{"product_id":"metroag-five-forces-analysis","title":"Metro Porter's Five Forces Analysis","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGo Beyond the Preview—Access the Full Strategic Report\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eMetro’s Five Forces snapshot highlights supplier leverage, buyer power, rivalry intensity, substitute threats, and entry barriers—key to gauging competitive pressure and profit potential.\u003c\/p\u003e\n\u003cp\u003eThis brief preview only scratches the surface; unlock the full Porter's Five Forces Analysis to explore Metro’s force-by-force ratings, data visuals, and strategic implications.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003euppliers Bargaining Power\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDominance of Global Consumer Goods Giants\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cplarge multinationals like nestle unilever and procter gamble control essential brands that metro must stock for independent traders horeca clients in these three firms held combined fmcg revenues exceeding billion giving them price-setting power.\u003e\n\u003cpmetro global purchasing volume billion in sales negotiation leverage but suppliers still often set list prices and promotional calendars squeezing metro margin flexibility.\u003e\n\u003c\/pmetro\u003e\u003c\/plarge\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGrowth of Private Label Alternatives\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMETRO has scaled private labels—METRO Chef and METRO Professional—boosting own-brand sales to about 9% of group revenue in FY2024, cutting supplier reliance and lifting gross margin by ~60 bps versus FY2022.\u003c\/p\u003e\n\u003cp\u003eHigh-quality in-house alternatives let METRO take shelf space from third parties, strengthening bargaining leverage and enabling tougher price\/volume terms with external manufacturers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDependency on Local Fresh Food Producers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFor HoReCa, local produce quality drives buyer choice, so regional farmers and specialty suppliers hold measurable leverage—Germany saw 18% of METRO’s fresh produce sourced regionally in 2024, concentrating supplier influence in key categories.\u003c\/p\u003e\n\u003cp\u003eMETRO’s Multichannel Wholesale model depends on stable local contracts to meet freshness KPIs (target 24–48h farm-to-door), raising switching costs and supplier bargaining power.\u003c\/p\u003e\n\u003cp\u003eCrop shortfalls or a 15–25% regional logistics cost rise can force METRO to accept higher input prices to avoid service disruption, squeezing gross margins.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSupply Chain Resilience and Diversification\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eMETRO reduced supplier concentration after global logistics shocks, cutting top-10 supplier spend share from 48% in 2021 to 33% by mid-2025, lowering single-supplier bargaining leverage.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 METRO rolled out digital procurement and tracking across 85% of categories, speeding re-sourcing and increasing competitive bids, which strengthens negotiating leverage and lowers input-cost volatility.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTop-10 spend 33% (mid-2025)\u003c\/li\u003e\n\u003cli\u003eDigital coverage 85% (end-2025)\u003c\/li\u003e\n\u003cli\u003eAverage vendor count per SKU +60% since 2021\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInput Cost Volatility and Inflationary Pressure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eSuppliers passed through energy, raw-materials and labor cost rises during 2021–2024, and inflation stayed elevated into 2025 (U.S. CPI ~3.4% in 2024, energy price swings ±15% 2023–24), limiting METRO’s ability to absorb hikes given tight wholesale margins and price-sensitive B2B buyers.\u003c\/p\u003e\n\u003cp\u003eKey commodity suppliers keep leverage by indexing contracts to market benchmarks or input-cost formulas, so METRO faces recurring margin pressure unless it secures longer fixed-price supply or raises prices and risks losing volume.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 U.S. CPI ~3.4%\u003c\/li\u003e\n\u003cli\u003eEnergy price volatility ±15% (2023–24)\u003c\/li\u003e\n\u003cli\u003eIndex-linked supply contracts common\u003c\/li\u003e\n\u003cli\u003eLimited pricing power vs price-sensitive pro buyers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMETRO tames supplier power with scale, digital sourcing and private labels—margins still exposed\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpsuppliers hold moderate-to-high power over metro: big fmcg firms unilever p\u003e€210bn combined FMCG sales in 2024) set prices, while METRO’s €25bn purchasing scale, 9% private-label mix (FY2024) and reduced top-10 supplier share (33% mid-2025) cut that leverage; digital procurement (85% coverage end-2025) and +60% vendor\/SKU since 2021 further weaken suppliers, but local produce needs, index-linked contracts and energy swings (±15% 2023–24) keep margin pressure.\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eMETRO sales (2024)\u003c\/td\u003e\n\u003ctd\u003e€25bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrivate label share (FY2024)\u003c\/td\u003e\n\u003ctd\u003e9%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTop-10 supplier spend (mid-2025)\u003c\/td\u003e\n\u003ctd\u003e33%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital procurement coverage (end-2025)\u003c\/td\u003e\n\u003ctd\u003e85%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eVendor count per SKU change (since 2021)\u003c\/td\u003e\n\u003ctd\u003e+60%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFMCG leaders combined sales (2024)\u003c\/td\u003e\n\u003ctd\u003e€210bn+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnergy volatility (2023–24)\u003c\/td\u003e\n\u003ctd\u003e±15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/psuppliers\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eConcise Porter’s Five Forces review of Metro that identifies competitive intensity, buyer and supplier leverage, entry barriers, and substitute threats—highlighting key strategic levers and emerging risks to inform pricing, positioning, and defensive moves.