{"product_id":"originenergy-bcg-matrix","title":"Origin Energy Boston Consulting Group Matrix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSee the Bigger Picture\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eOrigin Energy’s brief BCG snapshot highlights its core assets—high-market-share utilities as Cash Cows, growth opportunities in renewables as potential Stars or Question Marks, and legacy segments that may behave like Dogs. This preview teases quadrant placements and strategic implications; purchase the full BCG Matrix to get a complete, data-driven breakdown, quadrant-specific recommendations, and ready-to-use Word and Excel deliverables to guide capital allocation and portfolio decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etars\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOctopus Energy Strategic Stake\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eOrigin Energy holds a significant equity interest in Octopus Energy as of late 2025; Origin reported a 20.5% stake valuation of A$1.2 billion on its 30 Sep 2025 balance sheet.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVirtual Power Plant Networks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eOrigin Energy’s Loop platform now orchestrates over 120 MW \/ ~300 MWh of distributed residential and industrial batteries across Australia, scaling 40% from 2023 to 2025 and placing Origin as a market leader in virtual power plant (VPP) networks.\u003c\/p\u003e\n\u003cp\u003eAs Australia phases out coal, government forecasts show distributed energy resources could supply 25–30% of peak demand by 2030, driving exponential demand for decentralized orchestration and higher VPP revenues.\u003c\/p\u003e\n\u003cp\u003eOrigin holds the largest VPP share by capacity in Australia but will need ongoing capital—estimated A$150–250m through 2027—to integrate grid-forming inverters, EV aggregation, and advanced market participation features.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eUtility Scale Battery Storage\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe completion of the 700 MW \/ 1,400 MWh Eraring battery in 2024 positions Origin Energy as a leader in firming services, giving it one of Australia’s largest utility-scale storage portfolios.\u003c\/p\u003e\n\u003cp\u003eThese batteries are core to grid stability as renewables hit ~36% of NEM generation in 2024, and storage demand is projected to grow to 9–12 GW by 2030.\u003c\/p\u003e\n\u003cp\u003eOrigin’s high market share in storage capacity lets it capture price volatility—dispatch revenues and ancillary service fees lifted Origin’s 2024 storage-related EBITDA by an estimated A$120–160m.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eElectric Vehicle Charging Infrastructure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eElectric Vehicle Charging Infrastructure sits in the Stars quadrant as EV sales hit 13% of new car sales in Australia in 2024 and global EV stock surpassed 30 million in 2025, creating rapid demand for smart home and fleet charging.\u003c\/p\u003e\n\u003cp\u003eOrigin Energy leverages ~4.1 million retail accounts and its 2024 retail EBITDA of A$1.2bn to scale home and fleet charging, targeting \u0026gt;200,000 charger installs by 2027.\u003c\/p\u003e\n\u003cp\u003eCompetition is strong from Tesla, Chargefox, and utilities, but Origin’s bundled energy plans, installation network, and software give it an integrated edge in this high-growth segment.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eEVs 13% AU new sales (2024)\u003c\/li\u003e\n\u003cli\u003eGlobal EV stock 30M+ (2025)\u003c\/li\u003e\n\u003cli\u003eOrigin retail accounts ~4.1M\u003c\/li\u003e\n\u003cli\u003eRetail EBITDA A$1.2bn (2024)\u003c\/li\u003e\n\u003cli\u003eTarget 200k+ chargers by 2027\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Renewable Energy PPA Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eOrigin Energy has secured ~3.2 GW of wind and solar PPAs by end-2025, capturing roughly 18% of Australia’s new corporate PPA market as the nation targets net-zero by 2050 and 43% emissions cut by 2030; this positions the Integrated Renewable Energy PPA Portfolio as a Star in the BCG matrix due to high market growth and strong relative share.\u003c\/p\u003e\n\u003cp\u003eHigh demand from corporates and government lifted PPA prices to ~A$55\/MWh in 2025, giving Origin predictable cash flows and supporting a renewables EBITDA uplift of ~A$220m year-on-year.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e3.2 GW secured PPAs (2025)\u003c\/li\u003e\n\u003cli\u003e~18% market share of new corporate PPAs\u003c\/li\u003e\n\u003cli\u003eA$55\/MWh average PPA price (2025)\u003c\/li\u003e\n\u003cli\u003e~A$220m incremental renewables EBITDA (YoY)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOrigin's renewables \u0026amp; storage surge: A$1.2bn Octopus, +A$340m EBITDA, 3.2GW PPAs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOrigin’s storage, VPPs, EV charging, Octopus stake, and 3.2 GW PPAs are Stars: high growth, strong share, and rising cashflows; 2024–25 data show storage EBITDA +A$120–160m, renewables EBITDA +A$220m, Octopus stake A$1.2bn (30 Sep 2025), 3.2 GW PPAs, EVs 13% AU new sales (2024), target 200k chargers by 2027.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eOctopus stake\u003c\/td\u003e\n\u003ctd\u003eA$1.2bn (30 Sep 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStorage EBITDA lift\u003c\/td\u003e\n\u003ctd\u003eA$120–160m (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePPAs secured\u003c\/td\u003e\n\u003ctd\u003e3.2 GW (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRenewables EBITDA\u003c\/td\u003e\n\u003ctd\u003e+A$220m YoY (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEV share AU\u003c\/td\u003e\n\u003ctd\u003e13% new sales (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eBCG Matrix review of Origin Energy’s units: Stars (renewables), Cash Cows (gas \u0026amp; retail), Question Marks (EV\/green H2), Dogs (legacy assets); invest\/hold\/divest guidance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eOne-page Origin Energy BCG Matrix placing each business unit in a quadrant for quick strategic clarity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eash Cows\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAustralia Pacific LNG Operations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAustralia Pacific LNG, Origin Energy’s 37.5% joint-venture stake, remains a top cash cow, delivering about A$800–900m in distributions from LNG exports in FY2024 and contributing roughly 35–40% of Origin’s operating cash flow.