{"product_id":"ttelectronics-marketing-mix","title":"TT Electronics Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuilt for Strategy. Ready in Minutes.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how TT Electronics tailors product innovation, pricing architecture, channel reach, and promotional tactics to compete in specialized electronics markets—this preview highlights strategic strengths and opportunities. Get the full 4P’s Marketing Mix Analysis in an editable, presentation-ready format to save hours of research and apply actionable insights for benchmarking, client work, or coursework. Purchase the complete report for data-driven recommendations and ready-to-use slides.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-Precision Sensors and Transducers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eTT Electronics designs high-performance pressure, position, and temperature sensors for harsh environments, serving industrial automation and automotive markets where \u0026gt;99.9% uptime is often required; sensors contributed about 28% of TT's 2024 electronics division revenue (~£85m). \u003c\/p\u003e\n\u003cp\u003eBy late 2025 the firm prioritizes miniaturization and higher integration for IoT, targeting a 15% CAGR in connected-sensor sales through 2028 as Industry 4.0 adoption rises. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePower Electronics and Management Systems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eTT Electronics' Power Electronics and Management Systems include high-reliability resistors and power modules serving energy-intensive sectors; in 2024 these products contributed roughly 18% of TT's £388m revenue, supporting electrification and renewables with efficient power conversion.\u003c\/p\u003e\n\u003cp\u003eThe portfolio emphasizes higher power density and advanced thermal management versus commodity parts, improving efficiency by up to 12% in field tests and reducing system cooling needs, helping customers meet decarbonization targets.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustom Connectivity and Interface Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCustom Connectivity and Interface Solutions deliver ruggedized connectors and cable assemblies for aerospace and defense, where TT Electronics reports components meet MIL-STD specs and support \u0026gt;99.99% signal integrity; these products target markets growing at ~5% CAGR to 2028. Engineered for non-negotiable durability and safety, they reduce field failures by up to 40% versus commercial parts. The 2025 roadmap adds advanced fiber-optic and multi-gigabit interconnects to support modern comms platforms and avionics data links.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMedical Device Design and Manufacturing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eTT Electronics offers end-to-end medical device design and manufacturing, from concept and prototyping to final assembly and scale production, serving global healthcare providers.\u003c\/p\u003e\n\u003cp\u003eThey focus on life-critical products—ventilators, imaging systems, lab diagnostics—with proven regulatory compliance (ISO 13485) and quality systems that reduce time-to-market and supply-chain risk.\u003c\/p\u003e\n\u003cp\u003eIn 2024 TT Electronics reported medical segment revenue growth of ~8%, backing capacity investments and long-term contracts with NHS and EU providers.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eEnd-to-end services: design → prototyping → assembly\u003c\/li\u003e\n\u003cli\u003eProduct focus: ventilators, imaging, diagnostics\u003c\/li\u003e\n\u003cli\u003eCompliance: ISO 13485, strong QC\u003c\/li\u003e\n\u003cli\u003e2024 med revenue growth ~8%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Systems and Assembly\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBy end-2025 TT Electronics’ Integrated Systems and Assembly offering—full modules plus systems-level engineering—accounted for about 28% of group revenue, enabling customers to outsource modules and cut their assembly time by ~40%.\u003c\/p\u003e\n\u003cp\u003eThis shift reduced client supply-chain SKUs and raised TT’s gross margin on these products by ~6 percentage points versus discrete components, becoming a core revenue driver.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e28% group revenue (2025)\u003c\/li\u003e\n\u003cli\u003e~40% customer assembly time saved\u003c\/li\u003e\n\u003cli\u003e+6 pp gross margin vs components\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTT Electronics targets systems-driven margin lift and 15% CAGR in connected sensors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eTT Electronics' product mix centers on sensors (~28% of 2024 electronics revenue, ~£85m), power electronics (~18% of £388m group revenue in 2024), medical devices (2024 revenue +8%), and integrated systems (28% of group revenue by end-2025), with roadmaps targeting 15% CAGR in connected sensors to 2028 and margin uplift from systems of ~6 pp.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003e2024\/2025 %\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSensors\u003c\/td\u003e\n\u003ctd\u003e~28% (2024)\u003c\/td\u003e\n\u003ctd\u003e~£85m; target 15% CAGR to 2028\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePower Electronics\u003c\/td\u003e\n\u003ctd\u003e~18% (2024)\u003c\/td\u003e\n\u003ctd\u003eSupports electrification; +12% efficiency\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMedical\u003c\/td\u003e\n\u003ctd\u003e—\u003c\/td\u003e\n\u003ctd\u003e2024 growth ~8%; ISO 13485\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIntegrated Systems\u003c\/td\u003e\n\u003ctd\u003e28% (2025)\u003c\/td\u003e\n\u003ctd\u003e~40% customer assembly time saved; +6 pp margin\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a professionally written, company-specific deep dive into TT Electronics’ Product, Price, Place, and Promotion strategies, ideal for managers, consultants, and marketers needing a complete breakdown of the company’s marketing positioning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses TT Electronics' 4P marketing strategy into a concise, leadership-friendly snapshot that clarifies product, price, place, and promotion as actionable pain relievers for customer and market challenges.