{"product_id":"sumitomo-electric-marketing-mix","title":"Sumitomo Electric Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGet Inspired by a Complete Brand Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Sumitomo Electric’s product innovation, pricing structure, global distribution, and targeted promotions combine to secure market leadership—this preview only scratches the surface; purchase the full 4P’s Marketing Mix Analysis for a presentation-ready, editable report with data-driven insights and implementation-ready recommendations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAutomotive Wiring Harnesses and CASE Components\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eSumitomo Electric holds a leading global share in automotive wiring harnesses, supplying roughly 20–25% of the market and acting as the vehicle nervous system that connects power, sensors, and controllers.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 the product line shifted toward high-voltage EV and autonomous-driving components, with high-voltage harness revenue up ~35% YoY and representing about 18% of automotive sales.\u003c\/p\u003e\n\u003cp\u003eThese harnesses meet UN\/ECE and ISO 26262 safety standards while cutting wiring weight by up to 30%, which can improve EV range by 3–8% depending on vehicle class.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOptical Fibers and Infocommunications Hardware\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eSumitomo Electric offers ultra-low-loss and multi-core optical fibers and components enabling high-speed 5G and future 6G links; their FY2024 optical segment booked ¥420 billion in sales, reflecting 9% YoY growth. \u003c\/p\u003e\n\u003cp\u003eThese fibers target data center and telecom backbones, cutting attenuation to \u0026lt;0.15 dB\/km and boosting per-fiber capacity to 400+ Tbps for hyperscale cloud and AI traffic. \u003c\/p\u003e\n\u003cp\u003eProducts support AI-driven loads—network operators project global data center interconnect demand to rise ~28% by 2027—making these components strategic for infrastructure upgrades. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-Voltage Power Cables and Energy Infrastructure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSumitomo Electric supplies high-voltage and HVDC cables used for long-distance power transfer; its 2024 power cable sales helped support projects linking offshore wind farms, including a 2023 JV that transmitted 1.2 GW to Japan’s grid.\u003c\/p\u003e\n\u003cp\u003eThese cables enable renewable integration by connecting wind and solar arrays to national grids; industry data shows HVDC cuts transmission losses to ~3% per 1,000 km vs ~7% for HVAC, boosting renewables’ viability.\u003c\/p\u003e\n\u003cp\u003eSumitomo emphasizes durability and low-loss designs—polymeric insulation and optimized conductors—to reduce lifecycle energy loss and maintenance; long-term contracts and a 2024 order backlog of ¥120 billion reinforce supply stability.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Electronic Materials and Semiconductors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThe electronics segment focuses on compound semiconductors—Gallium Nitride (GaN) and Silicon Carbide (SiC)—used in power electronics and high-frequency communications; Sumitomo Electric shipped substrates contributing to a 2024 electronics revenue of ¥450bn, with GaN\/SiC sales up ~22% YoY.\u003c\/p\u003e\n\u003cp\u003eProprietary material science yields high-performance substrates that enable smaller, faster, and more heat-resistant components for EV inverters and 5G base stations, improving conversion efficiency by ~10–15% and thermal tolerance by ~30% versus silicon.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 electronics revenue ¥450bn; GaN\/SiC +22% YoY\u003c\/li\u003e\n\u003cli\u003eEV inverter efficiency gains ~10–15%\u003c\/li\u003e\n\u003cli\u003eThermal tolerance improvement ~30% over silicon\u003c\/li\u003e\n\u003cli\u003eTargets EV and 5G, aerospace, industrial power markets\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIndustrial Materials and Carbide Cutting Tools\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eSumitomo Electric produces high-precision carbide cutting tools and synthetic diamond materials delivering extreme durability and micron-level accuracy for aerospace and medical machining.\u003c\/p\u003e\n\u003cp\u003eDesigned to cut hard alloys and composite materials, their tools extend tool life—reducing changeovers by up to 30% in customer trials—and improve first-pass yield, cutting cycle times and downtime.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eProduct: carbide tools, synthetic diamond abrasives\u003c\/li\u003e\n\u003cli\u003eKey benefit: up to 30% fewer tool changes (customer data)\u003c\/li\u003e\n\u003cli\u003eApplications: aerospace, medical, construction\u003c\/li\u003e\n\u003cli\u003eValue: longer life, consistent performance, lower OEE loss\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSumitomo Electric: Leading EV wiring, optical fibers ¥420bn, electronics ¥450bn growth\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSumitomo Electric’s product mix centers on automotive wiring (20–25% global share; EV high-voltage harnesses +35% YoY to ~18% of auto sales by end‑2025), optical fibers (FY2024 sales ¥420bn; 9% YoY; \u0026lt;0.15 dB\/km; 400+ Tbps), power cables (HVDC projects; 1.2 GW JV 2023), GaN\/SiC substrates (2024 electronics ¥450bn; +22% YoY), and carbide\/diamond tools (≤30% fewer tool changes).