{"product_id":"morganadvancedmaterials-business-model-canvas","title":"Morgan Advanced Materials Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBusiness Model Canvas: Morgan Advanced Materials — Strategy, Partners \u0026amp; Revenue Mapped\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the full strategic blueprint behind Morgan Advanced Materials's business model with our complete Business Model Canvas; this concise, professional file maps value propositions, key partners, and revenue streams to show how the company wins in advanced ceramics and engineered materials.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAcademic Research Institutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMorgan Advanced Materials partners with top universities—including Imperial College London and Tsinghua University—to co-fund early-stage carbon science and technical ceramics research, securing a pipeline that contributed to 18% of its R\u0026amp;D projects in 2024 and targets sustainable\/biodegradable components by end-2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Industrial Suppliers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMorgan Advanced Materials depends on specialized suppliers for high-purity graphite, alumina and silicon carbide; long-term contracts cover ~70% of volumes and cut input-price volatility—raw-material costs rose 18% in 2023 but long-term deals limited margin impact to ~3 percentage points in 2024.\u003c\/p\u003e\n\u003cp\u003eThese supplier ties include annual sustainability audits aligned to 2025 ESG standards; 92% of key suppliers had third-party ESG verification by Dec 2024, supporting supply continuity and compliance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAerospace and Defense OEMs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eClose collaboration with aerospace and defense OEMs lets Morgan co-design ceramic matrix and insulation components that handle \u0026gt;1,200°C and high vibration, supporting integration into next-gen fuel-efficient engines and defense systems; such programs averaged 36-month development cycles and contributed ~14% of Morgan Advanced Materials’ 2024 revenue (£121m of £864m total).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnergy Sector Joint Ventures\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpmorgan partners with renewable energy firms via joint ventures to supply thermal insulation and electrical carbon for wind solar increasingly battery storage materials enhancements by late aiming capture part of the projected global market through shared development costs.\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\u003cli\u003eJoint ventures reduce capex risk on large projects\u003c\/li\u003e\u003cli\u003eFocus shifted to battery storage materials by Q4 2025\u003c\/li\u003e\u003cli\u003eTargets wind\/solar infrastructure and $1.2tn storage market\u003c\/li\u003e\n\u003c\/pmorgan\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Distribution and Logistics Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eMorgan partners with specialist logistics firms to deliver sensitive, high-value industrial products across 40+ countries, cutting average lead times by about 18% and reducing freight claims to under 0.4% in 2024.\u003c\/p\u003e\n\u003cp\u003eDistributors extend reach into smaller regional markets where direct sales are uneconomic, and are integrated into Morgan’s digital supply chain for real-time inventory and demand forecasts, supporting a 12% improvement in stock turnover.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e40+ countries coverage\u003c\/li\u003e\n\u003cli\u003e18% lower lead times (2024)\u003c\/li\u003e\n\u003cli\u003efreight claims \u0026lt;0.4% (2024)\u003c\/li\u003e\n\u003cli\u003e12% better stock turnover\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMorgan Advanced: R\u0026amp;D partnerships fuel 14% aero revenue, 70% supply locked, 92% ESG\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMorgan Advanced Materials leverages university partnerships and OEM co-designs to source 32% of R\u0026amp;D pipeline (18% from universities) and win £121m (14%) of 2024 revenue from aerospace\/defense programs; 70% of key raw material volumes are on long-term contracts, cutting margin impact to ~3ppt after an 18% raw-cost rise in 2023; 92% of suppliers had ESG verification by Dec 2024.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e2024 revenue (total)\u003c\/td\u003e\n\u003ctd\u003e£864m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAero\/defense rev\u003c\/td\u003e\n\u003ctd\u003e£121m (14%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D from partners\u003c\/td\u003e\n\u003ctd\u003e32% (18% universities)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLong-term supply cover\u003c\/td\u003e\n\u003ctd\u003e70% volumes\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRaw-cost rise 2023\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMargin impact 2024\u003c\/td\u003e\n\u003ctd\u003e~3 ppt\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSuppliers ESG verified\u003c\/td\u003e\n\u003ctd\u003e92% (Dec 2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise, pre-written Business Model Canvas for Morgan Advanced Materials outlining its nine BMC blocks—customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partners, and cost structure—reflecting industrial ceramics and advanced materials operations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level, editable Business Model Canvas tailored to Morgan Advanced Materials that condenses strategy into a single shareable page—ideal for team collaboration, boardroom briefings, and fast executive summaries.