\u003c\/p\u003e\n\u003cp\u003eThe global LNG market is mature; APLNG’s high market share on the east coast and integrated pipelines and Curtis Island liquefaction keep unit costs low, with breakeven estimates near US$6–8\/MMBtu in 2024.\u003c\/p\u003e\n\u003cp\u003eSteady free cash flow from APLNG funded A$1.1bn of Origin’s capital returns and supported A$450m in renewable transition investment in 2024, making this unit vital for financing decarbonisation plans.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDomestic Natural Gas Retailing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eOrigin Energy holds about 50% of the Australian east coast residential and small-business gas market as of FY2025, giving it dominant share in domestic natural gas retailing.\u003c\/p\u003e\n\u003cp\u003eGrowth is low—annual volume decline ~2–3% driven by electrification—but legacy contracts and low acquisition costs yield EBITDA margins north of 20%.\u003c\/p\u003e\n\u003cp\u003eMinimal marketing spend and stable billing cash flows make this segment a reliable liquidity source, contributing roughly AU$300–400m in annual free cash flow in FY2024–25.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMass Market Electricity Retail\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMass market electricity retail at Origin Energy is a cash cow: serving over 4.1 million customer accounts (2024 annual report), it sits in a mature market with \u0026gt;85% urban penetration in Australia, delivering stable EBITDA margins around 7–9% and ~A$1.1–1.3bn annual free cash flow (2023–24). \u003c\/p\u003e\n\u003cp\u003eIts scale drives cost per customer efficiencies, supporting predictable revenue and generating the bulk of cash used to service corporate debt (A$3.6bn net debt, FY2024) and fund dividends to shareholders. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLPG Distribution and Marketing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eOrigin Energy’s LPG distribution sits in a mature Australian market with stable demand; the unit covers ~60% share in regional\/rural LPG supply where pipeline gas is unavailable, generating predictable EBITDA margins near 18% in FY2024 and regular free cash flow used for dividends.\u003c\/p\u003e\n\u003cp\u003eOperations require low disruptive capex—maintenance and cylinder fleet renewals—so cash is harvested to fund higher-growth segments; FY2024 LPG revenue approx A$220m, capex under A$15m.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eHigh regional market share ~60%\u003c\/li\u003e\n\u003cli\u003eFY2024 revenue ~A$220m\u003c\/li\u003e\n\u003cli\u003eEBITDA margin ~18%\u003c\/li\u003e\n\u003cli\u003eCapex \u003ca in fy2024\u003e\u003cli\u003eStable cash flow, low disruption\u003c\/li\u003e\u003c\/a\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEraring Power Station Firming Payments\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eEraring Power Station in NSW receives firming\/capacity payments under NEM contracts, giving Origin stable receipts of about A$150–200m annually in 2024–25 while scheduled for phased closure by 2027; this predictable cash flow classifies it as a cash cow in Origin’s BCG matrix.\u003c\/p\u003e\n\u003cp\u003eThose payments fund estimated decommissioning costs (~A$400m total) and accelerate battery build-out—Origin committed ~A$500m to 1.2 GW\/4.8 GWh battery projects through 2025 to replace thermal firming.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eStable A$150–200m\/yr firming revenue (2024–25)\u003c\/li\u003e\n\u003cli\u003eDecommissioning reserve ~A$400m\u003c\/li\u003e\n\u003cli\u003eBattery capex committed ~A$500m for 1.2 GW\/4.8 GWh\u003c\/li\u003e\n\u003cli\u003ePhased closure target: 2027\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOrigin’s A$2.4–2.8bn cash cows fund returns, renewables and A$3.6bn debt\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOrigin’s cash cows—APLNG JV, mass-market gas and electricity retail, LPG distribution, and Eraring—generated roughly A$2.4–2.8bn free cash flow in FY2024–25, funding A$1.1bn returns, A$450m renewable spend, and servicing A$3.6bn net debt; key metrics: APLNG distributions A$800–900m, retail 4.1m accounts ~A$1.1–1.3bn FCF, LPG revenue A$220m, Eraring firming A$150–200m.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eUnit\u003c\/th\u003e\n\u003cth\u003eFY24–25\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAPLNG distributions\u003c\/td\u003e\n\u003ctd\u003eA$800–900m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetail FCF\u003c\/td\u003e\n\u003ctd\u003eA$1.1–1.3bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLPG revenue\u003c\/td\u003e\n\u003ctd\u003eA$220m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEraring firming\u003c\/td\u003e\n\u003ctd\u003eA$150–200m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eDelivered as Shown\u003c\/span\u003e\u003cbr\u003eOrigin Energy BCG Matrix\u003c\/h2\u003e\n\u003cp\u003eThe file you're previewing is the exact Origin Energy BCG Matrix report you’ll receive after purchase—no watermarks, no demo content—just a fully formatted, analysis-ready document crafted for strategic clarity and professional use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56747843879289,"sku":"originenergy-bcg-matrix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/originenergy-bcg-matrix.png?v=1772202184","url":"https:\/\/growthsharematrix.com\/products\/originenergy-bcg-matrix","provider":"Growth Share Matrix","version":"1.0","type":"link"}