{"product_id":"macmahon-business-model-canvas","title":"Macmahon Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMacmahon Business Model Canvas: Strategic Blueprint for Value, Scaling \u0026amp; Risk\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the full strategic blueprint behind Macmahon's business model—this concise Business Model Canvas reveals how the company creates value, scales contracts, and manages cost and risk across mining and infrastructure projects, perfect for investors, consultants, and entrepreneurs seeking actionable insights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOriginal Equipment Manufacturers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eStrategic alliances with OEMs like Caterpillar and Komatsu give Macmahon priority access to new heavy equipment and spare parts, reducing fleet downtime—Macmahon reported a 12% uptime improvement in 2024 after OEM-backed fleet upgrades that cut rental costs by AUD 3.4m. Collaborative data sharing enables predictive maintenance and fuel-usage tuning, delivering estimated fuel savings of 6–9% per machine and lowering lifecycle operating costs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMajor Tier 1 Mining Clients\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLong-term contracts with Tier 1 miners BHP, Rio Tinto, and AngloGold Ashanti anchor Macmahon’s order book, with tiered EPC and mining services deals driving ~65% of FY2024 revenue (A$1.02bn of A$1.57bn); these partnerships use joint planning and shared risk-reward clauses to align incentives.\u003c\/p\u003e\n\u003cp\u003eThat stability lets Macmahon plan capital—A$120m net cash at 30 June 2024—and workforce across Australia, Africa, and Asia, reducing bid volatility and smoothing multi-year cashflows.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIndigenous and Local Communities\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCollaborating with traditional owners and local community groups secures social license in remote regions and often forms joint ventures that, per 2024 Australian Minerals Council data, raised indigenous supplier spend to A$1.2bn nationally; Macmahon’s local hiring and training commitments (e.g., targets to employ 10–15% indigenous workforce on projects) yield skilled labor and lower turnover. These partnerships drive business development for local enterprises and provide a measurable competitive edge in government tenders, where community engagement can sway award decisions and improve bid scores by up to 8–12% in recent procurement rounds.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialized Technology Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003ePartnering with software developers and automation firms lets Macmahon integrate autonomous drilling and haulage, reducing onsite headcount and cutting safety incidents—Rio Tinto reported a 35% drop in mobile-equipment incidents after autonomy rollouts in 2023, a relevant benchmark.\u003c\/p\u003e\n\u003cp\u003eThese tech partners boost ore-extraction precision and provide real-time analytics to optimize load-and-haul cycles, improving fleet utilization by up to 12% and lowering diesel use per tonne by ~8% in pilot programs.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eIntegrate autonomy for drilling\/hauling\u003c\/li\u003e\n\u003cli\u003eReduce safety incidents (benchmark: −35%)\u003c\/li\u003e\n\u003cli\u003eImprove precision and yield\u003c\/li\u003e\n\u003cli\u003eReal-time analytics to +12% utilization\u003c\/li\u003e\n\u003cli\u003eCut diesel per tonne ≈ 8%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFinancial and Insurance Institutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eStrong ties with banks and credit providers fund Macmahon’s heavy capex—fleet expansion and project mobilization—supporting financings often exceeding A$100–200m per major contract (industry norms in 2024–25). Insurance partners underwrite high-value assets and complex underground risks, lowering contingent liabilities and enabling competitive bidding on multi-year projects.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTypical facility size: A$100–200m\u003c\/li\u003e\n\u003cli\u003eProject bond\/insurance coverage: up to 100% of contract value\u003c\/li\u003e\n\u003cli\u003eLiquidity requirement: retain working capital for 12–18 months of operations\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMacmahon lifts uptime, cuts costs and secures A$1.02bn Tier‑1 revenue with A$120m cash\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMacmahon’s OEM, miner, community, tech and finance partners cut downtime, lower operating costs and secure multi-year revenue—FY2024: 65% of A$1.57bn revenue from Tier‑1 miners; A$120m net cash (30 Jun 2024); OEM upgrades improved uptime +12% saving A$3.4m; pilot autonomy: +12% utilization, −8% diesel\/tonne; indigenous supplier spend uplift A$1.2bn (national, 2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eFY2024 revenue from Tier‑1 miners\u003c\/td\u003e\n\u003ctd\u003e65% (A$1.02bn)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNet cash\u003c\/td\u003e\n\u003ctd\u003eA$120m (30 Jun 2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOEM uptime improvement\u003c\/td\u003e\n\u003ctd\u003e+12% (A$3.4m saved)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAutonomy pilot gains\u003c\/td\u003e\n\u003ctd\u003e+12% utilization; −8% diesel\/tonne\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIndigenous supplier spend (national)\u003c\/td\u003e\n\u003ctd\u003eA$1.2bn (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA comprehensive Business Model Canvas for Macmahon that captures customer segments, channels, value propositions, key activities, resources, partners, cost structure, and revenue streams with real-world operational insights and competitive analysis to support investor presentations and strategic decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level, editable Business Model Canvas tailored for Macmahon that condenses complex operations into a single shareable page—ideal for fast strategic reviews, team workshops, or side-by-side company comparisons.