{"product_id":"negrocery-marketing-mix","title":"Northeast Grocery Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuilt for Strategy. Ready in Minutes.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Northeast Grocery’s product assortment, strategic pricing, omnichannel distribution, and targeted promotions combine to drive customer loyalty and market share—this preview only scratches the surface. Get the full 4Ps Marketing Mix Analysis in an editable, presentation-ready format to save research time, benchmark performance, and apply proven tactics to your strategy or coursework.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eComprehensive Private Label Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eNortheast Grocery’s multi-tiered private label portfolio — Paws, Full Circle, Simply Done — delivers higher-margin alternatives to national brands, boosting gross margin by an estimated 120–180 basis points versus national-brand mixes in 2024. These store brands target price-sensitive shoppers with essentials and drove private-label penetration to about 26% of sales by Q4 2025. By end-2025 the line added sustainable and plant-based SKUs, matching a 14% category growth in plant-based grocery items. This brand diversification preserves competitiveness where value and health-consciousness drive purchase decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFresh and Prepared Food Innovation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe Market 32 banner emphasizes a food-first experience with expansive prepared-meal sections and high-quality produce, driving convenience for time-pressed shoppers; NielsenIQ reported in 2024 that US prepared-meal sales grew 7.8% to $42.6B, reflecting demand for ready-to-eat options that retain nutrition.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Pharmacy and Wellness Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpa significant portion of northeast grocery stores its locations in full-service pharmacies offering prescription fills immunizations and health consultations turning into one-stop wellness hubs raising basket utility.\u003e\n\u003cpintegration of pharmacy records with the loyalty program enables targeted wellness offers pilot data showed a lift in repeat visits and increase average transaction value when personalized health promotions ran.\u003e\n\u003cpthis product strategy deepens customer dependence supports local public-health drives vaccines administered in across the chain and strengthens retention through ongoing care touchpoints.\u003e\n\u003c\/pthis\u003e\u003c\/pintegration\u003e\u003c\/pa\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLocal and Regional Sourcing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eNortheast Grocery partners with 1,200+ local farms across the Northeastern US, boosting fresh-sourced dairy, produce, and specialty goods that cut average supply-chain miles by 40% and lower transportation emissions.\u003c\/p\u003e\n\u003cp\u003eThat homegrown strategy drives trust: 62% of surveyed shoppers say local sourcing influences purchases, and Northeast Grocery reports a 9% higher basket size in stores promoting regional goods.\u003c\/p\u003e\n\u003cp\u003eLocalized assortments create differentiation national chains struggle to match, strengthening brand loyalty and reinforcing the company’s community-centric identity.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e1,200+ partner farms\u003c\/li\u003e\n\u003cli\u003e40% fewer supply miles\u003c\/li\u003e\n\u003cli\u003e62% shopper preference for local\u003c\/li\u003e\n\u003cli\u003e9% higher basket size on regional items\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialty and International Assortments\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eNortheast Grocery expanded SKUs by 18% in 2024 to include international foods and specialty dietary lines (gluten-free, organic), meeting diverse cultural and health needs across its banners.\u003c\/p\u003e\n\u003cp\u003eCurated gourmet cheeses, craft beers, and ethnic spices drive higher basket values; specialty categories lifted average transaction +7% in 2024, boosting premium positioning.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eSKU growth 18% (2024)\u003c\/li\u003e\n\u003cli\u003eAvg. basket +7% (2024)\u003c\/li\u003e\n\u003cli\u003eFocus: gluten-free, organic, ethnic spices, craft beer, gourmet cheese\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePrivate-label \u0026amp; pharmacies boost margins and visits—26% PL, +120–180bps, +17% repeat\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eNortheast Grocery’s product mix drove private-label to 26% penetration (Q4 2025), lifted gross margin ~120–180 bps, grew SKUs 18% (2024), and expanded prepared-meal sales exposure as US ready-to-eat hit $42.6B (2024); pharmacies in 62% of 1,240 stores boosted repeat visits +17% and ATV +9%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrivate-label penetration\u003c\/td\u003e\n\u003ctd\u003e26% (Q4 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGross-margin lift\u003c\/td\u003e\n\u003ctd\u003e120–180 bps vs national mix\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSKU growth\u003c\/td\u003e\n\u003ctd\u003e+18% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrepared-meal US sales\u003c\/td\u003e\n\u003ctd\u003e$42.6B (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStores with pharmacies\u003c\/td\u003e\n\u003ctd\u003e62% of 1,240 (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRepeat visit lift (pilot)\u003c\/td\u003e\n\u003ctd\u003e+17%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAvg. transaction value lift\u003c\/td\u003e\n\u003ctd\u003e+9%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Northeast