{"product_id":"matthey-marketing-mix","title":"Johnson Matthey Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGo Beyond the Snapshot—Get the Full Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eJohnson Matthey’s 4P’s snapshot reveals a tech-driven product portfolio, premium pricing aligned with sustainability credentials, targeted B2B channels, and evidence-led promotion—ideal for firms in chemicals and clean tech.\u003c\/p\u003e\n\u003cp\u003eGo beyond this preview—purchase the full, editable 4P’s Marketing Mix Analysis to get data, strategic recommendations, and presentation-ready slides for immediate use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEmission Control Catalysts\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eJohnson Matthey leads globally in emission control catalysts for light and heavy-duty vehicles, supplying ~30% of the global autocatalyst market and €2.1bn in related revenue in FY2024; their catalysts cut nitrogen oxides (NOx) and carbon monoxide (CO) from ICEs by \u0026gt;90% in cert tests. By end-2025 JM refined formulations to meet Euro 7 and equivalent mandates, supporting OEM compliance and lowering fleet NOx footprints per vehicle by ~40–60% versus Euro 6.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHydrogen Technology Components\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eJohnson Matthey offers catalyst-coated membranes and components for fuel cells and electrolyzers, addressing a market where green hydrogen capacity grew ~62% in 2024 to 3.1 GW of electrolyzers; these parts enable \u0026gt;60% higher energy conversion efficiency versus legacy materials in lab benchmarks. The firm targets durability gains (aiming for 20% longer stack life) and cost reductions—supporting JM’s 2024 clean energy segment revenue of £480m—driving lower $\/kg H2 production. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCatalyst Technologies for Chemicals\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eJohnson Matthey's Catalyst Technologies for Chemicals supplies catalysts and licences for methanol and ammonia plants, serving a €1.2bn chemicals catalysts market (2024) and supporting ~15% CO2 intensity cuts via CCUS-ready designs; their catalysts boost yields by 2–8% and cut energy use up to 10%, with process licences generating ~£120m revenue in 2024 and targeting sustainable feedstocks and carbon-capture integration for industrial decarbonization.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePlatinum Group Metals Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAs Johnson Matthey’s Platinum Group Metals services refine and recycle platinum, palladium and rhodium, they recover over 40% of PGMs used in automotive catalysts globally, supplying critical raw materials and cutting reliance on primary mining.\u003c\/p\u003e\n\u003cp\u003eIn 2024 JM processed ~200 tonnes of PGMs from spent catalysts and industrial scrap, recovering \u0026gt;95% purity and lowering lifecycle CO2 by an estimated 0.8 tCO2e per kg versus primary production.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCirculuar supply: ~200 t PGMs processed (2024)\u003c\/li\u003e\n\u003cli\u003eRecovery rate: \u0026gt;95% purity\u003c\/li\u003e\n\u003cli\u003eCO2 saving: ~0.8 tCO2e\/kg vs mining\u003c\/li\u003e\n\u003cli\u003eMarket role: supplies ~40% of recycled automotive PGMs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSustainable Aviation Fuel Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eJohnson Matthey now offers advanced catalyst systems for sustainable aviation fuel (SAF), enabling conversion of waste fats\/oils and synthetic gases into drop-in jet fuel; these reactors helped partners produce \u0026gt;200 million litres of SAF in 2024 under license agreements.\u003c\/p\u003e\n\u003cp\u003eThe SAF product line ties to JM’s net-zero 2050 strategy, targeting 1.5 Mtpa SAF feedstock conversion capacity by 2030 and aiming to capture ~10% of global SAF catalyst market value (~$500m) by 2030.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eEnables waste-to-jet and gas-to-jet routes\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eJohnson Matthey: Leading autocatalysts, clean-energy components, recycling \u0026amp; SAF scale-up\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eJohnson Matthey product mix centers on autocatalysts (~30% global share; €2.1bn FY2024), fuel-cell\/electrolyzer components (clean energy revenue £480m in 2024), chemical catalysts and licences (~£120m 2024), PGM recycling (~200 t processed 2024; \u0026gt;95% purity; ~0.8 tCO2e\/kg saved), and SAF catalysts (partners produced \u0026gt;200M L SAF in 2024; 2030 target 1.5 Mtpa).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003e2024 metric\u003c\/th\u003e\n\u003cth\u003eKey impact\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAutocatalysts\u003c\/td\u003e\n\u003ctd\u003e€2.1bn; ~30% market\u003c\/td\u003e\n\u003ctd\u003eNOx\/CO \u0026gt;90% reduction\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eClean energy parts\u003c\/td\u003e\n\u003ctd\u003e£480m revenue\u003c\/td\u003e\n\u003ctd\u003e+60% efficiency vs legacy\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eChemical catalysts\u003c\/td\u003e\n\u003ctd\u003e£120m licences\u003c\/td\u003e\n\u003ctd\u003eYields +2–8%; energy −10%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePGM recycling\u003c\/td\u003e\n\u003ctd\u003e~200 t; \u0026gt;95% purity\u003c\/td\u003e\n\u003ctd\u003e−0.8 tCO2e\/kg vs mining\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSAF catalysts\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;200M L produced by partners\u003c\/td\u003e\n\u003ctd\u003e2030 target 1.5 Mtpa\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a company-specific deep dive into Johnson Matthey’s Product, Price, Place, and Promotion strategies, grounded in real practices and competitive context for actionable strategic insight.