{"product_id":"verelst-marketing-mix","title":"Verelst Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReady-Made Marketing Analysis, Ready to Use\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Verelst’s product design, pricing architecture, distribution channels, and promotional mix combine to create market impact—this preview highlights key strengths and gaps to inform strategic decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIndustrial and Logistics Construction\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eVerelst delivers turnkey industrial and logistics hubs using advanced steel and reinforced concrete, completing projects up to 120,000 m2 and cutting construction time by ~18% versus industry average (2024 data).\u003c\/p\u003e\n\u003cp\u003eDesigns prioritize high-volume throughput and technical specs for manufacturing and 3PLs, supporting floor loads to 12 t\/m2 and clear heights up to 16 m.\u003c\/p\u003e\n\u003cp\u003eBy late 2025, \u0026gt;40% of new builds include smart-building systems for automated warehouse management, reducing pick-to-pack time by ~22% in pilot sites.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eResidential Development Projects\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eVerelst’s residential development projects span high-end apartment complexes to sustainable housing estates, with 2025 pipeline value of €420m and 1,800 units under construction across Belgium and the Netherlands.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCommercial and Office Spaces\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eVerelst’s Commercial and Office Spaces offer design-and-build solutions for contemporary offices and retail centers, with 2024 projects showing a 22% improvement in occupant satisfaction and average energy savings of 18% versus baseline buildings.\u003c\/p\u003e\n\u003cp\u003eLayouts are modular to support hybrid work—up to 40% flexible desk capacity—and retail zones optimized for omnichannel fulfilment, reducing last-mile costs by an estimated 12% per location.\u003c\/p\u003e\n\u003cp\u003eHigh-performance facades deliver U-values as low as 0.18 W\/m²K and help lower HVAC loads; acoustic treatments achieve speech transmission class (STC) ratings ≥ 50 for professional settings.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePublic Infrastructure and Semi-Public Works\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpverelst builds public schools sports halls and community centers via public-private partnerships meeting strict government regs safety standards budget caps eu construction spend hit driving demand for compliant contractors.\u003e\n\u003cpdelivery emphasizes durable low-maintenance design to cut lifecycle costs lower o maintenance over years versus standard builds per industry case studies.\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\u003cli\u003ePPP experience in social infrastructure\u003c\/li\u003e\u003cli\u003eCompliance with national\/regional regs\u003c\/li\u003e\u003cli\u003eFocus on lifecycle cost reduction\u003c\/li\u003e\u003cli\u003eTarget 25–40% O\u0026amp;M savings over 30 years\u003c\/li\u003e\n\u003c\/pdelivery\u003e\u003c\/pverelst\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSustainable and Circular Building Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBy end-2025 Verelst offers carbon-neutral building options and circular material reuse, achieving a 35% average cut in embodied CO2 and 40% less site waste via modular methods.\u003c\/p\u003e\n\u003cp\u003eRenewable systems and greywater recycling are standard, boosting client energy self-sufficiency by ~30% and cutting water use 45%—helping meet EU Green Deal and BREEAM\/LEED\/EPBD targets.\u003c\/p\u003e\n\u003cp\u003eThese solutions target corporate ESG scores and public tenders, reducing lifecycle costs by an estimated 8–12% over 20 years.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e35% embodied CO2 reduction\u003c\/li\u003e\n\u003cli\u003e40% less site waste\u003c\/li\u003e\n\u003cli\u003e30% more energy self-sufficiency\u003c\/li\u003e\n\u003cli\u003e45% water savings\u003c\/li\u003e\n\u003cli\u003e8–12% lifecycle cost cut (20y)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVerelst: Modular buildings—faster (−18%), greener (−35% CO₂), high-spec \u0026amp; 25–40% O\u0026amp;M savings\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eVerelst offers modular industrial, residential, commercial, and public buildings with fast delivery (−18% construction time vs industry, 2024), high technical specs (12 t\/m2 floor load, 16 m clear height), sustainability options (35% embodied CO2 cut, 30% energy self-sufficiency) and lifecycle O\u0026amp;M savings (25–40% over 30 years).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eMax project size\u003c\/td\u003e\n\u003ctd\u003e120,000 m2\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eConstruction time delta\u003c\/td\u003e\n\u003ctd\u003e−18% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFloor load \/ clear height\u003c\/td\u003e\n\u003ctd\u003e12 t\/m2 \/ 16 m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEmbodied CO2 reduction\u003c\/td\u003e\n\u003ctd\u003e35%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnergy self-sufficiency\u003c\/td\u003e\n\u003ctd\u003e30%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eO\u0026amp;M savings (30y)\u003c\/td\u003e\n\u003ctd\u003e25–40%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Verelst’s Product, Price, Place, and Promotion strategies, grounded in real brand practices and competitive context for actionable insights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eSummarizes Verelst’s 4P marketing insights into a concise, presentation-ready snapshot that speeds stakeholder alignment and decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDominant Market Presence in Belgium\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eVerelst focuses on the Belgian market, with over 60 branch locations across Flanders and Wallonia enabling a 35% faster project start time versus national averages in 2024.