{"product_id":"phreesia-business-model-canvas","title":"Phreesia Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePhreesia's Business Model Canvas Unveiled!\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the strategic blueprint behind Phreesia's innovative patient intake platform. This comprehensive Business Model Canvas details their customer segments, value propositions, and revenue streams, offering a clear view of their success. Download the full, editable canvas to gain actionable insights for your own business.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEHR\/EMR System Integrations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePhreesia cultivates vital partnerships with leading EHR\/EMR system providers, ensuring smooth data exchange. These collaborations are essential for healthcare providers to consolidate patient data, eliminating manual entry and boosting Phreesia's platform utility. For instance, in 2024, Phreesia continued to deepen its integrations with major EHR vendors, supporting thousands of healthcare practices nationwide.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePayment Processing Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePhreesia's ability to collect patient payments hinges on its collaborations with payment processing partners. These relationships are crucial for securely and efficiently managing transactions, supporting a core revenue stream.\u003c\/p\u003e\n\u003cp\u003eBy integrating with companies like Stripe and Square, Phreesia can process a wide array of payment methods, from credit cards to digital wallets. In 2024, the digital payments market continued its robust growth, with estimates suggesting over $1.7 trillion in transactions in the US alone, highlighting the critical nature of these partnerships for Phreesia's operational success and revenue generation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLife Sciences and Payer Organizations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePhreesia collaborates with life sciences companies and payer organizations to enhance patient engagement and education. These partnerships allow for the delivery of tailored health content and support programs, extending Phreesia's reach beyond the clinical setting.\u003c\/p\u003e\n\u003cp\u003eThese alliances are crucial for driving better patient outcomes and generating new revenue. For instance, in 2023, Phreesia's life sciences clients saw an average increase in patient adherence for specific therapies facilitated through their platform.\u003c\/p\u003e\n\u003cp\u003eBy connecting these key players, Phreesia expands its healthcare ecosystem. This broadens the value proposition for all stakeholders, including patients, providers, and the life sciences and payer entities themselves.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHealthcare Technology and Solution Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003ePhreesia strategically partners with healthcare technology and solution providers to enhance its platform. These collaborations focus on integrating complementary services like revenue cycle management and patient engagement tools, thereby broadening Phreesia's value proposition and extending its market presence.\u003c\/p\u003e\n\u003cp\u003eThese alliances are crucial for delivering more holistic solutions to healthcare providers and solidifying Phreesia's competitive edge. For instance, integrations with major Electronic Health Record (EHR) systems, such as Oracle Health EHR Expertise, streamline workflows and data exchange for clients.\u003c\/p\u003e\n\u003cp\u003eKey benefits of these partnerships include:\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eExpanded Service Offerings:\u003c\/strong\u003e Access to a wider array of integrated digital health tools.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEnhanced Market Reach:\u003c\/strong\u003e Leveraging partner networks to connect with more healthcare organizations.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproved Client Solutions:\u003c\/strong\u003e Providing more comprehensive and efficient patient intake and management processes.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthened Competitive Position:\u003c\/strong\u003e Differentiating Phreesia through a robust ecosystem of integrated technologies.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePublic Health Organizations and Non-Profits\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003ePhreesia actively partners with public health organizations and non-profits to amplify health awareness campaigns. These collaborations are crucial for disseminating vital health information and encouraging patient engagement on significant health concerns. For example, Phreesia has joined forces with entities like the CDC, Ad Council, American Academy of Pediatrics, and the Colorectal Cancer Alliance, underscoring a dedication to advancing public health objectives.\u003c\/p\u003e\n\u003cp\u003eThese strategic alliances enable Phreesia to effectively leverage its platform for public health messaging, driving patient action on critical issues such as vaccination rates and mental health awareness. In 2024, Phreesia's platform reached millions of patients, providing a significant channel for these important public health initiatives.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eHealth Awareness Campaigns:\u003c\/strong\u003e Collaborations with public health bodies and non-profits to promote preventative care and wellness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eKey Partners:\u003c\/strong\u003e Engagements with organizations like the CDC, Ad Council, American Academy of Pediatrics, and the Colorectal Cancer Alliance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePatient Engagement:\u003c\/strong\u003e Utilizing the Phreesia platform to drive patient action on critical health issues, including vaccinations and mental health.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImpact in 2024:\u003c\/strong\u003e Reaching millions of patients through the platform, facilitating the dissemination of crucial health information and encouraging proactive health management.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePartnerships Drive Healthcare Innovation and Value\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePhreesia's key partnerships are foundational to its business model, enabling seamless integration with critical healthcare systems and payment processors. These alliances are vital for expanding its service offerings and market reach, ultimately enhancing the value delivered to healthcare providers and patients alike.\u003c\/p\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA detailed breakdown of Phreesia's operations, outlining its patient intake and engagement platform's customer segments, value propositions, and revenue streams.\u003c\/p\u003e\n\u003cp\u003eThis model highlights Phreesia's strategy to streamline healthcare workflows and enhance patient experience through technology.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003ePhreesia's Business Model Canvas acts as a pain point reliever by offering a structured, visual representation of their patient intake and engagement solutions, streamlining complex workflows for healthcare providers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSoftware Development and Innovation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePhreesia's core activity revolves around the relentless development and enhancement of its patient intake and engagement software. This isn't just about maintaining the current system; it's about pushing boundaries. For instance, in 2024, Phreesia continued to invest heavily in integrating artificial intelligence and machine learning to streamline the patient journey, from pre-appointment registration to post-visit follow-up.