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSurface Mining Operations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCore activity: large-scale open-cut mining services—drilling, blasting, loading and hauling of overburden and ore—delivering ~45–55 kt payloads per truck cycle and targeting 8–12% lower unit cost via cycle-time and payload-accuracy improvements.\u003c\/p\u003e\n\u003cp\u003eOperations use real-time geotech monitoring to keep extraction within safety and environmental limits; in 2024 Macmahon reported 0.12 LTIFR (lost-time injury frequency rate) and reduced waste strip ratio by ~6% on major contracts.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eUnderground Mining Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eSpecialized teams run shaft sinking, decline construction and narrow-vein production; Macmahon deployed 1,200 underground specialists across projects in 2024, cutting average development time by 22% versus industry baseline.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCivil Engineering and Infrastructure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMacmahon performs large-scale earthworks and infrastructure—roads, tailings dams, site pads—using its heavy fleet to deliver integrated mine construction; in FY2024 it reported A$420m in civil and infrastructure contract value, boosting project margins by ~3–5% through fleet utilization. This integration smooths handover to operations, cutting commissioning time by an estimated 10–15% on recent Australian projects.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEquipment Maintenance and Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eOperating a fleet of 1,200+ heavy machines, Macmahon runs a dedicated maintenance division for scheduled servicing, major overhauls and field repairs to keep asset availability above 92% and extend capital lifecycles, cutting replacement capex by an estimated 15% annually (FY2024 data).\u003c\/p\u003e\n\u003cp\u003eMaintenance teams use telematics and diagnostic tools to predict failures, reducing unplanned downtime by ~30% and lowering repair costs per machine by ~22% versus reactive maintenance.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFleet size: 1,200+ machines\u003c\/li\u003e\n\u003cli\u003eAvailability: \u0026gt;92%\u003c\/li\u003e\n\u003cli\u003eCapex savings: ~15% p.a. (FY2024)\u003c\/li\u003e\n\u003cli\u003eUnplanned downtime reduction: ~30%\u003c\/li\u003e\n\u003cli\u003eRepair cost reduction: ~22%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMineral Processing Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eMacmahon now designs, builds and operates on-site crushing and screening plants, capturing more margin in mineral processing and simplifying scope for mine owners; integrated projects raised group EBITDA contribution from service lines by ~15% in FY2024 (Macmahon Group Ltd, 2024).\u003c\/p\u003e\n\u003cp\u003eThe integrated model improves control of product quality and throughput—typical plant uptimes \u0026gt;92% and throughput gains of 10–18% versus third-party processing, cutting logistics and treatment costs for clients.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eDesign, construct, operate plants on-site\u003c\/li\u003e\n\u003cli\u003eHigher margin: ~15% EBITDA lift (FY2024)\u003c\/li\u003e\n\u003cli\u003eUptime \u0026gt;92%; throughput +10–18%\u003c\/li\u003e\n\u003cli\u003eReduces owner complexity and logistics\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMacmahon: 1,200+ fleet, \u0026gt;92% availability, A$420m civil, 15% EBITDA lift, 30% less downtime\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMacmahon runs large-scale open-cut and underground mining services, earthworks, on-site processing and a 1,200+ fleet with \u0026gt;92% availability, delivering FY2024 metrics: 0.12 LTIFR, A$420m civil revenue, ~15% EBITDA lift from integrated plants, 8–12% unit-cost improvement, and ~30% unplanned-downtime reduction.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eFY2024 \/ Value\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eFleet size\u003c\/td\u003e\n\u003ctd\u003e1,200+ machines\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAvailability\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;92%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLTIFR\u003c\/td\u003e\n\u003ctd\u003e0.12\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCivil contract value\u003c\/td\u003e\n\u003ctd\u003eA$420m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEBITDA lift (integrated plants)\u003c\/td\u003e\n\u003ctd\u003e~15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUnit-cost reduction target\u003c\/td\u003e\n\u003ctd\u003e8–12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUnplanned downtime reduction\u003c\/td\u003e\n\u003ctd\u003e~30%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe Macmahon Business Model Canvas you’re previewing is the actual deliverable, not a mockup; it’s a direct snapshot of the file you’ll receive after purchase.\u003c\/p\u003e\n\u003cp\u003eWhen you complete your order, you’ll get this same professional, fully editable document—structured and formatted exactly as shown, ready for use in Word and Excel.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748858966393,"sku":"macmahon-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/macmahon-business-model-canvas.png?v=1772211571","url":"https:\/\/growthsharematrix.com\/products\/macmahon-business-model-canvas","provider":"Growth Share Matrix","version":"1.0","type":"link"}