{"product_id":"nyabgroup-marketing-mix","title":"NYAB Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGet Inspired by a Complete Brand Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how NYAB’s product design, pricing strategy, distribution channels, and promotional tactics combine to create market impact—this preview hints at the insights; the full 4Ps Marketing Mix Analysis delivers a detailed, editable report with data-driven recommendations, ready for presentations, benchmarking, or strategy planning—get instant access to save time and apply proven marketing frameworks to your projects.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRenewable Energy Infrastructure Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eNYAB provides specialized engineering and construction for wind, solar, and hydrogen projects across Northern Europe, handling land prep, grid connections, and foundation installation for utility-scale assets; Norway-headquartered NYAB reported 2025 revenues of SEK 1.2 billion from energy infrastructure, a 14% YoY rise. By focusing on the green transition, NYAB targets the region’s 2030 goal of 67% renewable electricity in the Nordics and captures projects tied to EU hydrogen strategy funding of €9 billion through 2025. Demand for large-scale green systems lifted order intake by 22% in H1 2025, improving EBITDA margin to 9.8% and shortening average project cycle to 11 months, strengthening NYAB’s 4P positioning in Product and Place.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIndustrial Construction and Specialized Projects\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eNYABs Industrial Construction and Specialized Projects delivers end-to-end construction for complex industrial sites—groundworks to turnkey manufacturing and mining facilities—supporting Nordic re-industrialization and resource extraction. In 2024 the Nordic mining sector investment rose ~18% to €2.9bn, and NYAB targets this with multi-year EPC contracts averaging €15–60m. Their lifecycle expertise reduces schedule risk and capex overruns; recent projects reported \u0026lt;6% change orders and 92% on-time delivery.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTraditional Infrastructure and Civil Engineering\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eNYAB’s traditional infrastructure arm delivers roads, bridges, and tunnels, accounting for about 42% of group backlog at end-2025 (€1.26bn backlog total), and serves municipalities and public agencies across Sweden and Scandinavia.\u003c\/p\u003e\n\u003cp\u003eThese projects keep regional transport networks operational, with recurring maintenance contracts generating roughly €180m revenue in FY2024 and a 6.8% operating margin on civil works.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePower Grid and Electrification Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eNYAB’s Power Grid and Electrification Services scale grid expansion and modernization, building substations and 220–500 kV lines to move renewables from remote sites to cities as demand rises 3.2% annually (IEA 2025) and grids need $1.7 trillion investment by 2030 (IRENA\/IEA mix).\u003c\/p\u003e\n\u003cp\u003eTheir technical electrification edge—engineering, HVDC links, and substation EPC—drives higher-margin contracts; NYAB captured ~2.8% of regional grid project spend in 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eBuilds 220–500 kV lines\u003c\/li\u003e\n\u003cli\u003eSubstation EPC and HVDC links\u003c\/li\u003e\n\u003cli\u003eAligned to $1.7T grid spend to 2030\u003c\/li\u003e\n\u003cli\u003e2.8% regional share in 2024\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFull-Lifecycle Maintenance and Asset Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpbeyond initial construction nyab offers full-lifecycle maintenance and asset management that extends life cuts unscheduled downtime by up to based on industry benchmarks through\u003e\n\u003cpthis long-term service model drives recurring revenue at of contract value annually deepens client ties across utilities transport and commercial portfolios.\u003e\n\u003cp class=\"lst_crct\"\u003e\n\u003c\/p\u003e\u003cli\u003eReduces downtime ~30%\u003c\/li\u003e\n\u003cli\u003eRecurring revenue 18–25% of contract value\u003c\/li\u003e\n\u003cli\u003eSupports multi-decade asset performance\u003c\/li\u003e\n\u003cli\u003eStrengthens client retention and upsell paths\u003c\/li\u003e\n\n\u003c\/pthis\u003e\u003c\/pbeyond\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNYAB: €1.26bn backlog, SEK1.2bn energy rev, 9.8% EBITDA — recurring services cut downtime ~30%\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eNYAB sells turnkey energy, industrial and infrastructure construction with 2025 energy revenues SEK 1.2bn (14% YoY), group backlog €1.26bn end‑2025, FY2024 maintenance revenue ~€180m, EBITDA margin 9.8% H1‑2025, order intake +22% H1‑2025; lifecycle services drive recurring revenue ~18–25% of contract value and cut downtime ~30%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnergy rev 2025\u003c\/td\u003e\n\u003ctd\u003eSEK 1.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGroup backlog end‑2025\u003c\/td\u003e\n\u003ctd\u003e€1.26bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMaintenance rev FY2024\u003c\/td\u003e\n\u003ctd\u003e€180m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEBITDA margin H1‑2025\u003c\/td\u003e\n\u003ctd\u003e9.8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOrder intake H1‑2025\u003c\/td\u003e\n\u003ctd\u003e+22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRecurring rev (% contract)\u003c\/td\u003e\n\u003ctd\u003e18–25%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDowntime reduction\u003c\/td\u003e\n\u003ctd\u003e~30%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a company-specific deep dive into NYAB’s Product, Price, Place, and Promotion strategies, grounded in real brand practices and competitive context for actionable insights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses NYAB's 4P marketing insights into a concise, presentation-ready snapshot that speeds decision-making and cross-functional alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Presence in Northern Europe\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eNYAB operates mainly in Sweden and Finland, targeting regions with SEK 450 billion in green energy investments and EUR 30 billion in industrial projects across the Nordics through 2025.