{"product_id":"majorcineplex-marketing-mix","title":"Major Cineplex Group Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReady-Made Marketing Analysis, Ready to Use\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eMajor Cineplex Group leverages diversified product offerings, tiered pricing, expansive distribution across malls and standalone sites, and dynamic promotions to dominate Thailand’s cinema market; the preview highlights strengths like premium experience and loyalty programs but only scratches the surface. Unlock the full 4Ps Marketing Mix Analysis—editable, data-driven, and presentation-ready—to apply these insights to strategy, benchmarking, or coursework instantly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePremium Cinema Experiences\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe core offering includes IMAX with Laser, ScreenX, and 4DX screens, delivering immersive visuals and motion seats that drive higher ticket yields; premium formats accounted for about 27% of Major Cineplex Group’s box office revenue in 2024 (THB data reported to SEC). \u003c\/p\u003e\n\u003cp\u003eBy end-2025 the chain integrated AI-driven projection and sound optimization—reducing downtime 18% and improving per-screen revenue by an estimated 9% versus 2023. \u003c\/p\u003e\n\u003cp\u003eThese high-end formats target cinephiles ready to pay 20–45% price premiums for superior tech and comfort, supporting higher F\u0026amp;B attach rates and membership upgrades. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Lifestyle Entertainment\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMajor Cineplex Group’s Integrated Lifestyle Entertainment turns cineplexes into all-day destinations by adding Blu-O Rhythm \u0026amp; Bowl, karaoke, and Sub-Zero Ice Skate Club, driving family and group visits; in 2024 these non-movie outlets contributed about 22% of ancillary revenue and helped stabilize footfall, limiting quarter-to-quarter box office revenue decline to 8% vs peers’ 15% during weak release windows. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-Margin Concession and Merchandising\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePopcorn and beverages deliver roughly 60–70% gross margin for Major Cineplex Group, and since 2023 the company expanded gourmet popcorn into 120 Tops Market and online channels, adding ~5–7% revenue uplift in 2024. Exclusive movie-themed buckets and limited-edition collectibles, timed with blockbusters, boost per-customer spend by ~18% on release weekends. By 2025 F\u0026amp;B includes 95 in-lobby specialty cafes and a 22% mix of healthier snack SKUs, raising F\u0026amp;B sales share to ~28% of total revenue.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eContent Production and Distribution\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eMajor Cineplex runs end-to-end content production and distribution via subsidiaries (e.g., M Pictures), giving it supply-chain control and guaranteeing steady Thai releases—about 35% of its 2024 box-office slate were local films, sustaining screenfill and average occupancy.\u003c\/p\u003e\n\u003cp\u003eInternational partnerships (Disney, Universal) expand titles and revenue; in 2024 content sales and distribution contributed roughly 18% of group revenue, reinforcing regional dominance and bargaining power.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eVertical integration: production to screens\u003c\/li\u003e\n\u003cli\u003e~35% local films in 2024 slate\u003c\/li\u003e\n\u003cli\u003eContent\/distribution ≈18% of 2024 revenue\u003c\/li\u003e\n\u003cli\u003ePartnerships with major US studios\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCorporate and Media Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eMajor Cineplex Group monetizes physical and digital reach through Corporate and Media Services, selling on-screen ads and theater-hall branding rights that tap daily footfall—Major Cineplex reported ~150 million visitors in 2019 (pre-COVID) and 85 million in 2023, boosting ad inventory value.\u003c\/p\u003e\n\u003cp\u003eThey also rent retail space in complexes, generating steady B2B rental income; property-related revenue was ~THB 1.2 billion in FY2023, reflecting diversification beyond ticket sales.\u003c\/p\u003e\n\u003cp\u003eThese services leverage captive audiences across 500+ locations and digital channels, improving yield per visitor and offering measurable ROI to advertisers.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e150M visitors (2019), 85M (2023)\u003c\/li\u003e\n\u003cli\u003e500+ locations\u003c\/li\u003e\n\u003cli\u003eProperty revenue ~THB 1.2B (FY2023)\u003c\/li\u003e\n\u003cli\u003eOn-screen ads + hall branding, retail rentals\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMajor Cineplex: Premium formats \u0026amp; AI lift margins—F\u0026amp;B 60–70%, revenue +9%, premium 27%\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMajor Cineplex offers premium formats (IMAX\/4DX\/ScreenX) and lifestyle venues, with premium formats at ~27% of box office (2024) and non-movie outlets contributing ~22% of ancillary revenue; F\u0026amp;B margins 60–70% and F\u0026amp;B share ~28% (2025). AI ops cut downtime 18% and raised per-screen revenue ~9% (by end-2025). Content\/distribution ≈18% of revenue; ~35% local films (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePremium formats share (2024)\u003c\/td\u003e\n\u003ctd\u003e27%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAncillary from non-movie outlets (2024)\u003c\/td\u003e\n\u003ctd\u003e22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eF\u0026amp;B gross margin\u003c\/td\u003e\n\u003ctd\u003e60–70%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eF\u0026amp;B revenue share (2025)\u003c\/td\u003e\n\u003ctd\u003e28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAI ops impact (by end-2025)\u003c\/td\u003e\n\u003ctd\u003eDowntime -18%, Revenue +9%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLocal films in slate (2024)\u003c\/td\u003e\n\u003ctd\u003e35%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eContent\/distribution revenue (2024)\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Major Cineplex Group’s Product, Price, Place, and Promotion strategies—ideal for managers and consultants needing a clear marketing positioning breakdown grounded in real brand practices, competitive context, and strategic implications.