{"product_id":"simmonsfoods-five-forces-analysis","title":"Simmons Foods Porter's Five Forces Analysis","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eElevate Your Analysis with the Complete Porter's Five Forces Analysis\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cpsimmons foods faces moderate buyer power and intense competition from large poultry processors while supplier leverage is controlled through vertical integration long-term contracts regulatory substitution risks are present but manageable shaping a cautiously competitive landscape. unlock the full porter five forces analysis to explore simmons dynamics market pressures strategic advantages in detail.\u003e\n\u003c\/psimmons\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003euppliers Bargaining Power\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVolatility in feed grain pricing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCorn and soybean meal account for roughly 60–70% of Simmons Foods’ feed costs, and US spot corn prices rose 28% year-over-year in 2024 to about $7.20\/bu, amplifying supplier leverage.\u003c\/p\u003e\n\u003cp\u003eSimmons mitigates risk via hedging and multi-year purchase contracts; in 2024 the company reported a 15% reduction in input-cost volatility from these measures.\u003c\/p\u003e\n\u003cp\u003eSevere weather (2023–24 La Niña effects) and tariff shifts could rapidly tighten supply, giving grain suppliers sudden pricing power and pressuring margins.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReliance on contract grower networks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eSimmons relies on ~2,500 independent contract growers to raise birds to processing weight under tight specs; Simmons supplies chicks and feed but growers’ geographic concentration in the US South and Midwest limits replaceability. In 2024, contract poultry disputes and state-level regulatory changes increased grower leverage, and a 2023 USDA report showed regional grower shortages raising spot grower rates by ~8–12%, which could raise Simmons’ operating costs. Legislative shifts or coordinated labor actions among growers would materially shift bargaining power away from the integrator.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAccess to specialized poultry genetics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe global market for commercial broiler genetics is concentrated: three firms control about 80% of supply, giving them pricing and tech control that raises supplier power over processors like Simmons Foods.\u003c\/p\u003e\n\u003cp\u003eThese genetics are proprietary and drive 5–8% annual gain in feed conversion and growth; losing access would cut throughput and margins materially.\u003c\/p\u003e\n\u003cp\u003eSimmons must secure multi-year contracts, invest in breeder health programs, and keep quality data-sharing to sustain flock productivity and limit disruption.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnergy and logistics cost pressures\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eTransportation of live birds and finished products makes Simmons Foods highly exposed to fuel price swings; diesel rose ~18% in 2024 versus 2023, pushing trucking costs up and tightening third-party carrier capacity after 2023 driver shortages.\u003c\/p\u003e\n\u003cp\u003ePackaging suppliers exert pressure as resin and corrugated prices remain elevated—U.S. plastic resin costs were ~12% above pre‑pandemic levels in 2024—forcing Simmons to either absorb margins or pursue supply‑chain optimization.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eDiesel +18% in 2024 vs 2023\u003c\/li\u003e\n\u003cli\u003eTrucking capacity constrained post‑2023 driver shortage\u003c\/li\u003e\n\u003cli\u003ePlastic resin ~12% above pre‑pandemic 2019 levels\u003c\/li\u003e\n\u003cli\u003eSimmons must absorb costs or optimize routes, contracts, packaging\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLabor market constraints in processing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003ePoultry processing is labor-intensive and concentrated in rural areas, so rising wages and persistent shortages through 2025 boost workers’ bargaining power as a labor supplier, pressuring margins at Simmons Foods.\u003c\/p\u003e\n\u003cp\u003eSimmons reported 2024 labor costs rising ~9% year-over-year, and industry vacancy rates remained above 8% in 2024, increasing hiring difficulty and turnover risk.\u003c\/p\u003e\n\u003cp\u003eTo counter this, Simmons is accelerating automation investments—robotics and vision sorting—to cut headcount per line by an estimated 20–30% and stabilize unit costs.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eRural labor tightness raises supplier power\u003c\/li\u003e\n\u003cli\u003e2024 labor costs +9% y\/y; vacancies \u0026gt;8%\u003c\/li\u003e\n\u003cli\u003eAutomation target: −20–30% headcount per line\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSuppliers Tighten Grip: Rising corn, diesel, labor and concentrated genetics squeeze margins\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSuppliers hold moderate‑to‑high power: feed (corn\/soy ~60–70% of feed cost; corn ~$7.20\/bu in 2024, +28% y\/y), concentrated genetics (3 firms ≈80% share), regional grower shortages (spot grower rates +8–12% in 2023–24), higher diesel (+18% 2024) and resin (+12% vs 2019) and labor (+9% labor cost 2024); Simmons counters with hedging, multi‑year contracts, automation and breeder programs.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024 level\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eCorn price\u003c\/td\u003e\n\u003ctd\u003e$7.20\/bu (+28%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGenetics share\u003c\/td\u003e\n\u003ctd\u003e3 firms ≈80%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDiesel\u003c\/td\u003e\n\u003ctd\u003e+18% y\/y\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLabor cost\u003c\/td\u003e\n\u003ctd\u003e+9% y\/y\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eTailored Porter's Five Forces analysis of Simmons Foods highlighting competitive rivalry, supplier and buyer power, threats from new entrants and substitutes, and the key disruptive forces shaping its pricing, margins, and strategic resilience.