{"product_id":"thyssenkrupp-business-model-canvas","title":"ThyssenKrupp Group Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThyssenKrupp Business Model Canvas: Strategic Blueprint \u0026amp; Downloadable Toolkit\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the full strategic blueprint behind ThyssenKrupp Group’s business model: this concise Business Model Canvas maps value propositions, key partners, revenue streams and cost drivers to show how the industrial conglomerate competes and scales—download the full Word\/Excel canvas for detailed, actionable insights perfect for investors, consultants, and strategists.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Hydrogen Alliances\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp partners with energy majors RWE and Equinor to secure long‑term green hydrogen supply—contracts cover ~200 GWh\/year initially, scaling toward 1 TWh\/year by 2030—to fuel new direct reduction plants replacing blast furnaces. By end‑2025 these alliances underpin the carbon‑neutral shift, funding pipeline connections and guaranteeing energy security to meet EU Fit for 55 and ETS tightening, lowering Scope 1 emissions from steelmaking by expected ~60% at participating sites.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAutomotive OEM Joint Ventures\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp maintains long-term joint ventures with major OEMs—supplying engineered steering systems and components developed via integrated R\u0026amp;D teams that embed ThyssenKrupp engineers with client squads; these partnerships supported about €1.6bn in Automotive Technologies revenue in FY 2024. Such co-development ensures products are tailored for next-gen electric and autonomous vehicles, helping preserve market share in a segment growing ~6% CAGR to 2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGovernment and Public Sector Cooperation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp partners with the German government and EU bodies to secure grants and loans—e.g., receiving parts of Germany’s 40+ billion euro industrial decarbonization pipeline and applying for EU Innovation Fund support—to underwrite multi-billion-euro green steel and sustainable chemical plant investments.\u003c\/p\u003e\n\u003cp\u003eThese public-private partnerships fund capital-heavy projects, include policy advocacy and regional development roles, and without state-backed aid the company’s planned ~5–10 billion euro decarbonization spend would be far harder to finance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAcademic and Research Institutional Networks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThyssenKrupp partners with technical universities and institutes (e.g., RWTH Aachen, Fraunhofer) to co-develop alloys, carbon-capture upgrades, and electrolysis scaling, cutting early-stage R\u0026amp;D cycle time by ~20% and feeding hiring pipelines that supplied ~15% of engineering hires in 2024.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCo-development: new alloys, electrolysis, CCS\u003c\/li\u003e\n\u003cli\u003eImpact: ~20% faster R\u0026amp;D cycles (est.)\u003c\/li\u003e\n\u003cli\u003eTalent: ~15% of 2024 engineering hires\u003c\/li\u003e\n\u003cli\u003eRole: external R\u0026amp;D arm supplementing internal labs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSupply Chain and Logistics Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThyssenKrupp partners with global miners and logistics firms to secure iron ore, scrap, and specialty minerals, coordinating flows across ~30 production sites to keep operations efficient and compliant.\u003c\/p\u003e\n\u003cp\u003eSince 2023 the group pushed ESG-focused sourcing and by end-2025 digital links cut inventory by ~18% and trimmed lead times ~12%, improving transparency and auditability.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eGlobal miner\/logistics ties across ~30 sites\u003c\/li\u003e\n\u003cli\u003eESG-driven ethical sourcing policies since 2023\u003c\/li\u003e\n\u003cli\u003eEnd-2025: inventory −18%\u003c\/li\u003e\n\u003cli\u003eEnd-2025: lead times −12%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThyssenKrupp scales green H2 to 1TWh, €5–10bn decarb push, auto \u0026amp; supply gains\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp secures green hydrogen (~200 GWh\/yr now → 1 TWh\/yr by 2030) with RWE\/Equinor, underwrites €5–10bn decarbonization via German\/EU grants, co-develops auto components (Automotive Tech revenue €1.6bn FY2024), partners with RWTH\/Fraunhofer (−20% R\u0026amp;D time, 15% hires), and ties to miners\/logistics (−18% inventory, −12% lead times by 2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003ePartner\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003cth\u003e2025\/2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRWE\/Equinor\u003c\/td\u003e\n\u003ctd\u003eGreen H2 delivery\u003c\/td\u003e\n\u003ctd\u003e200 GWh→1 TWh (2030)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGovt\/EU\u003c\/td\u003e\n\u003ctd\u003eFunding\u003c\/td\u003e\n\u003ctd\u003eSupports €5–10bn spend\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOEMs\u003c\/td\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003e€1.6bn FY2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRWTH\/Fraunhofer\u003c\/td\u003e\n\u003ctd\u003eR\u0026amp;D\/talent\u003c\/td\u003e\n\u003ctd\u003e−20% time; 15% hires\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMiners\/logistics\u003c\/td\u003e\n\u003ctd\u003eOps KPIs\u003c\/td\u003e\n\u003ctd\u003e−18% inventory; −12% lead times\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise Business Model Canvas for ThyssenKrupp Group mapping nine blocks—customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure—aligned to its industrial engineering, materials and mobility businesses; includes competitive advantages, SWOT-linked insights, and presentation-ready narrative for investors, analysts, and strategic planning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses ThyssenKrupp Group’s complex industrial strategy into a clean, editable one-page Business Model Canvas for quick boardroom-ready reviews and collaborative adaptation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Steel Production and Processing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe core activity is making high-quality flat steel and specialized alloys for auto, construction, and machinery clients, operated at large plants now being retrofitted for green hydrogen—ThyssenKrupp reported €9.1bn steel revenue in 2024 and aims to cut CO2 by 30% by 2030; advanced processing (heat treatment, coating, cold rolling) delivers bespoke strength\/durability specs and remains the group’s largest volume driver.