{"product_id":"mrcy-business-model-canvas","title":"Mercury Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMercury Business Model Canvas: Investor-ready playbook in one download\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock Mercury’s strategic blueprint with our Business Model Canvas—concise, actionable, and tailored for investors, founders, and analysts seeking competitive clarity; download the full Word\/Excel file to access all nine blocks, company-specific insights, and practical recommendations to replicate or challenge Mercury’s growth playbook.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Defense Prime Contractors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMercury partners with Lockheed Martin, Raytheon, and Northrop Grumman, supplying specialized subsystems that are fielded across programs with combined FY2024 defense revenues exceeding $140 billion; these integrations account for roughly 35% of Mercury’s $420M 2024 product bookings.\u003c\/p\u003e\n\u003cp\u003eBy 2025 relations shifted to formal co‑development agreements—three joint programs underway—cutting average subsystem time‑to‑deployment from 30 to 18 months and targeting $75M in shared R\u0026amp;D funding.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCommercial Technology Vendors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMercury partners with Intel, NVIDIA, and AMD to ruggedize commercial-off-the-shelf chips and software for tactical use, enabling deployment of latest CPUs\/GPUs (e.g., Intel 4th‑gen Xeon, NVIDIA H100, AMD EPYC Genoa) up to 12–18 months faster than defense-only vendors. These ties shorten tech refresh cycles, driving a reported 15% revenue uplift in 2024 from edge-compute contracts and cutting time-to-field by ~40%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSub-tier Component Suppliers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpa robust network of specialized sub-tier suppliers delivers high-frequency microwave components and niche materials for rf microelectronics supplying mercury systems bill managing these partnerships is critical to meet dod domestic sourcing rules reduce single-source exposure.\u003e\n\u003cpby late mercury increased direct agreements and dual-sourcing investments by to bolster supply-chain resilience mitigate geopolitical risks in the electronics supply chain cutting lead-time volatility an estimated year-over-year.\u003e\n\u003c\/pby\u003e\u003c\/pa\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGovernment and Academic Research Institutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eMercury partners with DoD labs and top universities to track quantum computing and post-quantum cryptography; 2024 SBIR awards to partners totaled about $45M, with Mercury securing $3.2M in rapid-prototyping contracts to feed its roadmap.\u003c\/p\u003e\n\u003cp\u003eThese ties align product releases with projected military doctrine updates through 2027 and a 30% faster tech-transfer timeline versus industry average.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 partner SBIR pool ~$45M\u003c\/li\u003e\n\u003cli\u003eMercury rapid-prototype awards $3.2M\u003c\/li\u003e\n\u003cli\u003eRoadmap synced to 2027 doctrine updates\u003c\/li\u003e\n\u003cli\u003e30% faster tech-transfer\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOutsourced Manufacturing and Logistics Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eMercury keeps core manufacturing in-house but contracts specialized third-party makers and logistics firms for overflow and global shipments, covering roughly 18% of 2024 production volume and enabling 40% faster surge capacity during peak defense spending.\u003c\/p\u003e\n\u003cp\u003eThese partners handle export controls (ITAR, EAR) and specialized freight—cutting compliance delays by 30% and ensuring rapid deployment for urgent ops.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eUses 3PLs and contract manufacturers for 18% of output\u003c\/li\u003e\n\u003cli\u003eSurge capacity 40% faster with partners\u003c\/li\u003e\n\u003cli\u003eCompliance delays reduced 30% (ITAR\/EAR focus)\u003c\/li\u003e\n\u003cli\u003eSupports global defense exports and specialized shipping\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePartners Drive 35% of $420M Bookings — 15% Revenue Lift, Deployment Cut to 18mo\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMercury’s strategic partners (Lockheed Martin, Raytheon, Northrop Grumman; Intel, NVIDIA, AMD; ~120 sub‑tier suppliers; DoD labs\/universities) drove ~35% of $420M 2024 bookings, enabled 15% revenue uplift, cut subsystem deployment 30→18 months, secured $3.2M in rapid prototypes from a $45M SBIR pool, and reduced lead-time volatility 22% after $45M dual‑sourcing investment.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e2024 bookings\u003c\/td\u003e\n\u003ctd\u003e$420M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePartner share\u003c\/td\u003e\n\u003ctd\u003e35%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue uplift\u003c\/td\u003e\n\u003ctd\u003e15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTime‑to‑deployment\u003c\/td\u003e\n\u003ctd\u003e30→18 mo\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSBIR pool\u003c\/td\u003e\n\u003ctd\u003e$45M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMercury prototypes\u003c\/td\u003e\n\u003ctd\u003e$3.2M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA comprehensive, pre-written Business Model Canvas for Mercury that maps nine BMC blocks—customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure—into a polished narrative with SWOT-linked insights and competitive advantages to support presentations, funding discussions, and data-driven validation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Mercury’s business model into a clean, editable one-page snapshot that saves hours of setup while enabling quick comparison, team collaboration, and fast executive-ready deliverables.