{"product_id":"techstep-pestle-analysis","title":"Techstep PESTLE Analysis","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePlan Smarter. Present Sharper. Compete Stronger.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock strategic clarity with our tailored PESTLE Analysis of Techstep—highlighting how political, economic, social, technological, legal, and environmental forces will shape its trajectory; ideal for investors and strategists seeking a competitive edge. Buy the full report to access actionable insights, ready-to-use charts, and executive recommendations for immediate implementation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eolitical factors\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEuropean Digital Sovereignty Initiatives\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe EU's 2024 Digital Compass and 2025 Data Act push digital sovereignty, targeting 20% reduction in non-EU cloud dependence by 2030; this favors Techstep as a regional provider versed in GDPR and data residency rules.\u003c\/p\u003e\n\u003cp\u003eEU funding schemes—Horizon Europe and Digital Europe—earmarked €15.9bn for digital projects (2021–2027) create procurement and partnership opportunities aligned with Techstep's cloud and secure-comms offerings.\u003c\/p\u003e\n\u003cp\u003eNational strategies (e.g., France's 2024 cloud sovereignty plans, Germany's K-centre investments) and rising public-sector cloud spend—projected +6–8% CAGR in EU through 2027—provide a scalable market tailwind for Techstep's expansion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePublic Sector Digitalization Mandates\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eNordic governments target public-sector digitalization, with EU\/Nordic investments exceeding €12bn in 2024 for e-health and digital education; this drives demand for secure mobile management. Techstep secures large-scale contracts for managed mobility in healthcare and education, supplying secure device fleets and MDM, reducing churn. These politically backed projects provide multi-year contracts—Techstep reported 58% of 2024 revenue from public-sector clients—lowering credit\/default risk.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGeopolitical Supply Chain Stability\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOngoing trade tensions between the US, China and EU have driven component price volatility—global semiconductor spot prices rose ~18% in 2024—forcing Techstep to hedge costs and secure inventory. Political tariffs and export controls (e.g., 2023–25 measures) require a diversified supplier base across APAC, EMEA and Americas to reduce single-country risk. Navigating these shifts is critical to maintain 98% SLA device delivery targets for enterprise clients.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNational Cybersecurity Policy Alignment\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eEuropean nations increased cybersecurity budgets by 18% in 2024, prompting stricter national frameworks; Techstep maps its services to these standards to secure contracts with critical infrastructure clients.\u003c\/p\u003e\n\u003cp\u003eRegulatory pressure and public procurement rules favor certified vendors, boosting demand for Techstep’s managed security services, which saw 22% Y\/Y revenue growth in FY2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e18% rise in EU national cybersecurity budgets (2024)\u003c\/li\u003e\n\u003cli\u003eTechstep aligns services to state standards for critical infrastructure\u003c\/li\u003e\n\u003cli\u003e22% Y\/Y managed security revenue growth (FY2024)\u003c\/li\u003e\n\u003cli\u003eCertification-driven procurement increases market share\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCross-Border Regulatory Harmonization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003ePolitical moves toward harmonizing digital trade across the EEA—backed by the EU digital single market which targets a €415 billion GDP boost by 2025—lower barriers for Techstep's market entry and scale-up.\u003c\/p\u003e\n\u003cp\u003eUnified rules on eIDs and e-signatures (eIDAS 2.0 proposals affecting 450M citizens) enable smoother cross-border service delivery and faster onboarding.\u003c\/p\u003e\n\u003cp\u003eReduced regulatory fragmentation cuts operational complexity for multinational mobile fleet management, potentially lowering compliance costs per client by an estimated 10–15%.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eEEA harmonization eases expansion\u003c\/li\u003e\n\u003cli\u003eeID\/e-signature consistency across ~450M users\u003c\/li\u003e\n\u003cli\u003ePotential 10–15% compliance cost reduction\u003c\/li\u003e\n\u003cli\u003eSupports EU digital single market value ~€415B by 2025\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEU digital funding, cloud growth \u0026amp; eIDAS drive cybersecurity boom and lower compliance costs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEU Digital Compass\/Data Act, Horizon\/Digital Europe funding (€15.9bn), national cloud sovereignty plans and +6–8% EU public cloud CAGR to 2027, 18% rise in cybersecurity budgets (2024) and 22% Y\/Y managed-security growth for Techstep support expansion, lower compliance costs (−10–15%) via EEA harmonization and eIDAS 2.0 across ~450M users.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eEU digital funding\u003c\/td\u003e\n\u003ctd\u003e€15.9bn (2021–27)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublic cloud CAGR\u003c\/td\u003e\n\u003ctd\u003e+6–8% to 2027\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCybersecurity budgets\u003c\/td\u003e\n\u003ctd\u003e+18% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTechstep security revenue\u003c\/td\u003e\n\u003ctd\u003e+22% Y\/Y (FY2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eeIDAS reach\u003c\/td\u003e\n\u003ctd\u003e~450M users\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eExplores how macro-environmental factors uniquely affect Techstep across Political, Economic, Social, Technological, Environmental, and Legal dimensions, with data-driven subpoints and forward-looking insights tailored to its industry and region to support executives, investors, and strategists in identifying threats, opportunities, and scenario-driven actions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eProvides a concise, visually segmented PESTLE summary for Techstep, making external risk, regulatory shifts, and market drivers easy to reference during meetings or slide decks.