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Johnson Matthey's 4P insights into a concise, leadership-ready snapshot that speeds decision-making and aligns cross-functional teams.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Manufacturing Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eJohnson Matthey operates a global manufacturing network with ~40 plants across Europe, North America and Asia, placed near major automotive and chemical hubs to cut logistics and lead times by ~20–30% versus centralized models.\u003c\/p\u003e\n\u003cp\u003eThis footprint supported 2024 revenue resilience—sales of £4.6bn—and reduced supply-chain disruptions, meeting regional emissions and chemical regulations across 30+ markets.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect-to-OEM Distribution\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpa significant portion of johnson matthey automotive output is sold direct-to-oem with catalytic converter sales to vehicle makers representing about group revenue in total enabling collaborative engineering and jit delivery into assembly lines. this direct placement builds multi-year contracts raising competitor entry costs via integration ip supply continuity oem often exceed years tie up production capacity.\u003e\n\u003c\/pa\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialized PGM Logistics Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eJohnson Matthey operates secure specialized PGM logistics hubs in London, Antwerp, and Newark, handling ~15 tonnes of platinum group metals (PGMs) annually and supporting £1.2bn in refined PGM throughput in 2024. These hubs collect recycling feedstock—auto catalysts and industrial residues—and distribute refined products to catalysts and jewelry clients. Facility siting minimizes transit risk and insurance costs for high-value consignments, cutting lead times by ~20% versus non-specialized routes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Customer Interface Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpby late johnson matthey has fully integrated digital portals letting chemical and industrial customers manage accounts track shipments in real-time cutting order-to-delivery cycles by reducing shipment inquiries\u003e\u003cpthe platform offers a seamless interface for ordering catalysts and monitoring precious-metal refining batches with batch-status updates dashboard kpis that improved on-time delivery to in\u003e\u003cpit boosts convenience and supplies data-driven supply-chain insights analytics reduced inventory days by helped recover in idle metal value\u003e\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReal-time tracking; 93% on-time delivery 2025\u003c\/li\u003e\n\u003cli\u003eOrder-to-delivery -18%\u003c\/li\u003e\n\u003cli\u003eShipment inquiries -30%\u003c\/li\u003e\n\u003cli\u003eInventory days -12%\u003c\/li\u003e\n\u003cli\u003e£27m recovered idle metal value\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pit\u003e\u003c\/pthe\u003e\u003c\/pby\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional Technical Centers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eRegional Technical Centers in the UK, China, and the US let Johnson Matthey place engineers onsite to tailor catalysts and chemical solutions; in 2024 JM invested ~£45m in R\u0026amp;D and these centers support faster customer trials and adoption.\u003c\/p\u003e\n\u003cp\u003eLocal hubs keep JM aligned with regional tech shifts—e.g., US hydrogen projects and China EV supply chains—reducing product lead time by an estimated 15% and protecting service revenue linked to aftermarket contracts.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eLocations: UK, China, US\u003c\/li\u003e\n\u003cli\u003e2024 R\u0026amp;D spend: ~£45m\u003c\/li\u003e\n\u003cli\u003eLead-time reduction: ~15%\u003c\/li\u003e\n\u003cli\u003eFocus: catalysts, hydrogen, EV supply\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eJohnson Matthey cuts lead times 15–30%, boosts on-time delivery to 93% and recovers £27m\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eJohnson Matthey’s place strategy combines ~40 global plants, PGM hubs (London, Antwerp, Newark), and regional technical centers (UK, China, US) to cut lead times 15–30%, support £4.6bn 2024 revenue, £1.3bn OEM catalytic sales, and £1.2bn PGM throughput; digital portals raised on-time delivery to 93% in 2025 and recovered £27m idle metal value.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024–25\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003e£4.6bn (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOEM catalytic sales\u003c\/td\u003e\n\u003ctd\u003e£1.3bn (35% of automotive rev)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePGM throughput\u003c\/td\u003e\n\u003ctd\u003e£1.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOn-time delivery\u003c\/td\u003e\n\u003ctd\u003e93% (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLead-time reduction\u003c\/td\u003e\n\u003ctd\u003e15–30%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIdle metal recovered\u003c\/td\u003e\n\u003ctd\u003e£27m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003eJohnson Matthey 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Johnson Matthey 4P's Marketing Mix Analysis you’ll receive instantly after purchase—no surprises; it’s the full, editable, high-quality document ready for immediate use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750672445817,"sku":"matthey-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/matthey-marketing-mix.png?v=1772225767","url":"https:\/\/growthsharematrix.com\/products\/matthey-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}