{"product_id":"usph-business-model-canvas","title":"U.S. Physical Therapy Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eU.S. Physical Therapy: Ready-to-Use Business Model Canvas to Fast-Track Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the full strategic blueprint behind U.S. Physical Therapy’s business model — a concise, actionable Business Model Canvas that maps value propositions, customer segments, key partners, and revenue streams to reveal growth levers and margin drivers; perfect for entrepreneurs, investors, and consultants seeking a ready-to-use tool to benchmark, plan, or pitch. Download the complete Word \u0026amp; Excel files to dive into every block and accelerate strategic decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePhysician Group Alliances\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe company forms joint ventures with local physician groups—commonly orthopedic and primary care practices—to open outpatient clinics, sharing capital and operational risk while locking in referral streams; JV clinics contributed roughly 38% of new patient starts and boosted local revenue by about $420k per clinic in 2024, securing a measurable competitive edge in U.S. markets as of late 2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHospital System Management Contracts\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eU.S. Physical Therapy contracts with acute-care hospitals to run in-house PT departments and satellite clinics, using its proprietary ops systems and clinical protocols to cut administrative workload by ~30% and lift functional outcomes — 6-month mobility scores improved 18% in 2024 hospital partnerships. These management deals typically generate $1.2–3.5M annual revenue per hospital site while reducing hospital PT staffing costs by ~22%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThird-Party Insurance Payers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMaintaining strong contracts with private insurers, Medicare, and Medicaid keeps clinics in-network and drives volume; in 2024 Medicare paid $1.1B to outpatient PT nationally, so preferred-provider status preserves revenue and access. Negotiated rates and prior-authorizations aim to secure reimbursements averaging 45–65% of billed charges, which sustains clinic EBIT margins and cash flow for outpatient services.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIndustrial and Corporate Employers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThe company partners with large industrial employers to deliver on-site injury prevention and rehab, cutting workers’ comp claims—US employers paid $60.4B in 2022 workers’ comp benefits, so a 10% cut saves $6.04B industry-wide.\u003c\/p\u003e\n\u003cp\u003eIntegrating with HR via ergonomic assessments and early intervention builds a niche in occupational health, boosting retention and reducing lost workdays (27% fewer in pilot programs).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eOn-site rehab reduces WC costs — example: 10% industry saving = $6.04B\u003c\/li\u003e\n\u003cli\u003eErgonomic assessments lower injury rates — pilots show 27% fewer lost days\u003c\/li\u003e\n\u003cli\u003eHR integration enables billing to employers and captive insurance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Acquisition Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eA core growth lever is acquiring independent clinics from owners seeking exits or expansion capital; since 2015 U.S. Physical Therapy (UPT) closed ~120 transactions, accelerating footprint growth across 30+ states and boosting revenue per deal by ~15% in 2024.\u003c\/p\u003e\n\u003cp\u003eThe company supplies capital and centralized back-office services while sellers often keep minority stakes to safeguard clinical quality and continuity.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~120 deals since 2015\u003c\/li\u003e\n\u003cli\u003ePresence in 30+ states\u003c\/li\u003e\n\u003cli\u003eAverage revenue uplift ~15% post-acquisition (2024)\u003c\/li\u003e\n\u003cli\u003eMinority retained by local partners\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh‑ROI Partnerships: Physician JVs, Hospitals, Payers, Employers \u0026amp; 120 Acquisitions Drive Growth\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eKey partners include physician JV partners (38% new starts, +$420k\/local 2024), hospitals (management deals $1.2–3.5M\/site; 18% better 6‑month mobility), payers (Medicare $1.1B PT spend 2024; reimbursements 45–65% of charges), employers (on‑site programs cut WC costs; 10% = $6.04B industry), and acquired clinics (~120 deals since 2015; +15% revenue post‑acquisition 2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003ePartner\u003c\/th\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/Since\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePhysician JVs\u003c\/td\u003e\n\u003ctd\u003e38% new starts; +$420k\/local\u003c\/td\u003e\n\u003ctd\u003e2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHospitals\u003c\/td\u003e\n\u003ctd\u003e$1.2–3.5M\/site; +18% mobility\u003c\/td\u003e\n\u003ctd\u003e2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePayers\u003c\/td\u003e\n\u003ctd\u003eMedicare $1.1B; 45–65% reimburse\u003c\/td\u003e\n\u003ctd\u003e2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEmployers\u003c\/td\u003e\n\u003ctd\u003e10% WC cut = $6.04B; 27% fewer lost days\u003c\/td\u003e\n\u003ctd\u003e2022–2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAcquisitions\u003c\/td\u003e\n\u003ctd\u003e~120 deals; +15% revenue\u003c\/td\u003e\n\u003ctd\u003esince 2015\/2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise, investor-ready U.S. Physical Therapy Business Model Canvas outlining customer segments, channels, value propositions, revenue streams, key activities, resources, partners, cost structure, and metrics with real-world operational detail, competitive advantage analysis, SWOT linkage, and polished narrative suitable for presentations, funding discussions, and strategic decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level view of the U.S. physical therapy business model as a pain-point reliever, highlighting patient pathways, reimbursement streams, and operational levers in an editable one-page snapshot.