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eResearch and Development for Decarbonization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp funnels \u0026gt;€500m into decarbonization R\u0026amp;D through 2025, advancing direct reduced iron (DRI) pilots and scaling Nucera water electrolysis to multi-MW stacks; pilots aim to cut CO2 intensity of steel by ~60% vs blast-furnace steel. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEngineering and Construction of Industrial Plants\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp designs and builds complex industrial plants—chemical, cement and more—delivering turnkey projects backed by 15,000+ engineering staff and €9.6bn order backlog in 2024; by 2025 focus shifts to retrofits with energy-efficient tech and digital monitoring to cut site emissions 20–30% and boost uptime. This unit links the group’s material know-how with tech offerings, driving service and lifetime-revenue streams.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Materials Distribution and Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThyssenKrupp’s global materials distribution and services runs ~300 service centers worldwide, storing and processing metals for just-in-time delivery and offering cutting, milling and surface treatment that cut customers’ inventory and speed production.\u003c\/p\u003e\n\u003cp\u003eThis requires complex logistics and local market insight across Europe, Americas and APAC; in 2024 materials \u0026amp; logistics contributed roughly €2.1bn in revenues, lowering client working capital needs by 10–20% on average.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~300 service centers global\u003c\/li\u003e\n\u003cli\u003eJust-in-time delivery, cutting, milling, surface treatment\u003c\/li\u003e\n\u003cli\u003e€2.1bn revenue (2024, materials \u0026amp; logistics)\u003c\/li\u003e\n\u003cli\u003eReduces customer inventory 10–20%\u003c\/li\u003e\n\u003cli\u003eRequires advanced logistics \u0026amp; local market knowledge\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNaval Shipbuilding and Defense Engineering\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThrough ThyssenKrupp Marine Systems (TKMS), the group designs and builds advanced non-nuclear submarines and surface vessels, delivering integrated combat management software and lifecycle project management for defense ministries; TKMS reported order backlog ~€6.3bn at end-2024 and defense contracts often span 5–15 years.\u003c\/p\u003e\n\u003cp\u003eMaintenance, repair and overhaul (MRO) accounts for ~25–35% of marine-systems revenue, offering steady cash flow and long-term service agreements with navies in Europe, Asia and the Middle East.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eDesign + construction: non-nuclear subs \u0026amp; naval vessels\u003c\/li\u003e\n\u003cli\u003eSoftware: integrated combat management systems\u003c\/li\u003e\n\u003cli\u003eProject length: 5–15 years, high security\u003c\/li\u003e\n\u003cli\u003eBacklog: ~€6.3bn (end-2024)\u003c\/li\u003e\n\u003cli\u003eMRO: 25–35% of marine revenue\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated steel, plants \u0026amp; logistics giant: €9.1bn steel, €9.6bn plant backlog, green H2 DRI\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCore: produce flat steel\/alloys (€9.1bn steel rev 2024), advanced processing (coating, cold rolling) and scale green H2\/DRI to cut CO2 ~60% vs blast furnace; build turnkey industrial plants (15,000+ engineers, €9.6bn order backlog 2024) and TKMS naval projects (backlog ~€6.3bn); global materials \u0026amp; logistics (≈300 service centers, €2.1bn rev 2024) with JIT services.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eActivity\u003c\/th\u003e\n\u003cth\u003eKey metric (2024\/2025)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSteel revenue\u003c\/td\u003e\n\u003ctd\u003e€9.1bn (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDecarbonization R\u0026amp;D\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;€500m through 2025\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePlant backlog\u003c\/td\u003e\n\u003ctd\u003e€9.6bn (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMarine backlog\u003c\/td\u003e\n\u003ctd\u003e€6.3bn (end‑2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMaterials \u0026amp; logistics\u003c\/td\u003e\n\u003ctd\u003e€2.1bn rev; ~300 centers (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe document you're previewing is the actual ThyssenKrupp Group Business Model Canvas—not a mockup or sample—and it matches the file you'll receive after purchase.\u003c\/p\u003e\n\u003cp\u003eWhen you complete your order, you'll get full access to this same professionally formatted, ready-to-edit document in the provided formats, with all content and sections included.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748657869177,"sku":"thyssenkrupp-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/thyssenkrupp-business-model-canvas.png?v=1772210283","url":"https:\/\/growthsharematrix.com\/products\/thyssenkrupp-business-model-canvas","provider":"Growth Share Matrix","version":"1.0","type":"link"}