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eOne-page Porter's Five Forces summary for Simmons Foods—quickly identify supplier, buyer, and competitive pressures to streamline strategic choices and investor pitches.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eustomers Bargaining Power\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eConcentration of retail and grocery giants\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMassive retailers like Walmart and Kroger account for a large share of Simmons Foods’ volume—industry data shows top 5 retail customers often represent 40–60% of packers’ sales; for Simmons that concentration elevates customer bargaining power. These buyers squeeze margins by forcing lower wholesale prices and tight delivery windows, and they routinely pit suppliers against each other during bid cycles. Losing a single major retail account could cut annual revenue by a double-digit percentage, severely hurting profitability and cash flow.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInfluence of national foodservice distributors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLarge distributors like Sysco (2024 sales $63.8B) and US Foods ($36.8B) control the pipeline to restaurants and institutions, winning high-volume contracts that force suppliers into tight price bands.\u003c\/p\u003e\n\u003cp\u003eTheir scale gives them strong leverage over Simmons Foods pricing and margins, often demanding lower unit costs and strict delivery terms.\u003c\/p\u003e\n\u003cp\u003eSimmons must keep service levels, on-time fill rates above 98%, and product consistency to stay on preferred vendor lists and protect share.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePrivate label manufacturing requirements\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpa large share of simmons foods pet segment is private-label production for major us retailers who set formulations and tight price targets in accounted about retail food volume forcing to accept low margins limited price-setting power.\u003e\n\u003cpsimmons faces easy supplier switching for retailers with spare capacity can replace them quickly simmons must drive operational excellence scale and on-time fill rates to retain high-volume contracts in their manufacturing utilization averaged so incremental efficiency gains matter.\u003e\n\u003c\/psimmons\u003e\u003c\/pa\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInternational buyer price sensitivity\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eInternational buyers of Simmons Foods face high price sensitivity as imports from Brazil and other low-cost regions undercut U.S. poultry; Brazil supplied 27% of global poultry exports in 2024, keeping downward pressure on prices.\u003c\/p\u003e\n\u003cp\u003eCurrency swings matter: a 10% appreciation of the dollar vs. major export currencies in 2024 raised U.S. export prices effectively, prompting some buyers to reallocate orders to cheaper suppliers within weeks.\u003c\/p\u003e\n\u003cp\u003eThat volatility and deep low-cost capacity limit Simmons’ bargaining power abroad and reduce its ability to set premium terms or long-term price increases.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eSimmons competes with countries supplying ~27% of global poultry exports (2024)\u003c\/li\u003e\n\u003cli\u003e10% USD appreciation can shift sourcing away within weeks\u003c\/li\u003e\n\u003cli\u003eGlobal low-cost capacity caps Simmons’ export pricing power\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eConsumer demand for transparency and sustainability\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpconsumers demand higher animal-welfare and sustainability standards major retailers pass these specs to suppliers in of us shoppers said influences purchases pressuring processors like simmons foods comply.\u003e\n\u003cpif simmons misses standards large customers can delist products consolidation means top buyers account for of poultry sales revenue risk.\u003e\n\u003cpcompliance forces investment: certifications traceability it and audits a mid-size plant upgrade can cost squeezing margins if not priced through.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e68% of US shoppers in 2024 favor sustainable products\u003c\/li\u003e\n\u003cli\u003eTop 10 buyers ≈55% of poultry sales\u003c\/li\u003e\n\u003cli\u003ePlant traceability upgrades: $2–6M\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pcompliance\u003e\u003c\/pif\u003e\u003c\/pconsumers\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eConcentrated buyers, private labels and exporters squeeze Simmons’ pricing and margins\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLarge retailers and distributors concentrate buying power (top 5 buyers ≈40–60% sales), forcing low wholesale prices, tight terms, and rapid switching; private-label (≈45% pet volume) and global low-cost exporters (Brazil 27% of exports) further cap Simmons’ pricing. Compliance costs ($2–6M\/plant) and demand for 98%+ fill rates raise lock-in pressure; losing a major account can cut revenue by double digits.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eTop-5 buyer share\u003c\/td\u003e\n\u003ctd\u003e40–60%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePet private-label\u003c\/td\u003e\n\u003ctd\u003e≈45%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBrazil share of exports\u003c\/td\u003e\n\u003ctd\u003e27%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePlant upgrade cost\u003c\/td\u003e\n\u003ctd\u003e$2–6M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003eSimmons Foods Porter's Five Forces Analysis\u003c\/h2\u003e\n\u003cp\u003eThis preview shows the exact Porter’s Five Forces analysis of Simmons Foods you'll receive immediately after purchase—no samples or placeholders, just the full, professionally formatted document.\u003c\/p\u003e\n\u003cp\u003eThe file includes a clear assessment of competitive rivalry, supplier and buyer power, threat of substitutes, and barriers to entry, ready for instant download and use upon payment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56747137958265,"sku":"simmonsfoods-five-forces-analysis","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/simmonsfoods-five-forces-analysis.png?v=1772195302","url":"https:\/\/growthsharematrix.com\/products\/simmonsfoods-five-forces-analysis","provider":"Growth Share Matrix","version":"1.0","type":"link"}