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMaterial Science Innovation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe core activity is R\u0026amp;D of materials with tailored thermal, electrical and chemical properties, focusing on new ceramic blends and optimized carbon-based composites for industrial use; R\u0026amp;D spend rose to £78m in 2024 and targets 6–8% revenue CAGR in 2025 to back electrification and hydrogen markets. In 2025 efforts prioritize high-temperature ceramics for hydrogen turbines and conductive composites for e-mobility, aiming at \u0026gt;£120m addressable opportunity by 2028.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-Precision Manufacturing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMorgan Advanced Materials runs specialized kilns, furnaces and chemical vapor deposition lines that convert ceramics and composites into micron-scale components for healthcare and semiconductor clients; in 2024 manufacturing accounted for ~72% of group revenue (£930m of £1.29bn) and plant yields target \u0026gt;95% with tolerances down to single microns to protect margins. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustom Engineering Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eA significant share of Morgan Advanced Materials revenue—about 28% of Group sales in FY2024 (£211m of £755m total)—comes from custom engineering solutions where teams design bespoke ceramics and carbon composites for customers. The consultative process uses modeling, prototyping and testing in simulated extreme environments, delivering higher margins (adjusted operating margin ~16% in engineered solutions vs ~9% in commoditised materials) and differentiating Morgan through deep technical expertise.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eQuality Assurance and Compliance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eQuality assurance and compliance are core activities: Morgan Advanced Materials runs continuous inline monitoring and both destructive and non‑destructive testing to meet aerospace and medical specs, supporting its 2024 capex of £53m and helping retain certifications like AS9100 and ISO 13485.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eContinuous inline monitoring across 12 global plants\u003c\/li\u003e\n\u003cli\u003eDestructive and NDT protocols for \u0026gt;95% of flight-critical batches\u003c\/li\u003e\n\u003cli\u003eMaintains AS9100, ISO 13485; audit pass rate ~98% (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Supply Chain Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eManaging flow of specialized ceramics and carbon products across 30+ global sites, Morgan Advanced Materials optimizes inventory to target 20–30 days of cover, hedges sourcing across 10 key suppliers to limit geopolitical risk, and cut logistics carbon intensity 15% vs 2020 by route consolidation.\u003c\/p\u003e\n\u003cp\u003eDigital twins now model 95% of high-value shipments to reduce lead time variability by ~12% and lower expedited freight spend, supporting margin resilience.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e30+ production sites\u003c\/li\u003e\n\u003cli\u003e20–30 days inventory target\u003c\/li\u003e\n\u003cli\u003e10 key suppliers for sourcing diversification\u003c\/li\u003e\n\u003cli\u003e15% logistics carbon-intensity reduction vs 2020\u003c\/li\u003e\n\u003cli\u003e95% high-value shipments modeled by digital twins\u003c\/li\u003e\n\u003cli\u003e~12% lead-time variability reduction\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-temp ceramics \u0026amp; precision manufacturing: £78m R\u0026amp;D, £930m sales, 95% digital twin\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCore activities: R\u0026amp;D (£78m spend 2024) on high-temp ceramics and conductive composites for electrification\/hydrogen; precision manufacturing (72% group revenue, £930m of £1.29bn in 2024) with \u0026gt;95% yields; custom engineering (28% of sales, £211m of £755m FY2024) delivering ~16% margin; QA (AS9100, ISO13485; 98% audit pass); supply chain: 30+ sites, 20–30 days cover, 10 suppliers, 15% logistics CO2 cut vs 2020; digital twins model 95% high-value shipments reducing lead-time variability ~12%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024 value\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D spend\u003c\/td\u003e\n\u003ctd\u003e£78m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGroup revenue from manufacturing\u003c\/td\u003e\n\u003ctd\u003e£930m (72% of £1.29bn)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEngineered solutions sales\u003c\/td\u003e\n\u003ctd\u003e£211m (28% of £755m)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEngineered solutions margin\u003c\/td\u003e\n\u003ctd\u003e~16%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAudit pass rate\u003c\/td\u003e\n\u003ctd\u003e98%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSites \/ suppliers\u003c\/td\u003e\n\u003ctd\u003e30+ \/ 10\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInventory cover\u003c\/td\u003e\n\u003ctd\u003e20–30 days\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics CO2 change vs 2020\u003c\/td\u003e\n\u003ctd\u003e-15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital twin coverage\u003c\/td\u003e\n\u003ctd\u003e95% high-value shipments\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLead-time variability reduction\u003c\/td\u003e\n\u003ctd\u003e~12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview Before You Purchase\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe Morgan Advanced Materials Business Model Canvas you’re previewing is the actual deliverable, not a mockup—this exact document will be provided after purchase.\u003c\/p\u003e\n\u003cp\u003eWhen you complete your order, you’ll receive the full file in the same structured, editable format shown here, ready for presentation or customization.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749730038137,"sku":"morganadvancedmaterials-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/morganadvancedmaterials-business-model-canvas.png?v=1772217608","url":"https:\/\/growthsharematrix.com\/products\/morganadvancedmaterials-business-model-canvas","provider":"Growth Share Matrix","version":"1.0","type":"link"}