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced R\u0026amp;D and Engineering\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMercury continuously designs high-performance signal-processing and secure-computing architectures, spending roughly $120M on R\u0026amp;D in 2024 (≈12% of revenue) to tackle thermal, mechanical, and electrical issues in rugged hardware; engineering teams iterate hardware and firmware to meet MIL-STD specs and reduce mean time between failures. As of 2025, focus shifts to software-defined systems and edge AI, with AI-enabled products now representing ~18% of new contract value.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eModular Open Systems Architecture Development\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMercury leads implementation of open standards SOSA (Sensor Open Systems Architecture) and VPX, driving interoperability so modules can be upgraded or swapped within systems; 2024 wins tied to SOSA-compliant products grew 28% year-over-year, adding $95M in backlog. Maintaining this standards leadership is critical to capture modular-focused defense contracts that favor lower lifecycle costs and faster refresh cycles.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSecure Manufacturing and Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe company runs specialized ISO 9001\/AS9100 facilities that assemble and test sensitive defense electronics, completing 4,200+ units in 2024 with a 0.08% field-failure rate; activities include thermal, vibration, and MIL-STD-810 environmental stress screening to certify reliability in extreme combat conditions. Strict NIST SP 800-171 and ITAR-compliant security protocols protect IP and ensure national-security regulatory adherence.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBusiness Development and Capture Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eMercury pursues multi-year capture cycles to win Programs of Record, running demos, cybersecurity certifications, and competitive bids; defense deals average contract lengths of 5–15 years and primes account for ~70% of procurement value.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eYears-long pursuit: 2–5+ years to capture\u003c\/li\u003e\n\u003cli\u003eTarget: inclusion in Programs of Record\u003c\/li\u003e\n\u003cli\u003eEngagement: end-users (DoD branches) + primes\u003c\/li\u003e\n\u003cli\u003eFinancials: typical program values $50M–$1B\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLifecycle Support and Sustainment\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eMercury provides ongoing technical support, repairs, and obsolescence management for systems in service for decades, keeping mission-critical equipment operational and secure; sustainment contracts delivered recurring revenues of roughly $45M in 2024 and reduced downtime by 32% on average.\u003c\/p\u003e\n\u003cp\u003eSustainment services create a steady operational rhythm and deepen customer trust while improving cyber posture against evolving threats—Mercury reported zero major cyber incidents across sustained fleets in 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eRecurring revenue: ~$45M (2024)\u003c\/li\u003e\n\u003cli\u003eDowntime cut: 32% avg\u003c\/li\u003e\n\u003cli\u003eZero major cyber incidents (2024)\u003c\/li\u003e\n\u003cli\u003eObsolescence plans extend life 10+ years\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMercury: Rugged edge‑AI leader — $120M R\u0026amp;D, 18% AI wins, $95M SOSA backlog, 0.08% failures\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMercury designs rugged signal-processing and edge-AI systems (R\u0026amp;D $120M in 2024 ≈12% revenue; AI = 18% of new contracts in 2025), leads SOSA\/VPX standards (2024 SOSA wins +28%, $95M backlog), runs AS9100 labs (4,200+ units, 0.08% field-failure), and delivers sustainment recurring revenue ~$45M (2024) with 32% downtime reduction.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D spend\u003c\/td\u003e\n\u003ctd\u003e$120M (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D % rev\u003c\/td\u003e\n\u003ctd\u003e≈12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAI share\u003c\/td\u003e\n\u003ctd\u003e18% new contract value (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSOSA wins\u003c\/td\u003e\n\u003ctd\u003e+28% YoY, $95M backlog (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUnits built\u003c\/td\u003e\n\u003ctd\u003e4,200+ (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eField-failure rate\u003c\/td\u003e\n\u003ctd\u003e0.08%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSustainment rev\u003c\/td\u003e\n\u003ctd\u003e$45M (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDowntime reduction\u003c\/td\u003e\n\u003ctd\u003e32%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Document Unlocks After Purchase\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe preview you see is the actual Mercury Business Model Canvas file—not a mockup—and it matches the final deliverable you’ll receive after purchase.\u003c\/p\u003e\n\u003cp\u003eWhen you complete your order, you’ll get this exact document in editable formats, fully populated and ready to use for planning, presenting, or sharing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749882638713,"sku":"mrcy-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/mrcy-business-model-canvas.png?v=1772219743","url":"https:\/\/growthsharematrix.com\/products\/mrcy-business-model-canvas","provider":"Growth Share Matrix","version":"1.0","type":"link"}