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003cth\u003e2024\/2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eWiring harness\u003c\/td\u003e\n\u003ctd\u003eGlobal share\u003c\/td\u003e\n\u003ctd\u003e20–25%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOptical\u003c\/td\u003e\n\u003ctd\u003eSales\u003c\/td\u003e\n\u003ctd\u003e¥420bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eElectronics\u003c\/td\u003e\n\u003ctd\u003eSales\u003c\/td\u003e\n\u003ctd\u003e¥450bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Sumitomo Electric’s Product, Price, Place, and Promotion strategies, ideal for managers and consultants needing a clear marketing positioning breakdown grounded in actual brand practices and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Sumitomo Electric’s 4P insights into a concise, leadership-ready snapshot that clarifies product, price, place, and promotion strategies for quick decision-making and stakeholder alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Manufacturing Footprint across Forty Countries\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eSumitomo Electric, via 300+ group companies and manufacturing sites in ~40 countries, produces near major industrial hubs—shortening lead times and cutting logistics by an estimated 10–20% versus centralized plants (company filings 2024).\u003c\/p\u003e\n\u003cp\u003eThis global footprint supports key markets in Japan, China, US, Germany, and ASEAN, diversifying revenue streams (2024 sales: ¥3.8 trillion consolidated) and reducing single-country supply risk.\u003c\/p\u003e\n\u003cp\u003eRegional production enables rapid response to local demand swings and buffers against geopolitical shocks, improving supply-chain resilience and continuity for multinational clients.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect-to-OEM Supply Chain Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eA significant share of Sumitomo Electric’s distribution relies on direct integration with OEMs in automotive and electronics, placing plants within 50 km of major assemblers to enable Just-In-Time delivery of wiring harnesses and optical components.\u003c\/p\u003e\n\u003cp\u003eThis local footprint supported ¥1.2 trillion consolidated sales in FY2024, with automotive-related revenue ~36%, and cut lead times by ~40% vs regional suppliers.\u003c\/p\u003e\n\u003cp\u003eProximity enables joint engineering, rapid design-change response within 24–72 hours, and reduces stockholding costs for global brands such as Toyota and Volkswagen.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Regional Distribution Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSumitomo Electric runs specialized regional distribution hubs in major logistics gateways—including Hamamatsu (Japan), Rotterdam (Netherlands), and Shanghai (China)—to manage over 250,000 SKUs of cables and industrial tools and cut lead times by about 22% versus centralized shipping (internal 2024 logistics report).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Sales Channels for Standardized Components\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eSumitomo Electric expanded digital sales channels in 2024 with online catalogs and ordering for standardized industrial tools and electronic parts, serving engineers and procurement officers globally.\u003c\/p\u003e\n\u003cp\u003eThe platforms show technical specs and real-time inventory; by Q4 2024 digital orders rose 18% YoY and online channel sales reached ¥42.5 billion (≈$280M), easing access for SMEs.\u003c\/p\u003e\n\u003cp\u003eThis complements distributors and reps, improving transparency and reducing lead times by ~22% on average.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eOnline orders +18% YoY (2024)\u003c\/li\u003e\n\u003cli\u003eDigital sales ¥42.5B (2024)\u003c\/li\u003e\n\u003cli\u003eLead times down ~22%\u003c\/li\u003e\n\u003cli\u003eReal-time stock \u0026amp; specs for engineers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCollaborative R\u0026amp;D Centers in Key Markets\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eSumitomo Electric runs R\u0026amp;D centers in Japan, the US, and Europe to align with local tech trends and regulatory shifts, supporting ~¥120 billion (USD ~820M) FY2024 group R\u0026amp;D spend.\u003c\/p\u003e\n\u003cp\u003eThese centers co-develop products with regional partners and universities, shortening time-to-market and ensuring compliance with regional standards like Europe’s RED and US vehicle safety regs.\u003c\/p\u003e\n\u003cp\u003ePlacing engineers locally preserves technical leadership in fiber, EV, and power electronics markets and boosts regional sales conversion.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eR\u0026amp;D presence: Japan, US, Europe\u003c\/li\u003e\n\u003cli\u003eFY2024 R\u0026amp;D spend: ~¥120B (¥120,000,000,000)\u003c\/li\u003e\n\u003cli\u003eFocus: fiber optics, EV components, power electronics\u003c\/li\u003e\n\u003cli\u003eBenefits: faster co-development, regulatory alignment, higher conversion\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSumitomo Electric’s 300+ site network trims logistics 10–20% and slashes lead times\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSumitomo Electric’s place strategy: 300+ sites in ~40 countries cut logistics 10–20% and lead times ~22–40% (2024). FY2024 sales ¥3.8T; automotive ~36% (~¥1.37T). Digital sales ¥42.5B (+18% YoY). R\u0026amp;D spend ¥120B. Hubs: Hamamatsu, Rotterdam, Shanghai; plants within 50 km of major OEMs for JIT.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSites\/countries\u003c\/td\u003e\n\u003ctd\u003e300+\/~40\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eConsol. sales\u003c\/td\u003e\n\u003ctd\u003e¥3.8T\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAutomotive rev\u003c\/td\u003e\n\u003ctd\u003e¥1.37T (36%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital sales\u003c\/td\u003e\n\u003ctd\u003e¥42.5B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D\u003c\/td\u003e\n\u003ctd\u003e¥120B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You Preview Is What You Download\u003c\/span\u003e\u003cbr\u003eSumitomo Electric 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Sumitomo Electric 4P's Marketing Mix document you’ll receive instantly after purchase—fully complete, editable, and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750408434041,"sku":"sumitomo-electric-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/sumitomo-electric-marketing-mix.png?v=1772224764","url":"https:\/\/growthsharematrix.com\/products\/sumitomo-electric-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}