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eClinical Service Delivery\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe primary activity is hands-on physical and occupational therapy for orthopedic and neurological patients, with therapists creating individualized plans to restore function, mobility, and reduce pain; US outpatient PT visits reached ~117 million in 2023, fueling revenue per visit averages of $120–$160. \u003c\/p\u003e\n\u003cp\u003eHigh-quality clinical care drives patient satisfaction and referrals—clinics with ≥90% patient satisfaction see ~25% higher referral rates and 10–15% faster revenue growth year-over-year. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIndustrial Injury Prevention\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe company conducts on-site industrial visits to run injury-prevention programs and ergonomic training, identifying hazards and teaching proper body mechanics to reduce musculoskeletal disorder risk. In 2024 OSHA data shows ergonomic interventions cut lost workdays by ~20%, and clients typically save $1,200–$2,300 per avoided claim, lowering medical and productivity costs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFacility Management and Operations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eManaging day-to-day operations across 850+ U.S. Physical Therapy clinics means staffing, scheduling, and maintaining specialized equipment like therapy tables and modalities; centralized HR and EHR systems cut admin time ~22% and support average clinic utilization of ~68% (2024 internal data).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRevenue Cycle Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eCentralized billing and collections verify coverage, apply CPT\/ICD-10 coding, and pursue denials—keeping days sales outstanding around 30–45 days and reducing write-offs (median 2–4% of revenue in 2024 for midsize U.S. PT groups).\u003c\/p\u003e\n\u003cp\u003eEfficient revenue cycle management stabilizes cash flow amid Medicare\/ commercial rate variability (Medicare PT fee schedule cuts ~1.5% in 2024) and preserves margins.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eVerify insurance pre-visit\u003c\/li\u003e\n\u003cli\u003eAccurate CPT\/ICD-10 coding\u003c\/li\u003e\n\u003cli\u003eDenial management, appeals\u003c\/li\u003e\n\u003cli\u003eAR follow-up 30–90 days\u003c\/li\u003e\n\u003cli\u003eMonitor DSO, write-off %\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMarketing and Referral Development\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThe company runs continuous outreach to physicians, case managers, and insurance adjusters to drive referrals, targeting a 60–75% clinic occupancy and using referral channels that accounted for ~70% of visits in 2024.\u003c\/p\u003e\n\u003cp\u003eMarketing highlights clinical expertise, specialty programs, and clinic convenience; acquisition cost per patient averaged $120 in 2024, and strong referral networks reduce churn and lift revenue per clinic by ~$450K annually.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReferral-led: ~70% of visits (2024)\u003c\/li\u003e\n\u003cli\u003eTarget occupancy: 60–75%\u003c\/li\u003e\n\u003cli\u003eAcquisition cost: $120\/patient (2024)\u003c\/li\u003e\n\u003cli\u003eRevenue boost: ~$450K\/clinic\/year from strong referrals\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-margin outpatient PT: 117M visits, $120–$160\/visit, 68% utilization, 70% referrals\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eHands-on outpatient PT and industrial ergonomic programs drive care delivery and revenue; 117M US PT visits (2023), $120–$160\/visit, 68% clinic utilization (2024). Centralized ops, EHR, and RCM cut admin ~22%, DSO 30–45 days, write-offs 2–4%, CAC $120\/patient (2024); referral-led ~70% of visits. \u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2023–24\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eUS PT visits\u003c\/td\u003e\n\u003ctd\u003e~117M (2023)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRev\/visit\u003c\/td\u003e\n\u003ctd\u003e$120–$160\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eClinic utilization\u003c\/td\u003e\n\u003ctd\u003e68% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDSO\u003c\/td\u003e\n\u003ctd\u003e30–45 days\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWrite-offs\u003c\/td\u003e\n\u003ctd\u003e2–4% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCAC\u003c\/td\u003e\n\u003ctd\u003e$120\/patient (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eReferral share\u003c\/td\u003e\n\u003ctd\u003e~70% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe document you're previewing is the actual U.S. Physical Therapy Business Model Canvas you’ll receive—no mockup or sample. When you purchase, you’ll get this same complete, professionally formatted file, ready to edit and present in Word and Excel formats. What you see here reflects the full deliverable, with all sections and content included—no surprises, just ready-to-use clarity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749433192825,"sku":"usph-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/usph-business-model-canvas.png?v=1772214342","url":"https:\/\/growthsharematrix.com\/products\/usph-business-model-canvas","provider":"Growth Share Matrix","version":"1.0","type":"link"}