{"product_id":"phillips66-marketing-mix","title":"Phillips 66 Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuilt for Strategy. Ready in Minutes.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Phillips 66 aligns product offerings, pricing strategies, distribution channels, and promotional tactics to maintain competitive edge in fuel and petrochemical markets—this concise preview highlights key moves and market impact. Get the full 4Ps Marketing Mix Analysis in an editable, presentation-ready format to save research time, apply real-world data, and build winning strategies for reports, client work, or coursework.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRefined Petroleum Products\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePhillips 66 runs a 2.2 million barrels-per-day refining system converting crude into gasoline, diesel, and jet fuel, generating $85.7 billion revenue in 2024; by late 2025 it’s shifted capacity toward renewable diesel, converting Rodeo to renewables with ~50 kbpd renewable diesel potential, helping meet California LCFS and EPA standards while preserving refinery margins—2024 refining adjusted EBITDA was $8.4 billion, supporting capex for the pivot.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMidstream and Logistics Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePhillips 66 operates ~12,500 miles of pipelines and over 80 terminals and storage sites, moving crude and NGLs to its refineries and third-party customers across North America; in 2024 midstream throughput exceeded 1.1 million barrels per day. By integrating pipelines, terminals, and storage, the unit cut logistic bottlenecks, boosting utilization to ~93% and supporting refinery run rates. Optimized throughput and 50+ million barrels of storage capacity stabilize regional supply and reduce price volatility for customers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePetrochemicals via CPChem\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThrough its 50% stake in Chevron Phillips Chemical Company, Phillips 66 supplies olefins and polyolefins used in plastics, packaging and high‑performance materials; CPChem reported pro forma 2024 revenue of about $12.6 billion, underscoring scale.\u003c\/p\u003e\n\u003cp\u003eThe chemical portfolio diversifies Phillips 66 revenue streams—petrochemicals made up roughly 18% of consolidated EBITDA in 2024—and helps hedge refining margin swings, smoothing cash flow during oil price volatility.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMarketing and Retail Brands\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpphillips reaches consumers via phillips conoco and jet operating company-operated branded stations globally as of boosting direct sales brand equity.\u003e\n\u003cpthey sell premium fuels and branded lubricants aimed at better engine performance efficiency represent a high-margin channel that supported refining marketing ebitda of in\u003e\n\u003cptheir retail network drives high-volume outlet demand steadying refinery offtake and enabling price capture through brand premiums of on average.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~6,800 stations (2025)\u003c\/li\u003e\n\u003cli\u003eBranded fuels + lubricants; engine-performance focus\u003c\/li\u003e\n\u003cli\u003eRefining \u0026amp; Marketing EBITDA $4.1B (2024)\u003c\/li\u003e\n\u003cli\u003eBrand premium $0.05–$0.12 per gallon\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/ptheir\u003e\u003c\/pthey\u003e\u003c\/pphillips\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialty Products and Emerging Energy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003ePhillips 66 sells high-value specialty products—lubricants, base oils, and battery-grade anode materials—targeting industrial and EV markets; in 2024 specialty margins outperformed refining by ~150 basis points, per company disclosures.\u003c\/p\u003e\n\u003cp\u003eThe firm is investing in synthetic graphite for anode production, with a $1.2 billion earmarked program announced in 2023 to scale capacity by 2027 and capture projected EV anode demand growing ~25% CAGR through 2030.\u003c\/p\u003e\n\u003cp\u003eThese offerings position Phillips 66 in niche, higher-margin segments and align revenue mix toward sustainable technology components as global battery installations expand.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eSpecialty margins +150 bps vs refining (2024)\u003c\/li\u003e\n\u003cli\u003e$1.2B synthetic graphite program (announced 2023)\u003c\/li\u003e\n\u003cli\u003eEV anode demand ~25% CAGR to 2030\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePhillips 66: $85.7B footprint—2.2 mbpd refining, CPChem $12.6B, $1.2B anode push\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePhillips 66 product mix spans fuels, petrochemicals, lubricants, renewables, and battery materials: 2.2 mbpd refining, ~$85.7B revenue (2024), $8.4B refining EBITDA (2024), 6,800 stations (2025), midstream throughput \u0026gt;1.1 mbpd (2024), CPChem pro forma $12.6B (2024), specialty margins +150 bps, $1.2B anode program to 2027.