\u003c\/p\u003e\n\u003cp\u003eA significant focus of their innovation is on creating new products and features designed to tackle critical healthcare challenges. This includes developing tools that aim to improve medication adherence, a persistent issue in patient care. By leveraging data and user feedback, Phreesia strives to deliver solutions that not only benefit patients but also enhance the operational efficiency and overall experience for healthcare providers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePlatform Maintenance and Support\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePhreesia's core operations revolve around maintaining its robust cloud-based platform, ensuring its uptime and security are consistently high. This involves continuous development cycles for updates and bug fixes, alongside proactive system monitoring to prevent disruptions.  In 2023, Phreesia reported significant investments in its technology infrastructure, a testament to the importance of platform reliability for its healthcare partners.\u003c\/p\u003e\n\u003cp\u003eProviding responsive technical support is another key activity, directly addressing client needs and resolving any platform-related issues promptly. This support is crucial for fostering client trust and ensuring they can fully leverage Phreesia's patient intake and engagement solutions. The company's commitment to a 99.9% platform availability metric underscores the critical nature of this support function.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSales, Marketing, and Client Acquisition\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePhreesia's core activities revolve around aggressively acquiring new clients within the healthcare services sector. This involves a multi-pronged approach, leveraging direct sales teams, targeted digital marketing, and active participation in industry conferences to highlight the benefits of their patient intake and engagement platform.\u003c\/p\u003e\n\u003cp\u003eA significant focus is placed on expanding market presence, directly contributing to revenue growth. For instance, in the first quarter of 2024, Phreesia reported a 22% increase in revenue, signaling successful client acquisition efforts and market penetration.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eData Security and Compliance Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003ePhreesia's key activities heavily involve robust data security and compliance management. Given the sensitive nature of protected health information (PHI), the company implements stringent measures to safeguard patient data, adhering to regulations like the Health Insurance Portability and Accountability Act (HIPAA).\u003c\/p\u003e\n\u003cp\u003eMaintaining compliance isn't just a legal necessity; it's fundamental to Phreesia's value proposition, fostering trust with healthcare providers and patients alike. This includes ongoing efforts in data encryption, access controls, and regular security training for employees.\u003c\/p\u003e\n\u003cp\u003ePhreesia also ensures compliance with Payment Card Industry Data Security Standard (PCI DSS) Level 1 for payment processing. This commitment involves rigorous security protocols, regular audits, and maintaining necessary certifications to protect financial and personal information, which is crucial for operating within the healthcare ecosystem.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eHIPAA Compliance:\u003c\/strong\u003e Phreesia employs comprehensive safeguards to protect PHI, including administrative, physical, and technical controls.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePCI DSS Level 1 Certification:\u003c\/strong\u003e This ensures secure handling of credit card information, a critical component for patient payments.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRegular Security Audits:\u003c\/strong\u003e Phreesia conducts frequent internal and external audits to identify and remediate potential vulnerabilities.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eData Encryption:\u003c\/strong\u003e Sensitive data is encrypted both in transit and at rest to prevent unauthorized access.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eClient Implementation and Training\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003ePhreesia’s client implementation and training are vital to its business model. Successfully onboarding new healthcare organizations and ensuring effective adoption of the Phreesia platform are crucial activities. This involves providing comprehensive training, customization, and integration support with existing systems to maximize client satisfaction and the platform's utility.\u003c\/p\u003e\n\u003cp\u003eSmooth implementation is key to realizing the benefits for healthcare providers. For instance, in 2024, Phreesia continued to focus on streamlining the onboarding process, aiming to reduce the average time to full platform utilization. Their client success teams work closely with each new organization to tailor the platform to their specific workflows.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eOnboarding Success:\u003c\/strong\u003e Phreesia aims for a high percentage of clients achieving full platform integration within the first six months post-launch.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCustomization:\u003c\/strong\u003e The platform is adapted to meet the unique needs of different healthcare practices, from small clinics to large hospital systems.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTraining Programs:\u003c\/strong\u003e Phreesia offers a range of training options, including webinars, on-site sessions, and digital resources, ensuring staff are proficient users.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIntegration Support:\u003c\/strong\u003e Seamless integration with Electronic Health Records (EHR) and other practice management systems is a priority to enhance data flow and operational efficiency.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTransforming Healthcare: AI-Powered Patient Engagement \u0026amp; Secure Growth\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePhreesia's primary activities center on developing and refining its patient intake and engagement software, with a strong emphasis on AI and machine learning integration for a smoother patient experience. They also focus on creating new features to address healthcare challenges like medication adherence, aiming to boost both patient well-being and provider efficiency.\u003c\/p\u003e\n\u003cp\u003eMaintaining a secure and reliable cloud-based platform is a cornerstone of their operations, involving continuous updates and proactive monitoring. Furthermore, providing exceptional technical support is crucial for client satisfaction and ensuring clients can fully utilize Phreesia's solutions, underscored by their commitment to high platform availability.\u003c\/p\u003e\n\u003cp\u003eAggressive client acquisition through direct sales, digital marketing, and industry engagement is a key driver for Phreesia's growth, evident in their reported revenue increases. Simultaneously, robust data security and compliance, including adherence to HIPAA and PCI DSS standards, are fundamental to their operations and client trust.\u003c\/p\u003e\n\u003cp\u003eSuccessful client implementation and comprehensive training are vital for maximizing platform adoption and client satisfaction, with Phreesia focusing on streamlining onboarding and offering tailored support and training programs.\u003c\/p\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe Phreesia Business Model Canvas preview you are viewing is the actual document you will receive upon purchase. This means the structure, content sections, and overall layout are identical to the final deliverable. You'll gain full access to this comprehensive tool, ready for immediate use and customization, ensuring no surprises and complete transparency.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":55611255652729,"sku":"phreesia-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/phreesia-business-model-canvas.png?v=1754753902","url":"https:\/\/growthsharematrix.com\/products\/phreesia-business-model-canvas","provider":"Growth Share Matrix","version":"1.0","type":"link"}