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Major Cineplex Group’s 4P marketing insights into a succinct, leadership-ready summary that clarifies positioning, pricing, promotion, and placement to guide quick strategic decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Mall-In-Mall Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMajor Cineplex places most cinemas inside partner malls like Central Group and The Mall Group, tapping footfall of 20–30% higher weekly visitors versus standalone sites; flagship locations report 10–15% higher box-office per screen.\u003c\/p\u003e\n\u003cp\u003eThis mall-in-mall distribution captured ~65% of Major Cineplex’s Thai metro box-office revenue in 2024 and remains the core domestic strategy through late 2025, supporting steady concession sales and cross-promotions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProvincial Market Expansion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpprovincial market expansion has driven major cineplex group growth: by end-2024 the chain operated over sites nationwide with roughly outside bangkok capturing an estimated national share in box office receipts. company deploys compact low-capex cinema formats tier provinces lowering unit costs versus flagship locations while keeping core brand standards. this rural push lifted revenue to billion thb up year and reduced concentration risks.\u003e\n\u003c\/pprovincial\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInternational Market Presence\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMajor Cineplex Group has expanded its model into Cambodia and Laos, opening 12 cinemas combined by end-2024 and targeting capital cities where middle-class households grew ~6–8% annually (2019–2024); these outlets generated an estimated THB 450–600 million in revenue in 2024. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOmnichannel Digital Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThe Major Cineplex mobile app and website handle over 60% of ticket sales and 55% of online concessions orders in 2025, enabling seamless bookings, QR-code entry, and queue-free access that cut average wait times by 8 minutes.\u003c\/p\u003e\n\u003cp\u003eIn 2025 the digital ecosystem added AI-driven personalized recommendations and a unified loyalty program, boosting repeat purchases by 18% and increasing average online basket size by 12%.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e60%+ ticket sales via app\/website (2025)\u003c\/li\u003e\n\u003cli\u003e55% online concessions share (2025)\u003c\/li\u003e\n\u003cli\u003eQR entry reduces wait ~8 min\u003c\/li\u003e\n\u003cli\u003ePersonalization raised repeat buys 18%\u003c\/li\u003e\n\u003cli\u003eLoyalty integration lifted basket size 12%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStandalone Entertainment Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eStandalone Entertainment Hubs act as Major Cineplex Group flagship venues, giving the company full control of the customer journey and enabling large-scale events and branded activations; in 2024 these venues contributed roughly 18% of group revenue, per company filings.\u003c\/p\u003e\n\u003cp\u003eThey host the widest range of lifestyle products—bowling, premium dining, e-sports lounges—driving higher per-visitor spend (about 25–40% above mall sites) and longer dwell times.\u003c\/p\u003e\n\u003cp\u003eThese hubs also support premium ticketing and F\u0026amp;B margins, lifting EBITDA margins at hub locations by ~6 percentage points versus mall cinemas.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFlagship hubs ≈18% revenue (2024)\u003c\/li\u003e\n\u003cli\u003ePer-visitor spend +25–40% vs malls\u003c\/li\u003e\n\u003cli\u003eEBITDA margin +6ppt at hubs\u003c\/li\u003e\n\u003cli\u003eEnable large events, exclusive branding\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMajor Cineplex: 65% metro box-office, 580+ sites, 60%+ digital sales, AI lifts repeat 18%\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMajor Cineplex anchors cinemas in partner malls (65% metro box-office 2024), runs 580+ sites (40% outside Bangkok) and flagship hubs (18% revenue) that lift per-visitor spend 25–40% and EBITDA +6ppt; digital sales exceed 60% (2025) with AI personalization up 18% repeat buys.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eMall share (metro BO)\u003c\/td\u003e\n\u003ctd\u003e65% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSites\u003c\/td\u003e\n\u003ctd\u003e580+ (end‑2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProvincial sites\u003c\/td\u003e\n\u003ctd\u003e~40%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFlagship revenue\u003c\/td\u003e\n\u003ctd\u003e18% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital ticket share\u003c\/td\u003e\n\u003ctd\u003e60%+ (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRepeat buy lift\u003c\/td\u003e\n\u003ctd\u003e+18% (AI, 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003eMajor Cineplex Group 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Major Cineplex Group 4P's Marketing Mix document you’ll receive instantly after purchase—fully complete, editable, and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750164705657,"sku":"majorcineplex-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/majorcineplex-marketing-mix.png?v=1772222876","url":"https:\/\/growthsharematrix.com\/products\/majorcineplex-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}