\u003c\/p\u003e\n\u003cp\u003eThe firm’s local expertise covers regional zoning and building codes, reducing permit delays by about 20% on average in 2023–2024.\u003c\/p\u003e\n\u003cp\u003eProximity to Brussels, Antwerp, and Liège cuts logistics costs and supports same-week site mobilization for 78% of projects in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Regional Hubs and Offices\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eVerelst runs regional hubs in 12 cities across Belgium and the Netherlands, each coordinating 20–40 local site managers to oversee a €1.2bn combined project pipeline (2025). These offices enable direct client liaison and decentralized site supervision, cutting average issue resolution time to 48 hours and reducing rework rates by 18% year-over-year. Even remote sites get standardized quality checks and monthly KPI audits.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Project Management Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpdigital project management platforms boost verelst distribution by offering clients real-time construction monitoring via advanced digital interfaces cutting site-report delays about based on client metrics. these portals function as the virtual place for secure document exchange model viewing and milestone tracking reducing rfis information year-over-year. bridge between physical site office increases transparency drove a rise in repeat contracts making accessibility clear service differentiator.\u003e\n\u003c\/pdigital\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect B2B and B2G Sales Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eVerelst uses a direct B2B and B2G sales model to engage large corporates and government buyers, cutting out intermediaries to secure higher-margin contracts (2024 average contract value €1.2M; public-sector share 38%).\u003c\/p\u003e\n\u003cp\u003eDirect channels enable tailored project negotiations and precise alignment with complex technical specs; sector-focused sales teams provide consultancy during acquisition, shortening sales cycles by ~22% versus mixed channels.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eAverage contract €1.2M (2024)\u003c\/li\u003e\n\u003cli\u003ePublic-sector revenue share 38%\u003c\/li\u003e\n\u003cli\u003eSales-cycle reduction ~22%\u003c\/li\u003e\n\u003cli\u003eTeams organized by sector expertise\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Supply Chain Logistics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eVerelst optimizes place by owning logistics and pre-fab plants, delivering materials just-in-time to sites to cut idle time and boost productivity.\u003c\/p\u003e\n\u003cp\u003eVertical control trims third-party delays; in 2025 Verelst reported a 22% faster site turnover and reduced logistics cost by 11% versus industry averages, helping meet tight build schedules.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e22% faster site turnover in 2025\u003c\/li\u003e\n\u003cli\u003e11% lower logistics cost vs industry\u003c\/li\u003e\n\u003cli\u003eJust-in-time deliveries from owned pre-fab plants\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVerelst: €1.2bn pipeline, 35% faster starts, €1.2M avg contracts, 11% logistics cut\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eVerelst’s 60+ Belgian branches and 12 regional hubs support a €1.2bn pipeline (2025), enabling 35% faster starts and 22% faster turnover; digital platforms cut report delays 40% and raised repeat contracts 12% (2024). Direct B2B\/B2G sales yield €1.2M average contracts and 38% public revenue, shortening sales cycles ~22%; owned pre-fab reduces logistics costs 11% (2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eBranches\u003c\/td\u003e\n\u003ctd\u003e60+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePipeline\u003c\/td\u003e\n\u003ctd\u003e€1.2bn (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAvg contract\u003c\/td\u003e\n\u003ctd\u003e€1.2M (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublic revenue\u003c\/td\u003e\n\u003ctd\u003e38%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStart time faster\u003c\/td\u003e\n\u003ctd\u003e35% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTurnover faster\u003c\/td\u003e\n\u003ctd\u003e22% (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics cost down\u003c\/td\u003e\n\u003ctd\u003e11% (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eReport delay cut\u003c\/td\u003e\n\u003ctd\u003e40% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRepeat contracts up\u003c\/td\u003e\n\u003ctd\u003e12% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003eVerelst 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the exact, full Verelst 4P's Marketing Mix Analysis you’ll receive instantly after purchase—no demo, no sample, fully complete and ready to use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750107328889,"sku":"verelst-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/verelst-marketing-mix.png?v=1772222149","url":"https:\/\/growthsharematrix.com\/products\/verelst-marketing-mix","provider":"Growth Share Matrix","version":"1.0","type":"link"}