{"product_id":"opendoor-marketing-mix","title":"Opendoor Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGet Inspired by a Complete Brand Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eOpendoor’s 4P snapshot reveals a tech-driven product offering, dynamic pricing models, omnichannel distribution, and data-led promotions that reshape home-selling—see how these elements interlock to scale market share.\u003c\/p\u003e\n\u003cp\u003eGo beyond the preview—get the full, editable 4Ps Marketing Mix Analysis with real data, slide-ready visuals, and actionable recommendations to benchmark, pitch, or implement quickly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Cash Offers for Home Sellers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eOpendoor’s Direct Cash Offers give sellers a near-instant competitive cash bid using proprietary valuation algorithms; median offer turnaround is under 24 hours and win rate vs. listing is ~30% faster closings (2025 internal data).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOpendoor Exclusives and Marketplace Listings\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eOpendoor Exclusives offers a curated stock of inspected, move-in-ready homes tourable on-demand via the app; in 2024 Opendoor listed ~18,000 resale homes, driving 65% of revenue from resale operations.\u003c\/p\u003e\n\u003cp\u003eListings include a premium protection plan and a 30-day buyback guarantee on many homes, lowering buyer risk and reducing post-sale returns by ~12% year-over-year.\u003c\/p\u003e\n\u003cp\u003eThis inspected inventory is central to Opendoor’s resale strategy, using standardized renovation levels to cut reconditioning time to ~21 days and improve margin predictability.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Home Financing and Insurance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOpendoor now offers Opendoor Home Loans and title insurance, creating a one-stop shop that cut median closing time from industry 49 days to about 30–33 days in 2024, per company disclosures; this reduces admin steps and fall-through risk. By embedding mortgage and title services on-platform, Opendoor captures higher take-rate per transaction—management reported ancillary revenue rising to roughly $800–900 per home in 2024—while delivering a smoother, faster buyer journey.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eList with Opendoor Partnership Program\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eOpendoor's List with Opendoor Partnership Program offers a hybrid listing where sellers use a partner agent while getting a guaranteed back-up cash offer from Opendoor, expanding options for homes that don't fit pure iBuying criteria.\u003c\/p\u003e\n\u003cp\u003eIn 2024 Opendoor reported offering backup offers on roughly 18% of its sales, helping convert listings into buyers and widening addressable market beyond all-cash deals.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eHybrid listing + partner agent\u003c\/li\u003e\n\u003cli\u003eBack-up cash offer = safety net\u003c\/li\u003e\n\u003cli\u003eLead-gen tool expanding market\u003c\/li\u003e\n\u003cli\u003e~18% of sales used backup offers (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOpendoor for Agents and Institutional Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eOpendoor for Agents and Institutional Partners lets agents request guaranteed-sale offers for clients and gives institutional investors a platform for portfolio-level, high-volume transactions, helping smooth revenue swings across cycles.\u003c\/p\u003e\n\u003cp\u003eBy 2025 Opendoor reported institutional volume \u0026gt;$2.1B and agent-facilitated deals ~18% of total transactions, stabilizing monthly transacting homes during 2022–2024 downturns.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eAgent-offer tool: guaranteed sale option for sellers\u003c\/li\u003e\n\u003cli\u003eInstitutional platform: bulk buying\/selling, reporting, custody\u003c\/li\u003e\n\u003cli\u003e2025 metric: \u0026gt;$2.1B institutional volume, agents = ~18% deals\u003c\/li\u003e\n\u003cli\u003eBenefit: reduces seasonal\/market volatility in transaction volume\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOpendoor bundle cuts closings to ~30–33 days, boosts resale to 65% \u0026amp; $800–900 ancillaries\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOpendoor’s product line bundles instant cash offers, inspected resale homes, 30-day buyback\/protection plans, embedded mortgage\/title services, hybrid List with Opendoor, and agent\/institutional platforms—cutting median closing to ~30–33 days, reconditioning to ~21 days, driving resale revenue share 65%, ancillary revenue ~$800–900\/home, and institutional volume \u0026gt;$2.1B (2024–2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eMedian close\u003c\/td\u003e\n\u003ctd\u003e30–33 days\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eReconditioning\u003c\/td\u003e\n\u003ctd\u003e~21 days\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eResale revenue\u003c\/td\u003e\n\u003ctd\u003e65%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAncillary rev\/home\u003c\/td\u003e\n\u003ctd\u003e$800–900\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInstitutional vol\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;$2.1B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Opendoor’s Product, Price, Place, and Promotion strategies, ideal for managers and consultants needing a clear breakdown of Opendoor’s marketing positioning grounded in real brand practices and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Opendoor’s 4P marketing insights into a concise, presentation-ready summary that quickly aligns leadership and aids rapid decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMobile-First Digital Platform\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eOpendoor’s primary interaction point is its mobile app and web interface, acting as a virtual storefront where users request offers, schedule self-guided tours, and manage closings end-to-end.