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Manufacturing Footprint Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eTT Electronics keeps manufacturing sites in the UK, North America, and Asia to cut costs and boost supply-chain resilience, serving clients in automotive, industrial, and medical sectors; 2024 revenue from manufacturing-related segments was about 320m GBP. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Distribution Partner Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eTT Electronics leverages a global distributor network—Avnet, Arrow, and Future Electronics among partners—to reach broader markets; distributors accounted for roughly 55% of sales in 2024 (TT Electronics PLC report, FY2024).\u003c\/p\u003e\n\u003cp\u003eThese partners manage high-volume logistics and hold inventory buffers, supporting immediate availability for small and mid-sized accounts; median distributor lead time fell to 3–7 days in 2024.\u003c\/p\u003e\n\u003cp\u003eThe multi-tiered distribution strategy ensures standard parts are widely accessible for rapid prototyping and local fulfillment, reducing time-to-market by an estimated 20% versus direct-only channels.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Engineering Sales Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFor large OEMs and strategic accounts, TT Electronics deploys a direct sales force of technical specialists and application engineers who embed with customer teams to secure early-stage integrations; in 2024 direct engineering engagements contributed to roughly 38% of the company’s industrial and healthcare order intake.\u003c\/p\u003e\n\u003cp\u003eThese engineers drive design wins by supporting prototyping and compliance, shortening time-to-market—TT reports an average lead conversion of 14 months for defense and medical programs versus 22 months via distributors. \u003c\/p\u003e\n\u003cp\u003eDirect engagement is vital for long-term contracts: about 65% of 2024 defense and medical revenues came from customers with multi-year design agreements secured through this channel.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional Technical Support Centers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eRegional Technical Support Centers at TT Electronics provide localized engineering and application expertise across EMEA, Americas, and APAC, cutting average development lead times by about 22% based on internal 2024 operations metrics.\u003c\/p\u003e\n\u003cp\u003eThese hubs enable real-time collaboration for troubleshooting and customization, raising repeat-business rates—customer retention climbed to 78% in 2024—and lower R\u0026amp;D rework costs by an estimated 14%.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eLocalized engineering support\u003c\/li\u003e\n\u003cli\u003eReal-time client collaboration\u003c\/li\u003e\n\u003cli\u003e22% faster development lead times (2024)\u003c\/li\u003e\n\u003cli\u003e78% customer retention (2024)\u003c\/li\u003e\n\u003cli\u003e14% reduction in R\u0026amp;D rework costs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Procurement and E-Commerce Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cptt electronics has upgraded its digital procurement and e-commerce portals offering real-time stock visibility downloadable cad models specs which cut engineers component selection time by roughly raised web-led design-ins to about of new projects\u003e\n\u003cpthese portals host technical docs bom export and live pricing supporting a year-on-year increase in online orders contributing to an estimated of tt electronics fy2024 revenue.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReal-time stock and pricing\u003c\/li\u003e\n\u003cli\u003eDownloadable CAD\/models\/specs\u003c\/li\u003e\n\u003cli\u003e~30% faster selection\u003c\/li\u003e\n\u003cli\u003e45% design-ins via web (2025)\u003c\/li\u003e\n\u003cli\u003e22% YoY online order growth\u003c\/li\u003e\n\u003cli\u003e~18% FY2024 revenue from digital\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthese\u003e\u003c\/ptt\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTT Electronics: Hybrid distribution \u0026amp; digital sales fuel faster dev, 78% retention\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eTT Electronics uses UK, NA, APAC manufacturing plus Avnet\/Arrow\/Future distributors (55% sales FY2024) and direct OEM teams (38% industrial\/health orders) with regional tech centers that cut development time 22% and raised retention to 78% in 2024; digital portals drove ~22% YoY online order growth and ~18% of FY2024 revenue, with web-led design‑ins ~45% by 2025.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eDistributor share (FY2024)\u003c\/td\u003e\n\u003ctd\u003e55%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDirect engineering order share\u003c\/td\u003e\n\u003ctd\u003e38%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDev time reduction (2024)\u003c\/td\u003e\n\u003ctd\u003e22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCustomer retention (2024)\u003c\/td\u003e\n\u003ctd\u003e78%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital rev (FY2024)\u003c\/td\u003e\n\u003ctd\u003e~18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003eTT Electronics 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual TT Electronics 4P's Marketing Mix Analysis you’ll receive instantly after purchase—fully complete, editable, and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750264025465,"sku":"ttelectronics-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/ttelectronics-marketing-mix.png?v=1772223736","url":"https:\/\/growthsharematrix.com\/products\/ttelectronics-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}