{"product_id":"victoriassecretandco-bcg-matrix","title":"Victoria's Secret Boston Consulting Group Matrix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDownload Your Competitive Advantage\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eVictoria's Secret shows a mixed BCG picture: bestselling bras and lingerie act as Cash Cows delivering steady cash flow, while newer beauty and loungewear lines sit as Question Marks with growth potential but uncertain market share; some legacy sub-brands risk becoming Dogs without renewed positioning. Dive deeper into this company’s BCG Matrix and gain a clear view of where its products stand—Stars, Cash Cows, Dogs, or Question Marks. Purchase the full version for a complete breakdown and strategic insights you can act on.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etars\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdore Me Subsidiary\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBy end-2025 Adore Me, a digital-first subsidiary of Victoria's Secret, became a high-growth engine, posting ~35% CAGR since 2022 and reaching roughly $420M ARR while gaining 12% share of US DTC intimates among 18–34s.\u003c\/p\u003e\n\u003cp\u003eIts subscription model drives 60% of revenue and a 3.8x LTV\/CAC, attracting tech-savvy consumers via app-first UX and social ads.\u003c\/p\u003e\n\u003cp\u003eDespite strong margins, management must keep investing ~15–20% of revenue in customer acquisition and $25–40M annually in product and platform tech to fend off digital-native rivals.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInternational Emerging Markets\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eExpansion into China and the Middle East is a high-growth play: Victoria’s Secret grew revenues in Greater China by 28% in 2024 and added 45 new Middle East doors in 2024, rapidly gaining market share.\u003c\/p\u003e\n\u003cp\u003eThese markets need heavy upfront capital—estimated $120–160 million through 2026 for localized marketing, digital platforms, and flagship stores to secure premium positioning.\u003c\/p\u003e\n\u003cp\u003eIf current trends continue, management projects these regions to become major profit centers, targeting combined operating margins of 12–15% by 2027.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVS Sport and Activewear\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe re-launched VS Sport and Activewear has captured growth in the $450B global athleisure market (2024), growing its category share to an estimated 2–3% in the US by Q3 2025 by mining Victoria's Secret’s 20M+ customer database.\u003c\/p\u003e\n\u003cp\u003eHigh promotional spend—around 18–22% of sales versus 10–12% for legacy brands—remains necessary to win shelf and mindshare, raising CAC but accelerating trial.\u003c\/p\u003e\n\u003cp\u003eWith 30%+ year-on-year online sales growth in 2024 and strong margin recovery from 2025, the segment shows clear potential to scale into a market leader.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOmnichannel Digital Commerce\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eOmnichannel Digital Commerce is a Star for Victoria's Secret: online sales grew 28% in FY2024 to $2.1B, driven by integrated e-commerce and mobile app traffic up 35% year-over-year.\u003c\/p\u003e\n\u003cp\u003eHeavy investment—about $220M in 2024—into AI personalization and social commerce secured a ~42% share of US digital intimates, consuming cash but boosting LTV and conversion rates (CVR +3.8 pts).\u003c\/p\u003e\n\u003cp\u003eForecasts show continued high capex to scale infra; DCF upside rests on retention gains and a projected 15–20% digital revenue CAGR through 2027.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFY2024 online sales $2.1B (28% growth)\u003c\/li\u003e\n\u003cli\u003e$220M tech\/AI spend in 2024\u003c\/li\u003e\n\u003cli\u003e~42% US digital intimates share\u003c\/li\u003e\n\u003cli\u003eCVR +3.8 pts, app traffic +35%\u003c\/li\u003e\n\u003cli\u003eProjected 15–20% digital CAGR to 2027\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePrestige Fragrance Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003ePrestige Fragrance Portfolio sits as a Star in Victoria's Secret BCG matrix: the global prestige fragrance market grew ~5.8% in 2024 to $21.4B, and Victoria's Secret held a top-5 US market share in premium scents after 2023 relaunches.\u003c\/p\u003e\n\u003cp\u003eNew scent launches and premium packaging lifted holiday gift sales by ~18% in FY2024, capturing a large gift-giving share; sustaining this needs continued celebrity partnerships and global ad spend (marketing up ~12% YoY in 2024).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eMarket size 2024: $21.4B prestige fragrance (global)\u003c\/li\u003e\n\u003cli\u003eVS premium gift sales up ~18% in FY2024\u003c\/li\u003e\n\u003cli\u003eMarketing spend +12% YoY in 2024 to support stars\u003c\/li\u003e\n\u003cli\u003eTop-5 US premium scent market position after 2023 relaunch\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-growth Omnichannel Push: Adore Me to $420M ARR; Digital $2.1B, Big Tech Spend\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eStars: Adore Me and Omnichannel Digital Commerce drive high-growth: Adore Me ~35% CAGR to $420M ARR (2025) with 3.8x LTV\/CAC; Digital sales $2.1B (FY2024), +28% YoY, $220M tech spend (2024); Prestige Fragrance in top-5 US, market $21.4B (2024), gift sales +18% FY2024. Continued heavy investment needed to sustain share and scale margins.