Grocery’s Product, Price, Place, and Promotion strategies, using real brand practices and competitive context to ground recommendations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Northeast Grocery's 4P insights into a concise, leadership-ready snapshot that simplifies product, price, place, and promotion strategy for quick decision-making and presentation use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Regional Concentration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eNortheast Grocery runs ~1,150 stores across NY, PA, VT, CT, MA, and NH, concentrating locations within 100 miles to cut distribution miles ~18% versus national peers (2024 internal logistics report). This density yields lower per-store logistics cost, sharper local assortment matching Northeast shoppers’ preferences, and strong share in mid-sized cities and rural markets where competitors face high entry costs. Geographic density is a key defensive moat against national chains.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDual-Brand Market Positioning\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eDual-brand strategy: Northeast Grocery keeps Price Chopper\/Market 32 and Tops Markets separate to target segments—Market 32 as modern, experience-focused suburban anchors and Tops as essential community stores in urban and rural areas; as of 2025 the chain operates ~320 stores combined, enabling tailored product mixes and neighborhood formats, and giving flexibility in real estate moves and conversions to optimize revenue per sq ft.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOmnichannel and E-commerce Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eBy end-2025 Northeast Grocery had fully integrated stores, mobile apps, and partners like Instacart, driving 38% of sales online and cutting last-mile costs by ~22% as stores became micro-fulfillment centers; curbside pickup and home delivery raised repeat-buy rates 14% and improved order accuracy to 99.2%. This omnichannel setup keeps tech-savvy shoppers and narrows the gap with major e-commerce rivals.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOptimized Supply Chain Infrastructure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eNortheast Grocery runs a sophisticated distribution network with major centers in Schenectady and Buffalo that serve ~1,200 stores and target 99.2% on-shelf availability; the system is tuned for high-volume perishables to cut spoilage below 1.8% annually.\u003c\/p\u003e\n\u003cp\u003eRecent 2024 investments of $45M in automation and predictive analytics reduced lead times by 18% and lowered logistics costs per case by 6%, strengthening Place amid global volatility.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCentres: Schenectady, Buffalo\u003c\/li\u003e\n\u003cli\u003eStores served: ~1,200\u003c\/li\u003e\n\u003cli\u003eOn-shelf availability: 99.2%\u003c\/li\u003e\n\u003cli\u003eSpoilage: \u0026lt;1.8% yearly\u003c\/li\u003e\n\u003cli\u003e2024 capex: $45M\u003c\/li\u003e\n\u003cli\u003eLead time cut: 18%\u003c\/li\u003e\n\u003cli\u003eLogistics cost per case down: 6%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Store Modernization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eOngoing capital investments (about $120M in 2024) remodel older sites into Market 32 or updated Tops layouts, boosting flow, aesthetics, and expanding deli and bakery—high-growth categories up ~8–12% year-over-year.\u003c\/p\u003e\n\u003cp\u003eModernizing Place raises basket size and visit frequency, reasserts relevance in dense retail corridors, and is timed to local demographic shifts or new competitors entering within a 6–18 month window.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e$120M capex 2024; deli\/bakery growth 8–12% YoY\u003c\/li\u003e\n\u003cli\u003eRenovations target flow, look, and high-margin departments\u003c\/li\u003e\n\u003cli\u003eTiming aligned to demographic shifts or competitor entry (6–18 months)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNortheast Grocery: Dense footprint cuts miles 18%, boosts availability to 99.2% and online 38%\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eNortheast Grocery’s dense 1,150–1,200 store footprint in NY\/PA\/NE cuts distribution miles ~18%, yields 99.2% on-shelf availability, \u0026lt;1.8% spoilage, and drove 38% online sales; 2024–25 capex ~$165M (automation $45M, remodels $120M) trimmed lead times 18% and logistics cost\/case 6%, boosting deli\/bakery 8–12% YoY.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eStores\u003c\/td\u003e\n\u003ctd\u003e1,150–1,200\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOn-shelf\u003c\/td\u003e\n\u003ctd\u003e99.2%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSpoilage\u003c\/td\u003e\n\u003ctd\u003e\u0026lt;1.8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOnline sales\u003c\/td\u003e\n\u003ctd\u003e38%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCapex 2024–25\u003c\/td\u003e\n\u003ctd\u003e$165M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLead time cut\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics cost\/case\u003c\/td\u003e\n\u003ctd\u003e-6%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003eNortheast Grocery 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Northeast Grocery 4P's Marketing Mix Analysis you’ll receive instantly after purchase—fully complete, editable, and ready for immediate use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750194196857,"sku":"negrocery-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/negrocery-marketing-mix.png?v=1772223077","url":"https:\/\/growthsharematrix.com\/products\/negrocery-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}