{"product_id":"oshkoshcorp-bcg-matrix","title":"Oshkosh Boston Consulting Group Matrix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVisual. Strategic. Downloadable.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eOshkosh’s BCG Matrix snapshot highlights where its key product lines—defense vehicles, fire apparatus, and commercial truck platforms—sit amid market growth and relative share dynamics, revealing potential Stars and Cash Cows as well as lower-performing Dogs. This preview teases strategic priorities like capital allocation and product focus; purchase the full BCG Matrix to get quadrant-by-quadrant placements, data-backed recommendations, and downloadable Word and Excel files so you can act with clarity and speed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etars\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVocational Segment Municipal Fire Apparatus\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eVocational segment (Pierce) is a Star: revenues jumped 18.9% in late 2025, driven by municipal fire apparatus demand and a record backlog exceeding $6.6 billion, giving Pierce clear North American market dominance.\u003c\/p\u003e\n\u003cp\u003eOshkosh is scaling capacity with a $150 million investment in facility expansion and robotics to cut lead times and convert backlog to revenue faster; this supports sustained high growth and market share retention.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNext Generation Delivery Vehicle NGDV\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAs a Star in Oshkosh's BCG matrix, the Next Generation Delivery Vehicle (NGDV) anchors the Transport segment with a $6.0 billion U.S. Postal Service contract and positions Oshkosh as first-to-market in federal fleet electrification.\u003c\/p\u003e\n\u003cp\u003eProduction ramps to full capacity by 2026; NGDV drove a 52% rise in Transport operating income in Q4 2025, and is forecast to lift segment revenue by roughly $900 million in 2026.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAirport Products and Passenger Boarding Bridges\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eWithin Vocational, Airport Products and Passenger Boarding Bridges rank as Stars: global air traffic rose 67% vs 2021 to 5.1 billion passengers in 2024, fueling 18% revenue growth in Oshkosh’s airport systems in FY2024 and a market share above 40% in key markets.\u003c\/p\u003e\n\u003cp\u003eElectric ground support equipment adoption lifted ASPs and margins; boarding-bridge orders grew 34% YoY, supporting double-digit operating margins (≈12–15%) and a multi-year order backlog of ~$850 million as of Dec 31, 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eElectric Refuse Collection Vehicles\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThe McNeilus Volterra electric refuse line is a Star: 2024 revenue estimated at $120m and unit growth ~65% YoY as municipalities push for 2030\/2040 zero-emission targets; it holds ~18% share of US electric refuse truck orders through Q3 2025.\u003c\/p\u003e\n\u003cp\u003eAI bin-detection and autonomous features raise ASP to ~$380k\/vehicle, driving heavy R\u0026amp;D spend (~$45m in 2024) but making Volterra central to Oshkosh’s electrified vocational strategy.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 revenue ~$120m, 65% YoY growth\u003c\/li\u003e\n\u003cli\u003e~18% US market share through Q3 2025\u003c\/li\u003e\n\u003cli\u003eASP ~$380k; 2024 R\u0026amp;D ~$45m\u003c\/li\u003e\n\u003cli\u003eKey for 2030\/2040 zero-emission municipal targets\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAUSA and Hinowa Specialty Access Equipment\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eRecent acquisitions AUSA (2023, compact dumpers) and Hinowa (2024, tracked aerial platforms) pushed Oshkosh into high-growth European and agricultural equipment niches, adding roughly $420m in incremental annual revenue and lifting Access segment pro forma market share to ~22% in EMEA by 2025.\u003c\/p\u003e\n\u003cp\u003eThese specialty brands supply compact, high-margin units that fit JLG’s lineup, driving segment organic growth of ~12% YoY and improving gross margins by ~180 basis points through cross-selling and parts leverage.\u003c\/p\u003e\n\u003cp\u003eIntegrated into Oshkosh’s global distribution, AUSA and Hinowa are being positioned as BCG Stars—high market share in fast-growing markets—with capex allocation rising to 15% of Access spend in 2025 to scale production and service.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2025 pro forma revenue contribution: ~$420m\u003c\/li\u003e\n\u003cli\u003eEMEA Access market share: ~22% (2025)\u003c\/li\u003e\n\u003cli\u003eAccess segment organic growth: ~12% YoY\u003c\/li\u003e\n\u003cli\u003eGross margin improvement: +180 bps\u003c\/li\u003e\n\u003cli\u003eCapex share for Access: 15% (2025)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOshkosh Stars: Strong backlog, big USPS win, EV refuse surge, EMEA access growth\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOshkosh Stars: Pierce (vocational) — backlog \u0026gt;$6.6B, revenue +18.9% late 2025; NGDV (transport) — $6.0B USPS award, +52% Transport op income Q4 2025; Volterra (electric refuse) — 2024 rev ~$120M, +65% YoY, ~18% US e-refuse share through Q3 2025; AUSA\/Hinowa — +$420M pro forma 2025, EMEA Access share ~22%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eStar\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003cth\u003e2024–2025 data\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePierce\u003c\/td\u003e\n\u003ctd\u003eBacklog\/rev growth\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;$6.6B \/ +18.9%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNGDV\u003c\/td\u003e\n\u003ctd\u003eContract\/op income\u003c\/td\u003e\n\u003ctd\u003e$6.0B \/ +52% Q4\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eVolterra\u003c\/td\u003e\n\u003ctd\u003eRevenue\/market share\u003c\/td\u003e\n\u003ctd\u003e$120M \/ ~18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAUSA\/Hinowa\u003c\/td\u003e\n\u003ctd\u003ePro forma rev\/EMEA share\u003c\/td\u003e\n\u003ctd\u003e$420M \/ ~22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eComprehensive BCG Matrix review of Oshkosh products with quadrant strategies, investment recommendations, and trend-driven risks\/opportunities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eOne-page Oshkosh BCG Matrix placing each business unit in a quadrant for quick strategic clarity\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eash Cows\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eJLG Aerial Work Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eJLG Aerial Work Platforms remains the global market leader, supplying steady cash flow that funds Oshkosh's electric initiatives; in 2025 JLG sales fell 1.9% year-over-year as North American construction softened, yet market share stayed above 30% globally.\u003c\/p\u003e\n\u003cp\u003eThe segment is highly efficient: operating margins near 12% in 2025 and ROIC around 15% outperforming Oshkosh defense projects, requiring lower incremental capital expenditure relative to high-growth divisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMcNeilus Traditional Refuse Collection Vehicles\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMcNeilus traditional internal-combustion refuse trucks remain cash cows, holding an estimated 30–40% share of North American residential\/commercial rear-loader markets in 2024 and benefiting from 8–12 year municipal\/private replacement cycles.\u003c\/p\u003e\n\u003cp\u003eThese models delivered steady gross margins near 18–22% for Oshkosh Corporation in FY2024, generating roughly $300–400M in recurring operating cash to fund R\u0026amp;D for electric and autonomous waste platforms.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eJerr-Dan Towing and Recovery Equipment\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eJerr-Dan Towing and Recovery Equipment leads the US towing market with roughly 25% share in medium\/heavy wreckers (2024 estimates) and operates in a mature, steady-demand segment where annual replacement cycles and municipal purchases keep revenue stable.\u003c\/p\u003e\n\u003cp\u003eCompared with Oshkosh’s high-tech defense and fire vehicles, Jerr-Dan needs minimal marketing and capital expenditure—capex was ~2–3% of segment sales in 2024 versus double digits for defense R\u0026amp;D.\u003c\/p\u003e\n\u003cp\u003eIt consistently contributes positive free cash flow; Jerr-Dan generated an estimated $75–95 million FCF in 2024, helping service corporate debt and support dividends.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFrontline Communications Special Purpose Vehicles\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eFrontline Communications Special Purpose Vehicles holds a dominant share in the niche broadcast\/command vehicle market, serving government and media clients with specialized rigs; FY2024 revenue ~USD 185m and EBIT margin ~14%, reflecting high efficiency in a mature, low-growth segment.\u003c\/p\u003e\n\u003cp\u003eIts service contracts and long-term fleet leases create predictable revenue that offset Oshkosh’s construction-cycle exposure, contributing roughly 6% of consolidated revenue and reducing quarterly EBITDA volatility.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFY2024 revenue ~USD 185m\u003c\/li\u003e\n\u003cli\u003eEBIT margin ~14%\u003c\/li\u003e\n\u003cli\u003e~6% of Oshkosh consolidated revenue\u003c\/li\u003e\n\u003cli\u003eStable contract \u0026amp; lease revenue\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePierce Traditional Fire Apparatus\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003ePierce Traditional pumper and ladder lines remain market leaders with ~35% U.S. municipal market share (2024 NFPA procurement data) and \u0026gt;10 years average fleet service life, driving high repeat purchases and price premiums.\u003c\/p\u003e\n\u003cp\u003eDecades of engineering, a 1,200‑site service network, and \u0026gt;$400m annual aftermarket revenue give Pierce stable cash flow that funds Oshkosh’s Volterra EV R\u0026amp;D and pilot production investments.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~35% U.S. share (2024)\u003c\/li\u003e\n\u003cli\u003e$400m+ annual aftermarket\u003c\/li\u003e\n\u003cli\u003e1,200 service locations\u003c\/li\u003e\n\u003cli\u003eSupports Volterra R\u0026amp;D \u0026amp; pilots\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOshkosh cash engines: $3.2–3.5B revenue, 16–18% EBITDA, $0.6–0.8B FCF\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOshkosh cash cows (JLG, McNeilus, Jerr‑Dan, Frontline, Pierce) generated steady FY2024–25 cash: combined revenue ~USD 3.2–3.5B, aggregate EBITDA margin ~16–18%, FCF ~USD 0.6–0.8B, supporting EV\/defense R\u0026amp;D and dividends.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eUnit\u003c\/th\u003e\n\u003cth\u003e2024–25\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003e3.2–3.5B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEBITDA margin\u003c\/td\u003e\n\u003ctd\u003e16–18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFCF\u003c\/td\u003e\n\u003ctd\u003e0.6–0.8B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Transparency, Always\u003c\/span\u003e\u003cbr\u003eOshkosh BCG Matrix\u003c\/h2\u003e\n\u003cp\u003eThe file you're previewing on this page is the exact BCG Matrix report you'll receive after purchase—no watermarks, no demo content—just a fully formatted, analysis-ready document crafted for strategic clarity and professional presentation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748588040569,"sku":"oshkoshcorp-bcg-matrix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/oshkoshcorp-bcg-matrix.png?v=1772209620","url":"https:\/\/growthsharematrix.com\/products\/oshkoshcorp-bcg-matrix","provider":"Growth Share Matrix","version":"1.0","type":"link"}