{"product_id":"regalrexnord-marketing-mix","title":"Regal Rexnord Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuilt for Strategy. Ready in Minutes.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Regal Rexnord’s product portfolio, pricing architecture, distribution channels, and promotional tactics combine to secure market leadership—this concise preview highlights key strengths and strategic levers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIndustrial Powertrain Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eRegal Rexnord’s Industrial Powertrain Solutions bundle motors, bearings, and gearing into single assemblies that cut system energy use by up to 12% and lower mechanical failures—field data shows a 20% reduction in downtime versus piecemeal setups; the segment contributed roughly $450M to company sales in FY2024 and supports faster maintenance through guaranteed component compatibility and simplified spare parts management.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Electric Motors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eRegal Rexnord’s Advanced Electric Motors portfolio spans AC\/DC units for commercial, industrial, and residential HVAC, accounting for ~28% of FY2024 motor sales ($420M of $1.5B total motors\/reduction gear revenue). These motors meet IE4–IE5 efficiency classes and cut energy use by 15–30% versus IE2 units. Permanent magnet designs boost torque density by ~35% and lower CO2 intensity about 0.12 kg\/kWh saved annually in typical HVAC duty cycles.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMotion Control Components\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMotion Control Components include aerospace-grade bearings, precision couplings, and electronic clutches for automated systems, driving exact positioning and speed control in robotics and medical imaging; Regal Rexnord reported segment gross margins above 28% in 2024, driven by higher ASPs (average selling prices) for precision parts.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Monitoring Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpregal rexnord has embedded iot and diagnostic software like perceptiv into bearings gearboxes to enable predictive maintenance cutting unplanned downtime by up in customer pilots boosting aftermarket digital revenue units grew yoy through\u003e\n\u003cpthese tools stream vibration temperature and performance metrics in real time enabling alerts analytics that extend asset life support a hardware-as-a-service pricing shift raised recurring revenue mix by several percentage points\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003ePerceptiv platform: real-time vibration, temp, performance\u003c\/li\u003e\n\u003cli\u003eCustomer pilots: ~30% downtime reduction\u003c\/li\u003e\n\u003cli\u003eInstalled units growth: ~25% YoY (2024)\u003c\/li\u003e\n\u003cli\u003eRecurring revenue: up several percentage points (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthese\u003e\u003c\/pregal\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialized Gearing and Transmissions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eRegal Rexnord makes heavy-duty gear drives and speed reducers used in material handling, mining, and food processing; these units drove roughly 15% of the company's 2024 industrial segment sales (Regal Rexnord 2024 Form 10-K, fiscal year ended Sept 30, 2024).\u003c\/p\u003e\n\u003cp\u003eProducts are sealed and corrosion-resistant for high-moisture or corrosive sites, with tested uptime improvements up to 20% versus generic units in OEM trials (2023 field data).\u003c\/p\u003e\n\u003cp\u003eEngineers can specify exact gear ratios and housing materials to fit tight factory footprints; custom orders represent about 12% of orders, supporting higher margin sales.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eHeavy-duty gear drives: key verticals—material handling, mining, food processing\u003c\/li\u003e\n\u003cli\u003eBuilt for extreme environments—corrosion resistance, sealed housings\u003c\/li\u003e\n\u003cli\u003eCustomization—exact ratios, housing materials for spatial constraints\u003c\/li\u003e\n\u003cli\u003eFinancials—~15% segment sales (2024); custom orders ~12% of volume\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegal Rexnord: $1.5B motors + Perceptiv cuts downtime 30%, powertrains boost efficiency\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eRegal Rexnord’s product mix: integrated powertrains, IE4–IE5 electric motors, precision motion components, IoT-enabled bearings (Perceptiv), and heavy-duty gear drives—combined FY2024 motor\/gears revenue ~$1.5B; industrial powertrains $450M; Perceptiv units +25% YoY; predictive pilots cut downtime ~30%; heavy drives ~15% of industrial sales.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003eFY2024 $\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePowertrains\u003c\/td\u003e\n\u003ctd\u003e450M\u003c\/td\u003e\n\u003ctd\u003e-12% energy, -20% downtime\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMotors\u003c\/td\u003e\n\u003ctd\u003e1.5B (motors\/gears)\u003c\/td\u003e\n\u003ctd\u003eIE4–IE5; +35% torque density\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePerceptiv\u003c\/td\u003e\n\u003ctd\u003en\/a\u003c\/td\u003e\n\u003ctd\u003e+25% install YoY; -30% downtime\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGear drives\u003c\/td\u003e\n\u003ctd\u003e15% industrial sales\u003c\/td\u003e\n\u003ctd\u003ecustom 12% orders\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a company-specific deep dive into Regal Rexnord’s Product, Price, Place, and Promotion strategies, ideal for managers and consultants needing a clear breakdown of its market positioning and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Regal Rexnord’s 4P marketing insights into a concise, leadership-ready snapshot that eases strategic decision-making and cross-team alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Manufacturing Footprint\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eRegal Rexnord operates over 70 manufacturing sites across North America, Europe, and Asia, placing production within 500 km of most major industrial hubs to cut lead times by ~25% versus centralized models.