e\n\u003cp\u003eLassonde must reformulate or risk losing share—Rivals with rapid SKU innovation gained 1.2–2.5 pts market share in 2023–24.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eLow\/no-sugar = 22% US drinks (2024)\u003c\/li\u003e\n\u003cli\u003eWellness placements +15% (Canadian grocers, 2024)\u003c\/li\u003e\n\u003cli\u003eAgile rivals +1.2–2.5 pts share (2023–24)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eE-commerce and Direct-to-Consumer Shift\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThe surge in online grocery—global e-grocery sales hit US$396 billion in 2024 (up 24% YoY)—gives buyers instant price comparison, weakening promo-driven foot traffic and squeezing Lassonde’s margin power.\u003c\/p\u003e\n\u003cp\u003eDigital transparency forces Lassonde to shift pricing and promotions for omni-channel sales; in Canada 30% of grocery shoppers bought beverages online in 2024, so consistent availability across stores and DTC sites is now expected.\u003c\/p\u003e\n\u003cp\u003eOmni-channel fulfillment costs and channel-specific discounts require dynamic pricing and inventory sync to avoid lost sales or margin erosion.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 e-grocery = US$396B, +24% YoY\u003c\/li\u003e\n\u003cli\u003e30% of Canadian grocery shoppers bought beverages online in 2024\u003c\/li\u003e\n\u003cli\u003eNeed dynamic pricing, synced inventory, unified promotions\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRetailer Power, Private‑Label Growth \u0026amp; E‑grocery Pressure Squeeze Lassonde Margins\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLarge retailers (Walmart, Costco, Loblaws) account for ~40% of Lassonde’s FY2024 revenue, giving them strong leverage to demand shelf placement, discounts, and private-label growth (private-label ≈35% of Lassonde revenue, margins 8–12% vs branded 20–25%), while online price transparency (e-grocery US$396B, +24% YoY) and high brand substitutability (Canadian private-label share ≈18%) force frequent promotions and margin pressure.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024 value\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetailer revenue share\u003c\/td\u003e\n\u003ctd\u003e≈40%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrivate-label share (Lassonde)\u003c\/td\u003e\n\u003ctd\u003e≈35%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrivate-label gross margin\u003c\/td\u003e\n\u003ctd\u003e8–12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBranded gross margin\u003c\/td\u003e\n\u003ctd\u003e20–25%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCanadian private-label market\u003c\/td\u003e\n\u003ctd\u003e≈18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eE-grocery sales\u003c\/td\u003e\n\u003ctd\u003eUS$396B (+24% YoY)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003eLassonde Porter's Five Forces Analysis\u003c\/h2\u003e\n\u003cp\u003eThis preview shows the exact Lassonde Porter's Five Forces analysis you'll receive immediately after purchase—fully formatted, professionally written, and ready to download with no placeholders or mockups.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56747267391865,"sku":"lassonde-five-forces-analysis","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/lassonde-five-forces-analysis.png?v=1772196883","url":"https:\/\/growthsharematrix.com\/products\/lassonde-five-forces-analysis","provider":"Growth Share Matrix","version":"1.0","type":"link"}