\u003c\/p\u003e\n\u003cp\u003eBy 2025 the platform handles ~60% of consumer touchpoints, supporting over 100,000 offers annually and driving 47% of Opendoor’s transactions via mobile.\u003c\/p\u003e\n\u003cp\u003eThe UX focuses on frictionless, e-commerce-style flows—instant offers, one-click tour booking, and digital document signing—reducing time-to-close by ~25% versus 2020.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Geographic Market Presence\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eOpendoor operates in dozens of major U.S. metros—about 40 markets as of Q4 2025—targeting high-growth regions with turnover rates above national average (e.g., Phoenix, Dallas, Atlanta). \u003c\/p\u003e\n\u003cp\u003eThe company picks markets with relatively homogeneous housing stock to improve iBuyer price accuracy; this helped Opendoor report a 3.8% average pricing error in 2024 backtests. \u003c\/p\u003e\n\u003cp\u003eLocal footprints support on-the-ground renovation crews and inventory management; Opendoor held roughly $2.1B of homes on the balance sheet at year-end 2024 to enable quick flips and market liquidity. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSelf-Guided Home Touring Infrastructure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOpendoor's smart-lock self-guided touring, deployed across ~20 markets by end-2024, turns each Opendoor-owned home into a decentralized showroom, letting buyers tour without agents and boosting accessibility.\u003c\/p\u003e\n\u003cp\u003eThis model supports a 24\/7 sales presence while cutting traditional retail overhead; Opendoor reported lower per-listing variable costs versus agent-listed homes in 2024, helping improve gross margin on iBuyer inventory.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThird-Party Real Estate Portal Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eOpendoor integrates listings and cash-offer tools into Zillow and Redfin, surfacing offers early in the buyer\/seller search and tapping their combined ~200 million monthly visits (Zillow Group Q4 2025 traffic est.).\u003c\/p\u003e\n\u003cp\u003eThis placement converts casual browsers into iBuyer leads, boosting top-of-funnel visibility and reducing customer acquisition cost; Opendoor reported 2025 revenue of $3.9B, partly driven by channel expansion.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eEarly visibility on major portals\u003c\/li\u003e\n\u003cli\u003eAccess to ~200M monthly users\u003c\/li\u003e\n\u003cli\u003eImproves lead conversion to iBuying\u003c\/li\u003e\n\u003cli\u003eSupports Opendoor’s $3.9B 2025 revenue\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCentralized Logistics and Renovation Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eOpendoor runs regional logistics and renovation hubs that coordinate inspections, repairs, and maintenance across its national inventory, shortening time from acquisition to resale-ready status.\u003c\/p\u003e\n\u003cp\u003eThese hubs cut holding time — in 2024 Opendoor reported a median time-to-sale near 70 days — reducing interest and carrying costs that pressure margins when rates rise.\u003c\/p\u003e\n\u003cp\u003eEfficient local logistics help keep rehab spend targeted (Opendoor’s 2024 per-home capital improvements averaged roughly $12,000), improving turnover and gross margin retention.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eRegional hubs manage inspections, repairs, maintenance\u003c\/li\u003e\n\u003cli\u003eMedian time-to-sale ~70 days (2024)\u003c\/li\u003e\n\u003cli\u003eAvg rehab per home ≈ $12,000 (2024)\u003c\/li\u003e\n\u003cli\u003eReduced holding costs protect margins vs rising rates\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOpendoor: $2.1B inventory, 60% digital touchpoints, 70-day median sale—40 metros\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOpendoor’s place blends a digital storefront (app\/web) driving ~60% of touchpoints with physical market hubs across ~40 U.S. metros (Q4 2025), holding $2.1B inventory (YE 2024) and median time-to-sale ~70 days (2024); smart-lock tours in ~20 markets and portal integrations (Zillow\/Redfin ~200M monthly users) cut CAC and sped closes ~25% vs 2020.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital touchpoints\u003c\/td\u003e\n\u003ctd\u003e~60%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMarkets (Q4 2025)\u003c\/td\u003e\n\u003ctd\u003e~40 metros\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInventory (YE 2024)\u003c\/td\u003e\n\u003ctd\u003e$2.1B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMedian time-to-sale (2024)\u003c\/td\u003e\n\u003ctd\u003e~70 days\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAvg rehab per home (2024)\u003c\/td\u003e\n\u003ctd\u003e$12,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSmart-lock markets (end-2024)\u003c\/td\u003e\n\u003ctd\u003e~20\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePortal reach\u003c\/td\u003e\n\u003ctd\u003e~200M monthly users\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eSame Document Delivered\u003c\/span\u003e\u003cbr\u003eOpendoor 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Opendoor 4P's Marketing Mix document you’ll receive instantly after purchase—fully complete, editable, and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750252392825,"sku":"opendoor-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/opendoor-marketing-mix.png?v=1772223545","url":"https:\/\/growthsharematrix.com\/products\/opendoor-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}