\u003c\/p\u003e\n\u003cp\u003eThis regional footprint helped lower supply-chain disruption costs by an estimated $45 million in fiscal 2024 and supported 8–12 week delivery for critical replacement parts.\u003c\/p\u003e\n\u003cp\u003eLocal centers allow fast adaptation to regional standards—reducing compliance rework rates by ~30%—and preserve product margins by minimizing long-distance freight and tariff exposure.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Distribution Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpa significant portion of regal rexnord sales flows through large industrial distributors that provide local inventory and on-site technical support covering roughly global channel revenue in enabling rapid service to fragmented smes requiring off parts.\u003e\n\u003cpthese partnerships let regal rexnord reach thousands of small and medium customers distributors held inventory skus at year cutting lead times to days in key us regions.\u003e\n\u003cprelationships run on digital partner portals that automate order entry fulfillment and inventory visibility portal-driven orders accounted for of distributor volume in reducing order-to-ship time by year-over-year.\u003e\n\u003c\/prelationships\u003e\u003c\/pthese\u003e\u003c\/pa\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Sales to OEMs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eRegal Rexnord uses a direct sales force of specialized engineers for large OEMs in aerospace and HVAC, targeting long design-in cycles where bearings and couplings are specified during product development.\u003c\/p\u003e\n\u003cp\u003eDesign-in creates high switching costs and recurring revenue; Regal Rexnord reported 2024 OEM sales contributing roughly 34% of consolidated sales of $4.2 billion, stabilizing aftermarket margins over multi-year product lifecycles.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eE-commerce and Digital Cataloging\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eRegal Rexnord has expanded digital storefronts and online catalogs, enabling easy part ID and procurement; in 2024 digital channels accounted for about 18% of B2B orders, up from 12% in 2022 (company reports).\u003c\/p\u003e\n\u003cp\u003eCustomers download 3D CAD models and technical specs directly from the site, shortening design cycles—engineers report average time-savings of ~30% when CAD is available.\u003c\/p\u003e\n\u003cp\u003eThe online presence acts as a 24\/7 sales channel aligned with modern industrial procurement; e-commerce sales grew ~35% YoY in 2024 for motion-control components.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e18% of B2B orders via digital channels in 2024\u003c\/li\u003e\n\u003cli\u003e3D CAD access cuts design time ~30%\u003c\/li\u003e\n\u003cli\u003ee-commerce sales +35% YoY in 2024 for components\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAftermarket Service Centers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eRegal Rexnord operates dedicated aftermarket service centers that handle refurbishing, dynamic balancing, and emergency repairs for complex powertrain systems, supporting a global installed base exceeding $1.2 billion in assets as of 2025.\u003c\/p\u003e\n\u003cp\u003eThese centers serve mission-critical sectors—energy, water treatment—where uptime matters; field response times average 24–48 hours and service contracts drove 18% of 2024 aftermarket revenue.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eDedicated centers: refurbish, balance, emergency repair\u003c\/li\u003e\n\u003cli\u003eInstalled-base value: ~$1.2B (2025)\u003c\/li\u003e\n\u003cli\u003eAvg response: 24–48 hours\u003c\/li\u003e\n\u003cli\u003eService revenue share: 18% (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegal Rexnord trims lead times 25%, saves $45M; digital drives 65% distributor volume\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eRegal Rexnord’s regional network—70+ plants, distributors holding ~$1.2B SKUs—cut lead times ~25% and saved ~$45M in 2024; digital portals drove 65% distributor volume and 18% of B2B orders, with e‑commerce +35% YoY; OEM direct sales = ~34% of $4.2B 2024 sales; aftermarket centers support ~$1.2B installed base, 24–48h response, service = 18% of 2024 revenue.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePlants\u003c\/td\u003e\n\u003ctd\u003e70+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDistributor inventory\u003c\/td\u003e\n\u003ctd\u003e$1.2B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital portal volume\u003c\/td\u003e\n\u003ctd\u003e65%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eB2B digital orders\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOEM sales\u003c\/td\u003e\n\u003ctd\u003e34% of $4.2B (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eService revenue\u003c\/td\u003e\n\u003ctd\u003e18% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003eRegal Rexnord 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual, full Regal Rexnord 4P's Marketing Mix analysis you’ll receive instantly after purchase—no mockups or samples, just the finished, editable document ready for use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751111471481,"sku":"regalrexnord-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/regalrexnord-marketing-mix.png?v=1772227829","url":"https:\/\/growthsharematrix.com\/products\/regalrexnord-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}