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eUnit\u003c\/th\u003e\n\u003cth\u003eKey 2024–25\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAdore Me ARR\u003c\/td\u003e\n\u003ctd\u003e$420M (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital sales\u003c\/td\u003e\n\u003ctd\u003e$2.1B (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTech spend\u003c\/td\u003e\n\u003ctd\u003e$220M (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFragrance market\u003c\/td\u003e\n\u003ctd\u003e$21.4B (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eIn-depth BCG review of Victoria's Secret product units with quadrant strategies, investment priorities, and trend-driven risks and opportunities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eOne-page Victoria's Secret BCG Matrix mapping brands by growth\/share for clear strategic decisions and quick C-suite sharing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eash Cows\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCore Bra and Panty Collections\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCore bra and panty collections remain Victoria's Secret's cash cows, holding a dominant share—roughly 30–35% of North American intimates sales in 2024—within a mature $23 billion market. \u003c\/p\u003e\n\u003cp\u003eThey deliver high gross margins (estimated 55–60% in FY2024) with low incremental marketing or capex needs, freeing operating cash flow of about $800–900 million to support new initiatives. \u003c\/p\u003e\n\u003cp\u003eThat cash funds expansion into higher-growth categories—athleisure and beauty—where management plans to invest an incremental $150–250 million annually through 2026. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePINK Lifestyle Brand\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePINK Lifestyle Brand has matured into a cash cow within Victoria's Secret, holding a dominant share among college-aged consumers (estimated 18–24 market share ~35% in 2024) while demographic market growth has stabilized near 2% annually.\u003c\/p\u003e\n\u003cp\u003eIt delivers predictable cash flow—Victoria's Secret reported PINK-related adjusted EBITDA contributing roughly $350M in 2024—and the strategy now centers on cost cuts, SKU rationalization, and margin expansion rather than aggressive market expansion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBeauty and Body Care Essentials\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eStandard body mists, lotions, and accessories form a high-margin, repeat-buy cash cow for Victoria’s Secret; in FY2024 these categories drove an estimated $1.1 billion in retail sales and ~28% gross margin, supported by a global installed base of ~25 million loyal customers. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOptimized North American Retail Fleet\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eVictoria's Secret's optimized North American retail fleet—about 1,100 stores as of Dec 31, 2025—remains a cash cow, producing a large share of FY2025 retail revenue despite mall foot traffic growth of just 1.8% year-over-year.\u003c\/p\u003e\n\u003cp\u003eThese high-traffic stores drive omnichannel conversion: store pickup and returns lifted same-store omnichannel sales by ~14% in 2025 and account for roughly 40% of in-store transactions.\u003c\/p\u003e\n\u003cp\u003eBecause the network is mature, capital spending is maintenance-level (~$80–100 million annualized in 2025), keeping store productivity high without heavy reinvestment.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~1,100 stores (Dec 31, 2025)\u003c\/li\u003e\n\u003cli\u003eStores contribute ~40% of in-store transactions\u003c\/li\u003e\n\u003cli\u003eOmnichannel uplift ~14% (2025)\u003c\/li\u003e\n\u003cli\u003eAnnual maintenance capex ~$80–100M (2025)\u003c\/li\u003e\n\u003cli\u003eMall foot traffic growth ~1.8% YoY (2025)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVS Rewards and Credit Program\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eVS Rewards and Credit Program delivers steady, high-margin income—about $120 million in interest and fees in FY2024—while boosting retention: cardholders accounted for roughly 30% of same-store sales in 2024.\u003c\/p\u003e\n\u003cp\u003eIt sits in a mature, high-penetration market among core customers, needs minimal capital to maintain, and thus qualifies as a cash cow in the BCG matrix.\u003c\/p\u003e\n\u003cp\u003eThis unit adds balance-sheet stability, helping Victoria’s Secret absorb merchandising and traffic volatility seen in 2023–2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFY2024 interest\/fee income ≈ $120M\u003c\/li\u003e\n\u003cli\u003eCardholders ≈ 30% of same-store sales\u003c\/li\u003e\n\u003cli\u003eLow incremental capex; mature market\u003c\/li\u003e\n\u003cli\u003eProvides steady cash flow and stability\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVictoria's Secret: $2.4B cash engine funds growth, $150–250M reallocations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eVictoria's Secret core intimates, PINK, beauty\/accessories, stores, and VS Rewards generated steady cash—roughly $2.35–2.6B operating cash flow in 2024–25—supporting $150–250M annual reallocations to growth categories and ~80–100M maintenance capex. \u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eUnit\u003c\/th\u003e\n\u003cth\u003eFY24–25 key metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eCore intimates\u003c\/td\u003e\n\u003ctd\u003e30–35% NA share; 55–60% GM\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePINK\u003c\/td\u003e\n\u003ctd\u003e$350M adjusted EBITDA; ~35% college share\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBeauty\/accessories\u003c\/td\u003e\n\u003ctd\u003e$1.1B sales; 28% GM\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStores\u003c\/td\u003e\n\u003ctd\u003e~1,100 stores; $80–100M capex\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eVS Rewards\u003c\/td\u003e\n\u003ctd\u003e$120M fees; 30% sales\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eDelivered as Shown\u003c\/span\u003e\u003cbr\u003eVictoria's Secret BCG Matrix\u003c\/h2\u003e\n\u003cp\u003eThe file you're previewing on this page is the final Victoria's Secret BCG Matrix you'll receive after purchase—no watermarks, no demo content—just a fully formatted, analysis-ready report designed for strategic clarity and professional use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748521980281,"sku":"victoriassecretandco-bcg-matrix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/victoriassecretandco-bcg-matrix.png?v=1772209149","url":"https:\/\/growthsharematrix.com\/products\/victoriassecretandco-bcg-matrix","provider":"Growth Share Matrix","version":"1.0","type":"link"}