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eE\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003economic factors\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eShift Toward OpEx Subscription Models\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eRising global benchmark rates—US Fed funds ~5.25–5.50% (2024) and constrained corporate credit—have pushed enterprises toward OpEx subscription models over CapEx; 62% of CIOs reported shifting procurement to OPEX in a 2024 survey. Techstep’s Device-as-a-Service converts large mobile infrastructure spend into predictable monthly fees, reducing balance-sheet strain.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInflationary Pressure on Hardware Costs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePersistent inflation in global manufacturing pushed smartphone component costs up about 9% in 2024, raising premium device prices by 6–8%, pressuring Techstep’s hardware margins.\u003c\/p\u003e\n\u003cp\u003eTechstep leverages scale to secure volume discounts from manufacturers such as Apple and Samsung, negotiating rebates that reduced procurement unit costs by an estimated 3–5% in 2024.\u003c\/p\u003e\n\u003cp\u003eDespite these gains, passing remaining cost increases to customers while keeping gross margins near 30% remains a strategic challenge amid price-sensitive enterprise clients.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIT Talent Market Dynamics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe shortage of specialized IT talent and rising wages—median tech salaries up 6.8% in 2024 and niche mobility roles 20–30% higher—make outsourcing attractive; Techstep’s pooled expertise reduces unit labor cost versus in-house teams.\u003c\/p\u003e\n\u003cp\u003eBy consolidating skills across clients, Techstep can deliver mobility management at estimated 25–40% lower total cost of ownership, driving adoption of managed services among SMEs, where IT budgets grew 7% in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCurrency Exchange Rate Volatility\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eAs Techstep operates in NOK, SEK and EUR, 2024 FX swings (NOK vs EUR ranged ~10% YTD) materially affect reported EBITDA and translated revenue; a 5% NOK depreciation raised reported revenue by ~2–3% in 2024Q3.\u003c\/p\u003e\n\u003cp\u003eExchange volatility increases hardware import costs and can erode margins on international service contracts priced in EUR\/SEK.\u003c\/p\u003e\n\u003cp\u003eThe company uses hedging (forward contracts and currency swaps) covering roughly 60–80% of short-term exposure to stabilize cash flows.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFY2024: ~10% NOK\/EUR YTD volatility\u003c\/li\u003e\n\u003cli\u003eHedging coverage: ~60–80% short-term exposure\u003c\/li\u003e\n\u003cli\u003eEstimated 5% NOK move → ~2–3% reported revenue impact\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnterprise Cost Optimization Trends\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eEconomic uncertainty is driving firms to automate manual workflows to cut costs; 2024 surveys show 62% of enterprises prioritizing automation to reduce operating expenses.\u003c\/p\u003e\n\u003cp\u003eTechstep's automated provisioning and lifecycle management can lower total cost of ownership for mobile estates by an estimated 15–30% versus manual management, per vendor benchmarks.\u003c\/p\u003e\n\u003cp\u003eEven in slower growth periods, demand for cost-saving software remains resilient as CIOs target predictable OPEX reductions and device uptime improvements.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e62% of firms prioritize automation (2024)\u003c\/li\u003e\n\u003cli\u003e15–30% TCO reduction from automation\u003c\/li\u003e\n\u003cli\u003eImproved uptime and predictable OPEX\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechstep DaaS soars as CIOs pivot to OPEX; costs, wages and FX squeeze margins\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eHigher rates and OpEx preference boost Techstep DaaS; 62% CIOs shifted to OPEX (2024). Component inflation +9% raised device prices ~6–8%, squeezing hardware margins; scale rebates cut unit costs 3–5%. Wage inflation (median +6.8%; niche +20–30%) favors outsourcing; automation offers 15–30% TCO reduction. FX volatility (NOK\/EUR ~10% YTD) with 60–80% hedging; 5% NOK move ≈2–3% revenue impact.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eCIO OPEX shift\u003c\/td\u003e\n\u003ctd\u003e62%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eComponent cost change\u003c\/td\u003e\n\u003ctd\u003e+9%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDevice price rise\u003c\/td\u003e\n\u003ctd\u003e+6–8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWage change (median)\u003c\/td\u003e\n\u003ctd\u003e+6.8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHedging coverage\u003c\/td\u003e\n\u003ctd\u003e60–80%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNOK\/EUR volatility\u003c\/td\u003e\n\u003ctd\u003e~10% YTD\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eSame Document Delivered\u003c\/span\u003e\u003cbr\u003eTechstep PESTLE Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the exact Techstep PESTLE Analysis you’ll receive after purchase—fully formatted, professionally structured, and ready to use for strategic decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751441281401,"sku":"techstep-pestle-analysis","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/techstep-pestle-analysis.png?v=1772231392","url":"https:\/\/growthsharematrix.com\/products\/techstep-pestle-analysis","provider":"Growth Share Matrix","version":"1.0","type":"link"}