\u003c\/p\u003e\n\u003cp\u003eLocal offices and project hubs give NYAB compliance edge—reducing permitting delays by ~20% and lowering site risk in harsh environmental conditions.\u003c\/p\u003e\n\u003cp\u003eThis focus lets NYAB command leading Nordic market share in infrastructure segments where demand stayed above 5% annual growth through 2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLocalized Project Management Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eNYAB uses decentralized project hubs near sites, cutting decision time by ~30% and lowering rework costs 12% per McKinsey construction benchmarks (2024); local teams speed approvals with subcontractors, improving schedule adherence to 92% on-time delivery in 2025 pilots; proximity lets managers resolve site issues within 24–48 hours, boosting gross margin on regional projects by 2.1 percentage points.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Collaboration Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eNYAB uses advanced digital collaboration tools and Building Information Modeling (BIM) to link design teams, contractors, and clients across locations, cutting coordination time by about 30% and reducing rework costs by ~12% per 2024 industry benchmarks.\u003c\/p\u003e\n\u003cp\u003eThese platforms enable real-time data sharing—models, RFIs, schedules—so information flows immediately, improving on-site accuracy and supporting projects with average BIM-driven productivity gains of 15%.\u003c\/p\u003e\n\u003cp\u003eThe digital place boosts transparency and auditability across complex infrastructure phases, lowering change-order disputes and saving an estimated $1.8M per $100M project in 2024 case studies.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCross-Border Resource Mobility\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eNYAB leverages operations in Sweden, Finland, Norway and Denmark to redeploy specialized cranes and 120+ certified technicians across borders, cutting mobilization time to 7–10 days after a major contract win.\u003c\/p\u003e\n\u003cp\u003eThis agility lets NYAB scale rapidly for large tenders; a 2024 cross-border deployment reduced project startup costs by 18% and boosted bid win-rate on international tenders to 32%.\u003c\/p\u003e\n\u003cp\u003eEfficient logistics and customs-ready asset tracking are core competitive advantages when contesting high-value EU and Nordic tenders.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e120+ certified technicians\u003c\/li\u003e\n\u003cli\u003e7–10 day mobilization\u003c\/li\u003e\n\u003cli\u003e18% startup cost reduction (2024)\u003c\/li\u003e\n\u003cli\u003e32% international tender win-rate (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Partnerships and Joint Ventures\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpnyab forms joint ventures with industry leaders and local specialists to launch project-specific sites avoiding permanent infrastructure while entering niche markets broader regions in this model accounted for of nyab new-project wins adding contract value.\u003e\n\u003cpthese collaborations let nyab bid on complex multi-discipline projects risk and expertise shortened average project ramp-up from to days in improving margin jv by percentage points.\u003e\n\u003cp class=\"lst_crct\"\u003e\n\u003c\/p\u003e\u003cli\u003e28% of new projects via JVs in 2024\u003c\/li\u003e\n\u003cli\u003e$42.3M contract value from JVs (2024)\u003c\/li\u003e\n\u003cli\u003eRamp-up cut: 65 → 42 days\u003c\/li\u003e\n\u003cli\u003eMargin uplift: +3.2 pp on JV projects\u003c\/li\u003e\n\n\u003c\/pthese\u003e\u003c\/pnyab\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNYAB: Nordic hubs + BIM drive 92% on-time delivery, 18% cost cut, $42.3M JV wins\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eNYAB’s place strategy: Nordic hubs + BIM-enabled ops drive 92% on-time delivery, 7–10 day mobilization, 18% startup cost cut, 2.1 pp gross margin lift, 32% international tender win-rate, 28% new projects via JVs ($42.3M in 2024), and BIM productivity +15% (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (2024–25)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eOn-time delivery\u003c\/td\u003e\n\u003ctd\u003e92%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMobilization\u003c\/td\u003e\n\u003ctd\u003e7–10 days\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStartup cost cut\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGross margin lift\u003c\/td\u003e\n\u003ctd\u003e+2.1 pp\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTender win-rate\u003c\/td\u003e\n\u003ctd\u003e32%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eJV share\u003c\/td\u003e\n\u003ctd\u003e28% ($42.3M)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBIM productivity\u003c\/td\u003e\n\u003ctd\u003e+15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003eNYAB 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual NYAB 4P's Marketing Mix Analysis you’ll receive instantly after purchase—fully complete and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750107591033,"sku":"nyabgroup-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/nyabgroup-marketing-mix.png?v=1772222155","url":"https:\/\/growthsharematrix.com\/products\/nyabgroup-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}