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRefining capacity\u003c\/td\u003e\n\u003ctd\u003e2.2 mbpd\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003e$85.7B (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRefining adj. EBITDA\u003c\/td\u003e\n\u003ctd\u003e$8.4B (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;M EBITDA\u003c\/td\u003e\n\u003ctd\u003e$4.1B (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStations\u003c\/td\u003e\n\u003ctd\u003e~6,800 (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMidstream throughput\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;1.1 mbpd (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCPChem pro forma\u003c\/td\u003e\n\u003ctd\u003e$12.6B (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSpecialty margin uplift\u003c\/td\u003e\n\u003ctd\u003e+150 bps (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAnode program\u003c\/td\u003e\n\u003ctd\u003e$1.2B to 2027\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Phillips 66’s Product, Price, Place, and Promotion strategies, grounded in real brand practices and competitive context to inform managers, consultants, and marketers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eSummarizes Phillips 66’s 4P marketing strategy into a concise, leadership-ready snapshot to speed decision-making and clarify value proposition for non-marketing stakeholders.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Refining Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePhillips 66 maintains refining hubs across the US Gulf Coast, Central Corridor, and West Coast, operating 13 refineries with combined crude capacity ~1.1 million barrels per day (2025), letting it tap US shale, Gulf imports, and Pacific basins. Positioning near waterways and 30+ pipeline junctions cuts transport costs and supports supply to major demand centers; in 2024 logistics efficiency helped boost refining margin contribution to $6.2 billion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExtensive Pipeline Infrastructure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePhillips 66 owns and operates about 7,700 miles of pipelines in North America, linking major production basins to its refineries and markets; in 2024 these midstream flows supported roughly 1.2 million barrels per day of refined-product movement. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Retail and Wholesale Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePhillips 66 operates thousands of branded retail outlets in the US—about 6,800 company-branded stations as of 2025—and holds a notable footprint in Europe, including the United Kingdom and Germany. The company also runs extensive wholesale operations, supplying independent dealers and industrial clients; wholesale sales represented roughly 28% of downstream volumes in 2024. This layered network keeps fuels and lubricants widely available across consumer and commercial markets.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExport Terminals and Marine Logistics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003ePhillips 66 uses Gulf Coast marine terminals and export facilities to ship refined products and natural gas liquids to Latin America, Europe, and Asia, supporting 2024 export volumes of about 600 thousand barrels per day (company estimate) and lifting refinery utilization above 92%.\u003c\/p\u003e\n\u003cp\u003eThis global reach helps balance U.S. supply with higher international margins—export markets contributed an estimated $1.2 billion in incremental gross margin in 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~600 kbpd exports (2024 estimate)\u003c\/li\u003e\n\u003cli\u003eRefinery utilization \u0026gt;92% (2024)\u003c\/li\u003e\n\u003cli\u003e$1.2B incremental gross margin (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital and Mobile Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBy 2025, Phillips 66 expanded its digital footprint with Fuel Forward and mobile apps handling ~22% of retail transactions, letting customers find stations, pay for fuel, and redeem loyalty rewards for faster in-store conversion.\u003c\/p\u003e\n\u003cp\u003eThese platforms link digital and physical channels, boosting average basket spend by ~7% and increasing repeat visits; mobile-enabled stations grew 15% year-over-year through 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eMobile share: ~22% of transactions (2025)\u003c\/li\u003e\n\u003cli\u003eAvg basket uplift: ~7%\u003c\/li\u003e\n\u003cli\u003eRepeat visit rise: mobile-enabled +15% YoY (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated US network fuels $1.2B margin lift—1.1M bpd, 7.7k miles, 6.8k stations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePhillips 66’s place strategy combines 13 US refineries (~1.1M bpd capacity, 2025), 7,700 miles of pipelines, ~6,800 branded stations (2025), ~600 kbpd exports (2024 est.), and digital channels handling ~22% of retail transactions (2025) to optimize distribution, cut transport costs, and lift margins ($1.2B incremental gross margin, 2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRefinery capacity\u003c\/td\u003e\n\u003ctd\u003e~1.1M bpd (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePipelines\u003c\/td\u003e\n\u003ctd\u003e~7,700 miles\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBranded stations\u003c\/td\u003e\n\u003ctd\u003e~6,800 (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eExports\u003c\/td\u003e\n\u003ctd\u003e~600 kbpd (2024 est.)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMobile share\u003c\/td\u003e\n\u003ctd\u003e~22% (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIncremental margin\u003c\/td\u003e\n\u003ctd\u003e$1.2B (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003ePhillips 66 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual document you’ll receive instantly after purchase—no surprises. This Phillips 66 4P's Marketing Mix Analysis covers Product, Price, Place, and Promotion with actionable insights and data-driven recommendations tailored for industry stakeholders.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749999784313,"sku":"phillips66-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/phillips66-marketing-mix.png?v=1772221330","url":"https:\/\/growthsharematrix.com\/products\/phillips66-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}