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Porter's Five Forces into an actionable one-sheet so you can rapidly spot competitive pressures and prioritize strategic moves.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eustomers Bargaining Power\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFragmentation of the HoReCa Sector\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe HoReCa segment is highly fragmented: over 70% of METRO’s customers are small-to-medium restaurants, hotels and caterers that lack volume to win bespoke discounts, which structurally limits their individual bargaining power.\u003c\/p\u003e\n\u003cp\u003eFragmentation favors METRO as few rivals offer full-scale B2B wholesale breadth; nonetheless, aggregated demand shifts matter—by 2024 METRO reported double-digit growth in digital orders and 30%+ expansion in delivery services, forcing product, pricing and logistics adjustments.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLow Switching Costs for Physical Sourcing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eProfessional buyers can switch between wholesale stores or local markets weekly, chasing price swings; EU foodservice buyers report 27% price-driven switching in 2024, so METRO faces frequent churn.\u003c\/p\u003e\n\u003cp\u003eWalk-in wholesale lacks long-term exclusivity, so METRO must match rivals on price and convenience; METRO Group’s 2024 gross margin pressure reflects this competitive squeeze.\u003c\/p\u003e\n\u003cp\u003eThis low switching cost keeps customer bargaining power high, raising expectations for lower prices, faster fulfilment, and better service levels.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Lock-in via Value-Added Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMETRO reduces customer bargaining power by offering the DISH platform—reservation, website and ordering tools—turning METRO into a tech partner, not just a supplier; as of FY2024 METRO reported over 120,000 active hospitality customers using digital services, increasing retention. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVolume Leverage of Large Hospitality Chains\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cplarge hotel chains and national caterers drive outsized volume: in the top accounted for of institutional foodservice spend key metro regions so they command bespoke pricing slas delivery windows.\u003e\n\u003cpmetro must grant dedicated account teams and flexible terms to retain these accounts losing one top-10 chain could cut regional revenue by an estimated based on targets.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTop 50 chains ≈38% spend\u003c\/li\u003e\n\u003cli\u003eTop-10 loss ⇒ −6–9% regional revenue\u003c\/li\u003e\n\u003cli\u003eRequires bespoke pricing, SLAs, delivery\u003c\/li\u003e\n\u003cli\u003eDedicated account management essential\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pmetro\u003e\u003c\/plarge\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh Price Sensitivity in a Tight Margin Environment\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpprofessional customers in hospitality and retail run on margins often below so even a wholesale price rise cuts profitability sharply by late metro reports buyers comparing prices across platforms average raising switching risk.\u003e\u003cpthis pressure forces metro to trim operating costs gross margin leaves little room for price hikes customers demand volume discounts faster deliveries and clear transparency.\u003e\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCustomer margins \u0026lt;5%\u003c\/li\u003e\n\u003cli\u003eBuyers compare 6+ platforms (2025)\u003c\/li\u003e\n\u003cli\u003eMETRO 2024 gross margin 18.5%\u003c\/li\u003e\n\u003cli\u003eDemand for discounts, transparency, speed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthis\u003e\u003c\/pprofessional\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh HoReCa churn: fragmented SMEs, price-driven switching \u0026amp; pressure for discounts\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCustomer bargaining power is high: fragmented HoReCa (~70% SMEs) limits individual leverage but low switching costs and 27% price-driven switching (2024) raise churn; top 50 chains drive ~38% spend and demand bespoke terms (top-10 loss ⇒ −6–9% regional revenue); METRO 2024 gross margin 18.5% and buyers compare 6+ platforms (2025), so customers press for discounts, speed, and transparency.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eHoReCa share SMEs\u003c\/td\u003e\n\u003ctd\u003e~70%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrice-driven switching (2024)\u003c\/td\u003e\n\u003ctd\u003e27%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTop-50 spend\u003c\/td\u003e\n\u003ctd\u003e~38%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMETRO gross margin (2024)\u003c\/td\u003e\n\u003ctd\u003e18.5%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePlatforms compared (2025)\u003c\/td\u003e\n\u003ctd\u003e6+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003eMetro Porter's Five Forces Analysis\u003c\/h2\u003e\n\u003cp\u003eThis preview shows the exact Metro Porter's Five Forces analysis you'll receive immediately after purchase—fully formatted, professionally written, and ready for use with no placeholders or mockups.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56747520721273,"sku":"metroag-five-forces-analysis","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/metroag-five-forces-analysis.png?v=1772199493","url":"https:\/\/growthsharematrix.com\/products\/metroag-five-forces-analysis","provider":"Growth Share Matrix","version":"1.0","type":"link"}